What Interparts Industries does

Interparts Industries operates the All Balls Racing Group, a USA-based replacement parts business serving the powersports aftermarket for motorcycles, ATVs, and other recreational vehicles. The core All Balls Racing brand supplies bearings, seals, cables, and carburetor rebuild kits, while a portfolio of retained sub-brands — Hot Rods (connecting rods), Vertex (pistons), Hot Cams (camshafts), Cylinder Works (cylinders), and Pivot Works (suspension and steering kits) — extends coverage across the full engine and chassis rebuild path. Product categories also include wheel bearings, swing arm and linkage kits, suspension components, differentials, ball joints, tie rod kits, A-arm kits, chain rollers, and fork conversion kits, sold as comprehensive kits rather than individual SKUs.

The company serves two primary customer segments: do-it-yourself powersports enthusiasts performing their own maintenance, and authorized powersports dealers stocking parts for service departments. Distribution runs through a dual channel: a direct e-commerce storefront at allballsracing.com with vehicle-specific search filters (type, year, make, model), and a physical dealer network accessed via a 'Find a Dealer' locator and 'Become a Dealer' onboarding flow. Marketing reaches both segments through organic social (Facebook, Instagram, YouTube), a blog, email support, and technical resources such as size charts and downloadable catalogs.

Revenue mechanics are one-time transactional sales of physical replacement parts, with no disclosed subscription or licensing model. Pricing is not publicly disclosed and is likely tiered across dealer and consumer channels. The company is private, headquartered in the USA based on the Iowa-area-code contact number (515-402-8000), with no parent company, no disclosed funding rounds, no disclosed management team, and no disclosed acquisitions or partnerships in the source data.

Name

Interparts Industries

Legal name

All Balls

Website

https://interparts.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Interparts Industries operates the All Balls Racing Group, a USA-based manufacturer and distributor of replacement parts for powersports vehicles, supplying bearings, seals, cables, carburetor rebuild kits, and engine and chassis components under multiple sub-brands to both DIY enthusiasts and authorized powersports dealers.

Ownership category

akta.pro rank

Product category

Powersports Aftermarket Parts

NAICS

Motor Vehicle Steering and Suspension Components (except Spring) Manufacturing (33633), Motor Vehicle Transmission and Power Train Parts Manufacturing (33635), Automotive Parts, Accessories, and Tire Retailers (4413)

SIC

Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Ball & Roller Bearings (3562)

akta.pro primary industry

Powersports Aftermarket Parts & Accessories Manufacturing (IMACAEAO)

akta.pro secondary industry

Powersports Chassis, Suspension, Steering & Braking Systems Manufacturing (IMACAEAK)

Keywords

• Powersports replacement parts
• Motorcycle aftermarket parts
• ATV drivetrain components
• Engine rebuild kits
• Chassis and suspension parts

Headquarters

HQ city

Plainview

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. Powersports Replacement Parts Sales: Revenue generated through direct sales of replacement parts and kits to powersports dealers and end consumers. Products include wheel bearings, swing arm and linkage kits, differential bearing seal kits, suspension components, ball joints, tie rod kits, A-arm kits, carburetor rebuild kits, cables, and more. Sales occur through e-commerce website and dealer network.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Interparts Industries manufactures and distributes replacement parts for powersports vehicles including motorcycles and ATVs. The product range covers bearings, seals, cables, carburetor rebuild kits, suspension components, differentials, ball joints, tie rod kits, and A-arm kits, organized under multiple sub-brands targeting drivetrain, engine, and chassis subsystems. Sales are conducted through both an own e-commerce site and a dealer network.

Product overview

All Balls Racing Group is a powersports parts company offering a comprehensive portfolio of replacement and upgrade components. The core brand All Balls Racing provides bearings, seals, cables, and carburetor rebuild kits, while subsidiary brands expand the portfolio: Hot Rods (connecting rods), Vertex (pistons), Hot Cams (camshafts), Cylinder Works (cylinder kits), and Pivot Works (suspension/steering). Product categories include wheel bearings, swing arm/linkage kits, suspension components, differentials, ball joints, tie rods, A-arm kits, chain rollers, and fork conversions. The company serves both dealers and DIY consumers with kit-based solutions for complete engine and chassis rebuilding.

Differentiator

Problem solved

Functional benefit

Brands

• Hot Rods: Powersports connecting rods and engine components
• Vertex
• Hot Cams
• Cylinder Works
• Pivot Works
• All Balls Racing Merch

Products and services

• Bearings & Seals
• Cables
• Carburetor Rebuild Kits
• Suspension Components
• Differentials
• Ball Joints
• Tie Rod Kits
• A-Arm Kits
• Hot Rods (sub-brand engine and drivetrain components)
• Vertex (sub-brand engine components)
• Hot Cams (sub-brand camshafts and valvetrain components)
• Cylinder Works (sub-brand cylinders and top-end engine components)
• Pivot Works (sub-brand bearings, seals, and chassis kits)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights4 records

Direct peers

• Rocky Mountain ATV/MC: Large online retailer of powersports parts, tires, and accessories focused on motorcycles, ATVs, UTVs, and snowmobiles. Comparable to All Balls Racing Group as a destination for DIY riders buying aftermarket replacement parts, with deep fitment search and a broad inventory.
• Tusk: Off-road and ATV/UTV aftermarket parts brand offering wheels, suspension, drivetrain, and maintenance components. Comparable to All Balls Racing Group in providing multi-system rebuild and upgrade kits to off-road powersports enthusiasts and dealers.
• Chaparral Motorsports: Motorcycle and powersports dealer and retailer carrying parts, accessories, and gear across major brands. Comparable to All Balls Racing Group in combining dealership-scale retail with broad aftermarket parts availability for DIY and service customers.
• QuadBoss: Aftermarket parts brand specializing in ATV/UTV components such as bearings, suspension, and drivetrain kits. Closely comparable to All Balls Racing Group's kit-based, multi-system approach to powersports replacement parts, especially for off-road segments.
• Tucker Rocky / BikeBandit: Distributor and retailer of powersports parts, accessories, and gear with strong dealer and consumer channels (BikeBandit.com). Directly comparable to All Balls Racing Group in serving both dealer and DIY customers with broad aftermarket parts catalogs.
• WPS (Western Powersports): Distributor of powersports parts and accessories serving dealers across the U.S. with motorcycle, ATV/UTV, and snowmobile coverage. Comparable to All Balls Racing Group in distributing multi-brand aftermarket kits and components to a dealer network.
• RevZilla: Major online motorcycle parts, gear, and accessories retailer (now part of Comoto Holdings) with strong content, fitment tools, and enthusiast community. Comparable to All Balls Racing Group in serving DIY motorcycle riders with deep parts catalogs, fitment search, and educational content.
• Dennis Kirk: Long-standing powersports aftermarket retailer selling parts, accessories, and gear for motorcycles, ATVs, and snowmobiles via catalog and e-commerce. Comparable to All Balls Racing Group in targeting DIY consumers with kit-based and component-based parts solutions.
• Parts Unlimited: Largest wholesale distributor of powersports parts, accessories, and apparel in North America. Directly comparable to All Balls Racing Group as a B2B and B2C supplier of aftermarket parts to powersports dealers and consumers, with a similarly broad catalog covering multiple vehicle systems.

Emerging players

• Motostyle / EPI (Engineered Performance Industries): Aftermarket manufacturer of clutches, pulleys, and drivetrain upgrade kits for UTVs and ATVs. Comparable to All Balls Racing Group's engine and drivetrain rebuild sub-brands (Hot Rods, Vertex, Pivot Works) in providing kit-based drivetrain upgrades to off-road powersports enthusiasts.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@AllBalls_Racing
• Facebookfacebook.com/allballsracinginc
• Instagraminstagram.com/allballsracing_
• LinkedInlinkedin.com/company/interparts-industries-inc-

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Interparts Industries