Print Aura
Print Aura is a print-on-demand fulfillment platform founded in 2011 that lets independent designers, small businesses, and non-profits sell custom-printed apparel and merchandise via Shopify, Etsy, WooCommerce, and Storenvy integrations, handling DTG printing and direct-to-customer shipping with no minimum orders.
- Company typePrivate
- Founded2011
- HeadquartersSacramento, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Print Aura does
Print Aura, operating as PrintAura.com, is a print-on-demand fulfillment company founded in 2011 that enables independent designers, small businesses, and non-profits to sell custom-printed merchandise without holding inventory. The platform connects to sellers' existing e-commerce stores on Shopify, Etsy, WooCommerce, and Storenvy via native app integrations, allowing users to upload designs, create product listings, and route orders to Print Aura for production and direct-to-customer shipping.
The company's core technology is Direct to Garment (DTG) printing, using a CMYK color profile on a catalog of blank garments drawn from more than 35 apparel brands (including Gildan, Bella Canvas, Hanes, Champion, American Apparel, and Next Level). Standard print sizes are 12"x16" with oversized capability up to 14"x18". The product catalog has been extended beyond apparel into sub-brands covering drinkware (mugs), home goods, wall art, bags, hats, and cellphone cases. Supporting tooling includes a Product Mockup Tool for design previews and detailed artwork preparation guidelines (300 DPI, CMYK, layer merging).
Print Aura operates on a transaction-based revenue model with no minimum orders, no setup fees, and no monthly subscriptions. Revenue is generated per order through product blank costs, printing fees, and shipping charges, with sellers paying on a pay-as-you-go basis. The company is privately held with 1-10 employees, no disclosed external funding, and no management team information publicly available. Its headquarters location is ambiguous in source materials: firmographics list Sacramento, California, while the website's Terms of Service state the company is deemed based in New York and governed by New York law. The business is a founder-led or small private operation serving a long-tail of SMB and individual sellers rather than enterprise customers.
Print Aura firmographics
Firmographics- Name
- Print Aura
- Legal name
- PrintAura.com
- Website
- https://printaura.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Print Aura is a print-on-demand fulfillment platform founded in 2011 that lets independent designers, small businesses, and non-profits sell custom-printed apparel and merchandise via Shopify, Etsy, WooCommerce, and Storenvy integrations, handling DTG printing and direct-to-customer shipping with no minimum orders.
- Ownership category
- akta.pro rank
Print Aura industry classification
Industry- Product category
- Print-on-Demand Fulfillment Services
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (3231), Printing and Related Support Activities (323)
- SIC
- Commercial Printing (2750), Service Industries For The Printing Trade (2790)
- akta.pro primary industry
- Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)
- akta.pro secondary industries
- Printing Operations (Rotary/Flat/Digital/Sublimation) (IMAOACAC), Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)
Keywords
Where Print Aura is headquartered
LocationHeadquarters
- HQ city
- Sacramento
- HQ country
- United States
- HQ region
- North America
Markets served
Print Aura business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Print-on-Demand Fulfillment: Transaction-based model where sellers pay for product blanks, printing, and fulfillment services. No minimum orders, no setup fees. Revenue generated per order processed and shipped.
- Shipping Services: Orders are shipped directly to end customers with tracking provided. Sellers pay shipping costs as part of the order fulfillment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | No minimum order requirements - pay only for what you order |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Print Aura product offering
Product offeringCore offering
Print Aura is a print-on-demand fulfillment company that prints, packs, and ships custom-designed apparel, drinkware, bags, hats, wall art, and home decor on behalf of online sellers. Customers upload designs, select blank products from a catalog of 100s of garments across 35+ brands, and Print Aura handles production and direct-to-customer shipping with no minimum orders, no setup fees, and no inventory requirements. Native integrations with Shopify, Etsy, and WooCommerce automate order routing, tracking, and fulfillment.
Product overview
PrintAura operates as a unified print on demand fulfillment platform centered around its core DTG (Direct to Garment) printing service. The platform aggregates blank apparel products from over 35+ apparel brands (including Gildan, Bella Canvas, Hanes, Champion, American Apparel, Next Level, and others) into a single product catalog, allowing users to select garments and apply custom designs. The PrintAura Print on Demand Platform serves as the central dashboard for managing products, connecting e-commerce stores, and processing orders. Supporting product lines include Print Aura Drinkware (mugs and drinkware), Print Aura Home (home decor), and Wall Art products. Additional offerings include a Product Mockup Tool for creating design previews on garments.
Differentiator
Problem solved
Functional benefit
Products and services
- PrintAura Print on Demand Platform Core self-serve POD platform that lets sellers upload designs, select blank products, connect their Shopify/Etsy/WooCommerce stores, and have orders automatically printed, packed, and shipped to end customers with no inventory requirements.
- Direct to Garment (DTG) Printing Service Full-color DTG printing technology applied to blank garments sourced from multiple apparel brands. Supports standard garment prints at 12"x16" and oversized printing up to 14"x18".
- Apparel Product Catalog Extensive catalog of blank garments including T-shirts, sweatshirts, tank tops, polo shirts, hats, masks, bags, dresses, onesies, pants, pocket shirts, and accessories from brands such as Gildan, Bella Canvas, Hanes, Champion, American Apparel, Next Level, and 30+ other brands.
- Print Aura Drinkware Mugs and drinkware products available for print-on-demand decoration and fulfillment.
- Print Aura Home Home decor and wall art products available for print-on-demand decoration and fulfillment.
- Wall Art Wall art and poster products available for print-on-demand fulfillment, printed in CMYK color profile.
Companies that use Print Aura
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Print Aura technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Print Aura partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Etsy, Inc.corePrintAura integrates with Etsy marketplace through a dedicated app connection. Sellers can link their Etsy shop, create new listings from PrintAura dashboard, link existing Etsy products for PrintAura to fulfill, and automate order processing with tracking notifications sent to Etsy upon shipment.
- ShopifycorePrintAura offers a Shopify app integration available on the Shopify App Store. Merchants can connect their Shopify store, install the PrintAura app, and sync products for automatic print-on-demand fulfillment directly from their Shopify dashboard.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Print Aura competitors and assessment
Company assessmentDirect peers
- Printful: Printful is the largest venture-backed print-on-demand fulfillment platform, offering DTG printing, embroidery, and a broad apparel/accessories catalog with native Shopify, Etsy, and WooCommerce integrations — directly overlapping PrintAura's value proposition for SMB and independent-designer sellers.
- Printify: Printify operates an asset-light POD network with hundreds of print providers, native Shopify/Etsy/WooCommerce apps, and a large blank-apparel catalog — directly competing with PrintAura for the same independent-designer and SMB seller segment.
- Gelato: Gelato is a global, tech-enabled POD platform connecting merchants to a distributed network of local print producers, with strong integrations into Shopify, Etsy, and WooCommerce — competing head-on with PrintAura on e-commerce POD fulfillment.
- Gooten: Gooten is a POD platform offering apparel, home décor, and accessories with Shopify/Etsy integrations and a distributed production network — directly comparable to PrintAura in product scope, seller target, and integration-led GTM.
- CustomCat: CustomCat is a US-based DTG and embroidery POD provider with direct Shopify, Etsy, and WooCommerce integrations, focused on fast fulfillment for independent sellers — overlapping PrintAura on technology, integrations, and customer segment.
- Apliiq: Apliiq provides print-on-demand apparel, private-label, and custom neck-label services with Shopify integration, targeting entrepreneurs and small brands — overlapping PrintAura on DTG apparel POD with a similar SMB/independent-designer customer.
- SPOD (Spreadshirt): SPOD, part of Spreadshirt, offers DTG POD fulfillment with Shopify and other e-commerce integrations and emphasizes fast US-based shipping — a direct POD competitor to PrintAura for Shopify sellers.
Emerging players
- Teespring (Spring): Spring (formerly Teespring) enables creators to design, sell, and produce custom apparel with integrated marketplace and storefronts — competing for the same independent-designer seller base that PrintAura serves via its own integrations.
- Redbubble: Redbubble operates a global POD marketplace for independent artists selling apparel, stickers, home décor, and wall art — adjacent to PrintAura with overlapping product categories (posters/wall art, apparel) and the same independent-designer creator audience.
Regional players
- Prodigi: Prodigi is a UK-headquartered global POD network for art prints, photography, and apparel with strong European fulfillment — a cross-border POD peer competing for the same artist/designer segment as PrintAura, especially outside the US.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Print Aura social profiles
Digital presencePrint Aura financial estimates
Financial estimateRevenue estimate
Valuation estimate
Print Aura leadership team
Management profileNumber of profiles
Print Aura funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Print Aura M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Print Aura
What does Print Aura do?
Print Aura is a print-on-demand fulfillment company that prints, packs, and ships custom-designed apparel, drinkware, bags, hats, wall art, and home decor on behalf of online sellers. Customers upload designs, select blank products from a catalog of 100s of garments across 35+ brands, and Print Aura handles production and direct-to-customer shipping with no minimum orders, no setup fees, and no inventory requirements. Native integrations with Shopify, Etsy, and WooCommerce automate order routing, tracking, and fulfillment.
Is Print Aura a public or private company?
Print Aura is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Print Aura founded?
Print Aura was founded in 2011. It employs 1 to 10 people.
Where is Print Aura based?
Print Aura is headquartered in Sacramento, United States, in the North America region.
How does Print Aura make money?
Two revenue lines are on record. Print-on-Demand Fulfillment is the primary driver. The others are shipping Services.
Who are Print Aura's main competitors?
Direct peers on record are Printful, Printify, Gelato, Gooten, CustomCat, Apliiq and SPOD (Spreadshirt). Emerging players are Teespring (Spring) and Redbubble. Prodigi is listed as a regional player.
Does Print Aura have an API?
No public API is recorded for Print Aura.
What industry is Print Aura in?
Print Aura's product category is Print-on-Demand Fulfillment Services. Its primary akta.pro industry code is BPAFAMAL, Custom Printing & Decoration Services (Screen Print, Embroidery, Laser), with a secondary code of IMAOACAC, Printing Operations (Rotary/Flat/Digital/Sublimation). Its NAICS code is 323111 and its SIC code is 2750.