Onco
Onco is a digital cancer care platform, an undertaking of Apollo Hospitals Enterprise Ltd, that connects Indian cancer patients with 400+ oncologists, 23+ treatment centres, teleconsultations, diagnostics, medicine delivery, and survivor support services.
- Company typePrivate
- Founded2016
- HeadquartersMarandahalli, India
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Onco does
Onco is a digital cancer care platform operating as an undertaking of Apollo Hospitals Enterprise Ltd, headquartered at HSR Layout in Bengaluru, India. The platform connects cancer patients with a curated network of 400+ oncologists and 23+ treatment centres across India, offering teleconsultations, second medical opinions, diagnostic test bookings, prescription medicine delivery, and curated treatment packages through a single consumer-facing interface (onco.com). Core products include Onco Connect (geographic oncologist matching), Expert Opinion (specialist second-opinion service), and the CanWin Support Group (a survivor mentorship community). The platform also integrates with Apollo 24x7 to enable prescription-based medicine delivery pan-India.
The business model is primarily transactional and B2C. Revenue is generated through take-rates or commissions on teleconsultation bookings, diagnostic test facilitation, medicine delivery (via Apollo 24x7), and treatment package markups at partner hospitals. Pricing is not publicly disclosed; fees are set by Apollo and displayed at the point of booking. Lead-to-patient conversion is driven by a care-manager layer that guides users through diagnosis, planning, treatment, monitoring, and supportive care. The company targets individual cancer patients and their caregivers as its primary customer segments, with marketing conducted through content (the Onco blog covering 15+ cancer types), SEO/organic search, Google reviews, and patient testimonials. The platform operates exclusively in India, with explicit geographic restrictions on the US and EU.
The technical stack is straightforward: a web portal with lead forms, third-party payment processing for credit card and direct debit, and a documented integration with Apollo 24x7. No proprietary AI/ML capabilities, APIs, SDKs, or mobile applications are disclosed. Onco benefits structurally from its parent company Apollo Hospitals Enterprise Ltd, a publicly listed Indian healthcare conglomerate, which provides the institutional infrastructure, oncologist network, and medicine supply chain. The brand reports a cumulative base of 100,000+ patients served since inception, with 90% weekly usage, 83% self-reported confidence improvement, and 77% self-reported cost reduction among users.
Onco firmographics
Firmographics- Name
- Onco
- Legal name
- Apollo Hospitals Enterprise Limited
- Website
- https://onco.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Onco is a digital cancer care platform, an undertaking of Apollo Hospitals Enterprise Ltd, that connects Indian cancer patients with 400+ oncologists, 23+ treatment centres, teleconsultations, diagnostics, medicine delivery, and survivor support services.
- Ownership category
- akta.pro rank
Onco industry classification
Industry- Product category
- Digital Oncology Care Services
- NAICS
- Other Ambulatory Health Care Services (6219), Ambulatory Health Care Services (621)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Oncology Telemedicine Platforms (HLALAGAH)
- akta.pro secondary industries
- Oncology Remote Symptom Monitoring & Care Navigation (HLALAFAD), Virtual Care Team Collaboration & Provider-to-Provider Teleconsult Platforms (eConsults) (HLALABAI)
Keywords
Where Onco is headquartered
LocationHeadquarters
- HQ city
- Marandahalli
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Onco business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Consultation Services: Onco facilitates connections between patients and oncologists through its platform, with fees charged for teleconsultations and expert opinion services. Payment is collected via credit card or direct debit through third-party payment processors.
- Diagnostic Test Booking: Patients can book diagnostic tests at globally accredited centers through the platform, with Onco facilitating the booking and collecting payment for these services.
- Medicine Delivery: Pan-India delivery of cancer medicines at discounted prices through integration with Apollo 24x7, with Onco facilitating orders upon upload of valid prescriptions.
- Treatment Packages: Curated treatment packages booked at partner locations with discounts on hospital rates, facilitated through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Onco Connect - Oncologist Consultation |
| Transaction based/ take rate | Pay-as-you-go | Diagnostic Tests |
| Transaction based/ take rate | Pay-as-you-go | Medicine Delivery |
| Transaction based/ take rate | Pay-as-you-go | Treatment Packages |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Onco product offering
Product offeringCore offering
Onco is an online cancer care platform that connects patients with a network of 400+ oncologists for teleconsultations and expert second opinions, facilitates diagnostic test bookings at accredited centers, arranges treatment packages at partner hospitals, and enables pan-India medicine delivery at discounted prices through Apollo 24x7. The platform supports patients throughout the cancer care journey (diagnosis, planning, treatment, monitoring, and supportive care) with dedicated care managers and the CanWin survivor support group.
Product overview
Onco is a comprehensive cancer care platform that offers multiple integrated services for cancer patients. The core platform consists of Onco Connect (which facilitates connections to oncologists and medical service providers), Expert Opinion (providing second opinions from expert oncologists), and linked services including Apollo 24x7 for medicine delivery, diagnostic test booking, and curated treatment packages. Additional support services include the CanWin support group for cancer survivors. The platform operates as an undertaking of Apollo Hospitals Enterprise Ltd, providing end-to-end cancer care support from diagnosis through treatment and monitoring.
Differentiator
Problem solved
Functional benefit
Brands
- Onco Connect: Service that connects users to oncologists and medical service providers within their preferred geographical area.
- Expert Opinion
- CanWin Support Group
- Onco Connect
Products and services
- Onco Connect Onco Connect connects patients with oncologists and medical service providers within their preferred geographic area. It offers priority appointments with expert oncologists who have 10+ years of experience and are trained at premier institutions, available for teleconsultation and physical visits.
- Expert Opinion Service A service that connects users to a network of expert oncologists and facilitates the issuance of expert medical opinions on recommended cancer treatment plans, providing second opinions for patients seeking additional medical perspectives.
- Diagnostic Test Booking Booking service for diagnostic tests and scans at globally accredited centers, providing global standards in diagnostic testing at affordable prices for cancer patients.
- Medicine Delivery Pan-India delivery of cancer medicines at discounted prices, enabled through integration with Apollo 24x7. Patients can upload valid doctor's prescriptions and receive medicines at home.
- Treatment Packages Curated cancer treatment packages at the patient's preferred location with discounts on hospital rates, facilitating access to bundled treatment services at partner hospitals.
- CanWin Support Group A cancer survivor community platform where inspiring survivors motivate and mentor current patients throughout their cancer journey, providing emotional support and peer mentorship.
Quantifiable outcome
- 90% of patients used Onco at least once a week to manage their cancer treatment journeys
- +3 more outcomes
Companies that use Onco
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Onco technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Onco partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Apollo Hospitals Enterprise LtdcoreOnco is an Undertaking (wholly-owned/operated unit) of Apollo Hospitals Enterprise Ltd. Apollo Hospitals provides the institutional backing, oncologist network, hospital infrastructure, and medicine supply chain (via Apollo 24x7) that powers the Onco platform. Onco operates as the digital-facing cancer care brand under Apollo's corporate umbrella.
- Apollo 24x7coreOnco integrates with Apollo 24x7 (apollo247.com) to enable patients to purchase pharmaceutical medicines from home upon uploading valid doctor's prescriptions. This integration provides the medicine delivery capability within Onco's platform.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Onco competitors and assessment
Company assessmentEmerging players
- Pristyn Health: Indian specialty-care platform offering online consultations and surgical care coordination across multiple specialties. Comparable to Onco as a specialty-focused digital care-navigation platform serving Indian patients, with partial overlap in the care-coordination model.
- Tata 1mg: Indian online pharmacy and diagnostics platform offering medicine delivery, lab test bookings, and online consultations. Comparable to Onco in diagnostic booking and medicine delivery, though not oncology-focused.
Direct peers
- Practo: India's largest digital healthcare platform offering doctor consultations, diagnostic bookings, and medicine delivery. Directly comparable to Onco as a multi-service telehealth and care-booking platform targeting Indian consumers, though Onco is focused specifically on oncology.
- MFine: Indian telehealth and digital health platform connecting patients with specialists via online consultations and diagnostic bookings. Directly comparable to Onco's teleconsultation plus diagnostics offering, sharing the same D2C Indian market.
- Navya: Specialized oncology platform providing expert medical opinions and treatment decision support for cancer patients. Directly comparable to Onco's Expert Opinion service and cancer-specific care navigation, focused on the same oncology niche.
- MediBuddy: Indian digital healthcare platform offering online doctor consultations, lab tests, and medicine delivery. Comparable to Onco as a D2C platform providing an integrated care-navigation experience across multiple service lines.
- Karkinos Healthcare: Indian oncology-focused healthcare startup offering cancer diagnosis, treatment, and care coordination services. Closely comparable to Onco as a cancer-specialty platform serving Indian patients with end-to-end cancer care support.
Others
- PharmEasy: Indian digital healthcare platform offering medicine delivery, diagnostic test bookings, and telehealth consultations. Comparable to Onco's diagnostic and medicine delivery streams within India's consumer healthcare ecosystem.
- Apollo 24/7: Apollo Hospitals' direct-to-consumer digital platform for online doctor consultations, medicine delivery, and diagnostic bookings. Adjacent and partially overlapping with Onco, with Onco integrating into Apollo 24/7 for medicine delivery and serving as Apollo's specialized oncology brand.
Broad incumbents
- Cancer Treatment Centers of America (CTCA): Established US-based network of oncology-focused hospitals and care providers offering end-to-end cancer treatment services. Comparable to Onco as a vertically integrated cancer-care brand spanning diagnosis through supportive care, though operating a different geography and delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Onco social profiles
Digital presenceOnco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Onco leadership team
Management profileNumber of profiles
Onco funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Onco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Onco
What does Onco do?
Onco is an online cancer care platform that connects patients with a network of 400+ oncologists for teleconsultations and expert second opinions, facilitates diagnostic test bookings at accredited centers, arranges treatment packages at partner hospitals, and enables pan-India medicine delivery at discounted prices through Apollo 24x7. The platform supports patients throughout the cancer care journey (diagnosis, planning, treatment, monitoring, and supportive care) with dedicated care managers and the CanWin survivor support group.
Is Onco a public or private company?
Onco is a private company. It is classified as corporate owned and is currently operating.
When was Onco founded?
Onco was founded in 2016. It employs 101 to 250 people.
Where is Onco based?
Onco is headquartered in Marandahalli, India, in the Asia region.
How does Onco make money?
Four revenue lines are on record. Consultation Services are the primary driver. The others are diagnostic Test Booking, medicine Delivery and treatment Packages.
Who are Onco's main competitors?
Emerging players on record are Pristyn Health and Tata 1mg. Direct peers are Practo, MFine, Navya, MediBuddy and Karkinos Healthcare. Others are PharmEasy and Apollo 24/7. Cancer Treatment Centers of America (CTCA) is listed as a broad incumbent.
Does Onco have an API?
No public API is recorded for Onco.
What industry is Onco in?
Onco's product category is Digital Oncology Care Services. Its primary akta.pro industry code is HLALAGAH, Oncology Telemedicine Platforms, with a secondary code of HLALAFAD, Oncology Remote Symptom Monitoring & Care Navigation. Its NAICS code is 6219 and its SIC code is 8011.