What Metria does

Metria is a Swedish geospatial and property-information company headquartered in Stockholm (originating in Gävle), founded in 2011 as a state-owned technology firm and acquired by Norway's Sikri Holding AS in April 2022. The company operates a portfolio of products built on authorized access to authoritative Swedish land, property, and cadastral data, serving finance, energy, forestry, infrastructure, and real estate customers. Its product suite spans FastighetSök (flagship property search), Metria Maps API, the Markkoll SaaS land-management platform, Timmerweb (forestry), Klimatanalys (climate-risk analytics), Skogsanalys (AI-assisted forest valuation), and Samr\u00e5d (consultation workflows), plus an e-commerce channel (E-handel) for transactional geodata sales.

The company's technology architecture layers proprietary analytics and machine-learning models on top of regulated Swedish datasets supplied via partnerships with Lantmäteriet and other authorities. Business model revenue is generated through annual subscriptions (FastighetSök, SeSverige Pro), tiered SaaS (Markkoll), usage-based API pricing (Metria Maps API), and transactional fees on the e-commerce channel. Customer segments include Swedish banks (e.g., Landshypotek), energy operators (Skellefte\u00e5 Kraft, Svenska Kraftn\u00e4t), forestry players (Norra Skog), and public-sector clients, with ISO 27001 certification and GDPR-compliant data handling as core compliance credentials.

Metria currently operates with approximately 125 employees in Sweden as part of the wider Sikri/SPIR Group (260-400 employees across the Nordics), and is positioned as the regulated-data layer for Swedish enterprise customers that require authoritative property and geospatial intelligence for credit, asset, and climate-risk decisioning.

Name

Metria

Legal name

Metria AB

Website

https://metria.se

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Metria is a Swedish geospatial and property-information company serving finance, energy, forestry, infrastructure, and real estate customers with property data, SaaS land-management tools, and AI-driven analytics, owned by Norway's Sikri Holding since 2022.

Ownership category

akta.pro rank

Product category

Geospatial data and analytics

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Virtualization & Federation (HDAEACAH)

akta.pro secondary industries

Farm Data Platforms, Integration & APIs (Interoperability/Middleware) (AFAAAFAG), Grid Data & Analytics Enablement (MDM, Data Integration, Hosting) (EUAEANAI)

Keywords

• Geodata services
• Property information systems
• GIS and remote sensing
• Geospatial analytics software
• Spatial data platforms

Headquarters

HQ city

Gävle

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Subscription Services: Annual subscription models for ongoing access to property information, geodata, and analysis services. Premium agreements for e-commerce provide access to full product range.
2. API-based Data Delivery: Machine-to-machine API services for automated data retrieval integrated into customer systems. Usage-based pricing for automated workflows.
3. E-commerce Product Sales: Direct purchase of geodata products including raster/vector maps, orthophotos, elevation data, terrain shading. Per-transaction pricing.
4. Markkoll SaaS Subscriptions: Tiered SaaS pricing for land management platform with Base, Plus, and Premium tiers. Base per-property pricing, Plus monthly subscription, Premium annual contracts.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels4 records

Core offering

Metria provides digital map services, GIS, remote sensing, and property information products to Swedish organizations. Its portfolio combines quality-assured property register data, geodata (raster/vector maps, orthophotos, elevation and laser data), AI-powered analytics (forest, climate, market), and vertical SaaS platforms (Markkoll for land access, Samr\xe5d for consultation, Timmerweb for forestry), delivered via web services, APIs, ArcGIS widgets, and a self-service e-commerce marketplace.

Product overview

Metria operates as a multi-product geodata and property information platform organized across four service lines: (1) Analysis and Advisory — covering remote sensing/GIS analysis, climate analysis, and climate risk indexing; (2) Property Information — delivering FastighetSök (the flagship property search web service and API), Fastighetsuttag (bulk extraction), Bostadsvärdering (automated residential valuation), Fastighetsrapport, and data integrations with corporate information (Syna); (3) Geodata and Maps — encompassing the E-handel e-commerce marketplace for purchasing map products (raster/vector maps, orthophotos, elevation/laser data, terrain shading, historical aerial photography), the Metria Maps API (WMS/WMTS/REST), the SeSverige Pro professional analysis tool, geocoding services, and specialized data products including Markmodell (3D ground model) and Kartskikt Företag (national workplace layer); and (4) Business Systems — including GeoVis (map visualization), Samråd (consultation management SaaS/API), Markkoll (land lease agreement automation for infrastructure operators), Miljökoll (environmental data collection), Skogsanalys (forestry analysis), and Timmerweb (forestry tract planning and harvest notification). The portfolio is delivered via web applications, REST APIs, ArcGIS widgets, and bulk file exports.

Differentiator

Problem solved

Functional benefit

Products and services

• Metria FastighetSök Digital service providing real-time, quality-assured access to Sweden's property register (Fastighetsregistret) and complementary data sources. Delivers property searches, ownership verification, tax records, building data, encumbrances, and map visualization for credit, insurance, valuation, and infrastructure planning customers. Available as a web application, API, and ArcGIS widget.
• Metria Maps Fast, stable map API delivering updated, quality-assured maps and geodata to GIS systems and custom applications via WMS, WMTS, and REST protocols. Provides nationwide Swedish coverage in both raster and vector formats and integrates into customer systems without requiring internal data collection or maintenance.
• Metria E-handel (Geodata E-commerce) Online self-service storefront for purchasing quality-assured geographic products including raster and vector maps, orthophotos, elevation data, terrain shading, historical aerial photographs, and laser data. Products available in multiple formats and coordinate systems with digital delivery and clear licensing terms; supports pay-as-you-go purchases and Premium subscription agreements.
• Metria Timmerweb Web-based mapping service for the forestry industry that supports tract planning, measure management, and digital harvest notification submission to the Swedish Forest Agency's NEMUS system. Enables forestry users to manage regeneration felling, thinning, soil preparation, planting, and clearing directly in a map interface and integrates with FastighetSök for property information.
• Metria Fjärranalys och GIS Remote sensing and GIS analysis service that creates, analyzes, refines, and visualizes geographic data to support companies, municipalities, and government agencies. Uses satellite imagery, aerial photography, and laser scanning data to generate insights for spatial planning, environmental monitoring, infrastructure, and forestry.
• Metria Klimatanalys Climate analysis service combining property valuations with analyzed climate factors to identify physical climate risks (flooding, landslides, erosion) affecting properties and geographic areas, supporting risk mitigation and identification of climate impact reduction opportunities.
• Metria Klimatindex Fastighet Climate risk index for properties that quantifies the financial risk arising from climate-related events within a given area or property, enabling banks, insurers, and investors to assess and report on physical climate risk exposure.
• Metria Bostadsvärdering Statistical property valuation service delivering object-level or portfolio-level valuations of all Swedish residential properties (småhus and bostadsrätter), integrated into FastighetSök and used by banks such as Landshypotek for mortgage lending decisions.
• Metria Markkoll Cloud-based land management platform for infrastructure operators (electricity, fiber, water) that digitizes and automates the land access process from project planning through agreement signing and Lantmäteriet registration. Generates land lease agreements, valuation protocols, information letters, and map attachments automatically, with map-based project visualization, GDPR-compliant data handling, and integration with forest valuation tools.
• Metria Samråd Business support platform for the consultation (samr\xe5d) process required in environmental and permit procedures. Delivers automatically compiled and updated information on all affected parties in a defined consultation circle via address list, API, or full SaaS consultation portal with document management, dispatch services, and a stakeholder portal.
• Metria Skogsanalys Web-based service analyzing large volumes of forestry data to support valuation of forest and agricultural properties. Delivers automated analysis of timber volume, basal area, mean diameter, tree species distribution, felling classes, harvest statistics, and protected nature areas using AI combined with remote sensing and big data.
• Metria SeSverige Pro Professional web-based map and analysis tool combining current maps, geodata, and property information in a single interface. Provides tools for drawing, geographic selection, analysis, PDF report generation, and data export to GIS and CAD systems, with FastighetSök and e-commerce integration.

Quantifiable outcome

• Efficiency gains: Markkoll reduces processes by 40-60%, with tasks that took two days now taking 15 minutes.
• +2 more outcomes

Named customers7 records

Segments9 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature8 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Finansinspektionen (Swedish Financial Supervisory Authority)minorOthers · 7 May 2026Selected as participant in Finansinspektionen's guidance project within Innovationskompassen. Focuses on reliability in AI-based ESG data for the financial sector. Metria contributes expertise in geographic data, property information, and analysis.
• Kreditföreningen (Credit Association)minorOthers · 16 April 2026Metria joined Kreditföreningen to strengthen climate risk assessment capabilities. Membership provides platform for knowledge exchange and dialogue with banks and financial sector on geographic analysis and property data for credit risk assessments.
• SynacoreTechnology or IntegrationPartnership with credit information company Syna extends business information capabilities. Enables inclusion of large amounts of company information including credit data, management, and board engagement in Metria's products and deliveries.
• LantmäterietcoreTechnology or IntegrationData provider partnership. Cartographic data in e-commerce is partially based on information from Lantmäteriet (Swedish Land Survey) and other public data providers.
• Spir Group (formerly Sikri Group)coreOthersParent company. Metria is part of SPIR Group, a Nordic group with approximately 260 employees in Norway and Sweden. Provides platform for expansion and synergies with related companies including Ambita, Boligmappa, Byggebolig, iVerdi, and Spir Data.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Esri (ArcGIS): Global GIS platform leader and Metria's primary integration partner via the FastighetSök ArcGIS widget. Comparable as the dominant horizontal GIS platform into which Metria's Swedish-specific property data is delivered; could substitute with broader features at large enterprise customers.
• Vitec Software Group: Swedish vertical-software group serving real estate, banking, and energy with domain-specific SaaS. Comparable as a Nordic vertical-software incumbent with adjacent reach into Metria's key verticals and potential overlap in property data products.
• Hexagon AB: Swedish-headquartered global geospatial and measurement technology company (includes Leica Geosystems and Hexagon Geosystems). Comparable in remote sensing, GIS, and surveying/mapping technologies serving infrastructure and government customers.
• Mapbox: Global mapping and location platform with APIs for maps, geocoding, and spatial analytics. Comparable to Metria Maps in the developer/API segment and a potential substitute for customers with cross-border digital mapping needs.
• HERE Technologies: Global location data and mapping platform providing APIs and geospatial datasets comparable to Metria Maps. Overlaps in map API delivery and enterprise geospatial services, though HERE focuses on transportation/navigation rather than property/land.
• Tietoevry: Nordic IT services and software provider with public-sector and geospatial practice across the Nordics. Comparable as a large Nordic tech incumbent with overlapping capabilities in government data, banking IT, and geospatial services.
• Trimble: Global geospatial and construction technology provider with surveying, mapping, and GIS products. Comparable in remote sensing, GIS, and infrastructure-related geospatial analytics, and could expand into Nordic property data.

Regional players

• Geodata AS: Norwegian geospatial services firm offering GIS, surveying, and data management. Comparable as a Nordic regional peer in spatial data services and infrastructure/geomatics, relevant for any Norwegian expansion through SPIR Group.
• Kartverket (Norwegian Mapping Authority): Norwegian equivalent of Lantmäteriet providing cadastral and geographic data. Comparable as a Nordic public-sector geospatial data provider and natural counterpart if Metria expands into Norway via SPIR Group.

Others

• Lantmäteriet (Swedish Land Survey): Swedish government agency providing cadastral, property, and geographic data that underpins much of Metria's offering. Comparable as a data source/regulator and a partial competitor if it expands direct delivery of property information to end users.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/metria_ab
• Facebookfacebook.com/metriaab

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metria