Simple Story
- Company typePrivate
- Founded2011
- HeadquartersOttawa, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
Simple Story firmographics
Firmographics- Name
- Simple Story
- Legal name
- Simple Story
- Website
- https://simplestoryvideos.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Simple Story industry classification
Industry- Product category
- Video Production Services
- NAICS
- Motion Picture and Video Production (512110)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Product & Explainer Videos (Demos, How-To, SaaS/Product Walkthroughs) (MPADAEAD)
- akta.pro secondary industries
- 3D Product/Explainer Animation (MPAHACAD), Short-Form Animation (Shorts, Web Series) (MPADACAI)
Keywords
Where Simple Story is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Simple Story business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Video Production Services: Project-based professional services for video production including brand videos, explainer videos, product videos, testimonial videos, commercials, and social media content. Clients receive custom quotes based on project scope, complexity, and deliverables.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Simple Story product offering
Product offeringCore offering
Simple Story is a video production agency that produces explainer videos, brand videos, product videos, testimonial videos, commercials, and short-form social content for businesses, marketing agencies, non-profits, and government organizations. The agency handles the full creative production workflow from script and concept development through animation, filming, and final delivery.
Product overview
Simple Story is a video production company offering a suite of storytelling-driven video services. The core offerings include Explainer Videos, Brand Videos, Product Videos, Testimonial Videos, Commercials, and Social & Short Form Content. The company also provides an Agency Partner Program for white-label production partnerships. These services are delivered through a structured production process (Discovery & Planning, Scripts & Storyboard, Visual Direction, Production, Review & Refinement, Social Versioning, Language & Accessibility, Final Delivery) and cater to industries including Tech & SaaS, Education, Non-Profit, Government, and Telecommunications.
Differentiator
Problem solved
Functional benefit
Products and services
- Explainer Videos Short animated or live-action videos designed to explain a company's product, service, or concept for marketing, sales, and onboarding use.
- Brand Videos Polished video content that conveys a company's brand identity, values, and story for marketing, websites, and stakeholder communications.
- Product Videos Product-focused videos showcasing features, functionality, and use cases to support launches, demos, and sales enablement.
- Testimonial Videos Customer or client testimonial videos that build trust and credibility by featuring real users describing their experience with a product or service.
- Commercials Broadcast or digital commercials produced for paid media campaigns across TV, web, and social channels.
- Social & Short Form Content Short-form video assets tailored for social media platforms, designed for engagement and platform-native formats.
- Agency Partner Services White-label or partner video production services delivered to other agencies that need additional production capacity for their clients.
Quantifiable outcome
- 40% increase in donations for Ottawa Mission Giving Tuesday campaign
- +1 more outcomes
Companies that use Simple Story
Customer profileNamed customers18 records
Segments6 records
Ideal customer profiles2 records
Simple Story technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Simple Story partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered parent company, minor and core.
- RDEL Groupparent companyParent company ownership - Simple Story is an RDEL Group Company. RDEL Group is the parent organization overseeing Simple Story video production operations.
- Craft&CrewminorCreative agency partner listed on Simple Story's agency partners page. Nature of relationship not detailed beyond listing.
- Media Propulsion LaboratoryminorMedia and ad buying agency partner. Simple Story produced a video for Media Propulsion Lab highlighting their services.
- FSI (Fenix Solutions)minorListed as partner on Simple Story's footer. Nature of relationship not detailed.
- Brand ClaritycoreCreative and brand strategy partner working with eCampus Ontario. Corien Kershey of Brand Clarity credited as Brand Strategist in eCampus Ontario case study. Long-term collaborative relationship in content creation.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Simple Story competitors and assessment
Company assessmentDirect peers
- Wyzowl: UK-based explainer video and animated video agency producing product demos, brand, and explainer videos for B2B clients — directly comparable in service mix, customer profile (SaaS / B2B), and project-based delivery model.
- Demo Duck: US-based explainer video agency specializing in animated and live-action product, brand, and SaaS explainer videos — a close functional peer with the same customer base and animated explainer offering.
- Yum Yum Videos: Explainer video production company focused on animated explainers, product demos, and corporate videos for B2B and SaaS clients — directly competitive in the same product category and customer segment.
- Sandwich Video: Creative video production studio producing brand, product, and explainer videos for tech and consumer brands — comparable in story-driven live-action and animated production serving similar enterprise and startup clients.
- Epipheo: US-based explainer video and animation studio delivering brand, product, and corporate videos for B2B clients — directly comparable in animated and live-action explainer production.
- Giant Ant: Toronto-based animation and motion design studio producing brand films, explainers, and mixed-media content for enterprise clients — comparable Canadian peer with similar animation and live-action blend.
- Kasra Design: Motion graphics and animation studio producing explainer and product videos for SaaS and tech companies — directly competitive in animated explainer and product demo production.
- IdeaRocket: Explainer video and animation agency producing animated and live-action explainers for healthcare, tech, and non-profit clients — comparable in multi-vertical explainer production and project-based delivery.
- Lemonlight: Video production agency producing explainer, brand, testimonial, and social videos for enterprise and SaaS clients — directly comparable in service breadth, customer type, and project-based model.
Emerging players
- Plastic Wax: Animation and motion graphics studio with a broader portfolio spanning 2D/3D animation, VFX, and branded content — adjacent competitor in motion graphics and animated production, though a wider scope than Simple Story's core explainer focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Simple Story social profiles
Digital presenceSimple Story financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simple Story leadership team
Management profileNumber of profiles
Profiles2 records
Simple Story funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simple Story M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simple Story
What does Simple Story do?
Simple Story is a video production agency that produces explainer videos, brand videos, product videos, testimonial videos, commercials, and short-form social content for businesses, marketing agencies, non-profits, and government organizations. The agency handles the full creative production workflow from script and concept development through animation, filming, and final delivery.
Is Simple Story a public or private company?
Simple Story is a private company. It is classified as corporate owned and is currently operating.
When was Simple Story founded?
Simple Story was founded in 2011. It employs 11 to 50 people.
Where is Simple Story based?
Simple Story is headquartered in Ottawa, Canada, in the North America region.
How does Simple Story make money?
One revenue line is on record: video Production Services.
Who are Simple Story's main competitors?
Direct peers on record are Wyzowl, Demo Duck, Yum Yum Videos, Sandwich Video, Epipheo, Giant Ant, Kasra Design, IdeaRocket and Lemonlight. Plastic Wax is listed as an emerging player.
Does Simple Story have an API?
No public API is recorded for Simple Story.
What industry is Simple Story in?
Simple Story's product category is Video Production Services. Its primary akta.pro industry code is MPADAEAD, Product & Explainer Videos (Demos, How-To, SaaS/Product Walkthroughs), with a secondary code of MPAHACAD, 3D Product/Explainer Animation. Its NAICS code is 512110 and its SIC code is 7812.