Innovera
Innovera is a Cairo-based multinational EdTech integrator founded in 2013 that delivers interactive classroom technology, curriculum, software, and educator training to ministries of education and K-12 schools across the Middle East and Africa, serving as the exclusive regional partner for brands such as Promethean, Discovery Education, and Edmodo.
- Company typePrivate
- Founded2013
- HeadquartersCairo, Egypt
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Innovera does
Innovera is a Cairo-headquartered, multinational EdTech integrator founded in April 2013 that delivers end-to-end educational technology programs to ministries of education, K-12 schools, and educational institutions across the Middle East and Africa. Its offering is organized around four pillars: In-Class Technology (principally Promethean ActivPanels with installation, training, and maintenance), Curriculum and Content (standards-aligned K-12 materials, STEM Connect, Coding, Mystery Science, and Discovery Education content), Software Solutions (custom development, enterprise content management, SSO/SIS integrations, powered by the 2017 acquisition of Appenza), and Professional Development (multi-year educator programs built on a 10/20/70 formal/informal/on-the-job learning model). Innovera has equipped more than 36,000 classrooms with interactive panels, trained over 200,000 educators, and reached more than 22 million students through the Egypt Ministry of Education's national Edmodo deployment during COVID-19.
The company operates as the exclusive regional partner in MENA for a roster of international EdTech brands including Discovery Education, Promethean, Edmodo, ClassVR, KUBO, 3Doodler, and Shape Robotics, and complements this channel role with regional strategic alliances such as Saja Education and NahdetMisr Publishing. Its go-to-market is a hybrid of enterprise field sales (direct engagement with ministries and large institutions) and channel/distributor partnerships, anchored by physical offices in Cairo and Dubai and coverage across 6+ MEA countries. Revenue is generated through a mix of hardware sales, multi-year professional services engagements, software/managed services, and content licensing; pricing is not publicly disclosed and is negotiated per institutional engagement.
Innovera's most consequential engagements are national-scale: Egypt's Education Reform 2.0 (primary) and Education Reform 1.1 (high school), alongside the pandemic-era Edmodo rollout, which collectively account for the bulk of disclosed impact metrics. The company remains privately held with no disclosed institutional investment, no public revenue or funding figures, and a management team whose senior composition is not fully disclosed in public sources.
Innovera firmographics
Firmographics- Name
- Innovera
- Legal name
- Innovera
- Website
- https://innovera.me
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Innovera is a Cairo-based multinational EdTech integrator founded in 2013 that delivers interactive classroom technology, curriculum, software, and educator training to ministries of education and K-12 schools across the Middle East and Africa, serving as the exclusive regional partner for brands such as Promethean, Discovery Education, and Edmodo.
- Ownership category
- akta.pro rank
Innovera industry classification
Industry- Product category
- Education Technology Services
- NAICS
- Educational Support Services (611710), Software Publishers (513210), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Digital Learning, EdTech Enablement & Connectivity for Education (BPADAKAH)
- akta.pro secondary industries
- Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC), Interactive Presentation & Lesson Delivery Engagement Tools (EDAFAGAJ)
Keywords
Where Innovera is headquartered
LocationHeadquarters
- HQ city
- Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices3 records
Markets served
Innovera business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Technology Sales and Installation: Revenue from selling and installing interactive displays, panels, and classroom technology hardware with associated maintenance services.
- Professional Development Services: Multi-year professional development programs for educators, including training sessions, workshops, and ongoing mentoring support for educational institutions and government bodies.
- Software Solutions: Customized software solutions for educational institutions powered by Appenza, including software development, enterprise content management, and SIS integrations.
- Curriculum and Content: Standards-aligned curriculum packages and digital content for K-12 education, including interdisciplinary and supplemental curriculum offerings.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Innovera product offering
Product offeringCore offering
Innovera delivers integrated EdTech solutions across the Middle East and Africa, comprising four pillars: in-class interactive technology (Promethean ActivPanels), standards-aligned curriculum and content, customized software solutions (powered by Appenza), and multi-year professional development programs for educators. They serve as the exclusive regional partner for leading international EdTech brands, deploying solutions at national scale to ministries of education and K-12 schools.
Product overview
Innovera is a multinational EdTech company operating across the Middle East and Africa that offers an integrated portfolio of educational technology products and services. The core offering comprises four main pillars: In-Class Technology (interactive displays including Promethean ActivPanels with delivery, installation, training, and maintenance services), Curriculum and Content (K-12 standards-aligned resources including Science, Math, Social Studies packages, and supplemental content through platforms like STEM Connect and Mystery Science), Software Solutions powered by Appenza (digital transformation engine covering software development, enterprise content management, and education professional services including SSO and SIS integrations), and Professional Development and Training (educator programs using a 10/20/70 balanced learning model). Innovera distributes and supports partner brands including Discovery Education, Promethean, ClassVR, KUBO, 3Doodler, and Shape Robotics, serving national education initiatives and individual institutions across the MEA region.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Class Technology Interactive classroom technology solutions including Promethean ActivPanels and related equipment, supported by seamless delivery, expert installation, training, dedicated maintenance, and a customer contact center. Designed for K-12 schools and ministries of education seeking to modernize classroom learning environments.
- Curriculum and Content K-12 curriculum resources including dynamic standards-aligned materials for all subjects and grade levels, comprehensive packages for Science, Mathematics, and Social Studies, interdisciplinary and extra-curricular packages built around the 4Cs framework, and supplemental content including STEM Connect, Coding, and Mystery Science platforms. Targets educators seeking 21st-century skills development resources.
- Software Solutions (Powered by Appenza) Digital transformation software solutions for educational institutions including custom software development, mobile app development, system integrations, enterprise content management, process management, and education professional services such as SSO implementation and SIS integrations. Built on Appenza's digital infrastructure platform.
- Professional Development and Training Educator professional development programs designed around a balanced model combining formal learning (10%), informal learning through coaching and mentoring (20%), and experiential on-the-job training (70%) to prepare educators for future-ready classrooms. Delivered as multi-year programs to ministries of education and K-12 institutions.
Companies that use Innovera
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Innovera technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Innovera partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Discovery EducationcoreDiscovery Education is the global leader in standards-based digital curriculum resources for K-12 classrooms worldwide. Innovera partners with Discovery Education for the STEM NOW Project, creating a lasting STEM culture in Egyptian public schools through professional development programs.
- EdmodocoreEdmodo is an online learning platform. Innovera partnered with the Ministry of Education to deploy Edmodo across Egypt K-12 during COVID-19, reaching 22 million students. Innovera handled localization, operations, and 24/7 technical support with 80 dedicated agents.
- PrometheancorePromethean is a global leader in interactive displays. Innovera has been a long-term partner since 2015, achieving market-leading position in Egypt and expanding into UAE and Saudi Arabia in 2019. Innovera provides training and support for Promethean ActivPanel and ActivInspire software.
- ClassVRminorClassVR is a groundbreaking and award-winning virtual reality technology for K-12 classrooms. Innovera serves as regional partner for ClassVR solutions in MENA region.
- KUBOminorKUBO provides educational robotics solutions. Innovera serves as regional partner for KUBO products in the MENA region.
- 3Doodlerminor3Doodler provides 3D printing pens for educational use. Innovera serves as regional partner for 3Doodler solutions in MENA region.
- Shape RoboticsminorShape Robotics provides educational robotics solutions. Innovera serves as regional partner for Shape Robotics products in the MENA region.
- AppenzacoreAppenza is a leading provider of digital infrastructure, digital transformation, cloud computing, and managed services. Innovera collaborates with Appenza for software solutions including software development, enterprise content management, and education professional services.
- Saja EducationcoreSaja and Innovera are dynamic partners dedicated to transforming education across the MENA region. Saja complements Innovera's technological offerings by focusing on the early years of education, providing a full spectrum from early childhood to higher education.
Scale indicators12 records
Recent moves2 records
Expansion highlights6 records
Innovera competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Innovera social profiles
Digital presenceInnovera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Innovera leadership team
Management profileNumber of profiles
Profiles1 record
Innovera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Innovera M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Innovera
What does Innovera do?
Innovera delivers integrated EdTech solutions across the Middle East and Africa, comprising four pillars: in-class interactive technology (Promethean ActivPanels), standards-aligned curriculum and content, customized software solutions (powered by Appenza), and multi-year professional development programs for educators. They serve as the exclusive regional partner for leading international EdTech brands, deploying solutions at national scale to ministries of education and K-12 schools.
Is Innovera a public or private company?
Innovera is a private company. It is classified as unknown and is currently operating.
When was Innovera founded?
Innovera was founded in 2013. It employs 101 to 250 people.
Where is Innovera based?
Innovera is headquartered in Cairo, Egypt, in the Africa region.
How does Innovera make money?
Four revenue lines are on record. Technology Sales and Installation is the primary driver. The others are professional Development Services, software Solutions and curriculum and Content.
Does Innovera have an API?
No public API is recorded for Innovera.
What industry is Innovera in?
Innovera's product category is Education Technology Services. Its primary akta.pro industry code is BPADAKAH, Digital Learning, EdTech Enablement & Connectivity for Education, with a secondary code of EDAFACAC, Interactive Practice & Skill-Building (Drills, Games, Mastery Practice). Its NAICS code is 611710 and its SIC code is 8200.