Blue Zebra Insurance
Blue Zebra Insurance is an Australian underwriting agency that distributes personal, commercial, and specialist insurance products exclusively through a network of 10,000+ licensed brokers via its proprietary Blue Leopard platform and Zebra Lounge portal, serving 170,000 policyholders.
- Company typePrivate
- Founded2013
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Blue Zebra Insurance does
Blue Zebra Insurance Pty Ltd is an Australian underwriting agency (Managing General Agent) founded in 2017 and headquartered in Sydney, operating exclusively through licensed insurance brokers in the intermediated market. The company distributes personal lines (Home & Contents, Private Motor, Landlord), commercial lines (Business Insurance, Small Business, Commercial Motor, Cyber), and specialist lines (Farm Pack, Personal Accident & Sickness) across all Australian states, serving 10,000+ brokers and 500 brokerages with 170,000 policyholders and over 1.3 million quotes processed annually.
The company's core technology asset is Blue Leopard, a proprietary policy administration platform featuring template-driven architecture that enables new products to move from concept to production in weeks rather than months. Blue Leopard powers Zebra Lounge, the broker-facing digital portal where licensed intermediaries generate instant quotes, bind and manage policies, lodge claims, and access client documents in real time. The platform has been recognized with four consecutive Insurance Business Australia Best Digital Strategy awards (2020–2023), and the company won Underwriting Agency of the Year in 2024.
Blue Zebra generates revenue through underwriting premiums collected on policies issued under binder arrangements with capacity providers including QBE (motor), a Chubb/AIG/HDI co-insurance panel (Home, Landlord, SME), and Lloyd's (cyber, until divestiture to Emergence effective July 2026). In February 2026, the company completed a share sale transaction combining Blue Zebra with The Proplab Group (SGUA and Allstate Underwriting) and Point Insurance, creating a $450 million GWP entity under the Envest Group/Ardonagh Group ownership umbrella. In April 2026 the combined group rebranded to a unified Blue Zebra identity, with claims handling brought in-house for major product lines since July 2024.
Blue Zebra Insurance firmographics
Firmographics- Name
- Blue Zebra Insurance
- Legal name
- Blue Zebra Insurance Pty Ltd
- Website
- https://bzi.com.au
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Blue Zebra Insurance is an Australian underwriting agency that distributes personal, commercial, and specialist insurance products exclusively through a network of 10,000+ licensed brokers via its proprietary Blue Leopard platform and Zebra Lounge portal, serving 170,000 policyholders.
- Ownership category
- akta.pro rank
Blue Zebra Insurance industry classification
Industry- Product category
- Insurance Underwriting
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Direct Insurance (except Life, Health, and Medical) Carriers (524128), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411), Insurance Carriers, Nec (6399), Fire, Marine & Casualty Insurance (6331)
- akta.pro primary industry
- Commercial Package / Business Owners Policies (BOP) (FSAJAMAG)
- akta.pro secondary industries
- Personal Accident Insurance (Injury, Disability & Income Benefit) (FSAJAJAD), Technology / IT Services BOP (FSAJAFAK)
Keywords
Where Blue Zebra Insurance is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Blue Zebra Insurance business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Insurance Underwriting Premiums: Blue Zebra operates as a Managing General Agent (MGA)/underwriting agency that distributes insurance products through brokers. Revenue is generated through underwriting premiums collected on policies issued. The company works with various insurers including QBE (motor), Chubb/AIG/HDI (Home, Landlord, SME), and Lloyd's (Cyber).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Quote-based pricing tailored to individual risk profiles |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Blue Zebra Insurance product offering
Product offeringCore offering
Blue Zebra Insurance is an Australian underwriting agency that designs, underwrites, and distributes personal, commercial, and specialist insurance products (Home & Contents, Private Motor, Landlord, Business, Small Business, Commercial Motor, Cyber, Farm Pack, Personal Accident & Sickness) exclusively through licensed insurance brokers. Operations are powered by the proprietary Blue Leopard policy administration platform and Zebra Lounge digital underwriting portal, which enable brokers to generate instant quotes, bind policies, lodge digital claims, and manage client documents end to end.
Product overview
Blue Zebra Insurance is an Australian underwriting agency offering a comprehensive suite of personal, commercial, and specialist insurance products distributed exclusively through licensed insurance brokers. The company operates on a modular platform architecture built around its proprietary Blue Leopard technology platform, which powers the Zebra Lounge digital underwriting portal. The product portfolio spans three main divisions: Personal products (Home & Contents, Private Motor, Landlord), Commercial products (Business Insurance, Small Business Insurance, Commercial Motor, Cyber), and Specialist products (Farm Pack, Personal Accident & Sickness). As of 2026, Blue Zebra consolidated with SGUA, Allstate Underwriting, The Proplab Group, and Point Insurance under unified brand to form a $450m combined GWP entity.
Differentiator
Problem solved
Functional benefit
Brands
- Blue Leopard: Insurance technology platform providing end-to-end policy administration system for agencies and insurers.
- Zebra Lounge
Products and services
- Blue Leopard Platform Proprietary insurance platform providing end-to-end policy administration with template-driven architecture that enables new products to go from concept to production within weeks rather than months or years; powers the Zebra Lounge digital underwriting portal.
- Zebra Lounge Digital underwriting portal allowing licensed brokers to generate instant quotes, bind and manage policies, lodge digital claims, and access client documents in real time.
- Home & Contents Insurance Personal insurance offering three levels of cover (Accidental Damage, Listed Events, Basic) for buildings and contents with additional benefits, covers, and legal liability.
- Private Motor Insurance Personal motor vehicle insurance with Comprehensive Plus, Comprehensive, and Third Party Property Damage options; includes new-for-old replacement on total loss and optional roadside assistance.
- Landlord Insurance Investment property insurance offering two levels of cover with specific conditions for theft, rent default, or other tenant-related acts.
- Business Insurance Comprehensive modular commercial cover including Business Liability, Property Protection, Business Interruption, Theft, Money, Employee Fraud, Glass, Portable Property, Equipment breakdown, Tax Audit, and Transit.
- Small Business Insurance Flexible and tailored insurance supporting the diverse needs of small business owners with clear cover, responsive underwriting, and dependable claims support.
- Commercial Motor Insurance Commercial motor solution for fleets up to 20 vehicles with Comprehensive, Third Party Fire & Theft, and Third Party Only options; includes automatic cover for new vehicles, personal effects, emergency repairs, and new-for-old replacement.
- Cyber Insurance Cyber insurance for Australian businesses covering cyber events; historically underwritten through Lloyd's, with renewal rights transferred to Emergence Insurance from 1 July 2026.
- Farm Pack Insurance Specialist farm insurance for primary producers through to hobby farms, with flexible options to tailor cover to individual agricultural operations.
- Personal Accident & Sickness Insurance Accident and sickness cover offered through Point Insurance for individuals for a period of up to 2 years, designed to support the broker network and underlying insured parties.
Quantifiable outcome
- 1.3+ million quotes delivered annually
- +2 more outcomes
Companies that use Blue Zebra Insurance
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
Blue Zebra Insurance technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Blue Zebra Insurance partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, minor and support.
- Emergence InsurancecoreEmergence Insurance acquired the renewal rights to Blue Zebra's cyber insurance portfolio. All Blue Zebra cyber policies renewing from 1 July 2026 will be issued replacement policies by Emergence, gaining access to Emergence's award-winning cyber cover and Smarter Cyber Services.
- The Proplab Group (including SGUA & Allstate Underwriting)coreCompleted share sale transaction combining Blue Zebra, The Proplab Group (including SGUA and Allstate Underwriting brands) and Point Insurance into a single entity with $450m combined GWP. Brands continue to operate independently while working toward unified brand.
- Point InsurancecorePart of the completed merger creating a combined entity with $450m GWP. Point Insurance offers Accident and Sickness products and operates on the Blue Leopard platform.
- Chubb (lead), AIG, HDI Global Specialty SEcoreA co-insurance panel comprising Chubb (lead), AIG, and HDI Global Specialty SE underwrites Blue Zebra's Home Buildings & Contents, Landlords, and SME Business Package products effective 1 July 2025.
- QBE Insurance (Australia) LimitedcoreQBE was selected as the new underwriting partner for Blue Zebra's Private and Commercial Motor products, effective 1 July 2025. This marked the first step in transition of underwriting arrangements across the product range.
- Precision AutonomyminorBlue Zebra and Precision Autonomy launched a collaboration to explore innovative insurance solutions for the emerging autonomous technology sector.
- Nationwide Repairer NetworksupportBlue Zebra maintains Preferred Supplier Agreements with repairers across Australia. All repairers are subject to PSA requirements and are regularly performance reviewed, providing lifetime guarantees on workmanship for commercial/SME repairs.
Scale indicators8 records
Recent moves9 records
Expansion highlights6 records
Blue Zebra Insurance competitors and assessment
Company assessmentBroad incumbents
- QBE Insurance Australia: Major Australian and global insurer and capacity partner. Directly relevant as the new motor underwriting partner for Blue Zebra from July 2025 and as a comparable capacity provider across commercial lines.
- Gallagher Australia (Arthur J. Gallagher): Global insurance broker and risk services group with a substantial Australian underwriting and MGA presence. Comparable as both broker and MGA across personal, commercial and specialty lines in Australia.
- Steadfast Group: Largest Australian and New Zealand insurance broker network with associated underwriting agencies. Comparable intermediated insurance model with significant underwriting-agency activity targeting brokers.
- Allianz Australia (Allianz Insurance): Major direct insurer in Australia providing personal and commercial lines, including via broker channels. Comparable as a capacity provider and broad-line competitor in the same product set.
- IAG (Insurance Australia Group): Australia's largest general insurer across personal and commercial lines, owning brands such as NRMA, CGU and Lumley. Comparable as a major incumbent competing for the same broker-distributed products.
Direct peers
- Hollard Insurance Australia: One of Australia's largest underwriting agencies and MGAs distributing personal and commercial lines through brokers. Highly comparable to Blue Zebra in intermediated distribution model and multi-line MGA structure.
- PSC Insurance Group: Australian underwriting agency and broker group operating multiple niche underwriting brands distributed via brokers. Comparable as a multi-brand MGA consolidator similar to the post-merger Blue Zebra entity.
- DUAL Australia: Specialist MGA underwriting complex and specialty commercial risks for Australian brokers. Directly comparable as a niche-line underwriting agency with broker distribution.
- Honan Insurance Group: Australian broker-led underwriting and risk advisory group distributing through a national broker network. Comparable intermediated-distribution business model and multi-line product suite.
Emerging players
- CFC Underwriting: Specialist MGA underwriting cyber and emerging risks through Lloyd's, distributed via brokers. Comparable to Blue Zebra's prior cyber line as a technology-forward broker-distributed underwriting agency.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Blue Zebra Insurance social profiles
Digital presenceBlue Zebra Insurance compliance and trust
Trust signalCompliance1 record
Blue Zebra Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blue Zebra Insurance leadership team
Management profileNumber of profiles
Profiles5 records
Blue Zebra Insurance subsidiaries and ownership
Company hierarchySubsidiaries4 records
Blue Zebra Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blue Zebra Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blue Zebra Insurance
What does Blue Zebra Insurance do?
Blue Zebra Insurance is an Australian underwriting agency that designs, underwrites, and distributes personal, commercial, and specialist insurance products (Home & Contents, Private Motor, Landlord, Business, Small Business, Commercial Motor, Cyber, Farm Pack, Personal Accident & Sickness) exclusively through licensed insurance brokers. Operations are powered by the proprietary Blue Leopard policy administration platform and Zebra Lounge digital underwriting portal, which enable brokers to generate instant quotes, bind policies, lodge digital claims, and manage client documents end to end.
Is Blue Zebra Insurance a public or private company?
Blue Zebra Insurance is a private company. It is classified as corporate owned and is currently operating.
When was Blue Zebra Insurance founded?
Blue Zebra Insurance was founded in 2013. It employs 11 to 50 people.
Where is Blue Zebra Insurance based?
Blue Zebra Insurance is headquartered in Sydney, Australia, in the Oceania region.
How does Blue Zebra Insurance make money?
One revenue line is on record: insurance Underwriting Premiums.
Who are Blue Zebra Insurance's main competitors?
Broad incumbents on record are QBE Insurance Australia, Gallagher Australia (Arthur J. Gallagher), Steadfast Group, Allianz Australia (Allianz Insurance) and IAG (Insurance Australia Group). Direct peers are Hollard Insurance Australia, PSC Insurance Group, DUAL Australia and Honan Insurance Group. CFC Underwriting is listed as an emerging player.
Does Blue Zebra Insurance have an API?
No public API is recorded for Blue Zebra Insurance.
What industry is Blue Zebra Insurance in?
Blue Zebra Insurance's product category is Insurance Underwriting. Its primary akta.pro industry code is FSAJAMAG, Commercial Package / Business Owners Policies (BOP), with a secondary code of FSAJAJAD, Personal Accident Insurance (Injury, Disability & Income Benefit). Its NAICS code is 5242 and its SIC code is 6411.