Star Markets Company

Name

Star Markets Company

Legal name

Star Market (operating banner of Albertsons Companies, Inc.)

Website

https://starmarket.com

Company type

Public

Founded year

1915

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Food and Beverage Retailers (445), Specialty Food Retailers (4452), Other Specialty Food Retailers (44529)

SIC

Retail-Grocery Stores (5411), Retail-Food Stores (5400), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Value-Oriented Traditional Supermarkets (Non-Club) (CRAHAAAF)

akta.pro secondary industries

Grocery & Food Omnichannel (CRAFAEAE), Prepared Foods & Catering-Focused Specialty Stores (CRAHAGAM)

Keywords

• Grocery retail
• Online grocery delivery
• Curbside pickup
• Pharmacy services
• Loyalty program

Headquarters

HQ city

West Bridgewater

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Grocery Sales: Core revenue stream from selling grocery products across fresh produce, dairy, meat, seafood, bakery, deli, frozen foods, beverages, household items, and personal care products through physical retail stores and online ordering channels.
2. Pharmacy Services: Prescription fulfillment, immunizations, vaccinations (including COVID-19 and GLP-1s), over-the-counter medications, and pharmacy consultations.
3. FreshPass Subscription: Annual subscription membership at $49/year offering free delivery on orders over $30, 5% off exclusive brands, 2X points, and premium perks. Also offers 30-day free trial.
4. Professional Services: Custom cake orders, deli catering trays, bakery orders, floral arrangements, and wedding flowers ordered ahead online.
5. In-Store Services: Key copying (KeyMe), rug doctor rentals, Western Union money services, Coinstar, lottery, and Starbucks cafe operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Star Markets Company operates a regional grocery retail chain across Massachusetts, selling fresh produce, meat, seafood, bakery, deli, frozen foods, beverages, household items, and personal care products through 21 physical stores and a digital commerce platform. The company offers omnichannel fulfillment including DriveUp & Go curbside pickup, home delivery, and Flash 30-minute rapid delivery, supported by the Star Market for U loyalty program and the FreshPass subscription membership. Additional services include in-store pharmacies, custom cake ordering, floral, Starbucks cafes, and partnerships with KeyMe, Western Union, Coinstar, and Amazon Locker.

Product overview

Star Market is a regional grocery retail chain operating as part of Albertsons Companies, offering a unified omnichannel platform combining physical retail stores with digital commerce capabilities. The core offering consists of online grocery ordering with DriveUp & Go curbside pickup and home delivery (including 30-minute Flash service in select areas), supported by the Star Market for U loyalty program providing up to 35% weekly savings and the FreshPass subscription for free delivery and brand discounts. The digital ecosystem includes a mobile app for iOS and Android, the Star Market Business B2B e-commerce platform, custom cake ordering, and the Star Market AI shopping assistant. The company operates private label brands including O Organics (organic), Open Nature (natural), Signature Select (premium), ReadyMeals (prepared foods), and Lucerne, Waterfront Bistro, Primo Taglio, Value Corner, and Soleil sub-brands. Additional services include in-store pharmacies, floral departments, bakery, deli, Starbucks cafes, and partnerships with KeyMe for key duplication, Amazon Locker, FedEx, Western Union, Coinstar, and Rug Doctor.

Differentiator

Problem solved

Functional benefit

Brands

• O Organics®: Organic grocery products brand offering a range of organic foods and beverages.
• Open Nature®
• Signature Select®
• Lucerne®
• Waterfront Bistro®
• Primo Taglio®
• Value Corner®
• Soleil™
• ReadyMeals®
• Chef's Counter

Products and services

• DriveUp & Go Curbside grocery pickup service allowing customers to order online and retrieve groceries at the store without leaving their vehicle, with optional Flash 30-minute service in select areas. Available for individual consumers and families within the Massachusetts store footprint.
• Grocery Delivery Home delivery service for online grocery orders, including standard delivery and Flash 30-minute rapid delivery options in select areas. Targeted at household grocery shoppers across Massachusetts.
• Star Market for U Free digital loyalty and rewards program offering personalized digital coupons, automatic cash-off at checkout, points earning, and cash redemption for grocery discounts. Top members save up to 35% weekly. Available to individual consumers and families.
• FreshPass Annual subscription membership program at $49/year offering free delivery on $30+ orders, 5% off O Organics and Open Nature exclusive brands, 2X points on exclusive brands, and $5 monthly premium credits ($60 annual value). Includes 30-day free trial and 50% discount for SNAP recipients. Targets frequent online grocery shoppers.
• Flash 30-Minute Grocery Delivery Rapid grocery delivery service delivering orders in as soon as 30 minutes. Available in select Massachusetts areas with a maximum of 35 items per purchase. Targeted at time-pressed household shoppers.
• Star Market Pharmacy In-store pharmacy offering prescription refills, immunizations, vaccines (including COVID-19 and GLP-1s), over-the-counter medications, and medication consultations including travel health and workers comp. Available to walk-in pharmacy customers at select Massachusetts locations.
• O Organics Private label organic grocery product line offering certified organic foods and beverages including produce, dairy, and pantry items. Sold to consumers seeking organic grocery options.
• Open Nature Private label natural grocery product line featuring natural and minimally processed foods without artificial ingredients. Targeted at health-conscious grocery shoppers.
• Signature Select Premium private label grocery brand offering high-quality grocery products and café selections at competitive prices. Sold to general household grocery shoppers.
• ReadyMeals Prepared meal kits and ready-to-eat meals including sandwiches, salads, deli meals, soups, sides, and ready-to-cook options for in-store pickup or delivery. Targeted at convenience-seeking shoppers and households.
• Custom Cakes Custom cake ordering service for birthdays, weddings, graduations, baby showers, and special occasions with both in-store and online ordering. Targeted at consumers planning celebrations.
• Star Market Business B2B e-commerce platform serving local businesses with bulk ordering for office snacks, beverages, catering, and paper products for corporate break rooms and meetings. Targeted at office managers and workplace procurement leads in Massachusetts.
• Star Market Mobile App Mobile application for iOS and Android enabling grocery shopping, digital coupon clipping, weekly ad browsing, and DriveUp & Go or delivery ordering integrated with Star Market for U loyalty rewards. Targeted at consumer shoppers across the Massachusetts footprint.
• Star Market Gift Cards Gift cards accepted at over 2,000 stores across the U.S., available for purchase online for gifting on any occasion. Targeted at consumers purchasing gifts for friends and family.
• Schedule & Save Recurring grocery subscription service offering 5% off with automatic scheduled deliveries for set-it-and-forget-it convenience. Targeted at frequent online grocery shoppers seeking automated replenishment.
• Star Market AI AI-powered shopping assistant providing personalized help, recommendations, and product discovery integrated into the Star Market website and shopping experience. Targeted at consumer grocery shoppers.
• SNAP EBT Online Government benefit payment integration allowing SNAP recipients to use EBT cards for online grocery purchases including delivery and DriveUp & Go pickup. Targeted at households using SNAP EBT benefits.

Quantifiable outcome

• Top members save 35% weekly through Star Market for U loyalty program
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Boston Children's HospitalcoreOthersCommunity partnership through the 'Give a Smile to Every Child' program where Star Market for U grocery reward points can be donated to support children's healthcare at Boston Children's Hospital. Helps kids across New England get care and breakthroughs they deserve.
• DoorDashminorChannel Partner/ Reseller/ DistributorThird-party delivery partnership allowing Star Market grocery delivery through DoorDash platform in select locations, extending delivery coverage beyond company-owned delivery services.
• StarbucksminorChannel Partner/ Reseller/ DistributorStarbucks Cafe locations inside select Star Market stores providing coffee and beverages to shoppers, enhancing the one-stop-shop customer experience.
• Western UnionminorOthersWestern Union money transfer services available at select Star Market store locations for customer convenience.
• CoinstarminorOthersCoinstar coin-counting kiosks at select Star Market locations allowing customers to convert coins to cash or gift cards.
• Expedia (for U Travel)minorGTM or Marketing PartnerStar Market for U Travel powered by Expedia allows loyalty members to earn up to 10% cash back on groceries when booking travel through the platform, integrating loyalty rewards with travel booking.
• Uber OneminorGTM or Marketing PartnerExclusive Uber One offer for Star Market for U members providing extended free trial with $0 Delivery Fee and savings on eligible rides and restaurant deliveries.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Wegmans: Large East-Coast premium supermarket chain expanding into greater Boston; competes on fresh prepared foods, in-store experience, and broad assortment, drawing trips from traditional supermarkets like Star Market.
• Whole Foods Market: Amazon-owned premium natural/organic grocery chain with multiple Boston locations; competes for premium and organic grocery spend, including categories where Star Market's O Organics private label plays.
• Trader Joe's: Specialty private-label grocer with multiple greater Boston stores; competes for weekly grocery trips via differentiated assortment and value perception, drawing baskets away from traditional supermarkets.

Direct peers

• Stop & Shop: Ahold Delhaize-owned traditional supermarket chain with deep Massachusetts and greater Boston presence; directly competes with Star Market on grocery assortment, pharmacy, curbside pickup, and home delivery in overlapping trade areas.
• Shaw's: Sibling Albertsons banner operating supermarkets in New England; shares the same parent, private-label portfolio (O Organics, Open Nature), and loyalty/e-commerce platform, making it the most structurally comparable direct peer to Star Market.
• Market Basket: Family-owned New England supermarket chain famous for low prices; directly competes with Star Market on everyday grocery pricing and fresh assortment across Massachusetts, often pressuring competitor price perception.
• Hannaford: Ahold Delhaize-owned supermarket chain serving New England including Massachusetts; comparable traditional supermarket format, pharmacy services, and digital ordering/pickup offering.
• Roche Bros: Massachusetts-based regional supermarket chain competing in greater Boston on fresh, prepared foods, and in-store experience; comparable footprint and customer demographic.

Emerging players

• Amazon Fresh: Amazon-owned online grocery delivery service operating in Boston; competes on convenience and delivery speed in the same digital grocery lane as Star Market's online and Flash services.

Others

• Instacart: Third-party online grocery delivery platform partnering with multiple retailers including regional supermarkets; not a direct competitor but an ecosystem participant shaping online grocery expectations for Star Market customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/star_mrkt
• YouTubeyoutube.com/user/starmarketvideos
• Facebookfacebook.com/starmarket
• Instagraminstagram.com/starmarkets
• Pinterestpinterest.com/starmarkets
• LinkedInlinkedin.com/company/star-market

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star Markets Company