Proline Range Hoods
- Company typePrivate
- Founded2008
- HeadquartersSouth Salt Lake, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Proline Range Hoods firmographics
Firmographics- Name
- Proline Range Hoods
- Legal name
- Proline Range Hoods
- Website
- https://prolinerangehoods.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Proline Range Hoods industry classification
Industry- Product category
- Kitchen Ventilation Equipment
- SIC
- Sheet Metal Work (3444)
- akta.pro primary industry
- Commercial Kitchen Ventilation (Hoods/Make-Up Air/Grease Duct) (IMADANAJ)
Keywords
Where Proline Range Hoods is headquartered
LocationHeadquarters
- HQ city
- South Salt Lake
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Proline Range Hoods business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Range Hood Sales: One-time hardware sales of stainless steel range hoods through direct e-commerce and marketplace channels. Products range from under-cabinet hoods to professional-grade and outdoor-rated models. Additional revenue from freestanding ranges and rangetops.
- Combo/Bundle Sales: Limited time promotions offering extra 10% off hood + range combos. Revenue from bundled product sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level under-cabinet models starting at $419 |
| Unit Pricing | Pay-as-you-go | Mid-range models $600-$1,500 |
| Unit Pricing | Pay-as-you-go | Professional-grade models $1,500-$3,000 |
| Unit Pricing | Pay-as-you-go | Premium outdoor BBQ models up to $4,700 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Proline Range Hoods product offering
Product offeringCore offering
Proline Range Hoods designs, manufactures, and sells premium stainless steel residential range hoods directly to consumers at factory-direct prices, with final assembly in the U.S. Its product portfolio spans under-cabinet, wall-mounted, island, insert, and outdoor-rated hoods with CFM ratings from 550 to 2000, plus a complementary line of gas and dual-fuel freestanding ranges and rangetops in 30-48 inch sizes.
Product overview
Proline Range Hoods offers a comprehensive portfolio of premium stainless steel kitchen ventilation products sold direct-to-consumer at factory-direct prices. The core offering centers on range hoods available in five mounting configurations (under-cabinet, wall-mounted, island, insert/custom, and outdoor-rated), complemented by a new line of freestanding gas and dual-fuel ranges. The product lineup spans from entry-level Dream Home Series models (PLSW/PLSI) under $1,000 to professional-grade Pro Series units (ProSW/ProSI/ProVI) with variable CFM up to 2000. Specialty lines include the BBQ Ultra Series for outdoor kitchens featuring 304-grade stainless steel construction. CFM ratings range from 550 to 2000, with sizes from 24 to 72 inches. The company pioneered several industry innovations including stainless steel baffles (2011), dual motor 2000 CFM systems (2014), and 1.2mm 304 steel construction (2024).
Differentiator
Problem solved
Functional benefit
Brands
- Dream Home Series: Entry-level/budget-friendly line of range hoods including PLSW and PLSI models with features like ultra-quiet operation and slim design.
- Elite Dream Home Series
- Professional Series (ProS/ProV/ProVW)
- BBQ Series
Products and services
- Under-Cabinet Range Hoods Range hoods designed to mount underneath kitchen cabinets, offering discreet style with powerful ventilation. Available in sizes from 30 to 60 inches with CFM ratings from 550 to 2000. Targeted at homeowners seeking space-efficient kitchen ventilation.
- Wall-Mounted Range Hoods Chimney-style range hoods that mount directly on walls, featuring professional-grade ventilation with CFM ratings from 550 to 2000 and multiple finish options including stainless steel and matte black. Targeted at homeowners wanting prominent, statement kitchen ventilation.
- Island Range Hoods Ceiling-mounted range hoods designed for kitchen islands, featuring dual motor configurations and CFM ratings from 550 to 2000, including weather-resistant 304 stainless steel models for outdoor installations. Targeted at homeowners with island cooktops and outdoor kitchen islands.
- Insert Range Hoods Custom insert range hoods designed to be built into custom hood enclosures, offering 600 to 1200 CFM power in compact form factors with multiple depth options (15, 18, or 21 inches) and sizes up to 58 inches. Targeted at custom home builders, renovators, and homeowners building custom wood hoods.
- Outdoor Range Hoods (BBQ Series) Weather-resistant range hoods built with 304-grade stainless steel for outdoor kitchens, BBQ setups, and covered patios. Available in under-cabinet, wall-mounted, and island configurations with up to 2000 CFM dual motors. Targeted at outdoor kitchen enthusiasts and BBQ grilling setups.
- Proline Freestanding Gas and Dual-Fuel Ranges Gas and dual-fuel freestanding ranges and rangetops combining gas cooktops with electric convection ovens. Available in 30-inch (6-burner), 36-inch (6-burner), and 48-inch (8-burner with dual ovens and griddle) sizes with stainless steel, matte black, or glossy white finishes. Targeted at homeowners outfitting full kitchens or completing hood + range bundles.
- Dream Home Series (PLSW / PLSI) Entry-level to mid-tier range hoods designed for home chefs, featuring ultra-quiet operation, slim designs, and prices under $1,000. Includes PLSW under-cabinet and PLSI island models. Targeted at budget-conscious homeowners seeking quality factory-direct ventilation.
- Professional Series (ProSW / ProSI / ProVI) High-performance professional-grade range hoods with variable CFM options, LED lighting, and commercial-quality construction. Includes ProSW wall-mounted, ProSI island, and ProVI island models with up to 1800 CFM. Targeted at serious home chefs and pro-style kitchen builds.
Quantifiable outcome
- 4.8 star rating on Google from thousands of happy customers
- +1 more outcomes
Companies that use Proline Range Hoods
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Proline Range Hoods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Proline Range Hoods partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- AmazoncoreProline range hoods available for purchase on Amazon marketplace, extending reach to Amazon's vast customer base of online shoppers interested in kitchen appliances and home improvements.
- The Home DepotcoreProline range hoods available for purchase through The Home Depot's brick-and-mortar stores and online platform, providing access to Home Depot's customer base of DIY homeowners and professional contractors.
- WayfairminorProline range hoods available for purchase on Wayfair's home goods marketplace, extending reach to Wayfair's customer base of home decorators and renovation enthusiasts.
Scale indicators3 records
Recent moves6 records
Proline Range Hoods competitors and assessment
Company assessmentBroad incumbents
- KitchenAid: Mass-market premium kitchen appliance brand sold at Home Depot, Lowe's, and independent retailers; competes in the same residential range hood category as part of a wider appliance portfolio.
- Broan-NuTone: Largest U.S. residential ventilation and range hood manufacturer, owned by Nortek. Overlaps with Proline across all major hood configurations and is a staple at Home Depot, making it the dominant incumbent benchmark for the same channel.
- Viking Range: Premium professional-grade kitchen appliance maker with a range hood line targeting high-end residential kitchens — comparable product positioning to Proline's Professional and BBQ Ultra series.
- Bosch Home Appliances: Global kitchen appliance major with a residential range hood line distributed through Home Depot and independent dealers — broader portfolio but directly overlapping product category and channel.
- GE Appliances: Mass-market U.S. appliance incumbent owned by Haier, distributing range hoods through big-box retail — broader portfolio but directly overlapping residential hood product category and Home Depot channel presence.
Direct peers
- Hauslane: Direct-to-consumer range hood brand selling stainless steel under-cabinet, wall-mounted, and island models online — directly comparable DTC model, premium stainless positioning, and target homeowner customer.
- Cosmo Appliances: Online-native kitchen appliance brand selling range hoods, ranges, and cooktops direct via e-commerce and Amazon — closely comparable online-first GTM, price ladder, and SKU breadth to Proline.
- Faber: Italian-origin range hood specialist distributed in North America with under-cabinet, island, and chimney models — directly comparable product category and price points to Proline's Dream Home and Professional lines.
- Vent-A-Hood: U.S. custom and specialty range hood manufacturer focused on insert and wall-mounted models for premium kitchens — directly comparable product mix at the higher price band Proline targets with its Professional Series.
- Zephyr: Specialist U.S. range hood brand offering under-cabinet, wall, island, and insert hoods across consumer and professional price points — directly comparable in product category, channel mix (specialty retail + e-commerce), and target homeowner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Proline Range Hoods social profiles
Digital presenceProline Range Hoods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Proline Range Hoods leadership team
Management profileNumber of profiles
Proline Range Hoods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Proline Range Hoods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Proline Range Hoods
What does Proline Range Hoods do?
Proline Range Hoods designs, manufactures, and sells premium stainless steel residential range hoods directly to consumers at factory-direct prices, with final assembly in the U.S. Its product portfolio spans under-cabinet, wall-mounted, island, insert, and outdoor-rated hoods with CFM ratings from 550 to 2000, plus a complementary line of gas and dual-fuel freestanding ranges and rangetops in 30-48 inch sizes.
Is Proline Range Hoods a public or private company?
Proline Range Hoods is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Proline Range Hoods founded?
Proline Range Hoods was founded in 2008. It employs 11 to 50 people.
Where is Proline Range Hoods based?
Proline Range Hoods is headquartered in South Salt Lake, United States, in the North America region.
How does Proline Range Hoods make money?
Two revenue lines are on record. Range Hood Sales are the primary driver. The others are combo/Bundle Sales.
Who are Proline Range Hoods's main competitors?
Broad incumbents on record are KitchenAid, Broan-NuTone, Viking Range, Bosch Home Appliances and GE Appliances. Direct peers are Hauslane, Cosmo Appliances, Faber, Vent-A-Hood and Zephyr.
Does Proline Range Hoods have an API?
No public API is recorded for Proline Range Hoods.
What industry is Proline Range Hoods in?
Proline Range Hoods's product category is Kitchen Ventilation Equipment. Its primary akta.pro industry code is IMADANAJ, Commercial Kitchen Ventilation (Hoods/Make-Up Air/Grease Duct). Its SIC code is 3444.