What Threespot does

Threespot (legal entity Threespot Media LLC) is an independent digital agency founded in February 1999 in Washington DC by Bill Barbot. The firm provides integrated strategy, branding/design, and full-stack technology services to mission-driven organizations, with named clients spanning nonprofits (Malala Fund, KABOOM!, NNAF, Trevor Project, Pulitzer Center/1619 Project, EPIC), foundations (Geraldine R. Dodge Foundation), cultural institutions (Smithsonian, Georgia O'Keeffe Museum, National Museum of the American Indian, Harvard Graduate School of Education), healthcare (Children's National Hospital), and federal agencies (SEC, National Park Service, National Museum of American Diplomacy). Service lines include brand and narrative strategy, audience research, visual identity and creative design, CMS implementation on WordPress and Drupal, custom integrations with Salesforce, Algolia, IIIF, Polylang, and Matomo, accessibility compliance (WCAG 2.1 AA), and AI strategy and integration consulting. Technical delivery spans PHP, JavaScript, Ruby, Elixir, the LAMP stack, Node.js, and AWS, with security-oriented architectures such as the Stratic static-site framework deployed for high-risk clients like the National Network of Abortion Funds.

The firm operates a custom, project-based professional services model: prospective clients submit project details through a 'Hire Us' form, and engagements are scoped and priced individually with multi-year contracts. Go-to-market is sales-led with enterprise field sales, leveraging direct outreach, RFP responses, referrals, GSA Schedule contracting for federal work, and thought-leadership content via an Insights blog and speaking engagements (SXSW Interactive, AIGA DC). The company is independently held with no disclosed institutional investors or parent entity, maintains a single headquarters at 1701 Pennsylvania Avenue NW in Washington DC, and has been a Certified B Corp since 2015 with consecutive 'Best for Workers' recognition in 2016 and 2017.

Name

Threespot

Legal name

Threespot Media LLC

Website

https://threespot.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

Threespot is an independent Washington DC digital agency founded in 1999 that provides strategy, branding, and full-stack web technology services to nonprofits, foundations, cultural institutions, healthcare providers, and U.S. federal agencies on a custom project basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services Engagements: Project-based professional services for digital strategy, branding, design, and technology development. Engagements include brand strategy, website design and development, campaign creation, and ongoing digital consulting.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Threespot is an independent digital engagement agency that provides strategy, branding, design, and technology development services. The firm delivers three integrated service lines — Strategy & Messaging, Branding & Design, and Technology & Development — for mission-driven organizations including nonprofits, foundations, cultural institutions, museums, and government agencies. Engagements span brand strategy, website design and development, content management system implementation, accessibility compliance, CRM and search integrations, and digital campaign creation.

Product overview

Threespot is a digital agency providing integrated strategy, branding, design, and technology development services. The company operates as a single unified service offering rather than a platform-plus-modules architecture, organized into three core service areas: Strategy & Messaging (including brand strategy, digital strategy, AI strategy, measurement strategy, and social media strategy), Branding & Design (including visual identity, data visualization, UX design, illustration, motion graphics, and visual storytelling), and Technology & Development (including full-stack development, content management systems, accessibility compliance, CRM integration, and AI integration). The agency specializes in serving nonprofits, foundations, and mission-driven organizations with digital transformations, website redesigns, and campaign development. Notable client projects include the Malala Fund Girls' Education Report Cards, KABOOM! website, 1619 Project Education Materials Collection, National Network of Abortion Funds, Georgia O'Keeffe Museum, and The Trevor Project survey microsites.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy & Messaging Services Strategic consulting services including brand strategy, digital strategy, AI strategy, measurement strategy, and social media strategy to help organizations define their messaging and approach to audiences. For mission-driven organizations, foundations, and cultural institutions seeking to clarify their positioning and communications.
• Branding & Design Services Comprehensive branding and creative design services including brand identity, data visualization, digital design, illustration, information architecture, motion graphics, video production, print design, UX design, and visual storytelling. For nonprofits, foundations, museums, and government agencies.
• Technology & Development Services Full-stack development and technical services including content management systems, accessibility compliance, CRM integration, AI integration, search optimization, data visualization, quality assurance, and technology consulting. For mission-driven organizations requiring secure, accessible, and high-performance digital platforms.

Quantifiable outcome

• 55,000+ website visitors in first year for 1619 Project Education Materials Collection
• +3 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• PantheoncoreTechnology or IntegrationPantheon is listed as a technology partner, providing platform infrastructure for website hosting and management. Threespot leverages Pantheon's platform capabilities for client projects.
• DxD (Diversify by Design)coreStrategic or Co-development PartnerDxD is a national coalition of creative partners transforming the design industry by addressing racial disparities. Threespot's Liz Ott serves on the DxD Advisory Council and participated in design camp initiatives to mentor Black and Brown youth in design careers.
• U.S. General Services Administration (GSA)coreChannel Partner/ Reseller/ DistributorThreespot is a GSA Schedule contract holder (Contract Number: 47QRAA22D005X), enabling them to provide services to federal government agencies through the government's procurement system.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Blue State: Digital strategy, creative, and technology agency purpose-built for nonprofits, advocacy groups, and foundations — the closest direct comparability in mission-driven digital agency positioning.
• M+R Advisors: Nonprofit marketing, fundraising, advocacy, and digital services agency serving many of the same foundation and nonprofit client categories as Threespot, including digital transformation programs.
• Social Driver: Digital marketing, web design, and branding agency whose nonprofit and association practice overlaps directly with Threespot's core verticals and integrated service model.
• Lullabot: Drupal-focused web strategy and development agency with overlapping CMS technical stack and comparable team size, serving many similar high-education and public-sector clients.

Broad incumbents

• CI Design (now Think Big) / ICF Next: Digital agency practice within larger government and mission-driven consultancy ICF, competing for the same federal and nonprofit transformation mandates that Threespot serves via its GSA Schedule.
• Huge Inc. Large-scale experience design agency with a social-impact practice; competes for higher-budget digital engagements with the same museum, foundation, and institutional clients as Threespot.
• R/GA: Global creative and digital transformation agency whose purpose-driven and nonprofit engagements overlap with Threespot's higher-budget accounts, with materially deeper bench strength.
• AKQA: Global design and innovation network with experience serving mission-driven and government clients, competing for institutional digital transformation programs at the upper end of the market.
• Pentagram: Independent design firm whose partners serve cultural institutions, museums, and foundations; competes selectively for visual identity and brand strategy assignments where Threespot's integrated services also bid.

Emerging players

• Code for America: Civic technology nonprofit building digital services for government agencies; overlaps with Threespot on public-sector digital transformation but competes primarily through a delivery-model lens rather than agency services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/threespot
• LinkedInlinkedin.com/company/threespot
• Instagraminstagram.com/threespot
• Xx.com/threespot

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Threespot