Wiedenmann
Wiedenmann GmbH is a privately held German manufacturer founded in 1964 that produces more than 120 professional turf-care machines—deep aerators, scarifiers, mowers, artificial turf cleaners, and winter maintenance equipment—serving greenkeepers, municipalities, sports facilities, and landscaping contractors worldwide through a global dealer network and direct e-commerce spare-parts channel.
- Company typePrivate
- Founded1964
- HeadquartersRammingen, Germany
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Wiedenmann does
Wiedenmann GmbH is a privately held German machinery manufacturer founded in 1964 and headquartered in Rammingen, Baden-Württemberg. The company designs and produces professional lawn care machines and attachments for compact tractors, organized into six application categories: natural turf regeneration and maintenance, hybrid turf, artificial turf, grass and leaf removal, dirt clearance, and winter maintenance. Its portfolio spans more than 120 machine types across branded product lines including Terra Spike (deep aeration to ~40 cm depth), Terra Core (aerators, including the 2026 M6 walk-behind model), Terra V-Cut (scarifiers), Super Pro and Flex Cut mowers, Terra Clean artificial turf cleaners, and Snow Master / Ice Master winter equipment. Proprietary technology centers on the Vibra-Stop vibration reduction system and tool-free depth adjustment mechanisms that differentiate performance in professional turf care.
The business operates a hybrid go-to-market model. Machines are sold primarily through an authorized global dealer network (Händlernetz) with direct sales for premium and new-market customers, while spare parts and consumables flow through an owned e-commerce shop (shop.wiedenmann.com) with published shipping rates for German and export markets. Revenue streams combine hardware sales of machines, recurring spare-parts revenue tied to a 3-year / ~200 operating-hour maintenance cycle, and professional service. Customers are horizontally segmented across greenkeepers, municipal authorities (Kommunen), sports facilities, and contract service providers (Lohndienstleister), with recent deliveries extending the footprint into India and the Caribbean.
Management consists of three Managing Directors (Michael Rüter, Irene Schick, Arne Amann) under an owner-managed structure, and a strategic partnership with fellow Rammingen-based manufacturer Köppl was announced in February 2026. The company has no disclosed parent, no venture capital or private equity ownership, and does not publicly report revenue.
Wiedenmann firmographics
Firmographics- Name
- Wiedenmann
- Legal name
- Wiedenmann GmbH
- Website
- https://wiedenmann.com
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Wiedenmann GmbH is a privately held German manufacturer founded in 1964 that produces more than 120 professional turf-care machines—deep aerators, scarifiers, mowers, artificial turf cleaners, and winter maintenance equipment—serving greenkeepers, municipalities, sports facilities, and landscaping contractors worldwide through a global dealer network and direct e-commerce spare-parts channel.
- Ownership category
- akta.pro rank
Wiedenmann industry classification
Industry- Product category
- Professional turf maintenance machinery
- NAICS
- Farm Machinery and Equipment Manufacturing (333111)
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers) (AFAAAAAE)
Keywords
Where Wiedenmann is headquartered
LocationHeadquarters
- HQ city
- Rammingen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Wiedenmann business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Machine Sales: Sale of professional lawn care machines and attachments for compact tractors. Product portfolio includes over 120 machine types across turf regeneration, maintenance, mowing, and seasonal equipment categories.
- Spare Parts Sales: Online shop for original spare parts with shipping within Germany and internationally. Parts include maintenance sets, wear parts, and replacement components.
- Maintenance and Service: Maintenance services and original parts for existing equipment, including recommended maintenance intervals after three years or approximately 200 operating hours.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Spare Parts Shipping - Germany |
| Unit Pricing | Pay-as-you-go | Spare Parts Shipping - France (Export) |
| Other | Pay-as-you-go | Machine Delivery - Germany |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Wiedenmann product offering
Product offeringCore offering
Wiedenmann manufactures professional lawn care machines and attachments for compact tractors, offering over 120 machine types across natural turf regeneration, turf maintenance, mowing, hybrid turf care, artificial turf cleaning, grass/leaf removal, dirt clearance, and winter maintenance. Core product families include Terra Spike deep aerators, Terra Core aerators, Terra V-Cut scarifiers, Super/Super Pro and Flex Cut mowers, Terra Clean artificial turf cleaners, Twister suction units, Combi Clean sweepers, and Snow Master and Ice Master winter equipment. The company sells primarily through an authorized dealer network supplemented by direct sales for premium customers and a direct e-commerce shop for original spare parts.
Product overview
Wiedenmann is a German manufacturer (since 1964, "German Quality since 1964") of professional lawn care machines and attachments for compact tractors. The product portfolio consists of over 120 machine types organized into six main categories: Natural Turf, Hybrid Turf, Artificial Turf, Grass and Leaf Removal, Dirt Clearance, and Winter Maintenance. The core product lines include: Terra Spike deep aerators for working depths up to 40cm; Terra Core aerators (M6 walk-behind and 8 attached) for shallow aeration; Terra V-Cut professional scarifiers; SUPER PRO and SUPER sickle bar mowers; FLEX CUT flexible mowers; TERRA CLEAN artificial turf cleaners; TWISTER grass/leaf suction machines; COMBI CLEAN dirt clearance units; SNOW MASTER and ICE MASTER winter maintenance equipment. Products are designed for greenkeepers, municipalities, sports facilities, and contract service providers. Sustainability features include zero-chemical operation, water conservation, and growth promotion.
Differentiator
Problem solved
Functional benefit
Brands
- TERRA CORE: Product line of aerators for turf care, including Terra Core M6 (walkbehind aerator for greens) and Terra Core 8 (compact aerator for top ten centimetres of turf)
- TERRA SPIKE
- SUPER PRO
- SNOW MASTER
- FLEX CUT
- Vibra-Stop
Products and services
- TERRA SPIKE for Greens and Tees Deep aerator attachment for greens and tees, working to depths of around 40 cm for sustainable soil improvement, water absorption, and gas exchange on natural turf.
- TERRA SPIKE for Fairways and Sports fields Deep aerator attachment for fairways and sports fields, providing deep soil loosening and aeration across larger natural turf areas.
- TERRA CORE M6 Walk-behind aerator designed for shallow aeration in the top turf layer on greens and tees, expanding Wiedenmann's portfolio into the walk-behind machine category.
- TERRA CORE 8 Compact mounted aerator for the top ten centimeters of turf with 195 cm working width, adjustable depth 40–100 mm, 270 holes/m², and Vibra-Stop vibration reduction system.
- CORE RECYCLER WB Walk-behind core recycler for collecting and processing aeration cores removed from turf surfaces.
- CORE RECYCLER TB Trailer-mounted core recycler for processing aeration cores after aeration work.
- TERRA SLIT Slit aerator attachment that creates narrow cuts in turf for aeration and improved water infiltration.
- TERRA FLOAT Floating aerator attachment that follows ground contours for consistent aeration depth.
- TERRA FLOAT AIR Air-injection aerator attachment combined with a floating mechanism for enhanced soil aeration.
- TERRA SEED Seeding attachment for overseeding and reseeding turf areas.
- TERRA RAKE (Natural Turf) Rake attachment for gathering grass clippings and debris from natural turf.
- TERRA BRUSH (Natural Turf) Brush attachment for sweeping and working sand or topdressing into natural turf.
- TERRA GROOM (Natural Turf) Grooming attachment for natural-turf maintenance and surface preparation.
- TERRA V-Cut Professional mounted scarifier with star-shaped fixed blades, available in 150 cm and 200 cm working widths, with stepless depth adjustment up to 40 mm and 30 mm blade spacing.
- RK 120 Z Rotary cutter attachment for vegetation management and rough cutting.
- SUPER 500 Professional mower for natural and hybrid turf with 50 cm cutting width.
- SUPER 600 Professional mower for natural and hybrid turf with 60 cm cutting width.
- SUPER 1300 S/M Professional mower for natural and hybrid turf with 130 cm cutting width.
- SUPER PRO TXL-S Professional side-mounted sickle bar mower for natural and hybrid turf.
- SUPER PRO TXL-H Professional rear-mounted sickle bar mower for natural and hybrid turf.
- SUPER PRO TXL-R Professional rear-mounted sickle bar mower for natural and hybrid turf with specific configuration.
- FLEX CUT Flexible cutting attachment for contour-following mowing on natural and hybrid turf.
- SUPER PRO FXL-S Professional side-mounted sickle bar mower with flex functionality for natural and hybrid turf.
- SUPER PRO FXL-H Professional rear-mounted sickle bar mower with flex functionality for natural and hybrid turf.
- TRI CUT 490 Triple mower configuration with 490 cm cutting width for large-area mowing.
- FAVORIT 650 Professional mower for hybrid turf applications.
- FAVORIT XP Professional mower with enhanced specifications for hybrid turf applications.
- TERRA CLEAN 100 Artificial turf cleaning machine for synthetic surfaces with 100 cm working width.
- TERRA CLEAN 160 Artificial turf cleaning machine for synthetic surfaces with 160 cm working width.
- SNOW MASTER 3400 Snow blade attachment for winter maintenance in the 3400 series.
- SNOW MASTER 3800 Snow blade attachment for winter maintenance in the 3800 series with larger configuration.
- SNOW MASTER VARIO 3350 Variable-configuration snow blade attachment for winter maintenance applications.
- SNOW MASTER VARIO FLEX 3370 Flexible variable-configuration snow blade attachment with enhanced adaptation capabilities for winter maintenance.
- WHISPER TWISTER Low-noise suction machine for grass and leaf collection.
- MEGA TWISTER High-capacity suction machine for grass and leaf collection.
- COMBI CLEAN 2350 Combined sweeping and suction machine for dirt clearance in the 2350 series.
- COMBI CLEAN 2600 Combined sweeping and suction machine for dirt clearance in the 2600 series.
- ICE MASTER DUO 200 Ice removal machine for winter maintenance in the 200 series.
- ICE MASTER DUO 250 Ice removal machine for winter maintenance in the 250 series with larger configuration.
Quantifiable outcome
- Terra Core 8 achieves minimum 270 holes per square meter for effective gas exchange
- +2 more outcomes
Companies that use Wiedenmann
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Wiedenmann technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Wiedenmann partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- KöpplcoreStrategic partnership announced February 5, 2026 between Wiedenmann and Köppl, two owner-managed companies united by shared enthusiasm for innovation, highest quality, reliability, and precision. Both companies are committed to investment in product development and high value-added production in Germany. The partnership reflects mutual recognition of complementary strengths and values.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Wiedenmann competitors and assessment
Company assessmentDirect peers
- Redexim: Dutch manufacturer of specialized turf maintenance equipment including aerators, scarifiers, and topdressers for golf courses, sports fields, and grounds; directly comparable product portfolio targeting the same greenkeeper and contractor customers as Wiedenmann.
- Imants (part of Redexim group): Dutch specialist in deep aeration, sand injection, and turf cultivation equipment — including deep aerators up to 40 cm depth that overlap directly with Wiedenmann's Terra Spike range; serves golf and sports turf professionals.
- Trilo (Groupe Eliet): Manufacturer of professional turf vacuum/sweepers, leaf collectors, and scarifiers for golf courses, sports fields, and municipalities; directly comparable to Wiedenmann's Whisper Twister, Mega Twister, Combi Clean, and Terra V-Cut product lines.
- Jacobsen (Textron Specialized Vehicles): Manufacturer of professional turf maintenance equipment including aerators, mowers, and utility vehicles specifically for golf courses and sports fields; directly comparable customer base and product overlap with Wiedenmann's Terra Spike and Super Pro lines.
- Smithco: US-based manufacturer of turf maintenance equipment for golf courses, sports fields, and groundscare including aerators, topdressers, and specialty vehicles; similar mid-size specialist profile serving the same greenkeeper and municipal customer segments.
Broad incumbents
- Toro (The Toro Company): Major US-based manufacturer of turf maintenance equipment, mowers, aerators, and snow/ice solutions for golf, sports, and groundscare; competes with Wiedenmann in aerators and professional mowers but at substantially greater scale and broader product range.
- John Deere (Golf & Sports Turf): Global agricultural and turf equipment giant with dedicated golf and sports turf business; offers aerators, mowers, and utility vehicles that overlap with Wiedenmann's professional turf care portfolio, but within a much broader equipment and tractor portfolio.
- Kubota: Japanese manufacturer of compact tractors and turf/maintenance equipment; competes both in the carrier-vehicle layer (Wiedenmann's equipment attaches to compact tractors) and increasingly in professional mowers and grounds care attachments.
- Husqvarna (Husqvarna Group): Global outdoor power equipment manufacturer with a strong professional turf and grounds care range (mowers, riders, aerators); competes with Wiedenmann primarily in the mower segment and through broader dealer/service reach, though less specialized in deep aeration.
Emerging players
- Köppel (Köppl GmbH): German manufacturer of compact tractors and carrier vehicles for professional landscaping and turf maintenance; Wiedenmann's Feb 2026 strategic partner and a complementary equipment maker whose products typically power Wiedenmann attachments in field use.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Wiedenmann social profiles
Digital presenceWiedenmann financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wiedenmann leadership team
Management profileNumber of profiles
Profiles3 records
Wiedenmann funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wiedenmann M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wiedenmann
What does Wiedenmann do?
Wiedenmann manufactures professional lawn care machines and attachments for compact tractors, offering over 120 machine types across natural turf regeneration, turf maintenance, mowing, hybrid turf care, artificial turf cleaning, grass/leaf removal, dirt clearance, and winter maintenance. Core product families include Terra Spike deep aerators, Terra Core aerators, Terra V-Cut scarifiers, Super/Super Pro and Flex Cut mowers, Terra Clean artificial turf cleaners, Twister suction units, Combi Clean sweepers, and Snow Master and Ice Master winter equipment. The company sells primarily through an authorized dealer network supplemented by direct sales for premium customers and a direct e-commerce shop for original spare parts.
Is Wiedenmann a public or private company?
Wiedenmann is a private company. It is classified as management employee owned and is currently operating.
When was Wiedenmann founded?
Wiedenmann was founded in 1964. It employs 101 to 250 people.
Where is Wiedenmann based?
Wiedenmann is headquartered in Rammingen, Germany, in the Europe region.
How does Wiedenmann make money?
Three revenue lines are on record. Machine Sales are the primary driver. The others are spare Parts Sales and maintenance and Service.
Who are Wiedenmann's main competitors?
Direct peers on record are Redexim, Imants (part of Redexim group), Trilo (Groupe Eliet), Jacobsen (Textron Specialized Vehicles) and Smithco. Broad incumbents are Toro (The Toro Company), John Deere (Golf & Sports Turf), Kubota and Husqvarna (Husqvarna Group). Köppel (Köppl GmbH) is listed as an emerging player.
Does Wiedenmann have an API?
No public API is recorded for Wiedenmann.
What industry is Wiedenmann in?
Wiedenmann's product category is Professional turf maintenance machinery. Its primary akta.pro industry code is AFAAAAAE, Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers). Its NAICS code is 333111 and its SIC code is 3523.