SportsCafe
SportsCafe is an India-focused, free digital sports news portal covering cricket, football, and kabaddi with live scores, match predictions, betting site reviews, and a contributor-based content program serving Indian sports fans.
- Company typePrivate
- Founded2018
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What SportsCafe does
SportsCafe is a privately held, India-focused digital sports media portal operating at sportscafe.in. It serves Indian sports fans — primarily cricket enthusiasts, with secondary audiences in football and kabaddi — through free, advertising- and affiliate-supported coverage that includes live scores across multiple cricket formats and tournaments (T20, ODI, Test, plus major leagues), football news, Pro Kabaddi League coverage, historical 'On This Day in Cricket' content, and curated reviews of Indian betting sites and apps alongside an odds calculator.
The platform is built as a standard web CMS layered on third-party live score feeds, with vertical-specific sections for cricket, football, and kabaddi, plus supporting products (SC Reviews, SC Blog, SC Video, Cricket Match Predictions). Distribution is achieved through Google News indexing and direct social channels on Twitter, YouTube (cricket and football channels), Instagram, Facebook, and Telegram. An author collaboration program functions as a contributor funnel, with 276k+ collaboration-page views and 2,000+ articles attributed to the Editor-in-chief.
Commercially, SportsCafe monetizes via display advertising and affiliate commissions from betting operators; it explicitly disclaims operating as a gambling platform. The company is bootstrapped to the extent disclosed — no funding rounds, no parent company, and no M&A activity are reported. The team of ~6 named editorial and marketing staff is small relative to large Indian sports portals, and geographic reach (95% India) is concentrated. Notably, the firmographic founding date is 2018 yet press coverage (Business Standard, NDTV Sports, YourStory, The New Indian Express) referencing the brand dates to 2016, a discrepancy that is itself a data integrity signal.
SportsCafe firmographics
Firmographics- Name
- SportsCafe
- Legal name
- SportsCafe
- Website
- https://sportscafe.in
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SportsCafe is an India-focused, free digital sports news portal covering cricket, football, and kabaddi with live scores, match predictions, betting site reviews, and a contributor-based content program serving Indian sports fans.
- Ownership category
- akta.pro rank
SportsCafe industry classification
Industry- Product category
- Sports News & Media
- NAICS
- Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Sports FAST Channels & Free Ad-Supported Streaming (MPAKAOAD)
- akta.pro secondary industries
- Sports Streaming Platforms (MPACAAAE), Sports Data-Driven/Interactive Streams (Stats Overlays, Alternate Feeds) (MPAKAOAH)
Keywords
Where SportsCafe is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
SportsCafe business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Advertising and Affiliate Marketing: Revenue generated through advertising on the platform and affiliate partnerships with betting sites, where the platform earns commissions for referring users to betting platforms. The site clearly states it offers solely educational and informational content and is not a gambling platform itself.
- Author Collaboration Program: Community-sourced content through a collaboration program where writers contribute articles and grow their audience through the SportsCafe platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free access to all content |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels9 records
SportsCafe product offering
Product offeringCore offering
SportsCafe operates a digital sports news portal providing coverage of cricket, football, and kabaddi in India. The platform delivers real-time live scores, match predictions, team and player statistics, news articles, historical content, and curated reviews of betting sites and apps. Content is offered free to consumers and monetized through advertising and affiliate partnerships with betting platforms.
Product overview
SportsCafe is an Indian sports news portal offering comprehensive coverage across three core sports verticals: Cricket, Football, and Kabaddi. The platform operates as a unified news and media hub with live score tracking, match predictions, team/player statistics, and betting platform reviews. The Cricket section serves as the primary product with extensive coverage including live scores, news, points tables, player profiles, and match predictions across T20, ODI, Test, and major tournament formats. The Football and Kabaddi verticals provide similar coverage with sport-specific features. Supporting products include SC Reviews (betting site and app reviews), the SC Blog (historical cricket content), SC Video (video media content), and an Odds Calculator tool. The platform targets Indian sports enthusiasts with 700k+ social media followers and 95% subscriber base from India.
Differentiator
Problem solved
Functional benefit
Products and services
- SportsCafe Cricket Coverage Comprehensive cricket news, live scores, match predictions, team and player statistics, points tables, and betting site coverage for T20, ODI, Test, and major cricket tournaments, targeting Indian cricket fans.
- SportsCafe Football Coverage Football news and live score coverage with match analysis, transfer news from global football leagues, and betting site/app reviews, aimed at Indian football enthusiasts.
- SportsCafe Kabaddi Coverage Dedicated kabaddi news portal covering Pro Kabaddi League (PKL), team and player statistics, match reports, and tournament updates, targeting Indian kabaddi fans.
- SC Reviews - Betting Platform Reviews Curated reviews and ratings of betting sites and betting applications in India, including bonus comparisons, deposit method guides, and instant withdrawal evaluations across cricket, football, and kabaddi.
- SC Blog Sports blog section featuring 'On This Day in Cricket' historical pieces, IPL coverage, Pro Kabaddi League updates, cricket quizzes, and other sports editorial content.
- SC Video Sports video content including cricket history stories, IPL analysis, match highlights, and inspirational cricket content published via the SportsCafe YouTube channels.
Quantifiable outcome
- 2,000+ articles written by Editor-in-chief demonstrating content depth
- +2 more outcomes
Companies that use SportsCafe
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
SportsCafe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
SportsCafe partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- YourStoryminorYourStory featured SportsCafe as a sports news platform in India, providing media coverage and visibility for the emerging sports media startup in 2016
- NDTV SportsminorNDTV Sports featured SportsCafe as an expert view on sports news in India, providing industry recognition and backlinks to the platform
- Live HindustanminorLive Hindustan featured SportsCafe as a brand post discussing expert sports news coverage in India
- The New Indian ExpressminorThe New Indian Express covered SportsCafe's Facebook Messenger bot for sports updates, highlighting the platform's innovative content delivery
- The Cricket LoungeminorThe Cricket Lounge listed SportsCafe as India's top sports portal, providing industry validation and referral traffic
- Business StandardminorBusiness Standard featured SportsCafe's use of Facebook bots to deliver content, showcasing the platform's innovative approach to sports journalism
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
SportsCafe competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SportsCafe social profiles
Digital presenceSportsCafe financial estimates
Financial estimateRevenue estimate
Valuation estimate
SportsCafe leadership team
Management profileNumber of profiles
Profiles9 records
SportsCafe funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SportsCafe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SportsCafe
What does SportsCafe do?
SportsCafe operates a digital sports news portal providing coverage of cricket, football, and kabaddi in India. The platform delivers real-time live scores, match predictions, team and player statistics, news articles, historical content, and curated reviews of betting sites and apps. Content is offered free to consumers and monetized through advertising and affiliate partnerships with betting platforms.
Is SportsCafe a public or private company?
SportsCafe is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SportsCafe founded?
SportsCafe was founded in 2018. It employs 11 to 50 people.
Where is SportsCafe based?
SportsCafe is headquartered in Bangalore, India, in the Asia region.
How does SportsCafe make money?
Two revenue lines are on record. Advertising and Affiliate Marketing is the primary driver. The others are author Collaboration Program.
Does SportsCafe have an API?
No public API is recorded for SportsCafe.
What industry is SportsCafe in?
SportsCafe's product category is Sports News & Media. Its primary akta.pro industry code is MPAKAOAD, Sports FAST Channels & Free Ad-Supported Streaming, with a secondary code of MPACAAAE, Sports Streaming Platforms. Its NAICS code is 711219 and its SIC code is 7900.