Viticus Group

Name

Viticus Group

Legal name

WVC

Website

https://viticusgroup.org

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Medical Continuing Education

NAICS

Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Healthcare & Clinical Professional Certifications (EDAAANAI)

akta.pro secondary industries

Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ), Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)

Keywords

• Veterinary continuing education
• Medical education conferences
• Bioskills training
• Hands-on healthcare training
• CME accreditation

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Conference Registration Fees: Basic registration fees for WVC Annual Conference events including WVC Vegas and WVC Nashville, with standard registration being refundable but nontransferable. Guest badges available for exhibit hall and entertainment access.
2. Premium Pass Program: Premium registration packages offering elevated experience with exclusive benefits including Speaker Hospitality Lounge access, meals, networking opportunities, President's Reception invitation, priority seating, and hotel accommodations. Priced at $3,698 with hotel or $2,498 without hotel.
3. Company Group Pricing Packages: Bulk registration packages for veterinary corporate groups with tiered pricing: 50 passes at $95 each, 100 passes at $90 each, 250 passes at $85 each, 500 passes at $75 each. Non-refundable and noncancellable.
4. Academy CE Hands-on Courses: Year-round hands-on continuing education courses at Viticus Center education facilities. Additional fees apply beyond conference registration. RACE-approved courses covering surgery, ECC, dentistry, and more.
5. Bioskills Event Management & Facility Rentals: Rental of Viticus Center facilities (Oquendo Center, Eastern Center, Nashville Center) for medical meetings, cadaveric labs, and bioskills training. Includes integrated services like AV, transportation, equipment, and catering.
6. Sponsorships and Exhibitor Booth Space: Sponsorship opportunities and exhibitor booth space at WVC Annual Conference. Share registrant lists with sponsors including name, address, and presentations attended through badge scanning.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Viticus Group operates multi-location medical education centers (Oquendo Center, Eastern Center, and Nashville Center) and delivers continuing education events for veterinary and human healthcare professionals. Its flagship offerings are the WVC Annual Conference (held in Las Vegas and Nashville) and year-round Academy CE hands-on courses in surgery, ECC, dentistry, and bioskills lab rentals supported by state-of-the-art medical equipment. Revenue is generated through conference registration fees, tiered group pricing, premium conference passes, course tuition, sponsor/exhibitor booth sales, and facility rentals for medical organizations and device companies.

Product overview

Viticus Group operates as a 501(c)(3) nonprofit organization offering a comprehensive suite of continuing education and event management services for veterinary and human healthcare professionals. The portfolio centers on the WVC Annual Conference brand (encompassing WVC Vegas and WVC Nashville), supported by year-round Academy CE hands-on training programs. Core offerings include the Viticus Center education facilities network (Oquendo Center, Eastern Center, Nashville Center) providing bioskills labs and medical event management, complemented by add-on programs such as the WVC Premium Pass VIP experience, Company Group Pricing for bulk registrations, and scholarship initiatives including the Dr. Jack Walther Boot Camp and Dr. W. Bruce Wren FAIA Award. The WVC-Connect mobile app supports conference attendees. The organization achieved ACCME accreditation in 2021, enabling it to generate its own CME programming alongside its established RACE-approved veterinary CE courses.

Differentiator

Problem solved

Functional benefit

Products and services

• WVC Annual Conference Flagship annual veterinary education conference celebrating over 98 years of history, offering scientific sessions, hands-on labs, workshops, exhibit hall, and networking for veterinary professionals in Las Vegas and Nashville.
• Academy CE (Hands-On Continuing Education) Year-round RACE-approved hands-on continuing education courses in surgery, ECC, dentistry, and more held at Viticus Group education centers in Las Vegas and Nashville.
• Bioskills Event Management Bioskills and medical event management services providing state-of-the-art labs, equipment, and support staff for human health professionals' surgical training and certifications.
• Veterinary Event Management Event management services for veterinary conferences and educational events, leveraging the organization's facilities and expertise in continuing education.
• Viticus Center Education Centers (Facility Rentals) Multi-location education facility network comprising Oquendo Center and Eastern Center in Las Vegas, and Nashville Center, offering state-of-the-art medical training labs totaling approximately 110,000+ square feet of customizable clinical space for medical meeting and bioskills event rentals.

Quantifiable outcome

• Over 20,000 attendees annually at WVC Annual Conference
• +2 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered core and minor.

• International Spine Study Group (ISSG)coreStrategic or Co-development Partner · 15 August 2025ISSG hosts its annual meeting and traveling fellowship at Viticus Group Education Center Eastern Campus, featuring the largest resident fellows cadaveric course in the world with 28 partner sites in U.S. and Canada and 40+ collaborating surgeons and data scientists.
• ACVIMcoreStrategic or Co-development PartnerACVIM (American College of Veterinary Internal Medicine) is a year-round sponsor of Viticus Group, supporting continuing education initiatives for veterinary professionals in internal medicine specialty areas.
• Banfield Pet HospitalcoreStrategic or Co-development PartnerBanfield Pet Hospital is a year-round sponsor supporting Viticus Group education initiatives for veterinary professionals.
• Royal CanincoreStrategic or Co-development PartnerRoyal Canin is a year-round sponsor providing support for veterinary nutrition education and conference activities.
• ZoetiscoreStrategic or Co-development PartnerZoetis is a year-round sponsor supporting veterinary pharmaceutical education and conference programming.
• NVA (National Veterinary Associates)coreStrategic or Co-development PartnerNVA is a year-round sponsor supporting Viticus Group veterinary education and professional development initiatives.
• MovoracoreStrategic or Co-development PartnerMovora is a year-round sponsor supporting veterinary orthopedic education and surgical training programs.
• EnovaminorStrategic or Co-development PartnerEnova is a year-round sponsor supporting Viticus Group education initiatives.
• IntraumaminorStrategic or Co-development PartnerIntrauma is a year-round sponsor supporting veterinary trauma and orthopedic education.
• SamsungminorStrategic or Co-development PartnerSamsung is a year-round sponsor providing technology support for Viticus Group educational programs.
• Karl StorzcoreStrategic or Co-development PartnerKarl Storz is a year-round sponsor providing endoscopic and surgical equipment expertise for veterinary education.
• Thrive Pet HealthcarecoreStrategic or Co-development PartnerThrive Pet Healthcare is a year-round sponsor supporting veterinary professional development and education.
• American Society of Interventional Pain Physicians (ASIPP)coreStrategic or Co-development PartnerASIPP holds events at Viticus Group Eastern Education Center for pain management physician education and training.
• Hampton Inn and Home2 SuitesminorStrategic or Co-development PartnerLodging partners offering complimentary airport shuttles and transportation to Viticus Group Education Centers for course attendees.

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• VetBloom: VetBloom is an online RACE-approved CE platform for veterinarians and technicians, offering on-demand courses, certificates, and live webinars. Emerges as a complementary alternative to Viticus Group's in-person Academy CE, particularly for cost-sensitive or remote learners.
• Brief Media (Plumb's, Vetted): Brief Media produces veterinary reference content (Plumb's Veterinary Drug Handbook, Vetted) and continuing education. Overlaps with Viticus Group on the content/reference and CE-delivery side of veterinary professional education.
• CAE Healthcare (formerly METI): CAE Healthcare provides simulation-based training solutions for medical education, including patient simulators and curriculum. Comparable to Viticus Group's bioskills/simulation lab value proposition for human-health professionals, particularly physician and nursing training.
• Laerdal Medical: Laerdal Medical is a global leader in medical simulation and training equipment, including sim-manikins and scenario-based training. Overlaps with Viticus Group's human-health bioskills lab offerings in serving hands-on clinical training, but with a product-side rather than facility-rental model.
• VetMedTeam: VetMedTeam provides online RACE-approved continuing education for veterinary technicians and support staff. Competes in the same CE-credit-delivery category as Viticus Group's Academy CE, focused on technician credentials and recertification.

Others

• American College of Veterinary Internal Medicine (ACVIM): ACVIM is a year-round sponsor of Viticus Group and a specialty college offering its own CE and forum. As a credentialing body and sponsor, it overlaps in audience and programming and represents both a partner and a partial substitute for specialty CE.

Direct peers

• North American Veterinary Community (NAVC): NAVC operates VMX, one of the largest U.S. veterinary continuing education conferences, and offers year-round CE programming for veterinarians and technicians. Direct overlap with Viticus Group's WVC Annual Conference and Academy CE in audience, content, and RACE-approved CE delivery.
• dvm360 (MJH Life Sciences): dvm360 is a leading veterinary media and CE platform offering conferences (Fetch), online CE, and clinical publications. Directly competes with Viticus Group's WVC conferences and Academy CE for veterinary professional audiences and sponsor dollars.

Broad incumbents

• CME Outfitters: CME Outfitters is an established ACCME-accredited provider offering live and online CME activities for physicians across multiple specialties. A broader incumbent in the human-health CME space where Viticus Group competes via its ACCME accreditation and bioskills programming.
• American Veterinary Medical Association (AVMA): AVMA is the largest U.S. veterinary professional association, offering its own convention, CE programming, and accreditation influence. While broader in scope (advocacy, standards-setting), AVMA's convention and CE offerings directly overlap with Viticus Group's WVC flagship event and Academy CE in audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/viticus-group
• Facebookfacebook.com/ViticusGroupAnimalHealth
• Instagraminstagram.com/viticusgroup
• Xx.com/Viticus_Group
• YouTubeyoutube.com/@viticusgroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viticus Group