Kadam Haat
Kadam Haat is an India-based D2C e-commerce brand selling handcrafted natural fiber bags, home decor, kitchenware, and gifts produced by rural artisan communities across six Indian states, serving eco-conscious consumers and corporate gifting buyers.
- Company typePrivate
- Founded2021
- HeadquartersKolkata, India
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Kadam Haat does
Kadam Haat is an India-based direct-to-consumer e-commerce brand selling handcrafted natural fiber products to individual consumers and corporate gifting buyers. Founded in 2021 and headquartered in Kolkata, the company operates a Shopify-powered storefront (kadamhaat.com) offering four core categories: bags, kitchen and dining, storage and decor, and gifting. Products are co-designed by Kadam Haat and produced by rural artisan communities using seven traditional Indian fibers — sabai grass, sitalpati, sikki grass, Bengal bamboo, moonj, madurkathi, and wicker — each selected for distinct functional properties such as antimicrobial performance, natural cooling, tensile strength, and compostability.
The business model is fundamentally artisan-sourced DTC commerce with unit-based pricing ranging from ₹399 for small accessories to ₹5,699 for premium luxe carry bags. Revenue is generated through one-time purchase transactions on the owned website, supplemented by a bulk order channel for wholesale and corporate buyers. The company sources from a multi-state network of artisans spanning West Bengal, Odisha, Bihar, Uttar Pradesh, Assam, and Tripura, claiming impact on 4,000+ families and over 1,000 women weavers.
Capital structure consists of early-stage funding from Hearth Ventures (2023) and Next Bharat Ventures (March 2025), supplemented by selection for the DBS Foundation grant program in April 2026. The founder and CEO is Payal Nath. Kadam Haat positions itself as 'India's First Fibre craft brand' and uses Instagram-led video content marketing and educational collection pages to communicate craft provenance. No AI/ML capabilities, enterprise contracts, or international expansion have been disclosed in the available source data.
Kadam Haat firmographics
Firmographics- Name
- Kadam Haat
- Legal name
- Kadam Haat
- Website
- https://kadamhaat.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kadam Haat is an India-based D2C e-commerce brand selling handcrafted natural fiber bags, home decor, kitchenware, and gifts produced by rural artisan communities across six Indian states, serving eco-conscious consumers and corporate gifting buyers.
- Ownership category
- akta.pro rank
Kadam Haat industry classification
Industry- Product category
- Handcrafted Natural Fiber Home Goods
- NAICS
- All Other Miscellaneous Retailers (459999)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Local Artisan, Handmade & Craft Gifts Retail (CRALAJAL)
- akta.pro secondary industries
- Decorative Storage & Baskets Retail (CRAIACAF), Craft Storage, Organization & Display Retail (CRALACAJ)
Keywords
Where Kadam Haat is headquartered
LocationHeadquarters
- HQ city
- Kolkata
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Kadam Haat business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct E-commerce Product Sales: Kadam Haat sells handmade natural fiber products directly to consumers through its e-commerce website. Products include bags (mesh bags, luxe bags, vegan bags, wallets, clutches, laptop sleeves), kitchen and dining items (roti boxes, serving baskets, trays, table linen), storage and decor (decluttering baskets, wall art, planters, organizers), and gift items (gift boxes, hampers). All sales appear to be one-time purchase transactions with unit-based pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Handmade Sabai Grass Mesh Bag |
| Unit Pricing | Pay-as-you-go | Luxe Carry Bags |
| Unit Pricing | Pay-as-you-go | Roti Boxes and Kitchen Items |
| Unit Pricing | Pay-as-you-go | Home Decor and Storage |
| Unit Pricing | Pay-as-you-go | Vegan Bags |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Kadam Haat product offering
Product offeringCore offering
Kadam Haat designs and sells handcrafted bags, kitchen and dining accessories, home storage and decor, and curated gift sets made from seven natural fibers — Sabai grass, Sitalpati, Sikki grass, Bengal Bamboo, Madurkathi, Moonj, and Wicker — woven by rural Indian artisan communities across West Bengal, Odisha, Bihar, Uttar Pradesh, Assam, and Tripura. Products are sold directly to consumers through the brand's Shopify-powered website with free shipping, alongside a dedicated bulk-order channel for corporate gifting and wholesale buyers.
Product overview
Kadam Haat is India's First Fibre craft brand offering handmade fashion, dining, and home products crafted by artisan communities across India. The product portfolio is organized into four main collections: Bags (including Sabai Mesh bags, Luxe Carry bags, Vegan bags, Moon clutches, Laptop sleeves, and Roll-up bags), Kitchen & Dining (featuring Sabai and Sikki grass Roti boxes, Serving baskets, Trays, Table runners, Bamboo serveware, and Coco products), Storage & Decor (Decluttering baskets, Laundry baskets, Wall art, Planters, and Organizers), and Gifting (Sabai gift boxes, Sitalpati gift boxes, Jewellery boxes, and Diwali hampers). Products are crafted from seven natural fibre types: Sabai grass (West Bengal/Odisha), Sitalpati (West Bengal/Assam/Tripura), Sikki grass (Bihar/Uttar Pradesh), Bengal Bamboo, Madurkathi, Moonj, and Wicker. The brand emphasizes sustainability, with fibres being organic, rapidly decomposing, and featuring natural antimicrobial properties. Kadam Haat impacts over 4,000 families through continuous artisan training in design and entrepreneurship.
Differentiator
Problem solved
Functional benefit
Brands
- Sabai Collection: Handcrafted products made from Sabai grass (Ischaemum angustifolium), a natural fiber known for strength, durability, and antimicrobial properties. Includes bags, dining items, and home products.
- Sitalpati Collection
- Sikki Collection
- Bamboo Collection
- Madurkati Collection
- Moonj Collection
- Coco Collection
Products and services
- Bags Collection Handcrafted bags made from natural fibers including Sabai grass mesh bags, Luxe carry bags, Vegan bags, Shopping bags, Moon clutches, Wicker city bags, Flexicarry bags, Laptop sleeves, and Roll-up bags. Targeted at eco-conscious consumers seeking leather-free, sustainable everyday carry and travel accessories.
- Kitchen & Dining Collection Handcrafted kitchen and dining items including Sabai and Sikki grass Roti boxes with lids, Serving baskets, Trays & platters, Coco collection bowls/glasses, Table linen (runners, mats), and bamboo-based serveware. Targeted at consumers seeking sustainable, chemical-free dining alternatives.
- Storage & Decor Collection Handcrafted home storage and decor items including decluttering baskets, laundry baskets, wall art, planters, organizers, and bedside trays made from Sabai grass, Moonj, Bamboo, and wicker. Targeted at consumers seeking eco-friendly alternatives to plastic storage bins.
- Gifting Collection Curated gift sets including Sabai gift boxes, Sitalpati gift boxes, jewellery boxes, and Diwali hampers featuring handcrafted natural-fiber products. Targeted at individual gift buyers and corporate gifting customers seeking culturally distinctive, eco-conscious presents.
- Bulk Order Program Bulk procurement channel for businesses and organizations purchasing handcrafted Kadam Haat products in larger quantities for resale, corporate gifting, events, or Diwali hampers. Buyers submit inquiries via a dedicated form for customized pricing.
Quantifiable outcome
- 4000+ families impacted through artisan training and economic empowerment
- +2 more outcomes
Companies that use Kadam Haat
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles2 records
Kadam Haat technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Kadam Haat partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Kadam Haat competitors and assessment
Company assessmentBroad incumbents
- FabIndia: India's largest and most established artisan craft retailer with 300+ stores and a wide portfolio spanning apparel, home textiles, and personal care. Directly comparable to Kadam Haat on the artisan craft retail thesis but operates at vastly greater scale with broader categories and omnichannel presence.
- Jaipur Rugs: One of India's largest hand-knotted rug companies, working with 40,000+ artisans across rural India. Comparable to Kadam Haat on the artisan-at-scale model and rural community impact, though focused specifically on rugs and floor coverings.
Direct peers
- Jaypore: Online-first Indian artisan marketplace (owned by Etsy) selling handcrafted apparel, jewelry, and home decor from rural artisans. Closely comparable to Kadam Haat in D2C artisan model, product categories (bags, home, gifting), and impact positioning, with overlapping target customers.
- Tjori: Indian D2C brand selling handcrafted apparel, home decor, jewelry, and wellness products sourced from Indian artisans. Directly comparable to Kadam Haat on artisan supply chain, online-first GTM, and breadth across fashion and home categories.
- Okhai: Indian artisan brand empowering rural women through handcrafted products including bags, home textiles, and accessories. Kadam Haat's own customer data references the Okhai CEO praising its products, indicating direct overlap in artisan D2C positioning and customer segments.
- Peepul Tree: Online marketplace for handcrafted Indian products spanning home decor, apparel, accessories, and gifting. Comparable to Kadam Haat in the curated artisan D2C model, multi-category offering, and rural artisan supply chain.
- Anokhi: Indian brand specializing in hand block-printed textiles and apparel with strong artisan heritage and omnichannel retail. Comparable to Kadam Haat on craft-led brand building, premium positioning, and artisan community impact narrative.
- The Wishing Chair: Indian online retailer specializing in handcrafted home furniture and decor with an artisan-supply model. Comparable to Kadam Haat on the handcrafted home category focus and India-based artisan sourcing.
- Grassroots by Anita Dongre: Indian sustainable fashion and home brand under Anita Dongre focused on artisan-empowered craft products. Comparable to Kadam Haat on artisan craft D2C positioning with stronger celebrity-designer brand equity.
Emerging players
- Nicobar: Indian lifestyle brand offering apparel, home, and travel accessories with a modern craft aesthetic. Comparable to Kadam Haat on the premium Indian lifestyle D2C positioning and home decor category, though with a more contemporary (less traditional-craft) design language.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Kadam Haat social profiles
Digital presenceKadam Haat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kadam Haat leadership team
Management profileNumber of profiles
Profiles1 record
Kadam Haat funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kadam Haat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kadam Haat
What does Kadam Haat do?
Kadam Haat designs and sells handcrafted bags, kitchen and dining accessories, home storage and decor, and curated gift sets made from seven natural fibers — Sabai grass, Sitalpati, Sikki grass, Bengal Bamboo, Madurkathi, Moonj, and Wicker — woven by rural Indian artisan communities across West Bengal, Odisha, Bihar, Uttar Pradesh, Assam, and Tripura. Products are sold directly to consumers through the brand's Shopify-powered website with free shipping, alongside a dedicated bulk-order channel for corporate gifting and wholesale buyers.
Is Kadam Haat a public or private company?
Kadam Haat is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kadam Haat founded?
Kadam Haat was founded in 2021. It employs 11 to 50 people.
Where is Kadam Haat based?
Kadam Haat is headquartered in Kolkata, India, in the Asia region.
How does Kadam Haat make money?
One revenue line is on record: direct E-commerce Product Sales.
Who are Kadam Haat's main competitors?
Broad incumbents on record are FabIndia and Jaipur Rugs. Direct peers are Jaypore, Tjori, Okhai, Peepul Tree, Anokhi, The Wishing Chair and Grassroots by Anita Dongre. Nicobar is listed as an emerging player.
Does Kadam Haat have an API?
No public API is recorded for Kadam Haat.
What industry is Kadam Haat in?
Kadam Haat's product category is Handcrafted Natural Fiber Home Goods. Its primary akta.pro industry code is CRALAJAL, Local Artisan, Handmade & Craft Gifts Retail, with a secondary code of CRAIACAF, Decorative Storage & Baskets Retail. Its NAICS code is 459999 and its SIC code is 5700.