City of Santa Fe

What City of Santa Fe does

The City of Santa Fe is the municipal government of Santa Fe, New Mexico, founded in 1610 as a Spanish colonial settlement and recognized as the oldest capital city in the United States. The city provides a comprehensive portfolio of public services to residents, businesses, and visitors within its jurisdictional boundaries through approximately 16 internal departments, including Public Safety (Police and Fire), Public Works, Public Utilities, Finance, Community Services, Community and Economic Development, Planning and Land Use, Tourism Santa Fe, and the Office of Affordable Housing. Infrastructure footprint includes 2,500 acres of parks and open space (77 developed and 26 undeveloped parks), 170+ miles of trails, five senior centers, the Santa Fe Trails fixed-route and on-demand transit system (Routes 1, 2, 4, 5, 6, 21, 22, 24, 26, and M), and recreation complexes including the Genoveva Chavez Community Center and Fort Marcy Recreation Complex.

The city's technology stack centers on standard municipal enterprise platforms: Tyler Munis for financial and human capital management, a CRM system routing constituent requests, GIS mapping services, the OpenGov eProcurement Portal, and the Coplogic-powered SFPD Online Reporting System. The most distinctive platform is Santa Fe CONNECT, a care coordination network jointly led with Santa Fe County since 2019 and powered by Unite Us, which has scaled to 79 organizations and over 300 navigators coordinating more than 17,500 referrals serving 13,000 residents with case resolution rates of 90%.

Revenue mechanics are tax-based rather than commercial: the city operates on an annually adopted budget funded by gross receipts taxes, property taxes, fees, intergovernmental transfers, and grants, including the Human Services Fund (administering $800K+ annually through gross receipts tax). The CONNECT program has generated an estimated $33.1 million in healthcare cost savings and household economic value, with projections of up to $45.4 million in additional Medicaid savings—these represent avoided costs and community economic value rather than city revenue. The city is governed by an elected mayor (Michael J. Garcia) and city council, with day-to-day operations directed by the appointed (currently interim) City Manager. No parent corporation exists; the entity is owned by its residents through representative governance.

Name

City of Santa Fe

Legal name

City of Santa Fe

Website

https://santafenm.gov

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

The City of Santa Fe is the municipal government of Santa Fe, New Mexico, founded in 1610, delivering public safety, utilities, transit, parks, recreation, senior services, housing, and care coordination through the Santa Fe CONNECT network to city residents, businesses, and visitors.

Ownership category

akta.pro rank

Product category

Public Administration / Municipal Government Services

NAICS

Administration of Housing Programs, Urban Planning, and Community Development (925), Water, Sewage and Other Systems (2213), Fire Protection (922160)

SIC

Transportation Services (4700), Sanitary Services (4950)

akta.pro primary industry

Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF)

akta.pro secondary industries

Parks, Recreation & Cultural Services (BPAIACAI), Local Transportation, Parking & Mobility Administration (BPAIACAM)

Keywords

• Municipal government services
• Public transit services
• Parks and recreation
• Community care coordination
• Affordable housing programs

Headquarters

HQ city

Santa Fe

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Pricing tiers

Distribution channels4 records

Marketing channels5 records

Core offering

The City of Santa Fe provides municipal government services to residents and businesses within Santa Fe city limits. Its core offerings include public transit (Santa Fe Trails), water/wastewater utilities, trash and recycling collection, parks and recreation facilities, senior services, affordable housing programs, public safety (police and fire), and the CONNECT care coordination network linking residents to social and health services. These services are delivered through City Hall, neighborhood offices, an online portal at santafenm.gov, and a network of community partners.

Product overview

The City of Santa Fe operates as a municipal government providing public services through multiple integrated platforms and programs rather than a single unified product. The core offering is the City Website (santafenm.gov), a comprehensive government web portal accessing all municipal services. Key service platforms include: CONNECT - a care coordination network linking residents to social services through a shared technology platform; Santa Fe Trails - the public transit system with fixed-route and on-demand bus services; SFPD Online Reporting - a Coplogic-powered portal for non-emergency police reports; Recreation Division Facilities - aquatic centers and community recreation complexes; Senior Services - senior center programs and transportation; Environmental Services - trash/recycling collection and sustainability programs; Affordable Housing Office - housing assistance and coordination; and the OpenGov eProcurement Portal - for municipal procurement. All services operate as distinct programs under the city's administrative structure, connected through the central website portal and constituent services CRM system.

Differentiator

Problem solved

Functional benefit

Brands

• The City Different: Official motto and branding tagline for Santa Fe, New Mexico
• Santa Fe CONNECT
• Santa Fe Trails
• Santa Fe Ride
• Santa Fe Pick Up
• Genoveva Chavez Community Center
• Fort Marcy Recreation Complex
• Alert Santa Fe
• Fare Free Sundays

Products and services

• SFPD Online Reporting System A web-based portal allowing Santa Fe residents and visitors to submit non-emergency police reports online for incidents including harassing phone calls, lost property, theft under $500, vandalism, graffiti, motor vehicle crashes, and accidental damage. Powered by Coplogic's Online Citizen Police Reporting system.
• Santa Fe CONNECT A care coordination network of navigators at clinics, community organizations, and city/county programs that connects residents to social and health services through a shared technology platform enabling secure electronic referrals. Powered by Unite Us closed-loop referral technology.
• Santa Fe Trails Transit System The city's public bus transit system offering fixed-route and on-demand service across multiple routes (Routes 1, 2, 4, 5, 6, 21, 22, 24, 26, and M), with call center support and paratransit scheduling. Includes the Santa Fe Pick Up on-demand service and Santa Fe Ride ADA complementary paratransit.
• Division of Senior Services Senior programs at five senior centers including congregate meals, transportation (suggested donation of $0.50 per ride or 25-ride ticket book for $10), fitness classes, benefits counseling, outreach services, and field trips. Operated at Luisa Senior Center, Mary Esther Gonzales Senior Center, and Pasatiempo Senior Center.
• Recreation Division Facilities Multiple recreation complexes including Genoveva Chavez Community Center (with 50-meter pool, therapy pool, leisure pool), Ft. Marcy Recreation Complex, Salvador Perez Recreation Center, and Bicentennial Pool offering aquatic programs, fitness, and community activities.
• Office of Affordable Housing City programs supporting affordable housing including home repairs, down payment assistance, affordable rental preservation, new income-restricted unit construction, and coordination with housing authorities for low- and moderate-income residents.
• Environmental Services Division Residential trash and recycling collection, residential cart services, recycling center operations at 3184 Jemez Road, and sustainability programs for Santa Fe residents.
• Constituent Services CRM Customer service portal enabling residents to report issues (graffiti, potholes, parks, streets, recycling, permits) and track request status through a CRM system. Routes requests to appropriate city departments for resolution.
• Parks and Open Space Division Management of over 2,500 acres of parks and open space including 77 developed parks, 26 undeveloped parks, 170+ miles of trails, playgrounds, sports fields, and outdoor recreational amenities. Includes park and field reservation services.
• ADA Compliance Services Oversees accessibility compliance for the city including ADA Title II requirements, ADA Amendments Act of 2008, and Section 504 Rehabilitation Act. Provides ADA guidance, training, grievance processing, and coordinates with disability advocacy groups.
• OpenGov eProcurement Portal Modernized procurement platform for posting and managing procurement opportunities including emergency procurements, invitations to bid, requests for proposals, requests for applications, and sole source procurements. Integrates with Munis Vendor Self-Service for financial processing.
• City of Santa Fe Website (santafenm.gov) Official municipal website providing access to city services, departments, elected officials, news, events, permits, utility billing, transit information, and community resources for Santa Fe residents and visitors.

Quantifiable outcome

• Generated $33.1 million in total healthcare cost savings and household economic value through care coordination
• +3 more outcomes

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Santa Fe CountycoreStrategic or Co-development Partner · 1 January 2019Joint leadership of Santa Fe CONNECT care coordination network since 2019. The initiative is jointly led by Santa Fe County and the City of Santa Fe, generating $33.1 million in community impact through healthcare cost savings and household economic value.
• Unite UscoreTechnology or IntegrationTechnology platform provider powering the Santa Fe CONNECT closed-loop referral platform that enables secure electronic referrals between 79 organizations and 300+ navigators.
• CONNECT Network Organizations (79 organizations)coreStrategic or Co-development PartnerNetwork of 79 organizations including Federally Qualified Health Clinics, nonprofit community service organizations, and city/county programs connected through a shared technology platform for care coordination. Includes over 300 navigators who link residents to services.
• Santa Fe Solid Waste Management Agency (SWMA)minorStrategic or Co-development PartnerJoint powers agency for solid waste management operating alongside the City of Santa Fe Central Purchasing Division for procurement opportunities.
• Buckman Direct Diversion (BDD)minorStrategic or Co-development PartnerWater diversion project jointly managed that is included in the City's procurement and contracting processes.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• City of Boulder, Colorado: Mid-sized Southwestern U.S. city with a comparable population footprint, university/tourism profile, strong parks-and-trails identity, and active sustainability agenda — making it the closest in size, character, and service mix to Santa Fe among U.S. municipalities.
• City of Flagstaff, Arizona: Similar-sized Southwestern mountain city with tourism-driven economy, a transit system, comparable parks/trails portfolio, and university presence (NAU). Directly comparable on scale and tourism-plus-public-lands service mix.

Regional players

• City of Santa Cruz, California: Similar population-scale coastal/college city with comparable transit, recreation, and sustainability programs, and similar housing affordability pressures. Useful peer for benchmarking service design in a constrained-growth environment.
• City of Las Cruces: Another New Mexico municipal government of comparable mid-size profile, operating similar departments (transit, parks, utilities, public safety). Useful regional peer for same-state operational comparisons.
• City of Asheville, North Carolina: Mid-sized arts-and-heritage tourism city with a similar small-city-but-cultural-destination identity, comparable parks/recreation emphasis, and active community development programs. Located outside the region but materially comparable in service mix and resident demographics.
• City of Albuquerque: Largest city in New Mexico and home to many of the same state-level public services (transit, utilities, public safety). Operates as the principal regional counterpart for benchmarking scale municipal operations in NM, though larger and serving a more urban population.
• City of Ann Arbor, Michigan: Mid-sized university city with similar scale, a well-developed transit system, parks portfolio, and active sustainability/affordable-housing agenda. Comparable on operational breadth and demographic profile.
• City of Burlington, Vermont: Small progressive city with similar population range, university presence, public transit, and robust social-services programming. Comparable as a high-service-density small-city operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/santafegov
• LinkedInlinkedin.com/company/cityofsantafe
• Facebookfacebook.com/SantaFeGov

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City of Santa Fe