WiMetrix
WiMetrix is a modular RFID, IoT, and AI factory operating system for apparel manufacturers delivering real-time production visibility from yarn to dispatch. It serves mid-market and enterprise garment factories across South and Southeast Asia plus global fashion brands through Digital Product Passport modules.
- Company typePrivate
- Founded2016
- HeadquartersLahore, Pakistan
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What WiMetrix does
WiMetrix is a modular factory operating system purpose-built for apparel manufacturers, combining RFID-based real-time production tracking, IoT connectivity, and AI-driven analytics to deliver visibility from yarn to dispatch. The platform comprises nine apparel-native modules — SPTS (Smart Production Tracking System), MEMS (Machine Efficiency Monitoring System), SQMS (Smart Quality Management System), FABRIC SAVER, PLAN PRO, MEASURE PRO, PMS (Packing Monitoring System), Manufacturing Excellence, and AI Production Intelligence — plus two brand-facing add-ons (Digital Product Passport and Supply Chain Transparency). The system integrates via REST API with SAP, Oracle, Microsoft Dynamics, in-house ERPs, and most MES platforms, and bakes in Lean manufacturing methodology (Daily Direction Setting, HOSHIN Kanri, GEMBA Kaizen, value-stream mapping) as a transformation overlay on top of the software layer.
WiMetrix targets large and mid-market apparel manufacturers operating plants with 200 to 20,000+ machines, with the sharpest ROI for plants running 500+ machines or 5,000+ pieces/day. Customer factories serve global brands including Adidas, Under Armour, American Eagle, GAP, and Target, and named direct customers include Interloop, Nishat, Crescent Bahuman, Sadaqat, Orient, Feroze, Indus Plus, and MG Apparel. The company tracks 300M+ garments annually across 50+ factories and reports outcomes of +20% line efficiency, -50% defects (DHU), -5% fabric waste, and a 6→9% margin lift within 12 months. The primary legal entity is registered in Ras Al Khaimah, UAE, with delivery teams in Pakistan, Bangladesh, Sri Lanka, India, Vietnam, and Egypt.
Revenue is generated through annual software subscriptions priced per module and per line/plant, one-time hardware sales (RFID readers, tags, floor terminals) bundled with RFID-based modules, and implementation/professional services fees. The go-to-market is sales-led, using 20-minute live demos, a 90-second factory benchmarking tool on the website, and 90-day pilot proposals, complemented by the Partner Connect channel program for resellers and implementation partners (Al Ameen Trading Corporation, Connectiv, CSP, T&T). Founded in 2016 and privately held with no disclosed external funding, WiMetrix combines hardware-anchored subscriptions with a methodology-heavy change-management engagement model.
WiMetrix firmographics
Firmographics- Name
- WiMetrix
- Legal name
- WiMetrix
- Website
- https://wimetrix.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WiMetrix is a modular RFID, IoT, and AI factory operating system for apparel manufacturers delivering real-time production visibility from yarn to dispatch. It serves mid-market and enterprise garment factories across South and Southeast Asia plus global fashion brands through Digital Product Passport modules.
- Ownership category
- akta.pro rank
WiMetrix industry classification
Industry- Product category
- Apparel Manufacturing Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373), Computer Communications Equipment (3576)
- akta.pro primary industry
- Industrial I/O, Signal Conditioning & Remote Terminal Units (RTUs) (IMAGABAD)
- akta.pro secondary industry
- RF & Wireless Components/Modules (RF front-end, antennas, industrial wireless modules) (IMAGAJAG)
Keywords
Where WiMetrix is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices1 record
Markets served
WiMetrix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Software Subscriptions: Annual subscription model priced per module and per line/plant. Modules include SPTS, MEMS, SQMS, FABRIC SAVER, PLAN PRO, MEASURE PRO, PMS, AI Production Intelligence, Manufacturing Excellence, and Digital Product Passport. Customers select modular packages; software-only modules run on existing infrastructure while RFID-based modules require hardware.
- Hardware Sales: For RFID-based modules (SPTS, FABRIC SAVER, PMS), WiMetrix sells or provisions RFID readers, tags, and floor terminals. Hardware is sized during a 1-day site survey. One-time setup fee covers hardware and integration alongside the subscription.
- Implementation and Professional Services: Structured engagement including pilot line/department setup (week 1), expansion (week 6), full transformation cadence (month 3), dedicated transformation lead, weekly governance calls for 6 months, and access to Lean training school. One-time setup fees are charged alongside the subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Modular per-line/per-plant annual subscription with hardware/setup fee |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
WiMetrix product offering
Product offeringCore offering
WiMetrix is a factory operating system for apparel manufacturers built on RFID-based real-time production tracking, IoT connectivity, and AI-driven analytics. The platform connects production floor data — WIP, line efficiency, machine uptime, quality, wages, and maintenance — into a unified live data layer that integrates via REST API with SAP, Oracle, Microsoft Dynamics, in-house ERPs, and most MES platforms. Modules are sold on annual subscription per line/plant, bundled with hardware for RFID-enabled modules and complemented by a structured Industry 4.0 and Lean transformation engagement.
Product overview
WiMetrix is a modular factory operating system for apparel manufacturers consisting of a platform-plus-multiple-products architecture. The core platform provides real-time visibility from yarn to dispatch powered by RFID, IoT, and AI technologies. The main modules include: SPTS (Smart Production Tracking System) for RFID-based real-time garment tracking; MEMS (Machine Efficiency Monitoring System) for machine performance monitoring; SQMS (Smart Quality Management System) for closed-loop quality control; FABRIC SAVER for RFID-based fabric roll tracking and waste reduction; PLAN PRO for apparel production planning; MEASURE PRO for digital garment measurements; PMS (Packing Monitoring System) for dispatch compliance; Manufacturing Excellence (ME) for shop floor optimization; and AI Production Intelligence for AI-driven analytics and recommendations. Additional solutions include Digital Product Passport (DPP) for EU-DPP compliance and Supply Chain Transparency (SCT) for brand-level traceability. Every module ships with an open API for ERP integration. Implementation takes 60-90 days for single plant rollout.
Differentiator
Problem solved
Functional benefit
Brands
- SPTS (Smart Production Tracking System): RFID-based real-time production tracking from bundle to dispatch.
- MEMS (Machine Efficiency Monitoring System)
- SQMS (Smart Quality Management System)
- FABRIC SAVER
- PLAN PRO
- MEASURE PRO
- PMS (Packing Monitoring System)
- Manufacturing Excellence (ME)
- AI Production Intelligence
- Digital Product Passport
Products and services
- SPTS (Smart Production Tracking System) RFID-based real-time garment production tracking system that provides complete visibility and control across the entire garment production process from bundle to dispatch, tracking orders, monitoring performance, and enabling proactive escalation.
- MEMS (Machine Efficiency Monitoring System) Machine efficiency monitoring system that captures machine data via PLC and visualizes performance, state, utility consumption, and efficiency across the factory in real time, including downtime, top downtimes, efficient operators, and order-wise costing.
- SQMS (Smart Quality Management System) Closed-loop quality management system that reduces defect generation through fault traceability, real-time escalation, inline and endline monitoring, application-based QA audit, rejection and rework monitoring, and worker training needs analysis.
- FABRIC SAVER RFID-based fabric roll tracking system that maximizes fabric utilization and reduces waste by monitoring fabric rolls across the production floor from warehouse to cutting table, with cut plan optimization and real-time WIP management of roll inventory.
- PLAN PRO Apparel-native production planning software with real-time production visibility, capacity planning across departments, automated ex-factory date calculation, smart order routing, shift planning, workforce allocation, and real-time delay alerts.
- MEASURE PRO Digital garment measurement system using Bluetooth-based measuring tape that delivers 50% faster measurements, real-time escalation, auto spec retrieval, and auto variance calculation, integrated with QA workflows.
- PMS (Packing Monitoring System) RFID-based packing monitoring system ensuring accurate dispatch and packing compliance with single-piece traceability, pack job creation, piece-level EPC tracking, carton PO transfer, EPC/UPC verification, packing list generation, and carton warehouse management.
- Manufacturing Excellence (ME) Comprehensive manufacturing excellence solution with non-productive time tracking, Lean 6-S application, machine downtime monitoring, Mechanic Connect for instant operator-to-mechanic reporting, Digital Multi-Skill application for operator skill management, and Line Balancing application for workflow optimization.
- AI Production Intelligence AI-powered production intelligence platform that uses AI-driven data analytics with real-time production monitoring to transform factory data into meaningful insights, featuring an AI assistant for smarter production decisions, AI-driven recommendations, and continuous evaluation of production patterns.
- Digital Product Passport (DPP) EU-DPP-compliant traceability solution that generates traceability data automatically for every garment, every step, and every certification, empowering articles of fashion with unique digital identities and providing detailed information about materials, production processes, and product authenticity.
- Supply Chain Transparency (SCT) Real-time chain-of-custody solution from yarn to cart packing that is auditable, exportable, and built for brand audits, providing fashion brands with a live data layer to prove provenance, hit DPP regulations, and demonstrate sustainable production practices.
Quantifiable outcome
- +20% line efficiency in 6 months via WIP tracking, operator efficiency boards, and Daily Direction Setting
- +11 more outcomes
Companies that use WiMetrix
Customer profileNamed customers14 records
Segments2 records
Ideal customer profiles2 records
WiMetrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability8 records
Feature10 records
WiMetrix partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- SAPcoreERP integration partner. WiMetrix integrates via REST API with SAP as a system of record, sitting on the floor data layer while SAP remains the system of record for financial and enterprise data.
- OraclecoreERP integration partner. WiMetrix integrates via REST API with Oracle ERP systems, sitting on the floor data layer while Oracle remains the system of record.
- Microsoft DynamicscoreERP integration partner. WiMetrix integrates via REST API with Microsoft Dynamics, sitting on the floor data layer while Dynamics remains the system of record.
- In-house ERPs and MES PlatformscoreWiMetrix integrates via REST API with in-house ERPs and most MES platforms, providing open API connectivity for diverse factory IT environments.
- Al Ameen Trading CorporationminorImplementation technology partner helping deliver WiMetrix solutions across global apparel manufacturing environments. Ensures smooth deployment, system integration, and on-ground support for factories.
- ConnectivminorImplementation technology partner helping deliver WiMetrix solutions across global apparel manufacturing environments. Ensures smooth deployment, system integration, and on-ground support for factories.
- CSPminorImplementation technology partner helping deliver WiMetrix solutions across global apparel manufacturing environments. Ensures smooth deployment, system integration, and on-ground support for factories.
- T&TminorImplementation technology partner helping deliver WiMetrix solutions across global apparel manufacturing environments. Ensures smooth deployment, system integration, and on-ground support for factories.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
WiMetrix competitors and assessment
Company assessmentDirect peers
- Coats Digital: Coats Digital (formerly FastReact Systems) provides apparel-native production planning and factory scheduling software, including FastReactPlan for order promising and line planning. Directly competes with WiMetrix's PLAN PRO module in the same vertical with comparable apparel workflow depth.
- Datatex: Datatex provides the NOW (Network Oriented Workflow) manufacturing execution system specifically built for textile and apparel production, covering dyeing, weaving, knitting, and garment assembly. Closest direct competitor on the factory-floor MES layer where WiMetrix's SPTS, MEMS, and SQMS operate.
- Centric Software: Centric Software provides PLM, PIM, and planning solutions purpose-built for fashion, apparel, and retail brands. Comparable to WiMetrix in vertical specialization, though it is brand-focused rather than factory-floor focused, making it more of a sister platform in the fashion software stack.
- BlueCherry (by CGS): BlueCherry is an ERP suite for apparel, footwear, and textile manufacturers covering production, planning, and shop floor control. A direct competitor to WiMetrix at the manufacturing software layer with a longer enterprise track record.
Broad incumbents
- Infor: Infor provides industry-specific ERP suites including Infor Fashion (built on the Coats Digital FastReactPlan heritage) and broader manufacturing cloud solutions. A larger incumbent that competes with WiMetrix at the ERP layer with broader functionality but less depth on RFID-driven real-time floor visibility.
- SAP: SAP is a global enterprise software incumbent whose ERP and manufacturing solutions (S/4HANA, SAP ME) are integrated with WiMetrix but also compete for shop floor visibility and production analytics budgets in large apparel groups. Comparable on ERP integration footprint rather than on niche apparel specialization.
Emerging players
- Textile Genesis: Textile Genesis provides blockchain-based supply chain traceability and Digital Product Passport tooling for the apparel and textile industry. Comparable to WiMetrix on DPP/SCT but takes a brand-facing traceability approach rather than factory-floor integration.
- Retraced: Retraced offers a supply chain transparency and traceability platform for fashion brands, mapping suppliers and providing DPP-aligned product passports. Comparable on the brand-facing traceability layer that overlaps with WiMetrix's DPP and SCT modules.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
WiMetrix social profiles
Digital presenceWiMetrix compliance and trust
Trust signalCompliance2 records
WiMetrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
WiMetrix leadership team
Management profileNumber of profiles
Profiles3 records
WiMetrix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WiMetrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WiMetrix
What does WiMetrix do?
WiMetrix is a factory operating system for apparel manufacturers built on RFID-based real-time production tracking, IoT connectivity, and AI-driven analytics. The platform connects production floor data — WIP, line efficiency, machine uptime, quality, wages, and maintenance — into a unified live data layer that integrates via REST API with SAP, Oracle, Microsoft Dynamics, in-house ERPs, and most MES platforms. Modules are sold on annual subscription per line/plant, bundled with hardware for RFID-enabled modules and complemented by a structured Industry 4.0 and Lean transformation engagement.
Is WiMetrix a public or private company?
WiMetrix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WiMetrix founded?
WiMetrix was founded in 2016. It employs 11 to 50 people.
Where is WiMetrix based?
WiMetrix is headquartered in Lahore, Pakistan, in the Asia region.
How does WiMetrix make money?
Three revenue lines are on record. Software Subscriptions are the primary driver. The others are hardware Sales and implementation and Professional Services.
Who are WiMetrix's main competitors?
Direct peers on record are Coats Digital, Datatex, Centric Software and BlueCherry (by CGS). Broad incumbents are Infor and SAP. Emerging players are Textile Genesis and Retraced.
Does WiMetrix have an API?
Yes. WiMetrix offers an open API that integrates via REST API with SAP, Oracle, Microsoft Dynamics, in-house ERPs, and most MES platforms. Every module ships with an open API allowing connectivity to existing ERP systems.
What industry is WiMetrix in?
WiMetrix's product category is Apparel Manufacturing Software. Its primary akta.pro industry code is IMAGABAD, Industrial I/O, Signal Conditioning & Remote Terminal Units (RTUs), with a secondary code of IMAGAJAG, RF & Wireless Components/Modules (RF front-end, antennas, industrial wireless modules). Its NAICS code is 54151 and its SIC code is 7373.