Magnolia Brewing

What Magnolia Brewing does

Magnolia Brewing Co., Inc. is a privately held craft brewery and taproom-restaurant operating from a single location at 1398 Haight Street in San Francisco's Haight-Ashbury neighborhood. The company, co-founded by Dave McLean, serves in-house basement-brewed craft beers, craft cocktails, and a small-plates food menu to local residents and craft beer enthusiasts, with the kitchen open until 10pm and the bar operating until 12am-1am. Distribution is entirely direct-to-consumer through the on-site taproom, supplemented by online ordering via the Toast Tab platform for pickup.

The business is anchored in a 1903 landmark building with layered cultural history, having previously housed Schumate's Pharmacy, the 1960s Drogstore Cafe gathering spot for the Haight-Ashbury hippie movement, and the legendary Magnolia Thunderpussy's. This heritage, combined with the recently restored in-house basement brewery led by a returning Magnolia alum, forms the core of the company's differentiation in a competitive San Francisco craft beverage market. The company holds the registered "Take It Further" trademark and markets through Facebook, Instagram, X, and a "Brewsletter" email newsletter.

Magnolia Brewing operates with 11-50 employees under a single-entity corporate structure (MAGNOLIA BREWING CO, INC., California) with no subsidiaries, no disclosed institutional funding beyond a single $150,000 round in 2014, no M&A activity, and no public-market listing. The company's GTM motion is purely direct-to-consumer, with no wholesale, distribution, or licensing revenue streams disclosed in the source data.

Name

Magnolia Brewing

Legal name

MAGNOLIA BREWING CO, INC.

Website

https://magnoliabrewing.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Magnolia Brewing is a privately held San Francisco craft brewery and taproom-restaurant operating from a single historic 1903 building on Haight Street, serving in-house basement-brewed beers, craft cocktails, and small plates directly to neighborhood residents and craft beer enthusiasts.

Ownership category

akta.pro rank

Product category

Craft Brewery and Brewpub

NAICS

Breweries (31212), Drinking Places (Alcoholic Beverages) (7224)

SIC

Malt Beverages (2082), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

Keywords

• Craft beer brewery
• Taproom restaurant
• House-brewed beer
• Craft cocktails
• Small plates dining

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Taproom Beer Sales: On-site sales of craft beers brewed in-house at the Magnolia Haight Street taproom. Customers purchase draft beer directly for on-site consumption.
2. Food and Cocktail Sales: Restaurant service featuring small plates, craft cocktails, and food menu items paired with beverages. Kitchen operates until 10pm.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Magnolia Brewing operates a craft brewery and taproom-restaurant at 1398 Haight Street in San Francisco's Haight-Ashbury neighborhood. It produces house-brewed craft beers in an in-house basement brewery and sells them on draft alongside craft cocktails and a small plates food menu to walk-in guests at a single physical location.

Product overview

Magnolia Brewing operates as a craft brewery and bar/restaurant with a unified offering built around its in-house basement brewery. The core products include house-brewed craft beers (produced on-site), craft cocktails, and a small plates food menu. The basement brewery, led by an experienced Magnolia alum, produces familiar favorites and new brews that reflect the Haight neighborhood's spirit. All offerings are designed to complement each other, with food menu items crafted to pair with the beverages served.

Differentiator

Problem solved

Functional benefit

Products and services

• Craft Beers House-brewed craft beers produced in Magnolia Brewing's in-house basement brewery, featuring familiar favorites alongside new brews reflecting the spirit of the Haight neighborhood, served on draft at the Haight Street taproom.
• Craft Cocktails Craft cocktails served as part of the beverage program at the Haight Street taproom, complementing the house-brewed beers and small plates menu.
• Small Plates Food Menu A menu of bold, shareable dishes crafted to pair with Magnolia's beverages, ranging from brunch options to late-night bites, with the kitchen open until 10pm.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Local Brewing Co. San Francisco craft brewery with a taproom serving house-brewed beers and small bites. Comparable on craft beer focus, SF urban location, and taproom + light food model.
• 21st Amendment Brewery: San Francisco brewpub operating an in-house brewery alongside a full restaurant and taproom in a single SoMa location. Closely comparable to Magnolia on brewpub model, in-house brewing, SF urban location, and food-and-beer pairing.
• Social Kitchen & Brewery: San Francisco brewpub combining an on-site brewery with a gastropub-style food menu. Directly comparable as a craft-focused SF venue pairing in-house brewing with elevated small-plate dining.
• Russian River Brewing Company: Iconic Northern California brewpub with on-site brewing and a full restaurant. Comparable to Magnolia as a heritage craft beer destination that pairs in-house production with a strong food and hospitality experience.
• Cellarmaker Brewing Co. San Francisco craft brewery with a dedicated taproom serving house-brewed beers. Directly comparable on craft-focused SF positioning and taproom-centric sales model.
• Fort Point Beer Company: San Francisco craft brewery operating a taproom in the city serving house-brewed beer alongside a small food menu. Comparable as an SF-based brewery with taproom-led direct-to-consumer sales.
• Barebottle Brewing Company: San Francisco craft brewery with a Bernal Heights taproom pouring house-brewed rotating beers and a limited food menu. Comparable as a craft-focused SF taproom operator with on-site brewing.
• Standard Deviant Brewing: San Francisco craft brewery with a taproom serving in-house brewed beers. Comparable as a small SF craft brewer competing in the same local draft market as Magnolia.

Broad incumbents

• Anchor Brewing Company: Historic San Francisco brewery with deep heritage roots in the city's craft beer scene. Comparable to Magnolia on the heritage/legacy brand positioning in SF craft, though Anchor operated at a much larger production scale.
• BJ's Restaurant & Brewhouse: National brewpub chain with in-house brewing paired with full bar and food service. Comparable to Magnolia on the combined brewery + restaurant business model, though at a much larger multi-unit scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/magnoliabeer
• Facebookfacebook.com/magnoliapub
• Instagraminstagram.com/magnoliapub

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magnolia Brewing