Clicksco
Clicksco is a London-headquartered performance marketing company founded in 2009 that delivers data-driven customer acquisition services to brands, media publishers, and agencies through a network of owned publisher sites, proprietary AI/ML targeting systems, and partnerships with Google, Bing, Yahoo, Amazon, and Expedia.
- Company typePrivate
- Founded2009
- HeadquartersDubai, United Arab Emirates
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Clicksco does
Clicksco (legally Clicksco Digital (UK) Limited) is a London-headquartered performance marketing company founded in 2009 that delivers data-driven customer acquisition services to brands, media publishers, and agencies. The company operates a global network of owned publisher sites across diverse business verticals and geo-markets, reaching over 1 million daily users, and delivers paid media spend across search (Google, Bing, Yahoo), display, native/social, and eCommerce (Amazon, Expedia) channels. Its core technology stack is built around proprietary AI and machine learning systems developed and refined over more than a decade, used to analyze customer behavior, model purchase intent, and optimize ad targeting for high-ROI conversions.
The business model is performance-based: Clicksco generates revenue through transaction-fee arrangements tied to customer acquisitions and conversions, supplemented by advertising revenue from its owned publisher network. The company maintains a sales-led B2B go-to-market, targeting brands, media publishers, and agencies globally, with operational offices in London (global HQ), Mumbai, and Dubai. Clicksco is privately held and owned by All Response Media (the UK's largest dedicated customer acquisition buying point) and the Havas Group (a global communications conglomerate founded in 1835, employing 19,000+ people across 100+ countries), operating within a group structure that includes entities in the UK, Ireland, Canada, and UAE. A team of 70+ specialists representing 30 nationalities and 18 languages supports multi-market execution.
Clicksco firmographics
Firmographics- Name
- Clicksco
- Legal name
- Clicksco Digital (UK) Limited
- Website
- https://clicksco.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Clicksco is a London-headquartered performance marketing company founded in 2009 that delivers data-driven customer acquisition services to brands, media publishers, and agencies through a network of owned publisher sites, proprietary AI/ML targeting systems, and partnerships with Google, Bing, Yahoo, Amazon, and Expedia.
- Ownership category
- akta.pro rank
Clicksco industry classification
Industry- Product category
- Performance Marketing
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)
- akta.pro secondary industries
- Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA), Search Engine Marketing (SEM) / Paid Search (PPC) Management (MPAAACAB), Performance Marketing Automation & Bid Management Services (MPAAACAM)
Keywords
Where Clicksco is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices3 records
Markets served
Clicksco business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Performance-based Marketing: Revenue generated through performance-based marketing arrangements where they deliver paid media spend and customer acquisitions for brands, publishers, and agencies. Payment is likely commission or transaction-based tied to conversions and results.
- Publisher Sites: Revenue from owning and operating a large number of publisher sites across diverse business verticals and geo-markets
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Clicksco product offering
Product offeringCore offering
Clicksco is a digital performance marketing company that delivers AI and ML-powered customer acquisition and paid media management across search, display, native, and social channels for brands, agencies, and publishers. It also owns and operates a portfolio of publisher sites across multiple verticals, providing first-party audience data and proprietary targeting capabilities that underpin its performance campaigns.
Product overview
Clicksco is a performance marketing company offering data-driven customer acquisition solutions. The company operates as a unified platform without distinct named products or modules. Core services include AI-powered customer behavior and intent analysis, paid media management across search (Google, Bing, Yahoo) and eCommerce (Amazon, Expedia) channels, display advertising with targeting AI, native and social advertising, and search traffic delivery. The company also owns and operates publisher sites across multiple business verticals and geographic markets. Services are delivered through a global network of over 70 specialists across 5 offices, with a focus on customer acquisition and conversion optimization.
Differentiator
Problem solved
Functional benefit
Products and services
- Performance-Based Customer Acquisition
- Search Advertising (Paid Search)
- Display Advertising
- Native and Social Advertising
- Owned Publisher Network
Quantifiable outcome
- Millions of dollars of paid media spend delivered annually
- +1 more outcomes
Companies that use Clicksco
Customer profileSegments3 records
Ideal customer profiles2 records
Clicksco technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Clicksco partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- GoogleflagshipKey search player partner within Clicksco's global network, enabling delivery of highly effective paid media spend. Partnership enables finding customers when and where they are ready to engage and convert.
- BingflagshipKey search player partner within Clicksco's global network enabling search traffic delivery and customer acquisition solutions.
- YahooflagshipKey search player partner within Clicksco's global network enabling search-based advertising and customer acquisition.
- AmazoncoreeCommerce partner within Clicksco's global network, enabling customer acquisition in eCommerce vertical through advertising and product discovery.
- ExpediacoreeCommerce partner within Clicksco's global network, enabling targeted advertising and customer acquisition in the travel sector.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Clicksco competitors and assessment
Company assessmentBroad incumbents
- GroupM: World's largest media investment group (WPP), operating performance and programmatic units that compete with Clicksco for global brand customer acquisition budgets.
- iProspect: Global digital performance agency within dentsu; delivers paid search, SEO, programmatic, and conversion-focused media across multiple verticals, overlapping significantly with Clicksco's offering.
- Dentsu International: Global advertising holding company with significant performance, media, and customer engagement capabilities that overlap with Clicksco's offering at scale.
- Havas Media Network: Media buying arm of Havas Group, Clicksco's parent; offers overlapping performance and programmatic capabilities as part of a much broader communications portfolio serving global enterprise clients.
- Publicis Media: Performance and media buying arm of Publicis Groupe; delivers paid media, programmatic, and commerce media services that overlap with Clicksco's customer acquisition practice.
Direct peers
- Assembly: Stagwell-owned digital performance agency focused on media, commerce, and data-driven customer acquisition for enterprise brands; directly comparable in service mix.
- Kepler Group: Performance marketing agency offering programmatic, paid search, and analytics services with strong enterprise brand clients; comparable in customer acquisition focus.
- All Response Media: Co-owner of Clicksco and the UK's largest dedicated customer acquisition media buyer; directly comparable in performance-based buying, media planning, and conversion-focused execution.
- Tinuiti: Large US-based digital performance marketing agency specializing in paid search, paid social, and Amazon advertising; competes directly with Clicksco for brand performance budgets.
Emerging players
- CrakRevenue: Performance marketing network focused on affiliate and customer acquisition across verticals; comparable in transaction-fee revenue model and publisher-network distribution.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Clicksco social profiles
Digital presenceClicksco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clicksco leadership team
Management profileNumber of profiles
Profiles1 record
Clicksco funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clicksco M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clicksco
What does Clicksco do?
Clicksco is a digital performance marketing company that delivers AI and ML-powered customer acquisition and paid media management across search, display, native, and social channels for brands, agencies, and publishers. It also owns and operates a portfolio of publisher sites across multiple verticals, providing first-party audience data and proprietary targeting capabilities that underpin its performance campaigns.
Is Clicksco a public or private company?
Clicksco is a private company. It is classified as corporate owned and is currently operating.
When was Clicksco founded?
Clicksco was founded in 2009. It employs 51 to 100 people.
Where is Clicksco based?
Clicksco is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Clicksco make money?
Two revenue lines are on record. Performance-based Marketing is the primary driver. The others are publisher Sites.
Who are Clicksco's main competitors?
Broad incumbents on record are GroupM, iProspect, Dentsu International, Havas Media Network and Publicis Media. Direct peers are Assembly, Kepler Group, All Response Media and Tinuiti. CrakRevenue is listed as an emerging player.
Does Clicksco have an API?
No public API is recorded for Clicksco.
What industry is Clicksco in?
Clicksco's product category is Performance Marketing. Its primary akta.pro industry code is BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio), with a secondary code of BPAFACAA, Search Engine Marketing (SEM) / Paid Search (PPC). Its NAICS code is 54183 and its SIC code is 7310.