Zebu Share and Wealth Managements Pvt. Ltd

What Zebu Share and Wealth Managements Pvt. Ltd does

Zebu Share and Wealth Managements Pvt. Ltd is a privately held, Chennai-headquartered discount stock broker operating in India since 2013. The firm is registered with SEBI as a stock broker (INZ000174634) and holds memberships on NSE, BSE, and MCX, along with CDSL depository participant, AMFI mutual fund distributor, SEBI Investment Advisor, and SEBI Research Analyst licences, allowing it to offer a vertically integrated stack of brokerage, demat, mutual fund distribution, advisory, and research services.

Its core technology is the in-house Mynt hybrid mobile trading application — marketed as India's first hybrid mobile trading app — supplemented by the Mynt API for algorithmic and partner integrations, Zebu Algo for automated strategies, and TradingView-powered charts. The platform unifies trading across equity, F&O, currencies, commodities, mutual funds, IPOs, government bonds, sovereign gold bonds, PMS, and AIF under one margin system, targeting primarily retail investors and traders, with a secondary channel of Authorized Persons and sub-brokers serving tier-2/3 Indian cities.

Zebu monetizes through transaction-based brokerage capped at SEBI-prescribed limits, interest on margin trading financing, mutual fund distribution commissions across 14+ AMC partnerships, and IPO application services with UPI support. Distribution combines a product-led mobile app (100,000+ downloads, 4.5 rating on Google Play), direct-to-consumer online account opening, and an Authorized Person / sub-broker network across Chennai, Erode, Gobichettipalayam, Trichy, Madurai, Hyderabad, and New Delhi, with a referral program paying 20% of referred brokerage to drive virality. The company appears to be founder-owned and operated, with Vijayakumar V as Founder/CEO/Director and Shanthi K as Director, and has not disclosed any external funding.

Name

Zebu Share and Wealth Managements Pvt. Ltd

Legal name

Zebu Share and Wealth Managements Pvt. Ltd

Website

https://zebuetrade.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Zebu is a SEBI-registered Indian discount stock broker offering an in-house Mynt mobile trading app with TradingView charts, unified margin, and algorithmic trading, serving retail investors and Authorized Person partners across seven Indian cities.

Ownership category

akta.pro rank

Product category

Retail Brokerage Services

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (523150), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211), Investment Advice (6282)

akta.pro primary industry

Equity-Linked Liability Management (Buybacks/Tender Offers/Exchange Offers) (FSACAAAL)

Keywords

• Discount stock broking
• Mobile trading platform
• Equity trading services
• Mutual fund distribution
• Algorithmic trading

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Brokerage Fees: Transaction-based brokerage fees charged on trades executed through the platform across various segments including equity delivery, F&O, currencies, and commodities. Brokerage is capped at SEBI prescribed limits.
2. Margin Trading Financing (MTF): Interest earned on margin financing provided to customers for leveraged trading positions. MTF approved scripts list is available for eligible trades.
3. Mutual Fund Distribution: Revenue from distribution of mutual funds from various AMCs. Zebu acts as a mutual fund distributor for 40+ AMC partners including HDFC, ICICI, Nippon India, SBI, and others.
4. IPO Application Services: Facilitation of IPO applications with UPI payment support, generating revenue through transaction processing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Zebu Share and Wealth Managements Pvt. Ltd operates as a SEBI-registered discount stock broker in India, providing retail investors and traders with access to equity, futures & options, currency, and commodity trading through its proprietary Mynt hybrid mobile trading application and web platform. The company also distributes mutual funds from 40+ AMCs, facilitates IPO applications, offers portfolio management services (PMS) and alternative investment funds (AIF), and provides margin trading financing and an algorithmic trading platform (Zebu Algo).

Product overview

Zebu Share and Wealth Managements Pvt. Ltd is a discount stock broker in India operating as a unified platform-plus-modules architecture. The core offering is the MYNT ecosystem, comprising the MYNT Mobile Application (India's first hybrid mobile trading app), MYNT API for developers, and Zebu Algo for algorithmic trading. Beyond the core platform, Zebu offers a comprehensive suite of investment products including Stocks & ETFs, Futures & Options, Commodities, Currencies, Mutual Funds, IPO, Government Bonds, Sovereign Gold Bonds, Portfolio Management Services, and Alternative Investment Funds. Additional modules include a Referral Program (earning 20% of referred friends' brokerage), Partner/Sub-Broker Program, and calculator tools (Brokerage, F&O Margin, Margin Calculator). The company is integrated with TradingView for charting and offers UPI payments for IPOs. Zebu was founded in 2013 and has been a SEBI-registered stock broker since inception.

Differentiator

Problem solved

Functional benefit

Brands

• Mynt: India's First Hybrid Mobile App - A refined hybrid mobile platform built for responsive, uninterrupted trading on the go, integrated with the Zebu ecosystem.
• Zebu Algo

Products and services

• Mynt Mobile Application India's first hybrid mobile trading application, designed in-house to simplify trading for Indian retail investors. Offers responsive, uninterrupted trading with features including TradingView charts, diverse order types, unified margin, flash trading, and F&O trading capabilities.
• Mynt API

Quantifiable outcome

• 100,000+ app downloads
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature6 records

Partnerships

19 partnerships are on record, tiered minor and core.

• 360 ONE MUTUAL FUNDminorChannel Partner/ Reseller/ DistributorZebu distributes mutual funds from 360 ONE Mutual Fund as part of its mutual fund distribution service, offering investors access to diverse fund products.
• HDFC Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes HDFC Mutual Fund products as an authorized distributor, providing investors access to HDFC's mutual fund schemes.
• ICICI Prudential Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes ICICI Prudential Mutual Fund products as an authorized distributor.
• Nippon India Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Nippon India Mutual Fund products as an authorized distributor.
• SBI Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes SBI Mutual Fund products as an authorized distributor.
• Kotak Mahindra Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Kotak Mahindra Mutual Fund products as an authorized distributor.
• Aditya Birla Sun Life Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Aditya Birla Sun Life Mutual Fund products as an authorized distributor.
• Axis Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Axis Mutual Fund products as an authorized distributor.
• Mirae Asset ManagementminorChannel Partner/ Reseller/ DistributorZebu distributes Mirae Asset Management mutual fund products as an authorized distributor.
• Tata Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Tata Mutual Fund products as an authorized distributor.
• UTI Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes UTI Mutual Fund products as an authorized distributor.
• DSP Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes DSP Mutual Fund products as an authorized distributor.
• Sundaram Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes Sundaram Mutual Fund products as an authorized distributor.
• PPFAS Mutual FundminorChannel Partner/ Reseller/ DistributorZebu distributes PPFAS Mutual Fund products as an authorized distributor.
• NSE (National Stock Exchange)coreOthersZebu operates as a registered stock broker member of NSE (Member ID: 13179), providing trading access to NSE's equity, F&O, and currency segments.
• BSE (Bombay Stock Exchange)coreOthersZebu operates as a registered stock broker member of BSE (Member ID: 6550), providing trading access to BSE's equity and currency segments.
• MCX (Multi Commodity Exchange)coreOthersZebu operates as a registered commodity broker member of MCX (Member ID: 55730), providing commodity trading access.
• CDSL (Central Depository Services Limited)coreOthersZebu is a Depository Participant of CDSL (DP ID: 12080400), enabling electronic holding of securities in demat accounts.
• TradingViewcoreTechnology or IntegrationTradingView charts are integrated into the Zebu/MYNT trading platform, providing advanced charting features for real-time trading insights.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• 5paisa: Indian discount broker offering stocks, derivatives, mutual funds, and insurance on a self-serve mobile platform. Direct peer in the discount brokerage category with similar product-led acquisition model.
• Upstox: Indian discount stock broker with mobile/web trading platforms covering equities, F&O, commodities, and currencies. Highly comparable in offering, target customer (retail traders), and transaction-fee revenue model.
• Groww: Tech-first Indian retail broker offering stocks, F&O, ETFs, and mutual funds via a polished mobile app. Direct competitor in the retail-investor-focused discount brokerage category, with similar product-led growth strategy.
• Angel One: Formerly Angel Broking, full-stack Indian broker offering equity, F&O, commodity, currency, and mutual fund distribution through mobile platforms. Direct competitor with comparable product breadth and retail focus.
• Zerodha: India's largest discount stock broker offering retail equity, F&O, currency, commodity, and mutual fund trading via Kite mobile/web platform and Coin (MF). Directly comparable as an Indian SEBI-registered discount broker with a tech-led platform serving retail traders and investors.

Broad incumbents

• HDFC Securities: Bank-affiliated Indian stock broker and depository participant offering trading, mutual fund distribution, and investment advisory across equity, F&O, and commodities. Overlaps with Zebu on brokerage and DP services but with broader institutional backing.
• Sharekhan: Established Indian retail broker offering trading, mutual funds, and advisory through digital and offline channels. Comparable in product scope but with a longer-established brand and full-service positioning rather than discount-broker focus.
• Kotak Securities: Bank-affiliated Indian stock broker providing equity, derivatives, currency, and commodity trading plus mutual fund distribution and depository services. Competes with Zebu in core brokerage and DP offerings but within a broader banking-led ecosystem.
• Motilal Oswal Financial Services: Diversified Indian financial services firm offering broking (equity, F&O, commodity, currency), mutual fund distribution, PMS, and AIF. Overlaps with Zebu on trading and wealth product categories but operates at significantly larger scale with institutional research capabilities.
• ICICI Direct: Bank-backed full-service Indian broker offering trading, mutual funds, IPOs, and wealth services under a larger financial services umbrella. Comparable on product set but operates with a full-service plus advisory model rather than a pure-discount approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/zebuetrade
• YouTubeyoutube.com/channel/UCKbEVG1fH1TwkNDe6OM-zxg
• Facebookfacebook.com/zebuetrade
• Instagraminstagram.com/zebu_official
• Pinterestpin.it/6xldl8r2D
• LinkedInlinkedin.com/company/zebuetrade

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zebu Share and Wealth Managements Pvt. Ltd