What Analytics Ninja does

Analytics Ninja LLC is a privately held, founder-owned analytics consulting firm established in Lincoln, Nebraska around 2009-2010 by Yehoshua Coren. The firm specializes in Google Analytics and Google Tag Manager implementations, audits, dashboarding and data analysis, with additional service lines in Amplitude implementation and reporting and in Shopify e-commerce tracking and reporting. Its technology stack is built around the Google marketing platform (GA, GTM, Google Data Studio/Looker Studio, BigQuery) and adjacent tools (Amplitude, Shopify, server-side GTM, HubSpot); the firm does not develop proprietary software but delivers professional services on top of these third-party platforms.

The firm serves enterprise and mid-market clients with a sales-led, quote-based engagement model delivered through direct consultation and a free-consultation funnel on its website. Delivery is supported by a distributed team spanning three continents to provide round-the-clock service. Named customers span financial services (Payoneer), fashion and apparel (Steve Madden, Beyond Yoga, Dakine, Imogene and Willie), media and technology (TechCrunch), and food and retail (RX Bar), indicating a diversified enterprise client set rather than vertical concentration. The firm also generates demand through a longstanding technical blog (active since 2009), social channels, and conference speaking by the founder at events including Marketing Analytics Summit, Superweek, and SMX.

The business model is professional services with no disclosed funding, no parent company, and no recurring SaaS revenue layer. Pricing is not publicly disclosed and engagements appear to be custom, multi-year project work. The company is classified as having 1-10 employees and operates as an independent consultancy, with thought leadership and founder reputation serving as the primary demand-generation engine.

Name

Analytics Ninja

Legal name

Analytics Ninja LLC

Website

https://analytics-ninja.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Analytics Ninja LLC is a founder-owned US analytics consulting firm that implements, audits, and reports on Google Analytics, Google Tag Manager, Amplitude, and Shopify tracking for enterprise and mid-market clients, led by Yehoshua Coren.

Ownership category

akta.pro rank

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Consulting Services: Professional services revenue from analytics consulting, implementation projects, audits, and training engagements with enterprise and mid-market clients

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Analytics Ninja is a consulting firm that implements, configures, and audits digital analytics platforms—primarily Google Analytics, Google Tag Manager, and Amplitude—as well as specialized tracking and reporting for Shopify e-commerce stores. Services span end-to-end analytics: strategy, governance, implementation, data quality assurance, dashboarding, data analysis, and actionable insights, delivered to enterprise and mid-market organizations globally.

Product overview

Analytics Ninja is a consulting services company offering specialized analytics implementation, auditing, and reporting services. The company provides a comprehensive suite of services centered around Google Analytics and Google Tag Manager, including Google Analytics Audit, Google Analytics Implementation, Google Tag Manager Implementation, Dashboarding and Reporting, and Data Analysis. Additionally, they offer Amplitude Implementation and Reporting Services, and specialized Tracking and Data Reporting services for Shopify e-commerce stores. The portfolio also includes Speaking and Training engagements. Their services are delivered by a team of experienced analytics experts who help organizations strategically determine their digital measurement needs and implement best-in-class deployments.

Differentiator

Problem solved

Functional benefit

Products and services

• Google Analytics Audit Comprehensive evaluation of current Google Analytics implementation and configuration for clients needing reliable, decision-grade analytics data. Focus is on ensuring data quality and reliability of existing GA setups.
• Google Analytics Implementation Professional installation and configuration of Google Analytics to enable data-driven decision making that directly impacts business outcomes. Targeted at organizations without in-house GA implementation expertise.
• Google Tag Manager Implementation Setup, configuration, and implementation of Google Tag Manager ensuring proper code deployment on websites and proper backend configuration. Targeted at organizations needing tag management expertise.
• Dashboarding and Reporting Creating dashboards and reports using Google Data Studio (Looker Studio) to leverage available dimensions and metrics in new and meaningful ways. Targeted at organizations needing decision-ready analytics reporting.
• Data Analysis Analysis of web analytics reports to find actionable insights that lie beneath the surface of data. Targeted at organizations needing interpretation of analytics outputs.
• Speaking and Training Corporate training and international conference speaking engagements on analytics topics delivered by Yehoshua Coren. Targeted at organizations and conferences seeking Google Analytics expertise.
• Amplitude Implementation Services Specialized implementation of the Amplitude analytics platform, working directly with client development teams to build robust analytics foundations. Targeted at organizations deploying Amplitude for product analytics.
• Amplitude Reporting Services Transforming Amplitude data into decision-making tools through dataset preparation, robust data models, and custom report design. Targeted at organizations needing actionable Amplitude reporting.
• Tracking and Analytics for Shopify Stores Setting up accurate and reliable tracking for Shopify e-commerce stores, with experience on over 30 stores worldwide for major retailers. Targeted at Shopify merchants needing advanced, platform-specific tracking.
• Shopify Data Reporting Services Reporting strategy services for Shopify retailers of all sizes to help make confident decisions for store growth. Targeted at Shopify merchants needing tailored reporting strategies.

Quantifiable outcome

• Handled complex projects for over 30 Shopify stores worldwide for major retailers

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature1 record

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationPrimary technology partner providing Google Analytics, Google Tag Manager, and related Google marketing platform tools that form the core of Analytics Ninja's service offerings

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• LunaMetrics: Boutique Google Analytics and Google Marketing Platform consultancy offering audits, implementations, and training. Directly comparable in service mix, Google-stack specialization, and boutique size to Analytics Ninja.
• Adswerve: Google Marketing Platform and Google Cloud partner specializing in GA, GTM, and BigQuery implementations. Closest peer in technology stack and partner-program positioning, with a larger team and broader enterprise footprint.
• InfoTrust: Analytics and marketing technology consultancy focused on Google Analytics 4, Tag Manager, and enterprise data strategy. Directly competitive on GA/GTM implementation services and enterprise retail clients.
• Blast Analytics & Marketing: Analytics consulting firm providing Google Analytics implementation, Tag Manager services, and data strategy. Comparable boutique consultancy targeting mid-market and enterprise clients on the Google stack.
• MaassMedia: Independent analytics consultancy specializing in Google Analytics, GTM, and Looker Studio implementations. Closely matched boutique peer in service offering and Google-stack depth.
• Team Epiphany: Digital analytics and marketing consultancy with GA4 and GTM implementation practices. Comparable in targeting enterprise clients needing complex analytics setup and reporting.
• Search Discovery: Analytics and digital intelligence consultancy delivering GA, GTM, and Adobe Analytics implementations. Direct competitor in the mid-market and enterprise analytics services market.

Broad incumbents

• Bounteous: Large digital transformation and analytics consultancy with deep GA/GTM practice (formerly Cardinal Path). Competes for the same enterprise analytics implementation engagements but at significantly greater scale and broader service breadth.

Regional players

• Measurelab: UK-based Google Analytics consultancy offering audits, implementations, and training. Directly comparable in service mix but primarily serves UK/European clients rather than the US market Analytics Ninja focuses on.

Emerging players

• Northwoods: Boutique analytics consultancy offering Google Analytics and Looker Studio implementation services with a smaller specialist team. Emerging player with overlapping service offering to Analytics Ninja's core GTM/GA practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/analyticsninja
• Facebookfacebook.com/142704659087828
• LinkedInlinkedin.com/company/analytics-ninja-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Analytics Ninja