WinComparator
WinComparator is a Paris-based affiliate platform that aggregates real-time odds from 25+ online bookmakers, publishes sports predictions across football, tennis, basketball, and rugby, and distributes exclusive promo codes to sports bettors in six languages, earning revenue solely through affiliate referral commissions.
- Company typePrivate
- Founded2009
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What WinComparator does
WinComparator, founded in 2009 and headquartered in Paris, France, is a privately-held web-based sports betting information and comparison platform. The company aggregates real-time betting odds from over 25 online bookmakers across football, tennis, basketball, and rugby, presenting them in decimal, fractional, and American formats. Beyond odds aggregation, WinComparator publishes editorial sports predictions, statistical analysis, and probability-based content for more than 6,000 daily events spanning major competitions including the Premier League, Champions League, La Liga, Wimbledon, and the NBA.
The platform is structured around four core product surfaces: (1) sport-specific predictions pages (football, tennis, basketball, rugby), (2) a real-time odds comparison tool, (3) bookmaker reviews and rankings covering 25+ operators including Stake, 1xbet, Melbet, Betwinner, Bet365, and BC Game, and (4) a promo code service distributing exclusive offers (WINVIP, WINVIP1, WINVIP130) that drive referred sign-ups. The content is localized into six languages (English, French, Italian, Spanish, Portuguese, German), and a live match tracking feature provides in-play odds updates and streaming availability indicators.
WinComparator operates exclusively on an affiliate referral revenue model. End users access the platform free of charge; the company earns commissions when users register with partner bookmakers via tracked affiliate links and promotional codes. Marketing and distribution are driven by SEO-optimized editorial content, daily prediction publishing, and bookmaker review pages, with no subscription or direct pricing tier. The company has not disclosed funding rounds, ownership structure, or financial performance, and operates with a small team of 11-50 employees.
WinComparator firmographics
Firmographics- Name
- WinComparator
- Legal name
- Wincomparator
- Website
- https://wincomparator.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WinComparator is a Paris-based affiliate platform that aggregates real-time odds from 25+ online bookmakers, publishes sports predictions across football, tennis, basketball, and rugby, and distributes exclusive promo codes to sports bettors in six languages, earning revenue solely through affiliate referral commissions.
- Ownership category
- akta.pro rank
WinComparator industry classification
Industry- Product category
- Sports Betting Comparison
- NAICS
- Other Gambling Industries (713290)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
- akta.pro secondary industry
- Tipsters, Picks & Betting Advice Lead Gen (MPAEAMAE)
Keywords
Where WinComparator is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Markets served
WinComparator business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Affiliate Commissions: WinComparator earns referral fees and commissions when users sign up to bookmakers through their tracked affiliate links and promotional codes. The platform features exclusive bonus codes (WINVIP, WINVIP1, WINVIP130) for bookmakers like Stake, 1xbet, Melbet, and Betwinner, earning revenue per new customer acquired.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
WinComparator product offering
Product offeringCore offering
WinComparator operates a web-based sports betting comparison and predictions platform that aggregates betting odds from 25+ online bookmakers and delivers expert predictions across football, tennis, basketball, and rugby. The platform publishes bookmaker reviews, welcome bonus comparisons, and exclusive promo codes (WINVIP, WINVIP1, WINVIP130) that drive user registrations to partner sportsbooks via tracked affiliate links, with the service available in six languages for global markets.
Product overview
WinComparator is a sports betting comparison and predictions platform that operates as a unified content and comparison service. The core offering consists of betting predictions across four sports (football, tennis, basketball, and rugby) combined with an odds comparison tool that aggregates data from over 25 bookmakers. The platform also includes bookmaker reviews, bonus comparisons, and a promo code service. Users access the platform through regional sites in six languages. The product portfolio centers on the prediction engine for sports analysis, the odds comparison tool for real-time market data, and the bookmaker directory for commercial recommendations.
Differentiator
Problem solved
Functional benefit
Products and services
- Football Predictions Sports betting predictions and statistical analysis for football/soccer matches across major global leagues and competitions including Premier League, La Liga, Bundesliga, Serie A, Champions League, and international tournaments.
- Tennis Predictions Sports betting predictions for tennis matches including ATP and WTA tournaments such as Wimbledon Championships, Grand Slams, and Challenger Tour events.
- Basketball Predictions Sports betting predictions for basketball leagues including NBA, EuroLeague, and international competitions.
- Rugby Predictions Sports betting predictions for rugby competitions including English Premiership Rugby, Top 14 (France), Champions Cup, and international test matches.
- Betting Sites Comparison Comparison and ranking of 25+ online bookmakers including Stake, 1xbet, Melbet, Betwinner, 22bet, Bet365, and others, with ratings, reviews, and welcome bonus information.
- Odds Comparison Tool Real-time odds comparison tool that aggregates betting odds from multiple bookmakers for various sports events, displaying decimal, fractional, and American odds formats.
- Bookmaker Bonus Reviews Detailed reviews and comparisons of welcome bonuses, promotional offers, and promo codes available at various betting sites.
- Promo Code Service Exclusive promo codes and promotional offers for bookmakers including WINVIP for Stake, WINVIP1 for 1xbet and Melbet, and WINVIP130 for Betwinner.
Quantifiable outcome
- Comparison across 25+ bookmakers for best available odds
- +1 more outcomes
Companies that use WinComparator
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
WinComparator technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
WinComparator partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and minor.
- StakeflagshipStake is WinComparator's top-ranked bookmaker partner, featured with a 20/20 rating. WinComparator promotes Stake's €1000 welcome bonus via exclusive promo code WINVIP and receives affiliate commissions for new customer referrals. Stake offers crypto and fiat betting with live streaming and competitive odds across 30+ sports.
- 1xbetflagship1xbet is featured as WinComparator's second-ranked bookmaker with 19/20 rating. The partnership includes exclusive promo code WINVIP1 for $200 welcome bonus. 1xbet offers 40+ sports, 6000+ daily events, and 100+ football competitions. WinComparator earns affiliate revenue for referred sign-ups.
- MelbetcoreMelbet is partnered with WinComparator with an 18/20 rating. WinComparator promotes Melbet's €150 welcome bonus via promo code WINVIP1. Melbet offers 57 sports, 200+ football competitions, live streaming, and supports 40+ cryptocurrencies.
- BetwinnercoreBetwinner is featured with WinComparator's promo code WINVIP130 for €130 welcome bonus. Established in 2018, Betwinner offers Bet Constructor and Bet Slip features. WinComparator receives affiliate commissions for new customer referrals.
- Bet365coreBet365 is featured with 17/20 rating and €30 free bets promo code via WINVIP1. Known for 600,000+ live streaming events annually and 160+ betting markets per football match. Partnership drives affiliate referrals to UK-regulated bookmaker.
- BC GameminorBC Game is featured in WinComparator's top 10 with $4000 welcome bonus. Crypto-friendly platform with VIP Club rewards and high betting limits. WinComparator earns affiliate commissions for referred users.
- 22betminor22bet is featured with €122 bonus offer and supports 60+ languages. WinComparator promotes 22bet's extensive iGaming services and earns affiliate referral fees.
- Carlos Prates (UFC Fighter)minorBrazilian UFC fighter Carlos Prates has signed a partnership with 1xbet, one of WinComparator's partner bookmakers, reinforcing 1xbet's presence in the sports world. This is a marketing partnership strengthening 1xbet's brand positioning.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
WinComparator competitors and assessment
Company assessmentDirect peers
- OddsPortal: Multi-market odds comparison and affiliate site aggregating bookmaker prices across global sports. Directly comparable on affiliate model, breadth of bookmaker integrations, and SEO-led content marketing aimed at sports bettors.
- Oddschecker: UK-headquartered odds comparison and affiliate platform covering dozens of bookmakers across multiple sports and markets. Highly comparable to WinComparator in business model (affiliate-driven, free to users), core offering (odds comparison and bookmaker reviews), and target audience (sports bettors).
- BetExplorer: Sports statistics, odds comparison, and results service for football, tennis, basketball, and more. Comparable in offering breadth, multi-sport coverage, and affiliate-driven monetization from bookmaker referrals.
- BettingExpert: Community-driven betting tips and predictions site with bookmaker affiliate partnerships. Comparable prediction-first content strategy and affiliate monetization tied to bettor signups.
- Forebet: Football-focused predictions and statistical analysis platform with bookmaker affiliate monetization. Closely aligned with WinComparator's prediction engine plus odds comparison workflow, especially across football competitions.
- MightyTips: Betting tips, predictions, and bookmaker reviews platform operating across multiple regions and languages. Directly comparable content mix of expert predictions, bookmaker reviews, and exclusive promotional codes monetized via affiliate commissions.
- Sportsbook Review (SBR): Long-running sportsbook review and ratings platform with odds content and affiliate links to betting operators. Comparable in bookmaker directory, rating methodology, and affiliate revenue model.
Broad incumbents
- Soccerway: Established football results, statistics, and fixtures platform with adjacent betting content. While primarily a stats site rather than affiliate-first, it competes for the same football-bettor search audience and operates in similar European markets.
- Flashscore: Global live scores and sports statistics platform serving bettors across many sports and languages. Overlaps with WinComparator in serving sports-bettor intent with multi-language coverage, though monetization model is more diversified.
Emerging players
- FootyStats: Football statistics and predictions platform with affiliate monetization from bookmakers. Comparable prediction-plus-affiliate model, though more focused on statistical tooling and less on bookmaker reviews.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
WinComparator social profiles
Digital presenceWinComparator financial estimates
Financial estimateRevenue estimate
Valuation estimate
WinComparator leadership team
Management profileNumber of profiles
WinComparator funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WinComparator M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WinComparator
What does WinComparator do?
WinComparator operates a web-based sports betting comparison and predictions platform that aggregates betting odds from 25+ online bookmakers and delivers expert predictions across football, tennis, basketball, and rugby. The platform publishes bookmaker reviews, welcome bonus comparisons, and exclusive promo codes (WINVIP, WINVIP1, WINVIP130) that drive user registrations to partner sportsbooks via tracked affiliate links, with the service available in six languages for global markets.
Is WinComparator a public or private company?
WinComparator is a private company. It is classified as unknown and is currently operating.
When was WinComparator founded?
WinComparator was founded in 2009. It employs 11 to 50 people.
Where is WinComparator based?
WinComparator is headquartered in Paris, France, in the Europe region.
How does WinComparator make money?
One revenue line is on record: affiliate Commissions.
Who are WinComparator's main competitors?
Direct peers on record are OddsPortal, Oddschecker, BetExplorer, BettingExpert, Forebet, MightyTips and Sportsbook Review (SBR). Broad incumbents are Soccerway and Flashscore. FootyStats is listed as an emerging player.
Does WinComparator have an API?
No public API is recorded for WinComparator.
What industry is WinComparator in?
WinComparator's product category is Sports Betting Comparison. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites, with a secondary code of MPAEAMAE, Tipsters, Picks & Betting Advice Lead Gen. Its NAICS code is 713290 and its SIC code is 6282.