Hexagon AB
Hexagon AB is a Swedish public company (Nasdaq Stockholm: HEXA B) that develops precision measurement sensors, positioning systems, digital twin platforms, and the AEON industrial humanoid robot for enterprise customers in aerospace, automotive, construction, mining, manufacturing, and energy across 50 countries.
- Company typePublic
- Founded2017
- HeadquartersMadison, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hexagon AB does
Hexagon AB is a Swedish publicly traded company (Nasdaq Stockholm: HEXA B) that operates as a global leader in precision measurement, positioning, and autonomous solutions across three technology domains—metrology, reality capture, and positioning. The company designs and manufactures micron-precision sensors, coordinate measuring machines, robotic total stations (Leica TS20 with edge AI), 3D laser scanners, GNSS receivers, non-destructive testing (CT, radiography, RVI) systems, and the AEON industrial humanoid robot. Its technology stack combines proprietary hardware with software platforms (Nexus digital industrial platform, Volume Graphics CT analysis, Hexagon SmartNet correction services) to enable digital twins, reality capture, and AI-driven autonomy.
The company serves enterprise customers across aerospace and defense, automotive, construction, infrastructure, mining, agriculture, manufacturing, and energy—named customers include BMW, Boeing, Schaeffler, Lockheed Martin, Toyota, Volkswagen, John Deere, Skanska, Oracle Red Bull Racing, CERN, and ITER. Hexagon generates revenue through a mix of hardware sales (sensors, scanners, CMMs, humanoids), software subscriptions and licensing (NX, metrology software, digital twin platforms), and professional services (implementation, training, support). Pricing is quote-based via enterprise field sales; distribution combines direct enterprise sales teams organized into 17 Divisions across 50 countries with a global partner network.
Following a major portfolio transformation—the May 2026 spin-off of Octave (Asset Lifecycle Intelligence, Safety, Geospatial and Infrastructure, ETQ, Bricsys) and the sale of the Design & Engineering business—Hexagon operates a focused business with proforma 2025 revenue of €3.7 billion, ~17,000 employees, and 22% EBITAC margin. Management's 2026-2030 targets call for 4-6% organic revenue CAGR, 24-26% EBITAC margin, and 90-100% cash conversion. Recent strategic moves include the announced $1.45 billion acquisition of Waygate Technologies from Baker Hughes, the Schaeffler partnership to deploy 1,000+ AEON humanoids by 2032, and an NVIDIA collaboration on Physical AI for industrial autonomy.
Hexagon AB firmographics
Firmographics- Name
- Hexagon AB
- Legal name
- Hexagon AB
- Website
- https://hexagon.com
- Company type
- Public
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Hexagon AB is a Swedish public company (Nasdaq Stockholm: HEXA B) that develops precision measurement sensors, positioning systems, digital twin platforms, and the AEON industrial humanoid robot for enterprise customers in aerospace, automotive, construction, mining, manufacturing, and energy across 50 countries.
- Ownership category
- akta.pro rank
Hexagon AB industry classification
Industry- Product category
- Precision Measurement Technology
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Other Measuring and Controlling Device Manufacturing (334519)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812), Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Metrology & Dimensional Measurement (CMMs, laser trackers, gauges, surface/roughness) (IMAGAFAD)
- akta.pro secondary industries
- Test, Measurement & Calibration Equipment Manufacturing Services (ATE, DAQ, metrology electronics) (IMAGAGAH), Metrology, Inspection & Machine Tool Accessories (CMMs, Probing, Gauging) (IMAHADAK), Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG), Sensor Fusion, Interface ICs & Modules (AFE/Readout/Packaging/Calibration) (HDAHALAO)
Keywords
Where Hexagon AB is headquartered
LocationHeadquarters
- HQ city
- Madison
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Hexagon AB business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations
Revenue model
- Hardware Products: Precision measurement hardware including coordinate measuring machines (CMMs), total stations, GNSS receivers, laser scanners, sensors, and robotic systems. Hardware sales constitute significant portion of revenue.
- Software & Digital Solutions: Software platforms including NX, CAD/CAM, metrology software, digital twin platforms, and cloud-based collaboration tools. Includes subscription and perpetual licensing models.
- Services & Support: Implementation, training, maintenance, and support services across the product portfolio
- Precision Measurement Solutions: Integrated solutions combining hardware and software for quality assurance, inspection, and measurement across manufacturing, aerospace, automotive, and energy sectors
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Hexagon AB product offering
Product offeringCore offering
Hexagon AB designs, manufactures, and sells precision measurement sensors and instruments (CMMs, robotic total stations, GNSS receivers, laser scanners, 3D sensors), software platforms for metrology, digital twins, and asset management, and autonomous robotics solutions including the AEON industrial humanoid robot. The company serves industrial and government customers in aerospace, automotive, manufacturing, construction, mining, agriculture, and defence with quote-based enterprise pricing and integrated hardware-software-service offerings.
Product overview
Hexagon AB is a global leader in precision measurement, positioning, and autonomous solutions operating across three core technology domains: metrology, reality capture, and positioning technology. The company offers a comprehensive portfolio organized around its sub-brands (Leica Geosystems, IDS GeoRadar, NovAtel, Septentrio, Hexagon AGTEK, Hexagon Antcom, Hexagon Multivista, Hexagon OxBlue, Hexagon R-evolution, Hexagon Robotics, Hexagon SmartNet, Hexagon Veripos) and acquired Waygate Technologies for non-destructive testing. Core products include the AEON humanoid robot (34 DOF, 165cm, 60kg), Leica TS20 robotic total station with edge AI, coordinate measuring machines, 3D laser scanners, Leica Absolute Tracker ATS800, MAESTRO digital CMM, Hexagon Connected Worker digital shop floor solutions, Hexagon MinePlan mining software, collision avoidance systems, and anti-jam A-PNT systems. The Nexus platform provides a digital industrial platform for cross-domain collaboration. The company serves aerospace, automotive, construction, mining, agriculture, and manufacturing industries with solutions spanning from microns to Mars.
Differentiator
Problem solved
Functional benefit
Brands
- Leica Geosystems: Precision measurement, surveying, and geospatial solutions for professionals across infrastructure, construction, and mapping industries worldwide
- IDS GeoRadar
- NovAtel
- Septentrio
- Hexagon AGTEK
- Hexagon Antcom
- Hexagon Multivista
- Hexagon OxBlue
- Hexagon R-evolution
- Hexagon Robotics
- Hexagon SmartNet
- Hexagon Veripos
- AEON
- Nexus
- Volume Graphics
- Waygate Technologies
Products and services
- Leica TS20 Robotic Total Station Robotic total station with edge AI for surveying professionals; features NPU-powered AI-Detect and AI-Follow for automated target recognition, IP66 durability, and integration with the Leica Geosystems ecosystem.
- AEON Industrial Humanoid Robot Multi-purpose industrial humanoid robot (34 degrees of freedom, 165 cm, 60 kg, 2.4 m/s, 15 kg short-term / 8 kg constant payload) combining Hexagon's precision sensors, AI-driven motion control, spatial intelligence, and multimodal sensor fusion for autonomous industrial tasks.
- Nexus Digital Industrial Platform Digital industrial platform that enables manufacturers to connect and collaborate across people, technology and data.
- Coordinate Measuring Machines (CMMs) Range of CMMs from entry-level to ultra-high accuracy for dimensional measurement and quality control in manufacturing, including the all-digital MAESTRO CMM.
- 3D Laser Scanners Non-contact digital capture of shapes and surface data for quality control and reverse engineering applications, including the Leica RTC series for scanning accuracy and real-time collaboration.
- Leica Absolute Tracker ATS800 State-of-the-art laser tracker providing enhanced scanning accuracy and productivity for large-volume precision measurement applications.
- Waygate Technologies Non-Destructive Testing (NDT) Solutions Non-destructive testing solutions including computed tomography (CT), radiography, and remote visual inspection (RVI) for aerospace, automotive, energy, and industrial manufacturing sectors, integrated with Volume Graphics analysis software.
- Hexagon MinePlan OP Engineering Short Term Mining software providing tools an engineer needs to produce short-term tactical schedules for open pit mines.
- Hexagon OP Collision Avoidance System (CAS) 360-degree awareness and ongoing safety upgrades to protect people, vehicles, and equipment in mining operations.
- Hexagon SmartNet GNSS Correction Service World's largest GNSS/GPS correction network delivering centimetre-level RTK positioning globally for surveying, agriculture, and industrial applications.
- Anti-jam Assured PNT Systems (NovAtel) Battle-proven A-PNT solutions that prevent interference and jamming for assured positioning, navigation, and timing in defence and mission-critical applications.
- Hexagon Connected Worker Digital solution portfolio to optimize shop floor operations and enhance productivity through connected worker technologies.
Quantifiable outcome
- Oracle Red Bull Racing achieved 50% fewer faults in two years
- +3 more outcomes
Companies that use Hexagon AB
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles1 record
Hexagon AB technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature6 records
Hexagon AB partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- Fill MaschinenbaucoreHexagon Robotics and Fill Maschinenbau partnership to advance manufacturing autonomy using humanoid robots. Collaboration to push physical AI forward and explore next-generation autonomous solutions.
- SchaefflerflagshipSchaeffler and Hexagon Robotics expanded strategic partnership following successful pilot. Schaeffler to deploy at least 1,000 AEON humanoids across global factory network by 2032. Schaeffler provides high-precision actuators to Hexagon Robotics. Key focus on generating real-world production data to enable faster deployment of AEONs across new use cases.
- NVIDIAcoreHexagon Robotics working with NVIDIA on Physical AI and industrial autonomy. Featured at GTC 2026. Collaboration to accelerate industrial autonomy through advanced computing capabilities.
- BMW GroupflagshipBMW Group and Hexagon Robotics reached new milestone with industrial humanoid deployment. AEON deployed at BMW Leipzig plant. BMW featured on BBC discussing humanoids as 'the future' of car making. Joint pilot program for humanoid robotics in production environments.
- PilatusminorPilot program underway with Pilatus for humanoid robotics deployment in aviation manufacturing settings.
Scale indicators12 records
Recent moves8 records
Expansion highlights6 records
Hexagon AB competitors and assessment
Company assessmentDirect peers
- Trimble Inc. Trimble is the most direct competitor to Hexagon's Geospatial and construction technology stack, with overlapping offerings in surveying total stations, GNSS positioning, construction layout and reality capture. Both serve global enterprise construction and infrastructure customers with hardware-software bundles.
- FARO Technologies: FARO directly competes with Hexagon in 3D laser scanning, portable metrology arms and CMM-adjacent measurement hardware used for industrial quality control and reverse engineering.
- Topcon Corporation: Topcon competes head-to-head with Hexagon's Leica Geosystems and NovAtel businesses in precision GNSS, surveying instruments and machine-control solutions for construction, agriculture and geospatial end markets.
Broad incumbents
- Roper Technologies: Roper Technologies owns a portfolio of measurement, instrumentation and software businesses that compete with Hexagon in niche industrial sensing and analytics software markets, particularly in process and asset-intensive verticals.
- Honeywell International: Honeywell's Productivity Solutions and Sensing & IoT units overlap with Hexagon in industrial sensors, aerospace-grade positioning and navigation, and process-control instrumentation for adjacent end markets.
- Teledyne Technologies: Teledyne competes with Hexagon through its instrumentation and digital imaging businesses — including geospatial sensors, sonar, and camera-based measurement — relevant to Hexagon's geospatial and NDT portfolios.
- Carl Zeiss (Industrial Metrology / ZEISS IQS): ZEISS Industrial Metrology is a longstanding competitor in coordinate measuring machines, optical and CT-based metrology serving the same automotive, aerospace and medical-device customers as Hexagon's Manufacturing Intelligence division.
Emerging players
- Figure AI: Figure AI is a well-capitalised humanoid-robotics startup pursuing commercial deployment in manufacturing and logistics use cases that overlap with Hexagon's AEON industrial targets.
- Boston Dynamics: Boston Dynamics is the highest-profile humanoid competitor to AEON, with backing from Hyundai and a long-track-record in mobility platforms; it represents the most direct emerging-player rival for industrial humanoid deployments.
- Apptronik: Apptronik develops the Apollo humanoid platform and has partnerships with automotive customers (e.g., Mercedes-Benz, Google DeepMind), making it a direct emerging-player competitor in factory-floor humanoid pilots.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Hexagon AB social profiles
Digital presenceHexagon AB financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hexagon AB leadership team
Management profileNumber of profiles
Profiles7 records
Hexagon AB subsidiaries and ownership
Company hierarchySubsidiaries14 records
Hexagon AB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hexagon AB M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hexagon AB
What does Hexagon AB do?
Hexagon AB designs, manufactures, and sells precision measurement sensors and instruments (CMMs, robotic total stations, GNSS receivers, laser scanners, 3D sensors), software platforms for metrology, digital twins, and asset management, and autonomous robotics solutions including the AEON industrial humanoid robot. The company serves industrial and government customers in aerospace, automotive, manufacturing, construction, mining, agriculture, and defence with quote-based enterprise pricing and integrated hardware-software-service offerings.
Is Hexagon AB a public or private company?
Hexagon AB is a public company. It is classified as public and is currently operating.
When was Hexagon AB founded?
Hexagon AB was founded in 2017. It employs 5,001 to 10,000 people.
Where is Hexagon AB based?
Hexagon AB is headquartered in Madison, United States, in the North America region.
How does Hexagon AB make money?
Four revenue lines are on record. Hardware Products are the primary driver. The others are software & Digital Solutions, services & Support and precision Measurement Solutions.
Who are Hexagon AB's main competitors?
Direct peers on record are Trimble Inc., FARO Technologies and Topcon Corporation. Broad incumbents are Roper Technologies, Honeywell International, Teledyne Technologies and Carl Zeiss (Industrial Metrology / ZEISS IQS). Emerging players are Figure AI, Boston Dynamics and Apptronik.
Does Hexagon AB have an API?
No public API is recorded for Hexagon AB.
What industry is Hexagon AB in?
Hexagon AB's product category is Precision Measurement Technology. Its primary akta.pro industry code is IMAGAFAD, Metrology & Dimensional Measurement (CMMs, laser trackers, gauges, surface/roughness), with a secondary code of IMAGAGAH, Test, Measurement & Calibration Equipment Manufacturing Services (ATE, DAQ, metrology electronics). Its NAICS code is 3345 and its SIC code is 3823.