Florida Roofing and Sheet Metal Contractors Association

What Florida Roofing and Sheet Metal Contractors Association does

The Florida Roofing and Sheet Metal Contractors Association (FRSA) is a 501(c)(6) non-profit trade association founded in 1922 and headquartered at 3855 N. Econlockhatchee Trail, Orlando, Florida. It represents over 1,000 member companies across the Florida roofing, sheet metal, and air conditioning contracting industries, including contractors, manufacturers, suppliers, distributors, consultants, and manufacturers' representatives, supported by 11 affiliated local roofing and sheet metal associations across Florida.

FRSA's core offerings center on advocacy, education, and member services rather than proprietary technology. The product portfolio includes Florida Roofing Magazine (a monthly print/digital publication reaching 5,500+ industry professionals, operated through the wholly-owned FRSA Services Corporation), the FRSA Educational & Research Foundation (a 501(c)(3) entity that has awarded over $435,000 in scholarships since 1991), and the FRSA Training Center (a 50-seat facility in Orlando). Supporting services include the FRSA-NRCA Bookstore, the annual Convention & Expo, a consumer-facing 'Find a Contractor' referral directory, the FRSA-TRI Florida High Wind Concrete and Clay Tile Installation Manual (7th Edition) referenced in the Florida Building Code, and continuing education seminars providing the 14-hour biennial CE credits required for Florida licensed contractors.

The revenue model combines recurring membership dues ($75-$5,000 annually across foundation tiers), event-driven income from the Convention & Expo, advertising revenue from Florida Roofing Magazine, Training Center rentals ($200-$600/day), Foundation auctions and raffles ($65,000 raised in 2024), and ecosystem partnerships including BrightFund workers' compensation insurance and Orlando Credit Union financial services. Go-to-market is community-led, leveraging the affiliate council network, industry referrals, and event-driven member acquisition; the consumer 'Find a Contractor' directory simultaneously drives B2C lead flow to member contractors. Strategic counsel is delivered through Adams and Reese LLP (legal) and GrayRobinson (legislative, Tallahassee), embedding regulatory representation directly into the membership value proposition.

Name

Florida Roofing and Sheet Metal Contractors Association

Legal name

Florida Roofing and Sheet Metal Contractors Association, Inc.

Website

https://floridaroof.com

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

1–10 employees

Short description

FRSA is a 501(c)(6) non-profit trade association founded in 1922 that represents over 1,000 Florida roofing, sheet metal, and air conditioning contractors, manufacturers, and suppliers, delivering advocacy, continuing education, a monthly magazine, an annual Convention & Expo, and insurance and financial services partnerships.

Ownership category

akta.pro rank

Product category

Roofing Industry Trade Association Services

NAICS

Business Associations (813910), Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Skilled Trades, Safety & Compliance Certification Prep (OSHA, HAZMAT, welding, electrical, HVAC) (EDANAIAM)

akta.pro secondary industries

Technical Committees, Working Groups & Expert Panels (BPADANAB), EHS Management Systems & ISO Consulting (ISO 14001/45001) (BPAHAJAF)

Keywords

• Trade association services
• Industry advocacy
• Continuing education
• Contractor referral directory
• Roofing member benefits

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership dues from over 1,000 member companies including roofing contractors, sheet metal contractors, manufacturers, suppliers, consultants, and other industry-related businesses.
2. Convention & Expo: Annual Convention and Florida Roofing & Sheet Metal Expo generates revenue through registration fees, booth/exhibit space sales, and sponsor partnerships.
3. Florida Roofing Magazine Advertising: Monthly publication reaches over 5,500 industry professionals with advertising opportunities in print and digital formats. Advertisers sign 12-time insertion orders for color ads.
4. Training Center Rentals & Seminars: Training center rental rates: $500/day for members ($600 non-members) for full day, $300 half-day ($400 non-members), $200 conference room ($250 non-members). Additional seminar registration fees provide continuing education credits.
5. Foundation Membership & Donations: Educational & Research Foundation 501(c)(3) generates revenue through membership levels ($75-$5,000), endowment contributions, auction proceeds ($65,000 raised in 2024), and raffle ticket sales ($100/ticket with $5,000 prize).
6. Orlando Credit Union Partnership: FRSA partnered with Orlando Credit Union providing members access to financial services including home improvement loans, credit cards, and mortgage products. The credit union serves members, employees, and even customers of member companies.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

FRSA is a non-profit trade association serving Florida's roofing, sheet metal, and air conditioning contractor industry through tiered membership programs, legislative and code advocacy, technical resources, continuing education seminars, a monthly industry magazine, an annual Convention & Expo, a consumer Find a Contractor directory, a 501(c)(3) Educational & Research Foundation offering scholarships, and affiliated worker compensation insurance (BrightFund) and credit union partnerships. The association represents over 1,000 member companies across Florida.

Product overview

FRSA operates as a trade association (501(c)(6)) offering a portfolio of services centered on industry advocacy, education, and member support for Florida's roofing, sheet metal, and air conditioning contractors. The core offerings include Florida Roofing Magazine (monthly industry publication), the FRSA Educational & Research Foundation (501(c)(3) non-profit providing scholarships exceeding $435,000 since 1991), and the FRSA Training Center (physical venue for industry education). Supporting services include the FRSA-NRCA Bookstore (technical publications and certification materials), the annual Convention & Expo (networking and training event), BrightFund workers' compensation insurance, and Orlando Credit Union partnership. FRSA also provides member benefits including website listings, referral services, code consultation, legal/HR support, and access to continuing education programs. The association supports 11 local affiliate organizations and maintains relationships with national bodies including NRCA and the Tile Roofing Industry Alliance.

Differentiator

Problem solved

Functional benefit

Products and services

• FRSA Membership Comprehensive trade association membership package that provides member companies with website listing, consumer referral access through the Find a Contractor tool, technical and code consultation, legislative counsel, legal counsel at no or discounted cost, HR services, BrightFund workers' comp access, Orlando Credit Union access, continuing education discounts, Florida Roofing Magazine subscription, foundation scholarship eligibility, professional certification support, and access to over 1,000 member-only technical, legal, OSHA, and bilingual documents.
• Florida Roofing Magazine Monthly industry publication reaching 5,500+ roofing industry professionals in Florida and beyond, available in print, digitally, on Issuu, and through FRSA's Facebook page. Features advertising opportunities for manufacturers and suppliers on color ad insertion orders across 12 issues.
• FRSA Educational & Research Foundation 501(c)(3) non-profit foundation offering scholarships (over $435,000 awarded since 1991), continuing education seminars, research funding, and the FRSA English/Spanish Glossary of Roofing Terms to support the Florida roofing industry workforce.
• FRSA Convention & Florida Roofing & Sheet Metal Expo Annual event featuring educational seminars, exhibit hall with booth sales to manufacturers and suppliers, scholarship auction, $5,000 raffle with 1 in 150 odds, S.T.A.R. Awards recognition, and networking opportunities for roofing industry professionals in Florida.
• FRSA Training Center Rental Rental of the FRSA Training Center facility with classroom space for up to 50 people and a conference room for up to 16 people, including LCD projector, laptop, wi-fi, sound system, staff support, and promotional exposure. Daily rates: $500 members ($600 non-members) for full day and $300 ($400 non-members) for half-day, with conference room at $200 ($250 non-members).
• Find a Contractor Member Directory Online search tool on floridaroof.com that allows consumers to find licensed FRSA member contractors and suppliers by city, county, or company name across categories including Contractor in FL, Manufacturer, Consultants, VIP, Suppliers & Distributors, Out of State Contractor, Government, Industry Providers, Manufacturers Reps, Affiliate, and Retired.
• FRSA-NRCA Technical Bookstore Technical bookstore offering NRCA publications, FRSA-TRI Florida High Wind Concrete and Clay Tile Installation Manual 7th Edition, English-Spanish Glossary of Roofing Terms, CPRC certification study materials, and industry-specific books and training manuals available to FRSA members and the public.
• BrightFund Workers' Compensation Insurance Workers' compensation insurance program (formerly FRSA Self Insurers Fund) that now provides coverage to all licensed trades, including dividends paid back to members, in-house safety experts, responsive claims support, sub-contractor compliance help, COI requests, and personalized services. Requires FRSA membership to purchase.
• Orlando Credit Union Financial Services Partnership Financial services partnership providing FRSA members, their employees, and customers access to home improvement loans (Roof Loan Program), auto and equipment loans, mortgage loans, business and personal checking, payroll services, online banking, shared branching, home equity loans, and credit cards through Orlando Credit Union.
• FRSA Continuing Education Seminars Continuing education seminar program providing Florida licensed contractors the 14 hours of CE credit required every two years, plus free professional courtesy seminars for architects and building officials, with seminars offered at the FRSA Training Center and at Convention.
• FRSA Merit-Based Scholarship Program Merit-based scholarship program for FRSA members, their employees, and dependents, awarding over $435,000 in scholarships since 1991 across multiple named scholarships including Adam & Tracy Purdy, Austin Ebersold Memorial, E.H. Englemeier Family, James Harrison Jenkins Memorial, Trent Cotney, and SWFRCA scholarships.
• Annual Foundation Scholarship Auction Annual silent auction featuring donated gifts and services from industry partners with online bidding via the OneCause auction platform held during the Convention & Expo, with all proceeds benefitting FRSA Educational & Research Foundation educational programming and scholarships.
• Annual $5,000 Foundation Raffle Annual raffle offering a $5,000 top prize with 1 in 150 or better odds, sold at $100 per ticket, drawn during Convention (June 11, 2026 drawing), supporting the Educational & Research Foundation scholarship program.
• Florida Building Codes Technical Resource Service Codes technical resource providing FRSA members with clarification from Codes Consultant Mike Silvers (CPRC), access to Florida Building Codes, the FRSA-TRI 7th Edition Tile Installation Manual referenced in the Florida Building Code, and a wind speed lookup tool via the Applied Technology Council.

Quantifiable outcome

• Over $435,000 in scholarships awarded since 1991
• +6 more outcomes

Named customers13 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• BrightFund (formerly FRSA Self Insurers Fund)coreStrategic or Co-development Partner · 4 August 2025BrightFund evolved from FRSA's Self Insurers Fund for Workers' Compensation Insurance. Now providing insurance to all licensed trades. Services include dividends paid back to members, in-house safety experts, responsive claims support, sub-contractor compliance help, easy COI requests, and personalized services. Companies must maintain FRSA membership to purchase through BrightFund.
• Orlando Credit UnioncoreStrategic or Co-development PartnerFRSA partnered with Orlando Credit Union, a state-chartered, federally-regulated, member-owned cooperative. Members and their employees and customers have access to financial services including home improvement loans (Roof Loan Program), auto loans, equipment loans, mortgage loans, credit cards, and business services at competitive rates. Contact: 945 S. Orange Ave., Orlando, FL 32806, 407-835-3500.
• Adams and Reese LLP (Trent Cotney)coreImplementation/ SI/ Consulting PartnerTrent Cotney of Adams and Reese LLP serves as FRSA's General Counsel providing legal counsel assistance to members at no cost or discounted legal fees.
• GrayRobinson (Chris Dawson)coreImplementation/ SI/ Consulting PartnerChris Dawson of GrayRobinson serves as FRSA's Legislative Counsel in Tallahassee, monitoring changes that affect the industry year-round and representing FRSA before government bodies.
• RoofersCoffeeShopminorGTM or Marketing PartnerSpecial partnership with RoofersCoffeeShop, the leading online resource for roofing information. FRSA members receive discounts on their services including free classified ads using promo code COFFEE, networking forum access, daily news, and R-Club membership with exclusive offers and directory listings.
• Seay Management Consultants (SeayHR)minorImplementation/ SI/ Consulting PartnerFRSA provides free Human Resources service through Seay Management Consultants to advise members on employment issues. No cost for basic services and discounted fees for more involved HR services.
• 11 Local Affiliate AssociationscoreChannel Partner/ Reseller/ DistributorFRSA recognizes 11 local roofing and sheet metal associations as Affiliate members: Central Florida (CFRSA), North Central Florida (NCFRSA), Northeast Florida (NEFRSA), Polk County (PCRCA), South Florida (RCASF), Sarasota Manatee (SMRCA), Southwest Florida (SWFRCA), Space Coast (SCLRA), Volusia-Flagler (VFRSA), and West Coast (WCRCA). Each affiliate entitled to representation on FRSA Board of Directors.
• Florida Construction CoalitionminorStrategic or Co-development PartnerFRSA is a charter member of the Florida Construction Coalition, comprised of main construction contracting associations in Florida including Associated General Contractors, Associated Builders and Contractors, Florida Home Builders Association, Florida Transportation Builders, and Florida Underground Utilities Association.
• National Roofing Contractors Association (NRCA)minorStrategic or Co-development PartnerFRSA maintains excellent communication with NRCA and other national organizations including Asphalt Roofing Manufacturers Association, Single Ply Roofing Institute, and Tile Roofing Industry Alliance.
• NRCA BookstoreminorChannel Partner/ Reseller/ DistributorFRSA-NRCA Bookstore partnership provides access to technical information and educational materials from NRCA. FRSA members can access the bookstore through FRSA's website.
• FRSA Educational & Research FoundationcoreStrategic or Co-development PartnerFRSA provides all administrative support for its Educational and Research Foundation, a 501(c)(3) tax-exempt foundation responsible for developing educational and training programs and providing funding for research and scholarships. Foundation has awarded over $435,000 since 1991.
• FRSA Services CorporationcoreStrategic or Co-development PartnerFRSA owns and operates FRSA Services Corporation, a for-profit subsidiary whose primary program is publishing Florida Roofing Magazine reaching 5,500+ industry professionals monthly.

Scale indicators9 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• National Roofing Contractors Association: National trade association for roofing contractors across the U.S. FRSA maintains formal communication with NRCA and even operates a co-branded FRSA-NRCA Bookstore, making NRCA the most direct national-level counterpart serving an overlapping membership with broader geographic scope.
• Associated Builders and Contractors: National trade association representing merit-shop commercial contractors across all trades. FRSA is a charter member of the Florida Construction Coalition alongside ABC's Florida chapter, and ABC competes for overlapping construction-industry advocacy and training member mindshare at a broader scope.
• Associated General Contractors of America: National trade association for general contractors and specialty contractors. AGC is another Florida Construction Coalition charter member alongside FRSA, representing broader construction industry interests that partially overlap with FRSA's contractor base.

Direct peers

• Midwest Roofing Contractors Association: Regional roofing contractors trade association serving the Midwest U.S. MRCA operates the same fundamental model as FRSA—membership dues, annual convention/expo, technical codes support, and continuing education—making it the closest peer by structure and member value proposition.
• Western States Roofing Contractors Association: Regional roofing and waterproofing contractors association serving western U.S. states. WSRCA mirrors FRSA's structure with membership-based representation, technical codes work, annual convention/expo, and educational programs—directly comparable in member services and revenue model.
• Carolinas Roofing and Sheet Metal Contractors Association: Regional roofing and sheet metal contractors association serving the Carolinas. Closely comparable to FRSA in vertical (roofing + sheet metal), member composition (contractors + manufacturers + suppliers), and Southeast U.S. operating geography with similar storm-driven demand patterns.
• Roofing Contractors Association of Texas: State-level roofing contractors trade association in Texas. RCAT operates a directly analogous model to FRSA—state-level contractor advocacy, technical codes support, annual convention/expo, and member benefits—making it a clean structural peer despite different geography.

Regional players

• Florida Home Builders Association: State-level homebuilders association in Florida. FHBA is a fellow Florida Construction Coalition charter member and shares FRSA's Florida-only operating geography, but serves the residential builder vertical rather than the roofing/sheet metal trades specifically.

Others

• Tile Roofing Industry Alliance: National trade association for concrete and clay tile roofing manufacturers and contractors. FRSA co-developed the FRSA-TRI Florida High Wind Concrete and Clay Tile Installation Manual (7th Edition) with TRI, making it a close industry-vertical peer on the materials/manufacturer side of the roofing value chain.
• Asphalt Roofing Manufacturers Association: National trade association representing asphalt roofing material manufacturers. ARMA is explicitly listed among FRSA's national-level partner organizations, serving the manufacturer side of the roofing ecosystem with overlapping industry advocacy interests.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/flroof
• Xx.com/flroof

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Florida Roofing and Sheet Metal Contractors Association