What Oktave does

Oktave is a French SaaS company that provides a customer feedback and survey management platform, headquartered in Nantes, France with a secondary office in Brest. The legal entity is registered as Oktave - Confidences, S.A.S (a simplified joint-stock company) with €40,000 in share capital, and the firm operates with 1–10 employees. The firmographic founding date is 2014, while the company's own website copyright begins 2018, indicating the legal entity as currently constituted was established from 2018 onward. The platform enables organizations to create customizable questionnaires and distribute them across multiple channels including email, SMS, QR codes, and social media. The company is privately held with no publicly disclosed funding rounds or external investors identified in the source data.

The core product, the Oktave Survey Platform, is a SaaS questionnaire builder supporting multiple question types (MCQ, NPS, CES, rating, open-ended, rank, smiley, attachment), logic rules for personalized question branching, collaborative team work with role-based authorizations, multilingual survey support, statistical report generation, and raw data export to Excel or CSV. Beyond the core survey functionality, Oktave has launched three advanced modules: an Incident Center that identifies customer dissatisfaction, triggers email alerts to relevant business units, and enables structured claim tracking and resolution; a GDPR-compliant SMS Keyword Feature for opt-in mobile marketing and survey participation; and an Offline iPad Application that transforms iOS devices into locked, auto-resetting kiosk survey stations for field deployments at trade shows, points of sale, and physical locations such as transit stops. Distribution channels span Email, SMS, QR Code, and Facebook.

Oktave pursues a hybrid go-to-market combining product-led growth (14-day free trial with no credit card required for self-serve sign-up at app.oktave.co) with a sales-assisted motion for enterprise prospects via demo scheduling. The platform serves large enterprise customers across banking (Credit Agricole, Banque Populaire Grand Ouest), retail (Darty), energy (Engie), automotive (Peugeot, Diac, Nissan Finance), professional services (KPMG, Valtus), and public transportation (Keolis, Aéroport Rennes Bretagne). The company is CNIL-declared (declaration number 1831594) and RGPD-compliant, signalling regulatory compliance as a baseline trust signal within the EU environment. Pricing is not publicly disclosed on the website.

Name

Oktave

Legal name

Oktave - Confidences, S.A.S

Website

https://oktave.co

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Oktave is a French SaaS company providing a multi-channel customer feedback and survey management platform, serving enterprise customers across banking, retail, energy, automotive, and public transport sectors with customizable questionnaires and modules for incident management and field surveys.

Ownership category

akta.pro rank

Headquarters

HQ city

Nantes

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: Cloud-based survey platform offered as a subscription service with 14-day free trial period. No credit card required to start trial.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Oktave provides a SaaS-based customer feedback and survey management platform that allows organizations to create branded questionnaires and distribute them across multiple channels including email, SMS, QR code, and social media. The platform includes a customizable form builder, logic rules, real-time response analytics, statistical reporting, multilingual surveys, and complaint management workflows. It also offers advanced modules such as an Incident Center for routing dissatisfied customers, an SMS keyword feature for GDPR-compliant opt-in campaigns, and an offline iPad kiosk application for field surveys.

Product overview

Oktave is a unified survey platform offering a core questionnaire builder with multiple distribution channels (email, SMS, QR code, social media). The platform includes standard features such as question types (MCQ, NPS, CES, open-ended), survey templates, logic rules, collaborative work, multilingual support, and data export. Advanced modules include the Incident Center for complaint management, the Keyword Feature for SMS campaigns, and the Offline iPad App for field surveys. These modules are offered as integrated components within the same platform ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Oktave Survey Platform

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature11 records

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Google Forms: Google Forms is a free, bundled survey tool that competes at the low end of Oktave's market. Its zero-cost positioning in the Google Workspace ecosystem creates constant pricing pressure on SMB survey buyers.
• Qualtrics: Qualtrics (a SAP company) is a broad enterprise experience-management platform covering surveys, CX, EX, and product feedback. It competes with Oktave at the enterprise end of the customer satisfaction market, offering a much wider portfolio at higher price points.
• Microsoft Forms: Microsoft Forms is a free survey/quiz tool bundled with Microsoft 365. It directly competes with Oktave for enterprise customers already standardized on Microsoft productivity suites, particularly for internal HR/employee feedback use cases.
• Medallia: Medallia is an enterprise customer and employee experience platform with text analytics, multi-channel feedback capture, and closed-loop workflows. It competes with Oktave at the high end of the enterprise CX market, especially for detractor alerting and incident routing similar to Oktave's Incident Center.

Direct peers

• QuestionPro: QuestionPro is an online survey and experience-management platform offering NPS, customer satisfaction, and market research tools. It serves similar enterprise and SMB customers and competes with Oktave's questionnaire builder and analytics features.
• SurveyMonkey: SurveyMonkey is the dominant general-purpose online survey platform used by enterprises and SMBs worldwide. It competes head-on with Oktave across NPS, customer satisfaction, and multi-channel survey use cases, with significantly larger scale and brand recognition.
• Typeform: Typeform is a direct competitor offering a design-forward, conversational survey and form builder with multi-channel distribution. It targets similar SMB and mid-market customers with transparent, self-serve pricing — a comparable go-to-market motion to Oktave's PLG approach.
• JotForm: JotForm is a form and survey builder with extensive question types, integrations, and a freemium model. It is directly comparable to Oktave's core survey builder feature set and similarly targets SMBs and mid-market teams.
• Formstack: Formstack is an enterprise-focused form, survey, and workflow automation platform. It overlaps with Oktave on branded surveys, multi-channel distribution, and workflow routing of responses, with a stronger emphasis on document automation.

Emerging players

• Hotjar: Hotjar is an emerging player in customer feedback and behavior analytics, combining on-site surveys with session replay and heatmaps. It overlaps with Oktave on post-interaction feedback collection for SMB and mid-market digital teams.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/OktaveSurvey
• LinkedInlinkedin.com/company/oktave-survey

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oktave