BallButton

What BallButton does

BallButton (legal entity: Ballbutton, Inc.) is a private, Los Angeles-based software-as-a-service company founded in 2017 that delivers a cloud-based club management platform purpose-built for racquet-sports clubs (tennis, pickleball, badminton, squash, padel) and golf clubs and simulators. The platform packages court/spot/lane and tee-time booking, private and group lesson scheduling (including recurring programs), membership lifecycle management (subscriptions, initiations, automated payments, billing, check-ins, reporting), a free member-facing mobile app, and a differentiated Members' News Feed social module marketed as 'one-of-a-kind' in the category.

The technology stack centers on a multi-tenant web application paired with a consumer mobile app (iOS/Android), with Stripe as the exclusive payment processing partner for both online and card-present (POS) transactions and Google Maps and Google Analytics used as standard third-party services. The platform deliberately limits the club-facing UI to a single club's data (no cross-club visibility for members) and supports configurable booking permissions, durations, pricing rules, waitlists, roster management, and tiered staff access levels.

BallButton generates revenue primarily through a flat $299 per month subscription ('Grand Slam' tier) that is month-to-month with no long-term commitment, plus ancillary payment-processing fees routed via Stripe; notably, it does not take a percentage of each booking transaction, differentiating it from commission-based competitors. Go-to-market is a consultative direct enterprise field-sales motion anchored on private demo scheduling, targeting mid-market clubs and studios across racquet sports and golf in the US. Operations are lean (11-50 employees, two disclosed California addresses including 11601 Wilshire Blvd, Suite 500) with no disclosed venture capital funding rounds, indicating a bootstrapped or lightly capitalized operating posture.

Name

BallButton

Legal name

Ballbutton, Inc.

Website

https://ballbutton.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

BallButton (Ballbutton, Inc.) is a Los Angeles-based SaaS company, founded 2017, that provides cloud-based club management software for racquet sports clubs (tennis, pickleball, badminton, squash, padel) and golf clubs, covering bookings, payments, lessons, memberships, and a members' social news feed on a flat monthly subscription.

Ownership category

akta.pro rank

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Monthly Subscription: Primary revenue stream from flat monthly subscription fee (Grand Slam plan at $299/month). Unlike competitors, BallButton does not take a cut from each booking transaction - their key revenue comes solely from the subscription fee.
2. Payment Processing: Revenue from payment processing fees when clubs process payments through the platform. Stripe is used as the payment processor, and clubs pay standard payment processing fees in addition to the subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

BallButton is a cloud-based club management software platform (with companion mobile app) that helps racquet sports clubs and golf facilities manage bookings, payments, lessons, programs, teams, and memberships. It includes court/spot/lane scheduling, private and group lesson management, automated billing, member analytics, and a proprietary Members' News Feed social engagement module, sold via a flat monthly subscription.

Product overview

BallButton is a unified club management software platform designed for racquet sports clubs and golf facilities. The core product portfolio consists of the Grand Slam Plan subscription tier ($299/month), specialized Racquet Sports Management for tennis/pickleball/squash/padel/badminton, and Golf Management for golf clubs including simulator facilities. The platform integrates a distinctive Members News Feed social engagement module and provides a free mobile app for members. Key capabilities include court/spot/lane booking management, lesson scheduling (private and group, including recurring), payment processing via Stripe, membership subscriptions, automated reminders, analytics, waitlist management, and staff access controls. The platform's unique differentiator is its flat-fee pricing model (no commission on bookings) and its members-only view experience where users see only their own membership business.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Increased occupancy rates and reduced dead hours
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

One partnership is on record.

• StripecoreTechnology or IntegrationStripe is BallButton's payment processing partner. The platform integrates with Stripe to handle payment processing for club memberships, bookings, and other transactions. Both online and card-present (POS) payments are supported through this integration.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mindbody: Largest SaaS platform for fitness, wellness, and beauty studios. While much broader than BallButton, Mindbody serves similar SMB club and studio customers with booking, payments, and membership tools, making it the dominant incumbent competitor.
• Daxko: Enterprise-grade operations, membership, and payments platform primarily for YMCAs, JCCs, and multi-location fitness clubs. Larger and more enterprise-oriented than BallButton but operates in the same club management software category.
• Jonas Fitness: Club management software for health clubs and fitness centers, providing member management, billing, and scheduling. Comparable functionality to BallButton in the club operations space, with a more general fitness focus.
• Lightspeed Commerce: Broader commerce and POS platform serving SMBs including recreation businesses. While not a club management specialist, it overlaps on payments and POS for facility-based businesses.

Direct peers

• ClubReady: Club management software focused on fitness clubs and studios, offering member management, scheduling, billing, and payments. Closely comparable business model and target customer segment to BallButton's mid-market club focus.
• EZFacility: Facility management software serving sports complexes, courts, and recreation centers with scheduling, registration, and membership tools. Direct overlap with BallButton's court/spot/lane booking and member management capabilities.
• CourtReserve: Tennis and pickleball club management platform offering court reservations, member management, and payment processing. Directly competes with BallButton in the racquet sports vertical.
• foreUP: Golf course management software providing tee time booking, member management, POS, and league tools. Directly comparable to BallButton's golf club management product for the golf vertical.
• Teesnap: Golf course tee sheet, POS, and member management software aimed at public and private golf facilities. Closely competes with BallButton's golf product line on tee time booking and club operations.

Emerging players

• Playbypoint: Tennis and pickleball club management platform with booking, payment, and member app functionality. A more focused emerging competitor in the exact racquet sports niche BallButton prioritizes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BallButton