Security Data Supply
Security Data Supply is a U.S. wholesale franchise distributor of low-voltage products, operating 20+ locally owned branches that supply security, data cabling, and networking equipment to contractors and installers nationwide.
- Company typePrivate
- Founded2001
- HeadquartersCovington, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Security Data Supply does
Security Data Supply is a privately held wholesale distributor of low-voltage products operating through a franchise model in the United States. Founded in 2001, the company has built a network of 20+ locally owned and operated warehouse and distribution branches spread across markets including Albuquerque, Dallas, Houston, Phoenix, Las Vegas, Portland, Salt Lake City, Kansas City, Cincinnati, Norfolk, and Raleigh, among others. The firm's primary customers are low-voltage contractors, security system installers, and data/network infrastructure professionals who need reliable, local access to security equipment, data cabling, surveillance, access control, and networking hardware.
The company's core technology is described as a distribution and logistics platform that connects customers with manufacturer partners and supports local inventory across the franchise network. Distribution channels include physical storefronts staffed by local owners, location-branded e-commerce subdomains (e.g., dallas.securitydatasupply.com), and a centralized online ordering portal with account-based ordering. The company also operates a Training Events program in partnership with manufacturers, providing product education and deepening supplier relationships.
Security Data Supply generates revenue primarily through product distribution (transaction-fee style) of low-voltage equipment to contractors, installers, and businesses. Pricing is not publicly disclosed and operates on a quote-based B2B model typical of the trade. The franchise structure allows the brand umbrella to capture some combination of franchise fees, supplier rebates, and direct purchasing leverage, while individual franchisees own customer relationships and local operations. No external funding, private equity, or venture capital involvement is reported in the source data.
Security Data Supply firmographics
Firmographics- Name
- Security Data Supply
- Legal name
- Security Data Supply
- Website
- https://securitydatasupply.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Security Data Supply is a U.S. wholesale franchise distributor of low-voltage products, operating 20+ locally owned branches that supply security, data cabling, and networking equipment to contractors and installers nationwide.
- Ownership category
- akta.pro rank
Security Data Supply industry classification
Industry- Product category
- Low Voltage Distribution
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (42343), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)
- SIC
- Wholesale-Electronic Parts & Equipment, Nec (5065), Public Warehousing & Storage (4220)
- akta.pro primary industry
- Retail & Wholesale Distribution Centers (Dry DCs) (TLALAAAD)
Keywords
Where Security Data Supply is headquartered
LocationHeadquarters
- HQ city
- Covington
- HQ country
- United States
- HQ region
- North America
Offices20 records
Markets served
Security Data Supply business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Product Distribution: Revenue generated from distributing low voltage products including security equipment, data cabling, networking hardware, and related supplies to contractors, installers, and businesses.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels2 records
Security Data Supply product offering
Product offeringCore offering
Security Data Supply is a wholesale distributor of low-voltage products, including security systems, data cabling, networking hardware, surveillance equipment, and access control products. The company operates through a franchise network of 20+ locally owned and operated warehouse and distribution branch locations across the United States, providing professional contractors and installers with broad product inventory, competitive pricing, and local service and support. Customers can order online via location-specific portals or visit physical branch locations directly.
Product overview
Security Data Supply is a franchising company operating as a low voltage distributor with warehouse and distribution capabilities. The company operates as a network of locally owned and operated locations across the United States (20+ branch offices), providing products with competitive pricing while maintaining local service and support. The company distributes low voltage products including security and data equipment, connects customers with manufacturer partners, and offers training events. The core offering is the distribution franchise network rather than a unified software platform or modular product suite.
Differentiator
Problem solved
Functional benefit
Products and services
- Low Voltage Product Distribution Wholesale distribution of low-voltage products including security systems, data cabling, networking hardware, surveillance, and access control equipment sold to professional contractors and installers through franchise warehouse locations and online ordering.
- Online Ordering Platform Location-specific online ordering portal allowing account setup and product purchasing for each of the 20+ franchise branch locations across the United States.
Companies that use Security Data Supply
Customer profileSegments3 records
Ideal customer profiles3 records
Security Data Supply technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Security Data Supply partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Various Manufacturer PartnerscoreSecurity Data Supply works with multiple manufacturer partners and suppliers for low voltage products including security systems, data cabling, and networking equipment. The specific partner names are not listed on the website.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
Security Data Supply competitors and assessment
Company assessmentDirect peers
- ADI Global Distribution: ADI is the largest U.S. wholesale distributor of low-voltage security, AV, and communications products, serving security and network installers through 100+ branch locations. Directly comparable to SDS in product categories, customer base, and branch-based distribution model.
- Snap One: Snap One distributes smart home, security, networking, and AV products to professional installers via branded products and distribution. Overlaps directly with SDS in security, networking hardware, and professional installer customer segments.
- Tri-Ed Distribution: Tri-Ed is a North American wholesale distributor specializing in intrusion, fire, video surveillance, access control, and networking products. It was acquired by Anixter/WESCO; competes head-to-head with SDS in physical security distribution.
Broad incumbents
- ScanSource: ScanSource is a broad technology distributor serving reseller partners across security, AV, networking, and communications. Comparable to SDS via its security/communications segment serving similar professional installer and integrator customers.
- Anixter International (WESCO): Anixter, now part of WESCO, is a major global distributor of network and security solutions, low-voltage cabling, and security products. Targets utility, telecom, and contractor customers with overlapping low-voltage product lines.
- Graybar: Graybar is one of North America's largest electrical, communications, and security distributors with 290+ locations. Provides comparable low-voltage cabling, security, and networking products to contractors and industrial customers.
- WESCO International: WESCO is a Fortune 500 electrical, communications, and utility distribution company that acquired Anixter. Overlaps broadly with SDS in low-voltage security and communications distribution.
- TD SYNNEX: TD SYNNEX is a major global IT distribution company serving resellers and integrators across security, networking, and communications categories. Indirectly comparable to SDS in the security/networking product space.
- Ingram Micro: Ingram Micro is one of the world's largest IT product distributors, carrying physical security, networking, and infrastructure products alongside its broader IT portfolio. Comparable through its security/IoT product distribution to resellers and integrators.
- Rexel: Rexel is a global electrical and security distribution group with operations across the U.S. that distributes low-voltage security and communications products to contractors. Comparable to SDS in security product distribution focus.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Security Data Supply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Security Data Supply leadership team
Management profileNumber of profiles
Security Data Supply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Security Data Supply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Security Data Supply
What does Security Data Supply do?
Security Data Supply is a wholesale distributor of low-voltage products, including security systems, data cabling, networking hardware, surveillance equipment, and access control products. The company operates through a franchise network of 20+ locally owned and operated warehouse and distribution branch locations across the United States, providing professional contractors and installers with broad product inventory, competitive pricing, and local service and support. Customers can order online via location-specific portals or visit physical branch locations directly.
Is Security Data Supply a public or private company?
Security Data Supply is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Security Data Supply founded?
Security Data Supply was founded in 2001. It employs 11 to 50 people.
Where is Security Data Supply based?
Security Data Supply is headquartered in Covington, United States, in the North America region.
How does Security Data Supply make money?
One revenue line is on record: product Distribution.
Who are Security Data Supply's main competitors?
Direct peers on record are ADI Global Distribution, Snap One and Tri-Ed Distribution. Broad incumbents are ScanSource, Anixter International (WESCO), Graybar, WESCO International, TD SYNNEX, Ingram Micro and Rexel.
Does Security Data Supply have an API?
No public API is recorded for Security Data Supply.
What industry is Security Data Supply in?
Security Data Supply's product category is Low Voltage Distribution. Its primary akta.pro industry code is TLALAAAD, Retail & Wholesale Distribution Centers (Dry DCs). Its NAICS code is 42343 and its SIC code is 5065.