North Brookfield Savings Bank
North Brookfield Savings Bank is a 170-year-old Massachusetts-chartered mutual savings bank operating six full-service branches across Central and Western Massachusetts, offering retail deposits, mortgages, consumer and business loans, and SBA lending to local individuals, families, students, and small businesses.
- Company typePrivate
- Founded1854
- HeadquartersNorth Brookfield, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What North Brookfield Savings Bank does
North Brookfield Savings Bank is a Massachusetts-chartered mutual savings bank founded in 1854 and headquartered at 35 Summer Street, North Brookfield. Owned by its depositors rather than shareholders, the bank operates six full-service branches across the Central and Western Massachusetts towns of North Brookfield, East Brookfield, West Brookfield, Ware, Belchertown, and Three Rivers, serving local individuals, families, first-time homebuyers, students, and small businesses. The bank is one of the oldest continuously operating community banks in the state and operates under FDIC supervision with the Federal Reserve as its primary federal regulator.
The bank delivers a full traditional retail and small-business banking product set, spanning deposit products (Freedom Checking, savings, 21-month CDs at 3.41% APY, money market at 3.61% APY with $50K minimum, IRAs, student banking), lending products (30-year conventional fixed mortgages at 6.397% APR, first-time homebuyer programs, Mass Save HEAT loans, HELOCs, auto and consumer loans, SBA business loans via its Preferred Lender status, business lines of credit), and digital services (free online banking and bill pay, iOS/Android mobile apps with card controls, mobile wallet integration with Apple Pay/Google Pay/Samsung Pay, and 24-hour telephone banking at 1-800-433-3781). Underlying technology is conventional community-bank infrastructure: a virtual-branch online banking platform (secure.myvirtualbranch.com), a dedicated online mortgage origination platform, 128-bit VeriSign SSL encryption, hardware router and software firewall security, and 24-hour debit-card fraud monitoring with verification callbacks.
Revenue is generated through a net interest margin model — interest income on mortgage, consumer, business, and home-equity lending funded by customer deposits — supplemented by fee income from overdrafts, wire transfers, and account services. Distribution combines in-person personal banking at the branch network with self-service digital channels, while marketing is driven by community-led engagement including annual food and toy drives, the $5,000 scholarship program for students at 10 local high schools, Habitat for Humanity playhouse sponsorship, and America Saves Week financial-literacy initiatives. Leadership transitioned from long-tenured former President & CEO Donna Boulanger (2008-2022, under whom assets more than doubled and Family First Bank was acquired) to current President & CEO Kaz Borawski.
North Brookfield Savings Bank firmographics
Firmographics- Name
- North Brookfield Savings Bank
- Legal name
- North Brookfield Savings Bank
- Website
- https://northbrookfieldsavingsbank.com
- Company type
- Private
- Founded year
- 1854
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- North Brookfield Savings Bank is a 170-year-old Massachusetts-chartered mutual savings bank operating six full-service branches across Central and Western Massachusetts, offering retail deposits, mortgages, consumer and business loans, and SBA lending to local individuals, families, students, and small businesses.
- Ownership category
- akta.pro rank
North Brookfield Savings Bank industry classification
Industry- Product category
- Community Banking
- NAICS
- Savings Institutions and Other Depository Credit Intermediation (52218), Depository Credit Intermediation (5221)
- SIC
- Savings Institutions, Not Federally Chartered (6036)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industries
- Savings Banks (Public/State-Owned) (FSABAKAK), Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL), SBA/Government-Backed & Development Finance Loans (FSAKAGAI)
Keywords
Where North Brookfield Savings Bank is headquartered
LocationHeadquarters
- HQ city
- North Brookfield
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
North Brookfield Savings Bank business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Interest Income from Lending: Interest earned on mortgage loans (residential), consumer loans, business loans, and lines of credit. Revenue generated through spread between loan interest rates and cost of deposits.
- Deposit Account Fees and Service Charges: Fee income from overdrafts, wire transfers, and other account services. Some free checking accounts available with fee income from other services.
- Deposit Products: Interest-bearing deposits including checking, savings, CDs, money market accounts, and IRAs. Customer deposits used to fund lending operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | 21 Month CD: 3.41% APY with $2,000 minimum to open and earn |
| Subscription | Annual | Money Market: 3.61% APY with $50,000 minimum balance to earn |
| Subscription | Monthly | 30 Year Conventional Fixed Mortgage: 6.397% APR |
| Subscription | Monthly | First Time Homebuyer Mortgage: 6.302% APR |
| Freemium | Monthly | Free Checking Account |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels5 records
North Brookfield Savings Bank product offering
Product offeringCore offering
North Brookfield Savings Bank is a mutual savings bank that provides retail and business banking services through six branches in Central and Western Massachusetts. Core offerings include personal deposit accounts (checking, savings, CDs, money market, IRAs), residential mortgages, home equity lines of credit, consumer loans, and business deposit and lending solutions including SBA loans. Banking is delivered via in-branch service, online banking, mobile banking, and telephone banking channels.
Product overview
North Brookfield Savings Bank offers a comprehensive suite of traditional banking products and services through a network of six branch locations in Central and Western Massachusetts. The bank's personal banking portfolio includes checking accounts (Freedom Checking), savings and CD accounts, money market accounts, individual retirement accounts, and student banking programs. Digital banking is delivered through Online Banking, Mobile Banking apps with card controls, Mobile Wallet integration (Apple Pay, Google Pay, Samsung Pay), and 24-hour Telephone Banking. The bank provides lending solutions including residential mortgages (30-year conventional fixed and first-time homebuyer programs), home equity lines of credit, consumer loans, auto loans, and a Refinance Center. Business banking services encompass business deposit solutions with fee-free ATM access, SBA Preferred Lender loans, and business lines of credit. Account management features include Automatic Transfers and eStatements for paperless operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Checking Accounts
- Savings & CD Accounts
- Money Market Accounts
- Individual Retirement Accounts (IRAs)
- Student Banking
- Online Banking & Bill Pay
- Mobile Banking
- Mobile Wallet
- Bank Debit Cards
- Residential Mortgages
- Home Equity Line of Credit (HELOC)
- Consumer Loans
- Business Deposit Solutions
- Business Loans and Lines
- Mass Save HEAT Loans
Quantifiable outcome
- Asset size more than doubled during leadership tenure (2008-2022)
- +2 more outcomes
Companies that use North Brookfield Savings Bank
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles2 records
North Brookfield Savings Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature6 records
North Brookfield Savings Bank partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Habitat for Humanity MetroWest/Greater WorcesterminorNBSB sponsored two playhouse builds through Habitat for Humanity MetroWest/Greater Worcester's Operation Playhouse program, dedicated to supporting local military and veteran families. NBSB volunteers participated in building custom playhouses gifted to deserving military families. Partnership combines financial sponsorship with employee volunteer involvement.
- America SavesminorNBSB participated in America Saves Week 2025, an annual national campaign encouraging individuals and families to commit to saving successfully. NBSB distributed educational resources on social media, in branch locations, and encouraged community conversations about financial wellness. Partnership focuses on improving financial literacy and savings habits in the communities served.
- Mass SaveminorNBSB participates in the Mass Save program offering HEAT Loans for energy efficiency improvements to homeowners in Central and Western Massachusetts. Mass Save is a collaborative initiative of Massachusetts utilities and energy efficiency service providers.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
North Brookfield Savings Bank competitors and assessment
Company assessmentDirect peers
- East Boston Savings Bank: Massachusetts mutual savings bank offering comparable retail deposit, mortgage, and consumer lending products through a community branch network. Structurally and operationally similar to NBSB as a depositor-owned mutual institution.
- Brookline Bank: Massachusetts-based community bank offering deposit products, residential mortgages, and small-business lending. Directly comparable to NBSB in product mix, customer segments (consumers and local SMBs), and community banking orientation.
- Easthampton Savings Bank: Massachusetts mutual savings bank serving Western Massachusetts with deposit, mortgage, and consumer lending products. Highly comparable to NBSB in mutual structure, geographic overlap, and community bank positioning.
- Country Bank: Massachusetts community bank offering consumer and business banking, mortgages, and SBA loans with a similar branch-based distribution model. Direct competitor to NBSB in Central Massachusetts small-business and consumer segments.
- Mechanics Cooperative Bank: Massachusetts cooperative (mutual-style) bank providing deposit accounts, mortgages, and consumer loans. Comparable to NBSB as a cooperatively-structured community institution serving similar customer demographics.
- Bay State Savings Bank: Massachusetts mutual savings bank offering deposit products, mortgages, and consumer loans through community branches. Closely comparable in size, mutual structure, and community banking orientation to NBSB.
- Reading Cooperative Bank: Massachusetts cooperative bank providing deposit, mortgage, and small-business banking. Comparable to NBSB in cooperative ownership structure, consumer-focused product mix, and community bank operating model.
Broad incumbents
- Berkshire Bank: Regional community bank headquartered in Western Massachusetts with a broader branch network and full commercial banking capabilities. Larger than NBSB but overlaps significantly in consumer deposit, mortgage, and small-business banking in the same geographies.
- Salem Five Bank: Massachusetts-based community bank with a wider branch network and full suite of retail and business banking products. Larger and more geographically diverse than NBSB, but overlapping in core consumer and SMB banking services.
- Rockland Trust (Independent Bank Corp): Massachusetts-headquartered community bank operating a broad branch network across the state with retail, mortgage, and commercial banking. Larger regional incumbent with overlapping product set and similar SMB focus as NBSB.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
North Brookfield Savings Bank social profiles
Digital presenceNorth Brookfield Savings Bank compliance and trust
Trust signalCompliance5 records
North Brookfield Savings Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
North Brookfield Savings Bank leadership team
Management profileNumber of profiles
Profiles9 records
North Brookfield Savings Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
North Brookfield Savings Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about North Brookfield Savings Bank
What does North Brookfield Savings Bank do?
North Brookfield Savings Bank is a mutual savings bank that provides retail and business banking services through six branches in Central and Western Massachusetts. Core offerings include personal deposit accounts (checking, savings, CDs, money market, IRAs), residential mortgages, home equity lines of credit, consumer loans, and business deposit and lending solutions including SBA loans. Banking is delivered via in-branch service, online banking, mobile banking, and telephone banking channels.
Is North Brookfield Savings Bank a public or private company?
North Brookfield Savings Bank is a private company. It is classified as unknown and is currently operating.
When was North Brookfield Savings Bank founded?
North Brookfield Savings Bank was founded in 1854. It employs 101 to 250 people.
Where is North Brookfield Savings Bank based?
North Brookfield Savings Bank is headquartered in North Brookfield, United States, in the North America region.
How does North Brookfield Savings Bank make money?
Three revenue lines are on record. Interest Income from Lending is the primary driver. The others are deposit Account Fees and Service Charges and deposit Products.
Who are North Brookfield Savings Bank's main competitors?
Direct peers on record are East Boston Savings Bank, Brookline Bank, Easthampton Savings Bank, Country Bank, Mechanics Cooperative Bank, Bay State Savings Bank and Reading Cooperative Bank. Broad incumbents are Berkshire Bank, Salem Five Bank and Rockland Trust (Independent Bank Corp).
Does North Brookfield Savings Bank have an API?
No public API is recorded for North Brookfield Savings Bank.
What industry is North Brookfield Savings Bank in?
North Brookfield Savings Bank's product category is Community Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABAKAK, Savings Banks (Public/State-Owned). Its NAICS code is 52218 and its SIC code is 6036.