Triffin

Name

Triffin

Legal name

Run Viable Limited

Website

https://triffin.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Financial Software / Fintech for Consumer Brands

SIC

Loan Brokers (6163)

akta.pro primary industry

Treasury, Cash Management & Liquidity Tools (Sweeps, Cash Concentration) (FSAGAAAG)

Keywords

• Ai finance platform
• Consumer brand funding
• Cash flow management
• Inventory financing
• Invoice factoring

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Supply Chain

Revenue model

1. SaaS Subscription: Subscription-based SaaS model billed monthly or annually in advance. Customers pay for access to the platform and AI finance agents. Cancellation allows continued access until end of billing cycle.
2. Credit/Factoring Fees: Revenue generated from providing revolving credit, inventory finance, and invoice finance to consumer brands. Capital provided by Triffin Capital Limited with repayment in up to six months.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Triffin is an AI-powered finance platform for UK consumer brands that combines flexible working-capital products — Revolving Credit, Inventory Finance (BNPL), and Invoice Finance — with cash flow management tools (invoices/bills/PO management, payments, real-time forecasting) and a suite of autonomous AI Finance Agents that automate pay-runs, reconciliation, collections, financial reporting, and inventory planning. Capital is delivered via Triffin Capital Limited and embedded partner Froda (£100M capital pool).

Product overview

Triffin is an AI-powered finance platform for consumer brands offering a unified platform combining flexible funding products (Revolving Credit, Inventory Finance, Invoice Finance) with cash flow management tools (Invoice/Bills/PO Management, Payments, Cash Flow Forecasting) and AI automation capabilities (AI Finance Agents). The platform integrates Froda's embedded lending technology to provide up to £100 million in growth capital to UK SMEs. The core offering centers on intelligent funding access and automated financial workflows that sync with accounting systems, targeting consumer brands seeking to optimize working capital and financial operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Revolving Credit

Quantifiable outcome

• +126% net sales increase for Triffin Credit customers (6-month average)
• +3 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature8 records

Partnerships

One partnership is on record.

• FrodacoreStrategic or Co-development Partner · 31 October 2025Swedish embedded finance provider Froda partnered with Triffin to provide up to £100 million in data-driven growth capital to UK businesses over three years. The partnership embeds Froda's automated lending technology into Triffin's AI finance workflows to improve access to working capital for UK SMEs and consumer brands. Launched in October 2025.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Wayflyer: Wayflyer offers revenue-based financing plus cash-flow analytics specifically built for e-commerce brands. Its blend of capital and real-time financial insight is highly analogous to Triffin's credit-plus-AI-agent platform.
• 8fig: 8fig provides AI-driven growth planning and flexible funding for e-commerce sellers. Its combination of financing plus AI-powered cash-flow tooling closely mirrors Triffin's credit-plus-AI-agent positioning.
• iwoca: iwoca is a UK SMB lender offering flexible credit lines and term loans to small businesses. Comparable to Triffin as a UK-focused SMB credit provider, though iwoca operates across broader SMB segments rather than only consumer brands.
• Clearco: Clearco (formerly Clearbanc) provides revenue-based financing and analytics to e-commerce and consumer brands. It is the closest comparable to Triffin's combination of working-capital lending with cash-flow visibility for D2C businesses.
• Outfund: Outfund provides revenue-based growth capital to UK and European e-commerce and consumer brands. Comparable to Triffin's revolving credit and invoice finance offerings for the same ICP.
• Fundbox: Fundbox offers revolving lines of credit and invoice financing to SMBs via a software-led platform. Overlaps with Triffin's revolving credit and invoice finance products and similar PLG distribution model.
• Pilot: Pilot provides AI-augmented bookkeeping, tax, and CFO services to SMBs. Directly comparable to Triffin's AI Finance Agents suite (Financial Analyst, Pay-Run, Reconciliation) for automating SMB finance operations.
• Onramp Funds: Onramp Funds delivers working capital and cash-flow solutions to e-commerce and D2C brands. Overlaps directly with Triffin's revolving credit, inventory finance, and invoice finance products targeting online retailers.

Broad incumbents

• Tide: Tide is a UK SMB neobank offering business current accounts, invoicing, and integrated financial tools. Serves overlapping UK SMB customers with a broader finance stack, making it a broad incumbent peer to Triffin's vertical-finance focus.

Emerging players

• Hokodo: Hokodo provides embedded B2B trade credit and BNPL infrastructure for marketplaces and SMB platforms. Comparable to Triffin's embedded credit approach via Froda, though focused on B2B invoice terms rather than consumer-brand working capital.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/triffin/?viewAsMember=true

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Triffin