Groot Techniek

What Groot Techniek does

Groot Techniek is a privately held Dutch technical wholesaler founded in 1969 by Bert Groot in Winkel, North Holland, and now led by second-generation owner Ronald Groot. The company sells more than 25,000 stocked articles across 14 product categories — hydraulics, hand tools, machines and accessories, workwear and PPE, water and air technology, drive technology, valves and couplings, fastening materials, chemicals and maintenance, electrical and lighting, welding and soldering, material processing, vehicle technology, and workshop and warehouse equipment — distributed primarily through four physical branches (Winkel HQ, Heerhugowaard, Purmerend, Leeuwarden) and the groot.nl webshop, serving industry, offshore, fisheries and agriculture customers.

The company's own delivery fleet provides same-day delivery before 7:00 AM within North Holland above the North Sea Canal (excluding Texel) and parts of Friesland, while worldwide shipments are routed via external carriers. Beyond catalog resale, Groot Techniek operates a custom hydraulic workshop building hose assemblies and complete powerpacks to customer specification (prototype to series production), delivers on-location technical training, performs repair/maintenance/inspection of compressors, high-pressure cleaners, hydraulic hoses and power tools, and offers on-site inventory cabinet and vending solutions with automated replenishment. A B2B/B2C portal provides account management, order history, real-time inventory visibility and shipment tracking.

Revenue is generated through unit-priced product sales (with volume discounts, a €3.50 small-order surcharge below €20, and free delivery above €20), quote-based custom hydraulic manufacturing, and managed-service on-site inventory arrangements with multi-year terms. The go-to-market is sales-led through a hybrid of e-commerce, branch-based technical advisory, own delivery logistics, and relationship-based account management, with no disclosed institutional ownership, funding, M&A activity, or public revenue figures.

Name

Groot Techniek

Legal name

Groot Techniek

Website

https://groot.nl

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

Groot Techniek is a Dutch family-owned technical wholesaler (founded 1969) selling 25,000+ industrial SKUs across hydraulics, tools, workwear and related categories to industry, offshore, fisheries and agriculture customers via four branches, a webshop, own same-day delivery and custom hydraulic manufacturing.

Ownership category

akta.pro rank

Headquarters

HQ city

Winkel

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Sale of technical products across 14+ categories including hydraulics, hand tools, machines, workwear, water & air technology, fastening materials, electrical & lighting, vehicle technology, and workshop & warehouse equipment. Products are sold via e-commerce and physical branches.
2. Services (Repair, Maintenance, Inspection): Professional services including repair and maintenance of compressors, high-pressure cleaners, hydraulic hoses, cylinders, and power tools. Periodic inspections of technical components performed by field-experienced technicians.
3. Custom Hydraulic Manufacturing: Custom hydraulic hose assembly and complete custom-built hydraulic power packs. Products are designed and built according to customer specifications, from prototype to series production.
4. On-site Inventory Management: On-site inventory cabinet or vending solutions that are automatically managed. Includes Same Day Delivery service to minimize downtime.
5. Technical Training: Technical training sessions delivered on-location or at Groot Techniek's own facilities, focused on new techniques, assembly, and maintenance applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Groot Techniek is a Dutch technical wholesaler that stocks and sells more than 25,000 industrial SKUs across 14 categories (hydraulics, hand tools, machines, workwear/PPE, water and air technology, drive technology, valves/couplings, fastening materials, chemicals/maintenance/tapes, electrical and lighting, welding/cutting/soldering, material processing, vehicle technology, and workshop/warehouse equipment). Beyond product distribution, it offers custom hydraulic hose and powerpack assembly, repair/maintenance/inspection services, technical training, on-site inventory management with vending cabinets, and just-in-time logistics solutions, sold through four physical branches, an e-commerce webshop, a B2B portal, and its own same-day delivery fleet.

Product overview

Groot Techniek operates as a technical wholesale company offering a comprehensive portfolio of 25,000+ products across 14 core product categories: Hydrauliek, Handgereedschap, Machines & Toebehoren, Kleding & PBM, Water- & Luchttechniek, Aandrijftechniek, Appendages & Koppelingen, Bevestigingsmaterialen, Chemie Onderhoud & Tapes, Elektra & Verlichting, Las- Snij- en Soldeertechniek, Materiaalbewerking, Voertuigtechniek, and Werkplaats & Magazijninrichting. Beyond product sales, Groot Techniek provides complementary service modules including custom Hydraulic Hose Assembly and Powerpack Assembly, technical training, on-site inventory management with vending solutions and same-day delivery, a B2B/B2C ordering portal, logistics solutions (kitting, project packages, just-in-time delivery), and repair, maintenance & inspection services. The company distributes professional tool brands including Milwaukee, Bosch, HiKOKI, Stahlwille, Helly Hansen, Loctite, Eurol, Licota, Otima, FHB, Arcomat, Weldkar, Phantom, Prolan, and Tyrolit. The product portfolio is organized as a unified technical wholesaler platform with product categories serving industry, offshore, agriculture, and fishing sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Hydraulic Hose Assembly (Hydrauliek Maatwerk slangenassemblage) Custom assembly of hydraulic hoses with appropriate couplings, manufactured according to customer installation specifications for industrial, offshore and mobile-equipment applications.
• Custom Hydraulic Powerpack Assembly (Hydrauliek Powerpack Assemblage) Design and build of complete custom hydraulic power packs according to customer specifications, delivered from prototype through to series production.
• Technical Training for Teams (Training voor Teams) Technical training sessions delivered on-site at the customer or at Groot Techniek's own facilities, focused on new techniques, assembly and maintenance applications for customer teams.
• On-site Inventory Management (On-site Voorraadbeheer) Deployment of on-site inventory cabinets or vending solutions that are automatically managed for the customer, with same-day replenishment to minimize downtime.
• B2B/B2C Ordering Portal Online portal for business and consumer customers to place orders, manage order history and view real-time inventory for technical products.
• Logistics Solutions (Logistieke Oplossingen) Tailored logistics services including kitting, project-bound packages and just-in-time deliveries to support customer project and operational needs.
• Repair, Maintenance & Inspection (Reparatie, Onderhoud & Inspectie) Repair, maintenance and periodic inspection of compressors, high-pressure cleaners, hydraulic hoses, cylinders and power tools, performed by field-experienced technicians.
• STAUFF Manual Pipe Bender Set 6–22 mm Manual pipe bending set for hydraulic tubes, suitable for steel and stainless steel pipes from 6–22 mm diameter; positioned as a featured product for professional hydraulic installation work.

Quantifiable outcome

• Same-day delivery for orders placed before 7:00 AM within delivery area
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Würth: World's largest industrial fastener, tools, and hardware wholesaler. Directly comparable to Groot Techniek on product categories (hand tools, fastening materials, PPE, workshop supplies) and B2B service model, but at vastly greater scale and geographic reach.
• Technische Unie: Largest Dutch technical wholesaler serving industry, installation, and maintenance customers. Highly comparable go-to-market, technical catalog breadth, and B2B account structure; competes with Groot Techniek for the same industrial base in North Holland.
• Solar Nederland: European technical wholesaler active in HVAC, electrical, lighting, and water technology. Overlaps with Groot Techniek's water & air, electrical & lighting, and installation categories and serves similar industrial and contractor customers.
• Rensa: Dutch family-owned technical wholesaler group covering HVAC, plumbing, and industrial supply. Closely comparable multi-category, family-led B2B model with regional coverage across the Netherlands.
• Toolstation: Dutch branch network of the European professional and DIY tools retailer. Overlaps with Groot Techniek on hand tools, machines, and fastening materials and competes for tradesperson spend, though it leans more toward smaller-SKU walk-in and click-and-collect.

Broad incumbents

• Rexel Nederland: Major Dutch electrical and lighting distributor part of the global Rexel group. Overlaps on Groot Techniek's Elektra & Verlichting category and serves industrial B2B accounts, but operates as a broad multi-line specialty distributor rather than a general technical wholesaler.
• Facom: Global hand tool specialist brand (Stanley Black & Decker). Comparable in hand tool category focus, but operates as a manufacturer/brand-distributor rather than a regional multi-category technical wholesaler.

Emerging players

• Wasco: Dutch technical wholesaler focused on plumbing, heating, and sanitary installation supplies. Partial overlap with Groot Techniek on water/air technology and hydraulic-adjacent categories and similar Dutch installation-contractor customer base.
• Hydrauliek.nl / Tameson: European online specialist in hydraulic and pneumatic components. Competes with Groot Techniek's hydraulic hose assembly and air-technology categories through a pure-play e-commerce model with broader pan-European reach but no physical branch or last-mile service.

Regional players

• Hagemans: Dutch industrial and technical supply distributor serving regional industry and contractor markets. Comparable multi-category technical wholesale model with a stronger focus on Eastern/Southern Netherlands than Groot Techniek's North Holland base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/groottechniek

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groot Techniek