Viticus Group
- Company typePrivate
- Founded1928
- HeadquartersLas Vegas, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
Viticus Group firmographics
Firmographics- Name
- Viticus Group
- Legal name
- WVC
- Website
- https://viticusgroup.org
- Company type
- Private
- Founded year
- 1928
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Viticus Group industry classification
Industry- Product category
- Medical Continuing Education
- NAICS
- Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Healthcare & Clinical Professional Certifications (EDAAANAI)
- akta.pro secondary industries
- Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ), Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)
Keywords
Where Viticus Group is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Viticus Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Conference Registration Fees: Basic registration fees for WVC Annual Conference events including WVC Vegas and WVC Nashville, with standard registration being refundable but nontransferable. Guest badges available for exhibit hall and entertainment access.
- Premium Pass Program: Premium registration packages offering elevated experience with exclusive benefits including Speaker Hospitality Lounge access, meals, networking opportunities, President's Reception invitation, priority seating, and hotel accommodations. Priced at $3,698 with hotel or $2,498 without hotel.
- Company Group Pricing Packages: Bulk registration packages for veterinary corporate groups with tiered pricing: 50 passes at $95 each, 100 passes at $90 each, 250 passes at $85 each, 500 passes at $75 each. Non-refundable and noncancellable.
- Academy CE Hands-on Courses: Year-round hands-on continuing education courses at Viticus Center education facilities. Additional fees apply beyond conference registration. RACE-approved courses covering surgery, ECC, dentistry, and more.
- Bioskills Event Management & Facility Rentals: Rental of Viticus Center facilities (Oquendo Center, Eastern Center, Nashville Center) for medical meetings, cadaveric labs, and bioskills training. Includes integrated services like AV, transportation, equipment, and catering.
- Sponsorships and Exhibitor Booth Space: Sponsorship opportunities and exhibitor booth space at WVC Annual Conference. Share registrant lists with sponsors including name, address, and presentations attended through badge scanning.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | WVC Vegas Premium Pass with hotel accommodations |
| One time/ perpetual license | Pay-as-you-go | WVC Vegas Premium Pass without hotel accommodations |
| Transaction based/ take rate | Pay-as-you-go | WVC Nashville 2026 Company Group Pricing - 50 passes |
| Transaction based/ take rate | Pay-as-you-go | WVC Nashville 2026 Company Group Pricing - 100 passes |
| Transaction based/ take rate | Pay-as-you-go | WVC Nashville 2026 Company Group Pricing - 250 passes |
| Transaction based/ take rate | Pay-as-you-go | WVC Nashville 2026 Company Group Pricing - 500 passes |
| Subscription | Pay-as-you-go | Academy CE Course Cancellation Policy |
| Subscription | Annual | Medical Nonprofit Organization Discount |
| Unit Pricing | Pay-as-you-go | 1-2 Station Mini Labs |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Viticus Group product offering
Product offeringCore offering
Viticus Group operates multi-location medical education centers (Oquendo Center, Eastern Center, and Nashville Center) and delivers continuing education events for veterinary and human healthcare professionals. Its flagship offerings are the WVC Annual Conference (held in Las Vegas and Nashville) and year-round Academy CE hands-on courses in surgery, ECC, dentistry, and bioskills lab rentals supported by state-of-the-art medical equipment. Revenue is generated through conference registration fees, tiered group pricing, premium conference passes, course tuition, sponsor/exhibitor booth sales, and facility rentals for medical organizations and device companies.
Product overview
Viticus Group operates as a 501(c)(3) nonprofit organization offering a comprehensive suite of continuing education and event management services for veterinary and human healthcare professionals. The portfolio centers on the WVC Annual Conference brand (encompassing WVC Vegas and WVC Nashville), supported by year-round Academy CE hands-on training programs. Core offerings include the Viticus Center education facilities network (Oquendo Center, Eastern Center, Nashville Center) providing bioskills labs and medical event management, complemented by add-on programs such as the WVC Premium Pass VIP experience, Company Group Pricing for bulk registrations, and scholarship initiatives including the Dr. Jack Walther Boot Camp and Dr. W. Bruce Wren FAIA Award. The WVC-Connect mobile app supports conference attendees. The organization achieved ACCME accreditation in 2021, enabling it to generate its own CME programming alongside its established RACE-approved veterinary CE courses.
Differentiator
Problem solved
Functional benefit
Products and services
- WVC Annual Conference Flagship annual veterinary education conference celebrating over 98 years of history, offering scientific sessions, hands-on labs, workshops, exhibit hall, and networking for veterinary professionals in Las Vegas and Nashville.
- Academy CE (Hands-On Continuing Education) Year-round RACE-approved hands-on continuing education courses in surgery, ECC, dentistry, and more held at Viticus Group education centers in Las Vegas and Nashville.
- Bioskills Event Management Bioskills and medical event management services providing state-of-the-art labs, equipment, and support staff for human health professionals' surgical training and certifications.
- Veterinary Event Management Event management services for veterinary conferences and educational events, leveraging the organization's facilities and expertise in continuing education.
- Viticus Center Education Centers (Facility Rentals) Multi-location education facility network comprising Oquendo Center and Eastern Center in Las Vegas, and Nashville Center, offering state-of-the-art medical training labs totaling approximately 110,000+ square feet of customizable clinical space for medical meeting and bioskills event rentals.
Quantifiable outcome
- Over 20,000 attendees annually at WVC Annual Conference
- +2 more outcomes
Companies that use Viticus Group
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles3 records
Viticus Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Viticus Group partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- International Spine Study Group (ISSG)coreISSG hosts its annual meeting and traveling fellowship at Viticus Group Education Center Eastern Campus, featuring the largest resident fellows cadaveric course in the world with 28 partner sites in U.S. and Canada and 40+ collaborating surgeons and data scientists.
- ACVIMcoreACVIM (American College of Veterinary Internal Medicine) is a year-round sponsor of Viticus Group, supporting continuing education initiatives for veterinary professionals in internal medicine specialty areas.
- Banfield Pet HospitalcoreBanfield Pet Hospital is a year-round sponsor supporting Viticus Group education initiatives for veterinary professionals.
- Royal CanincoreRoyal Canin is a year-round sponsor providing support for veterinary nutrition education and conference activities.
- ZoetiscoreZoetis is a year-round sponsor supporting veterinary pharmaceutical education and conference programming.
- NVA (National Veterinary Associates)coreNVA is a year-round sponsor supporting Viticus Group veterinary education and professional development initiatives.
- MovoracoreMovora is a year-round sponsor supporting veterinary orthopedic education and surgical training programs.
- EnovaminorEnova is a year-round sponsor supporting Viticus Group education initiatives.
- IntraumaminorIntrauma is a year-round sponsor supporting veterinary trauma and orthopedic education.
- SamsungminorSamsung is a year-round sponsor providing technology support for Viticus Group educational programs.
- Karl StorzcoreKarl Storz is a year-round sponsor providing endoscopic and surgical equipment expertise for veterinary education.
- Thrive Pet HealthcarecoreThrive Pet Healthcare is a year-round sponsor supporting veterinary professional development and education.
- American Society of Interventional Pain Physicians (ASIPP)coreASIPP holds events at Viticus Group Eastern Education Center for pain management physician education and training.
- Hampton Inn and Home2 SuitesminorLodging partners offering complimentary airport shuttles and transportation to Viticus Group Education Centers for course attendees.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
Viticus Group competitors and assessment
Company assessmentEmerging players
- VetBloom: VetBloom is an online RACE-approved CE platform for veterinarians and technicians, offering on-demand courses, certificates, and live webinars. Emerges as a complementary alternative to Viticus Group's in-person Academy CE, particularly for cost-sensitive or remote learners.
- Brief Media (Plumb's, Vetted): Brief Media produces veterinary reference content (Plumb's Veterinary Drug Handbook, Vetted) and continuing education. Overlaps with Viticus Group on the content/reference and CE-delivery side of veterinary professional education.
- CAE Healthcare (formerly METI): CAE Healthcare provides simulation-based training solutions for medical education, including patient simulators and curriculum. Comparable to Viticus Group's bioskills/simulation lab value proposition for human-health professionals, particularly physician and nursing training.
- Laerdal Medical: Laerdal Medical is a global leader in medical simulation and training equipment, including sim-manikins and scenario-based training. Overlaps with Viticus Group's human-health bioskills lab offerings in serving hands-on clinical training, but with a product-side rather than facility-rental model.
- VetMedTeam: VetMedTeam provides online RACE-approved continuing education for veterinary technicians and support staff. Competes in the same CE-credit-delivery category as Viticus Group's Academy CE, focused on technician credentials and recertification.
Others
- American College of Veterinary Internal Medicine (ACVIM): ACVIM is a year-round sponsor of Viticus Group and a specialty college offering its own CE and forum. As a credentialing body and sponsor, it overlaps in audience and programming and represents both a partner and a partial substitute for specialty CE.
Direct peers
- North American Veterinary Community (NAVC): NAVC operates VMX, one of the largest U.S. veterinary continuing education conferences, and offers year-round CE programming for veterinarians and technicians. Direct overlap with Viticus Group's WVC Annual Conference and Academy CE in audience, content, and RACE-approved CE delivery.
- dvm360 (MJH Life Sciences): dvm360 is a leading veterinary media and CE platform offering conferences (Fetch), online CE, and clinical publications. Directly competes with Viticus Group's WVC conferences and Academy CE for veterinary professional audiences and sponsor dollars.
Broad incumbents
- CME Outfitters: CME Outfitters is an established ACCME-accredited provider offering live and online CME activities for physicians across multiple specialties. A broader incumbent in the human-health CME space where Viticus Group competes via its ACCME accreditation and bioskills programming.
- American Veterinary Medical Association (AVMA): AVMA is the largest U.S. veterinary professional association, offering its own convention, CE programming, and accreditation influence. While broader in scope (advocacy, standards-setting), AVMA's convention and CE offerings directly overlap with Viticus Group's WVC flagship event and Academy CE in audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Viticus Group social profiles
Digital presenceViticus Group compliance and trust
Trust signalCompliance2 records
Viticus Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Viticus Group leadership team
Management profileNumber of profiles
Profiles2 records
Viticus Group subsidiaries and ownership
Company hierarchySubsidiaries3 records
Viticus Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Viticus Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Viticus Group
What does Viticus Group do?
Viticus Group operates multi-location medical education centers (Oquendo Center, Eastern Center, and Nashville Center) and delivers continuing education events for veterinary and human healthcare professionals. Its flagship offerings are the WVC Annual Conference (held in Las Vegas and Nashville) and year-round Academy CE hands-on courses in surgery, ECC, dentistry, and bioskills lab rentals supported by state-of-the-art medical equipment. Revenue is generated through conference registration fees, tiered group pricing, premium conference passes, course tuition, sponsor/exhibitor booth sales, and facility rentals for medical organizations and device companies.
Is Viticus Group a public or private company?
Viticus Group is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Viticus Group founded?
Viticus Group was founded in 1928. It employs 51 to 100 people.
Where is Viticus Group based?
Viticus Group is headquartered in Las Vegas, United States, in the North America region.
How does Viticus Group make money?
Six revenue lines are on record. Conference Registration Fees are the primary driver. The others are premium Pass Program, company Group Pricing Packages, academy CE Hands-on Courses, bioskills Event Management & Facility Rentals and sponsorships and Exhibitor Booth Space.
Who are Viticus Group's main competitors?
Emerging players on record are VetBloom, Brief Media (Plumb's, Vetted), CAE Healthcare (formerly METI), Laerdal Medical and VetMedTeam. American College of Veterinary Internal Medicine (ACVIM) is listed as an others. Direct peers are North American Veterinary Community (NAVC) and dvm360 (MJH Life Sciences). Broad incumbents are CME Outfitters and American Veterinary Medical Association (AVMA).
Does Viticus Group have an API?
No public API is recorded for Viticus Group.
What industry is Viticus Group in?
Viticus Group's product category is Medical Continuing Education. Its primary akta.pro industry code is EDAAANAI, Healthcare & Clinical Professional Certifications, with a secondary code of EDAGANAJ, Healthcare & Clinical Professional Development (CME/CE). Its NAICS code is 611 and its SIC code is 8200.