Havas People

Name

Havas People

Legal name

Havas People

Website

https://havaspeople.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Employer Branding and Recruitment Marketing Communications

NAICS

Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Employer Brand & Recruitment Marketing Creative Agencies (MPAAAAAM)

akta.pro secondary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Employer branding
• Talent attraction
• Recruitment marketing
• Candidate experience
• Employee communications

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services - Activation: Talent marketing and recruitment advertising campaigns including employer branding, talent attraction, digital campaigns, data & analysis, learning communications, and education marketing. Project-based engagements with measurable outcomes.
2. Consulting Services: Strategic consulting engagements covering employer branding, EVP development, employee experience, learner experience, education & youth consultancy, brand health tracking, and interactive persona development. Retainer and project-based consulting arrangements.
3. Technology Solutions: MarTech solutions including career sites, ATS, LXP, and onboarding platforms. Engage product suite with flexible implementation models without long contracts, offering standalone services or seamless integration with existing tech stacks.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Havas People is a full-service communications agency specializing in employer branding and talent attraction. The firm operates across three integrated pillars — Activation (creative campaigns, media, and content), Consulting (strategy, employer value proposition, and neurodiversity advisory), and Technology (proprietary recruitment platforms and AI-powered tools) — delivering end-to-end employer brand and recruitment marketing services for employers and universities worldwide.

Product overview

Havas People is a full-service communications agency dedicated to employer branding and talent attraction across the employer and education spectrum. The company offers three core service pillars: Activation (campaigns and brand marketing), Consulting (strategy and research), and Technology (digital solutions). Their technology portfolio centers on the Engage product suite, comprising engage | ATS (Applicant Tracking System), engage | PXP (People Experience Platform), and engage | LXP (Learning Experience Platform). These products work together to provide end-to-end talent acquisition and employee experience capabilities. Additionally, their Neuroverse practice delivers neuro-inclusion consulting services. The Engage suite is complemented by digital services including SEO, UX design, development, and accessibility compliance.

Differentiator

Problem solved

Functional benefit

Brands

• Neuroverse: Havas People's dedicated Neurodiversity Centre of Excellence that supports organizations to embed neuro-inclusion across the full candidate and employee lifecycle.
• engage | ATS
• engage | PXP
• engage | LXP
• Meaningful Brands™
• PersonAI™

Products and services

• engage ATS AI-powered Applicant Tracking System within Havas People's engage platform suite, used by employers to manage candidate pipelines and streamline talent acquisition workflows.
• engage PXP Personal Experience Platform within the engage suite that enables personalized candidate and employee experiences at scale, designed for employer brand and talent marketing teams.
• engage LXP Learning Experience Platform within the engage suite that supports employee learning, development, and internal mobility programs for HR and employer brand teams.
• Neuroverse Consulting and advisory offering focused on neurodiversity in the workplace, helping employers build inclusive hiring practices and employee support programs.
• Employer Branding Activation Services End-to-end employer brand activation spanning creative campaigns, media planning and buying, and content production for employer and recruitment marketing clients.
• Meaningful Brands Proprietary Havas Group research-backed methodology used to benchmark and strengthen the meaningfulness of employer brands, applied to client employer brand strategy engagements.

Quantifiable outcome

• 6.6% increase in engagement with 17% reduction in media budget for MSK
• +5 more outcomes

Named customers17 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• LinkedIncoreTechnology or IntegrationLinkedIn integration for professional networking, recruitment advertising, and employer branding solutions. Havas People leverages LinkedIn's platform capabilities for client campaigns.
• ELI (Employer Leadership Institute)coreStrategic or Co-development PartnerStrategic partnership focused on employer leadership and talent acquisition best practices, providing thought leadership and research collaboration.
• Institute of Student EmployerscoreStrategic or Co-development PartnerPartnership with professional body supporting student recruitment and early talent acquisition strategies.
• World Employer Branding Day 2024coreGTM or Marketing PartnerFlagship event partnership for employer branding thought leadership and industry visibility.
• IndeedcoreTechnology or IntegrationJob platform integration for job posting, employer branding, and recruitment advertising across Indeed's marketplace.
• IHR (Institute of HR)coreStrategic or Co-development PartnerPartnership with professional HR institute for research, best practices, and industry advocacy in human resources.
• InChoruscoreStrategic or Co-development PartnerStrategic partnership providing confidential, always-on employee listening platform that surfaces cultural signals up to 15 months earlier than annual surveys. Combined with Havas People's strategy and communications capabilities for complete insight-to-action solutions.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Cielo: Global RPO and talent-acquisition partner delivering employer-brand, candidate-experience, and TA technology solutions to enterprise clients — comparable combined services-and-tech positioning.
• Universum: Employer-brand research and insights firm serving global enterprises and universities with employer-of-choice rankings and talent-insight data — overlaps with Havas People's research and education-segment work.
• Radancy: Global employer-brand and talent-acquisition platform offering proprietary CRM/ATS technology (formerly CEEN) alongside agency services — directly comparable to Havas People's combined services + engage suite model.
• Ph.Creative: Specialist employer-branding agency serving enterprise clients with employer value proposition development, creative campaigns, and EVP research — a head-to-head boutique competitor to Havas People's Activation and Consulting practices.
• Alexander Mann Solutions: Talent acquisition and employer-brand solutions provider offering RPO, contingent workforce, and EVP consulting to global enterprises — competes for the same enterprise employer-brand wallet.
• TMP Worldwide: Long-standing recruitment-marketing and employer-brand agency (part of RGF Staffing) with global enterprise client base and RPO capability — a directly comparable recruitment-advertising agency at similar scale.

Emerging players

• Eightfold AI: AI-native talent-intelligence platform increasingly embedding employer-brand and candidate-experience capabilities — an emerging platform-based threat/partner to agency-led employer branding.
• ERM (Employer Relationship Management): Specialist employer-brand and talent-attraction agency serving European enterprise clients — comparable niche positioning to Havas People with overlapping geography.

Broad incumbents

• Publicis Sapient: Larger digital transformation consultancy within Publicis Group with employer-experience and HR-tech practices — competes for enterprise employer-brand work as part of broader portfolio engagements.

Others

• InChorus: Strategic partner of Havas People providing an employee-listening platform; included as a peer due to its position in Havas People's partner ecosystem and overlapping employee-experience focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HavasPeople
• Facebookfacebook.com/havaspeople
• LinkedInlinkedin.com/company/havaspeople
• Instagraminstagram.com/havaspeople
• TikToktiktok.com/@havaspeople

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Havas People