Global Survey
Global Survey is a privately-held market research consultancy founded in 2008, offering qualitative, quantitative, online, panel, and business research services to 300+ clients across 35+ countries, with proprietary Adaptado survey tooling and offices in India, the US, and UK.
- Company typePrivate
- Founded2008
- HeadquartersOrlando, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Global Survey does
Global Survey is a privately-held market research consultancy founded in 2008 by Mayank Bhanushali, headquartered in Ahmedabad, India, with additional offices in Mumbai (India), Orlando (USA), and Stanmore (UK). The firm provides end-to-end market research services through six core pillars: qualitative research (in-depth interviews, focus group discussions, mystery shopping, ethnography, dyads and triads), quantitative research (PAPI, CAPI, F2F, CATI, CAWI, central location tests), online research spanning B2B, B2C and healthcare segments, business research, panel research, and supplementary services such as survey programming, data processing, transcription, and translation. It serves 300+ clients worldwide, including Fortune 500 corporations, mid-market research agencies, non-profits, and startups, with active delivery presence across 35+ countries.
Global Survey firmographics
Firmographics- Name
- Global Survey
- Legal name
- Global Survey
- Website
- https://globalsurvey.gs
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Global Survey is a privately-held market research consultancy founded in 2008, offering qualitative, quantitative, online, panel, and business research services to 300+ clients across 35+ countries, with proprietary Adaptado survey tooling and offices in India, the US, and UK.
- Ownership category
- akta.pro rank
Global Survey industry classification
Industry- Product category
- Market Research Services
- NAICS
- Marketing Research and Public Opinion Polling (541910)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Quantitative Research & Survey Analytics (Survey Design, Sampling, Statistical Modeling) (MPAAALAF)
- akta.pro secondary industries
- Survey, Panel & Fieldwork Services (BPAHALAJ), Behavioral Risk & Health Survey Surveillance (HLAJANAD), Survey/Panel-Based Lead Capture & Co-Registration Services (BPAFAKAN)
Keywords
Where Global Survey is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Global Survey business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Market Research Services: Provides comprehensive market research services including qualitative research, quantitative research, online research, business research, panel research, and other auxiliary services. Revenue is generated through project-based engagements with clients seeking data collection and analysis solutions.
- Panel Access and Research Panels: Offers access to pre-qualified research panels across various demographics, industries, and geographic regions. Clients can engage panel participants for surveys, interviews, and focus groups.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Global Survey product offering
Product offeringCore offering
Global Survey is a full-service market research consultancy that provides qualitative, quantitative, online, business, and panel research services to enterprise clients across more than 35 countries. Founded in 2008, the firm delivers end-to-end research support including survey programming, data processing, and multilingual translation, leveraging a proprietary survey platform called Adaptado and access to a panel network exceeding 300 million members worldwide.
Product overview
Global Survey is a market research services company offering end-to-end research solutions through six core service pillars—Qualitative Research, Quantitative Research, Online Research, Business Research, Panel Research, and Other Services—complemented by their proprietary Adaptado Survey Tool. The portfolio combines human-delivered research methodologies with technology-enabled data collection and analysis. Qualitative Research covers IDI, FGD, mystery shopping, and ethnography; Quantitative Research includes PAPI, CAPI, F2F, CATI, CAWI, and CLT approaches; Online Research serves B2B, B2C, and healthcare segments; Panel Research provides custom-built participant panels; and Other Services encompasses survey programming (Confirmit, Quantum, ASKIA, Nebu, Dimensions), data processing (SPSS, Quantum), transcription, and translation. The Adaptado Survey Tool serves as the real-time data collection and analysis engine accessible across devices.
Differentiator
Problem solved
Functional benefit
Brands
- Adaptado Survey Tool: An adaptable survey tool that allows users to access, view, manage, and analyse data collection and results in real-time on any device.
Products and services
- Qualitative Research
- Quantitative Research
- Online Research
- Business Research
- Panel Research
- Adaptado Survey Tool
- Data Processing and Translation Services
Quantifiable outcome
- 300+ customers served worldwide
- +4 more outcomes
Companies that use Global Survey
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles1 record
Global Survey technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Global Survey partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- ESOMARcoreIndustry association membership providing directory listing and industry recognition for market research professionals. Global Survey is listed in the ESOMAR directory for India.
- Insights AssociationcoreIndustry association membership for market research professionals, providing industry standards and professional development resources.
- Market Research Society of India (MRSi)coreRegional industry association membership supporting market research professionals in India.
- GreenBookcoreIndustry directory and platform listing for market research companies, enhancing visibility and credibility within the research community.
- American Marketing Association (AMA)minorIndustry association membership providing marketing industry resources and professional development.
- Association for Qualitative Research (AQR)minorIndustry association focused on qualitative research methodologies.
- BHBIA (British Healthcare Business Intelligence Association)minorRegional industry association for healthcare business intelligence and market research in the UK.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Global Survey competitors and assessment
Company assessmentDirect peers
- Cint: Programmatic sample marketplace and panel aggregator that pioneered exchange-based sample access — competes head-on with Global Survey's panel research and sample deployment offerings.
- Toluna: Global online panel and survey sample provider offering consumer and B2B research panels, sample-only services, and full-service research — directly overlapping Global Survey's panel research and online research pillars.
- Dynata: One of the largest first-party data and sample providers globally, operating a multi-million member panel across 100+ countries — direct competitor in the sample/panel and data collection space where Global Survey competes.
- Critical Mix: Sample provider and full-service research firm specializing in B2B and healthcare sample — directly comparable to Global Survey and notably mentioned in the background of Global Survey's VP of Sales.
- Schlesinger Group: Global data collection company focused on qualitative and quantitative fieldwork, online panels, and sample provision — closely mirrors Global Survey's mix of qualitative, quantitative, and online methodologies.
Broad incumbents
- Ipsos: Global market research leader operating across all major methodologies — competes with Global Survey for large enterprise and Fortune 500 engagements, but with a vastly broader portfolio including syndicated products and consulting.
- Qualtrics: Enterprise experience management platform with full DIY survey capabilities — represents the structural competitive threat to Global Survey's basic data-collection layer and could disintermediate fieldwork brokers.
- Kantar: World's largest market research group (WPP-owned) competing across full-service research, panels (Worldpanel), and analytics — relevant incumbent for any enterprise-level research RFP where Global Survey bids.
- Toluna (Harris Interactive / MetrixLab peers): Global digital market research firm with strong panel and quantitative capabilities — overlapping with Global Survey in quantitative research and panel research for B2C/B2B clients.
Emerging players
- Yogi surveys / Opinions for Good (Op4G): Online sample provider to research firms using a non-profit/charity-driven panel member proposition — directly competing in the B2B sample space and named in Global Survey's VP of Sales' prior experience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Global Survey social profiles
Digital presenceGlobal Survey financial estimates
Financial estimateRevenue estimate
Valuation estimate
Global Survey leadership team
Management profileNumber of profiles
Profiles1 record
Global Survey funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Global Survey M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Global Survey
What does Global Survey do?
Global Survey is a full-service market research consultancy that provides qualitative, quantitative, online, business, and panel research services to enterprise clients across more than 35 countries. Founded in 2008, the firm delivers end-to-end research support including survey programming, data processing, and multilingual translation, leveraging a proprietary survey platform called Adaptado and access to a panel network exceeding 300 million members worldwide.
Is Global Survey a public or private company?
Global Survey is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Global Survey founded?
Global Survey was founded in 2008. It employs 51 to 100 people.
Where is Global Survey based?
Global Survey is headquartered in Orlando, United States, in the North America region.
How does Global Survey make money?
Two revenue lines are on record. Market Research Services are the primary driver. The others are panel Access and Research Panels.
Who are Global Survey's main competitors?
Direct peers on record are Cint, Toluna, Dynata, Critical Mix and Schlesinger Group. Broad incumbents are Ipsos, Qualtrics, Kantar and Toluna (Harris Interactive / MetrixLab peers). Yogi surveys / Opinions for Good (Op4G) is listed as an emerging player.
Does Global Survey have an API?
No public API is recorded for Global Survey.
What industry is Global Survey in?
Global Survey's product category is Market Research Services. Its primary akta.pro industry code is MPAAALAF, Quantitative Research & Survey Analytics (Survey Design, Sampling, Statistical Modeling), with a secondary code of BPAHALAJ, Survey, Panel & Fieldwork Services. Its NAICS code is 541910 and its SIC code is 8731.