What Beatnic does

Beatnic is a US-based, privately held for-profit company founded in 2015 that operates as a 100% vegan restaurant brand, with a stated positioning of providing "100% vegan, 100% delicious food." The company's website (eatbeatnic.com) and headquarters in Hudson, US, support a multi-unit retail foodservice business; the 501-1,000 employee headcount is consistent with a scaled fast-casual/QSR chain rather than a single-location operator. The brand identity is purpose-driven, emphasizing plant-based consumption as a core differentiator over conventional restaurant competitors.

The business model centers on direct-to-consumer food sales through physical restaurant locations, with no disclosed revenue, pricing, app, e-commerce, or delivery platform in the source data. There are no disclosed products beyond the restaurant menu, no certifications or patents, and no operational technology stack described — meaning revenue mechanics are inferred to be standard QSR transaction-based sales at unit level. There are no named customer segments, marketing channels, or distribution channels disclosed beyond the company-operated storefronts implied by the headcount.

In April 2018, Beatnic raised a venture funding round led by Bain Capital Double Impact Fund, with Collaborative Fund, Kitchen Fund, Mistral Equity Partners, and TGP International participating. The investor mix — particularly the impact-fund lead and a culinary-focused co-investor (Kitchen Fund) — is consistent with a thesis-driven capital strategy aligned to the company's plant-based, mission-driven positioning. No subsequent funding rounds, acquisitions, leadership changes, or strategic transactions are present in the available data.

Name

Beatnic

Website

https://eatbeatnic.com

Company type

Private

Founded year

2015

Headcount range

501–1,000 employees

Short description

Beatnic is a privately held US restaurant company founded in 2015 that operates a scaled, multi-unit 100% vegan fast-casual brand serving plant-based food to consumers. Headquartered in Hudson, it employs 501-1,000 people across its locations.

Ownership category

akta.pro rank

Product category

Vegan / Plant-Based Restaurant Food Service

NAICS

Limited-Service Restaurants (722513), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812), Food And Kindred Products (2000)

akta.pro primary industry

Plant-Based & Vegan Fast Casual (THAFABAK)

akta.pro secondary industry

Frozen Plant-Based & Vegetarian Meals (CRADADAF)

Keywords

• Vegan food service
• Plant-based restaurant
• Vegan dining
• Plant-based menu
• Casual vegan eats

Headquarters

HQ city

Hudson

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Core offering

Beatnic operates a chain of quick-service restaurants serving a 100% vegan, plant-based food menu. The company prepares and sells vegan entrées, sides, bowls, burgers, and beverages directly to individual consumers through its company-owned restaurant locations, with a stated mission of making plant-based eating accessible and appealing.

Differentiator

Problem solved

Functional benefit

Products and services

• 100% Vegan Restaurant Menu

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Broad incumbents

• Dig: East Coast fast-casual chain emphasizing vegetable-forward bowls and plates; competes with Beatnic for the same urban lunch occasion with a broader (not exclusively vegan) menu.
• Sweetgreen: Large-scale fast-casual chain with significant plant-forward menu share; competes with Beatnic for flexitarian demand at much greater scale and brand reach.
• CAVA: Mediterranean fast-casual leader with strong vegan/vegetarian menu options; competes for the same health-conscious urban fast-casual consumer as Beatnic at significantly larger scale.

Direct peers

• Planta: Chef-driven vegan restaurant group with locations in NYC, Miami, and Toronto; comparable to Beatnic in plant-based positioning and NYC presence, though at a higher price point.
• Veggie Grill: 100% plant-based fast-casual chain on the U.S. West Coast, directly comparable to Beatnic in vegan positioning, menu architecture, and counter-service dining model.
• Next Level Burger: 100% plant-based burger-focused fast-casual chain; comparable in pure-vegan positioning and counter-service model, though with a more limited-menu approach than Beatnic.

Emerging players

• Odd Burger: Canadian-listed vegan fast-food chain; comparable to Beatnic in pure-vegan positioning and counter-service model, though smaller and earlier-stage.
• Mr. Charlie's: Vegan fast-food concept with a limited menu inspired by McDonald's; comparable to Beatnic in 100% vegan positioning but operates in a quick-service rather than fast-casual register.
• Slutty Vegan: Atlanta-based vegan burger concept with national brand recognition; comparable to Beatnic in 100% vegan positioning and digital-first growth, though focused on burgers and a single metro.

Others

• Alpha Foods: Plant-based frozen and prepared CPG brand; comparable to a potential Beatnic retail extension into frozen plant-based meals, though currently operating purely in retail rather than foodservice.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beatnic