Heroes Model Management
Heroes Model Management is an independent New York-based modeling agency founded in 2015 representing male, female, and non-binary talent for fashion editorial, commercial advertising, brand campaigns, and runway placements via commission-based bookings.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Heroes Model Management does
Heroes Model Management is an independent modeling agency founded in 2015 and headquartered at 15 Park Row, Penthouse E, New York, NY 10038. The firm represents male ("HE"), female ("SHE"), and non-binary ("THEY") models for placement across fashion editorial, commercial advertising, brand campaigns, and runway shows. Its roster is international in composition and the agency markets a "non-disposable" positioning, emphasizing individualized career management and long-term professional development over short-cycle turnover that characterizes parts of the modeling industry.
The agency's product surface consists of three elements: full-service model representation as the core offering; a "Get Scouted" online application portal that enables aspiring talent to submit photos and videos directly to the agency; and a Mentorship program structured as an add-on providing career guidance for represented models. The digital platform is built on Mediaslide's model agency software, which provides portfolio hosting, comp-card management, and booking workflow capabilities; the agency also maintains an Instagram presence and a YouTube channel for talent discovery and brand engagement.
Heroes generates revenue through a single stream: commissions earned on modeling bookings placed with fashion brands, commercial clients, and editorial publications. It is registered with New York State under the Fashion Worker's Act (certificate # 26-66LAQ-LSFW) and operates as a privately-held corporation with no disclosed parent company, institutional investors, or external funding rounds. The firm is also known by the DBA "Heroes New York." With 1-10 employees and a single NYC office, the business operates as a boutique agency serving a global client base through direct representation.
Heroes Model Management firmographics
Firmographics- Name
- Heroes Model Management
- Legal name
- Heroes Model Management
- Website
- https://heroesmodels.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Heroes Model Management is an independent New York-based modeling agency founded in 2015 representing male, female, and non-binary talent for fashion editorial, commercial advertising, brand campaigns, and runway placements via commission-based bookings.
- Ownership category
- akta.pro rank
Heroes Model Management industry classification
Industry- Product category
- Talent Management Services
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (71141), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)
- SIC
- Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Celebrity & Influencer Talent Booking (HSACAHAE)
- akta.pro secondary industry
- Athlete Brand Management & Public Relations (Image, Media, Crisis) (MPAKAMAD)
Keywords
Where Heroes Model Management is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Heroes Model Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Model Representation and Commission: As a model management agency, Heroes earns commissions from modeling work arranged for their represented models through fashion, commercial, and editorial bookings.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Heroes Model Management product offering
Product offeringCore offering
Heroes Model Management is an independent model management agency representing male (HE), female (SHE), and non-binary (THEY) models for fashion editorial, commercial advertising, brand campaigns, and runway shows. The agency supports its core representation service with an online "Get Scouted" submission portal for aspiring talent and a Mentorship program for model career development.
Product overview
Heroes Model Management is an independent model management agency operating as a single, unified service rather than a platform-plus-modules architecture. The agency's core offering consists of model representation across three talent categories (HE/male, SHE/female, THEY/non-binary), supported by an online submission tool for talent discovery and a mentorship program for career development. All services are consolidated under the Heroes brand without separate product tiers or modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Model Representation Services Full-service model representation for male, female, and non-binary models for fashion editorial, commercial advertising, brand campaigns, and runway shows, contracted by fashion brands, commercial clients, and editorial publications.
- Get Scouted Platform Online scouting submission portal allowing aspiring models to apply by submitting photos and videos for agency consideration, serving as the agency's primary talent acquisition channel.
- Mentorship Program Guidance and career development support program for models already represented by the agency, focusing on individualized career management and long-term professional growth.
Companies that use Heroes Model Management
Customer profileSegments1 record
Ideal customer profiles2 records
Heroes Model Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Heroes Model Management partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Heroes Model Management competitors and assessment
Company assessmentDirect peers
- State Management: Independent model agency based in New York with a curated roster across fashion and commercial work. Comparable boutique positioning to Heroes in the same primary market.
- Next Management: Global modeling agency with offices in New York, London, Paris, and Milan. Directly comparable offering of fashion, editorial, and commercial representation across male, female, and non-binary divisions.
- Click Model Management: Independent model agency with a New York presence representing men, women, and diverse talent for fashion and commercial work. Direct competitor in overlapping segments of the NYC modeling market.
- Supreme Management: New York-based boutique model agency representing models for fashion, editorial, and commercial campaigns. Closely comparable in scale, positioning, and client mix to Heroes.
- The Society Management: New York-based model management agency representing fashion and commercial talent. Competes for the same casting briefs and brand clients as Heroes, with a similar boutique positioning.
- Elite Model Management: One of the original global modeling agencies representing men and women in fashion, commercial, and editorial work. Directly comparable to Heroes in core service, client base, and New York market footprint, but operates at significantly larger scale.
- IMG Models: Major model management firm representing a global roster of fashion and commercial talent. Competes head-to-head with Heroes for the same brand and editorial clients in New York and internationally, with substantially greater resources.
- Wilhelmina Models: Publicly traded model and talent management company representing models, talent, and influencers. Overlaps directly with Heroes on model representation and adds adjacent talent verticals.
- DNA Model Management: New York-based model agency representing talent for fashion, editorial, and commercial bookings. Direct competitor in the same geographic market with comparable roster-based business model.
- Ford Models: Historic New York-based model agency with a global talent roster spanning fashion and commercial work. Closely matches Heroes' core offering and NYC market position, with a longer operating history.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Heroes Model Management social profiles
Digital presenceHeroes Model Management compliance and trust
Trust signalCompliance1 record
Heroes Model Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heroes Model Management leadership team
Management profileNumber of profiles
Heroes Model Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heroes Model Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heroes Model Management
What does Heroes Model Management do?
Heroes Model Management is an independent model management agency representing male (HE), female (SHE), and non-binary (THEY) models for fashion editorial, commercial advertising, brand campaigns, and runway shows. The agency supports its core representation service with an online "Get Scouted" submission portal for aspiring talent and a Mentorship program for model career development.
Is Heroes Model Management a public or private company?
Heroes Model Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Heroes Model Management founded?
Heroes Model Management was founded in 2015. It employs 1 to 10 people.
Where is Heroes Model Management based?
Heroes Model Management is headquartered in New York, United States, in the North America region.
How does Heroes Model Management make money?
One revenue line is on record: model Representation and Commission.
Who are Heroes Model Management's main competitors?
Direct peers on record are State Management, Next Management, Click Model Management, Supreme Management, The Society Management, Elite Model Management, IMG Models, Wilhelmina Models, DNA Model Management and Ford Models.
Does Heroes Model Management have an API?
No public API is recorded for Heroes Model Management.
What industry is Heroes Model Management in?
Heroes Model Management's product category is Talent Management Services. Its primary akta.pro industry code is HSACAHAE, Celebrity & Influencer Talent Booking, with a secondary code of MPAKAMAD, Athlete Brand Management & Public Relations (Image, Media, Crisis). Its NAICS code is 7114 and its SIC code is 7819.