What Oil Changers does

Oil Changers is a privately held, PE-backed (Greenbriar Equity Group) drive-thru automotive service company founded in 1984 and headquartered in Pleasanton, California. It self-describes as the nation's largest independent oil change business, operating 180+ company-owned service centers across 13 US states (California, Hawaii, Idaho, Illinois, Indiana, Kentucky, Michigan, Missouri, Nevada, Texas, Utah, West Virginia, Wisconsin). The core offering is a 15-minute full-service drive-thru oil change in which the customer remains in the vehicle; underlying service technology includes vacuum-based oil extraction systems that eliminate the need for vehicle lifts, plus comprehensive under-hood and under-vehicle visual inspections bundled into every visit. Oil grades include semi-synthetic ($49.99–$63.99), full synthetic using Kendall GT-1 MAX ($86.99–$102.99), high mileage (base +$22), and premium Mobil 1 ($103.99–$122.99).

The revenue model is primarily transactional per service, augmented by the Power Program bundle (2–5 fluid services at $20–$80 off), a prepaid Service Card (Buy 3 Get 1 Free, never expires), and a recurring Fleet Membership Program offering 10% off fleet services with online invoice access. Additional revenue streams include fluid exchange services (transmission, coolant, gearbox, power steering, brake), state-mandated vehicle inspections in Hawaii, Wisconsin, and Texas, six "Oil Changers + Repair" full-mechanical locations in the Austin, TX area, drive-thru car washes at select sites, and ancillary add-ons such as air filters, wiper blades, and cabin filters. Discount channels include 15% off for military personnel and 10% off for rideshare drivers.

Customer segmentation is horizontal across four personas: individual consumers (primary), rideshare drivers, military personnel, and fleet operators. Go-to-market is direct-to-consumer through the physical drive-thru estate, supplemented by an online fleet portal, SEO-optimized vehicle-specific landing pages, paid coupons, and organic social (Facebook, Instagram). Marketing emphasizes speed, no-appointment convenience, and price advantage versus dealership service. Technology and integration footprint is minimal beyond standard web/CRM and an Affirm BNPL integration.

Name

Oil Changers

Legal name

Oil Changers

Website

https://oilchangers.com/

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Oil Changers is a privately held, PE-backed drive-thru oil change company operating 180+ service centers across 13 US states, offering 15-minute full-service oil changes with a stay-in-your-car experience for individual consumers, rideshare drivers, military personnel, and fleet operators.

Ownership category

akta.pro rank

Headquarters

HQ city

Pleasanton

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Oil Change Services: Core revenue stream from full-service oil changes including semi-synthetic and full synthetic options. Services include up to 5 quarts of oil, filter installation, fluid top-offs, tire pressure checks, and safety inspections. Typically completed in 15 minutes.
2. Fluid Services: Additional automotive fluid services including transmission fluid exchange, coolant exchange, gearbox fluid exchange, power steering fluid exchange, and brake fluid exchange. Offered as standalone services or bundled through Power Program for savings.
3. Car Wash Services: Drive-thru and self-service car washes at select locations, including touchless car washes, complete car wash packages, waxing and detailing services.
4. State Inspections: Authorized vehicle inspection services in Hawaii, Wisconsin, and Texas, with safety checks and emissions testing as required by state regulations.
5. Repair Services: Additional repair services at 6 Oil Changers + Repair locations in Austin, TX area including AC repair, brake service, alignment, tune-ups, battery service, and tire rotation.
6. Fleet Programs: Fleet membership programs offering 10% discounts on all services, online access to service history and invoices, and dedicated fleet account management for business customers.
7. Power Program Subscriptions: Buy-more-save-more service bundling program where customers bundle multiple fluid services (transmission, coolant, gearbox, power steering, brake fluid) and receive escalating discounts ($20 off for 2 services, up to $80 off for 5 services).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Oil Changers operates drive-thru oil change service centers where customers remain in their vehicles while technicians perform a full-service oil change in approximately 15 minutes, including up to 5 quarts of motor oil, a new oil filter, fluid top-offs, windshield wash, under-hood and under-vehicle visual inspections, and tire pressure adjustment. The offering spans semi-synthetic, full synthetic, high mileage, and premium Mobil 1 oil change tiers, complemented by fluid exchange services (transmission, coolant, power steering, gearbox, brake), state vehicle inspections, car washes, and select repair services.

Product overview

Oil Changers is the nation's largest independent oil change business operating over 180 drive-thru locations across 13 states. The core offering is a 15-minute drive-thru full-service oil change where customers stay in their vehicle. The product portfolio centers on the Full Service Oil Change (available in Full Synthetic, Semi Synthetic, and High Mileage formulations) as the primary revenue driver, complemented by a comprehensive menu of fluid services including Automatic Transmission Fluid Exchange, Coolant Fluid Exchange, Power Steering Fluid Exchange, Gearbox Fluid Exchange, Brake Fluid Exchange, and Fuel System Service. These services can be bundled through the Power Program for cost savings. State vehicle inspection services are offered in Texas, Wisconsin, and Hawaii. The + Repair locations in the Austin, TX area provide additional auto repair services. The company serves individual consumers, rideshare drivers (Uber/Lyft with 10% discount), military personnel (15% discount), and business fleets through dedicated Fleet Membership, Employee Savings Program, and Car Care Card programs. The Oil Changers Service Card offers a buy-3-get-1-free prepaid option. Select locations also feature Complete Car Wash services.

Differentiator

Problem solved

Functional benefit

Brands

• The Wash Shop: Car wash fleet application brand for Oil Changers car wash services.

Products and services

• Drive-Thru Full Service Oil Change 15-minute drive-thru oil change service where customers stay in their vehicle. Includes up to 5 quarts of oil, new oil filter, fluid top-offs, windshield wash, under-hood and under-vehicle visual inspections, tire pressure adjustment, and battery check. Performed without an appointment on a first-come, first-served basis.
• Full Synthetic Motor Oil Change Premium full synthetic oil change using Kendall GT-1 MAX Motor Oil formulated with state-of-the-art additive technology for ultimate engine protection and peak performance. Includes up to 5 quarts of oil and premium oil filter. Price range $86.99–$102.99 depending on vehicle requirements.
• Semi-Synthetic (Synthetic Blend) Motor Oil Change Oil change using Kendall GT-1 High Performance Engine Oil meeting API SP and ILSAC GF-6A standards, formulated with synthetic blended base oil and LiquiTek high performance additives for increased engine cleanliness and reduced wear. Price range $49.99–$63.99.
• High Mileage Motor Oil Change Oil change using high mileage motor oil with additives that reduce oil burn-off, revitalize seals and gaskets, improve anti-wear protection, and reduce engine deposits. Recommended for vehicles with more than 75,000 miles. Priced at base synthetic tier plus $22.
• Premium Synthetic Oil Change (Mobil 1) Premium full synthetic oil change using Mobil 1 motor oil for vehicles requiring this specification. Price range $103.99–$122.99.
• Automatic Transmission Fluid Exchange Replacement of automatic transmission fluid to keep the transmission healthy, breaking down fluid degradation from temperature, usage, and time. Average price: $154.99.
• Coolant Fluid Exchange Removal of old antifreeze and coolant from the cooling system and replacement with fresh coolant mixed to the vehicle manufacturer's recommended ratio. Average price: $119.99.
• Power Steering Fluid Exchange Flushing of power steering system and replacement with fresh fluid to help prolong the life of seals and key components. Average price: $89.99.
• Gearbox Fluid Exchange Replacement of gearbox fluid to keep mechanical parts well lubricated, guard against bearing and gear failure, prevent abnormal wear, and prevent overheating. Average price: $99.99–$129.99.
• Brake Fluid Exchange Replacement of brake fluid to prevent corrosion and oxidation on brake components. Available at Oil Changers + Repair locations only. Average price: $134.99.
• Fuel System Service / AIC Two-stage fuel system cleaning service that cleans and refreshes the fuel system, intake manifold, and combustion chamber to maintain cleaner emissions, smoother idle, and better gas mileage. Average price: $109.99.
• Complete Car Wash Drive-thru and self-service car washes available at select California locations, including touchless car washes, complete car wash packages, waxing and detailing services, with on-site vacuums for interior cleaning. 24-hour access at many locations.
• Texas State Inspection Official Texas State Vehicle Inspection using state-certified testing equipment, including safety and emissions testing for all Texas-registered vehicles at authorized El Paso and McAllen-area locations.
• Wisconsin State Inspection Wisconsin State Vehicle Inspections including OBD emissions inspections for vehicles 1996 and newer, performed at authorized Wisconsin locations.
• Hawaii Safety Check Hawaii State Vehicle Inspections covering brakes, steering mechanism, wheel alignment, tires, lights, windshield, horn, mirrors, odometer, fuel leaks, safety belts, and VIN. Performed at six state-authorized Hawaii locations.
• Oil Changers + Repair Services Full-service auto repair facilities offering AC repair, brake service, timing belt and chain services, suspension/shocks/struts, alignment, tune-ups, battery service, alternator checks, diagnostics, and tire rotation and balance. Available at six locations in the Austin, TX area (Buda, Pflugerville, Austin, Cedar Park, Bee Cave).
• Power Program Service Bundle Buy-more-save-more service bundle program offering escalating discounts on multiple fluid services bundled together: $20 off for 2 services, $40 off for 3 services, $60 off for 4 services, and $80 off for 5 services. Includes transmission, fuel system, coolant, gearbox, power steering, and brake fluid services.
• Oil Changers Service Card Prepaid service card offering Buy 3 Full-Service Oil Changes, Get 1 Free. Card is transferable, never expires, and locks in current pricing at time of purchase. Available at physical locations or by calling 1-800-640-2405.
• Fleet Membership Program Free fleet program offering 10% discount on all fleet oil changes, online access to service history and invoices, and acceptance of most National Fleet Accounts. Includes dedicated fleet account management and helps reduce operating costs and maintenance downtime for business customers.
• Employee Savings Program (Car Care Cards) Partnership program providing companies with 15+ employees 10% Savings Cards for staff members. Cards are valid at all Oil Changers locations with no cost or liability to enroll. Cards displayed in break rooms or distributed via payroll inserts.

Quantifiable outcome

• 15-minute average service time for full-service oil changes
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Meineke Car Care Centers: Franchised auto service network offering oil changes alongside broader repair services. More diversified offering than Oil Changers' focused quick-lube model, but overlapping customer segments.
• Midas: Established auto service franchise (TBC Corporation owned) offering broader automotive repair including brakes, exhaust, and tires. Overlaps with Oil Changers +Repair locations but operates as full-service bays rather than drive-thru.
• Pep Boys: Auto service retail chain (Icahn-owned) offering oil changes, tires, and repair services. Broader service portfolio than Oil Changers but overlaps in core oil change offering with different retail format.
• Firestone Complete Auto Care: Bridgestone-owned full-service auto care chain with national footprint. Offers oil changes and tires as core products with broader automotive service portfolio, often co-located with tire retail.

Direct peers

• Express Oil Change & Tire Engineers: Drive-thru quick-lube and tire service chain operating primarily in the Southeast US. Closely comparable service model including oil changes, fluid services, and tire work with stay-in-car convenience.
• Take 5 Oil Change: Drive-thru oil change specialist owned by Driven Brands with 600+ US locations. Closely comparable business model to Oil Changers with similar stay-in-car service experience and aggressive growth strategy.
• Grease Monkey: Direct competitor in the quick-lube franchise space, operating ~300 locations across the US. Provides oil change, fluid services, and minor maintenance with similar target customer demographic.
• Valvoline Instant Oil Change: The largest and most direct competitor, operating a public company model focused exclusively on quick-lube drive-thru service. Valvoline IOC recently acquired Breeze Autocare (Oil Changers' PE partner's adjacent portfolio company), signaling aggressive expansion in this category.
• Jiffy Lube: Owned by Shell, Jiffy Lube operates 2,000+ quick-lube locations across the US. Direct competitor offering similar oil change and fluid services, with broader geographic reach and stronger balance sheet backing.

Emerging players

• Christian Brothers Automotive: Franchised automotive repair chain with 200+ locations emphasizing trust-based full-service positioning. Operates in adjacent space to Oil Changers with more comprehensive repair services but lower-volume oil change focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/oilchangersnearme
• Instagraminstagram.com/oilchangers

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oil Changers