Right Now Heating, Air Conditioning, Plumbing & Electrical
Right Now Heating, Air Conditioning, Plumbing & Electrical is a Boise-based multi-trade home services company operating nine locations across Idaho and Washington, delivering residential and light-commercial HVAC, plumbing, and electrical service, installation, and financing since 2001 under PE ownership.
- Company typePrivate
- Founded2001
- HeadquartersBoise, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Right Now Heating, Air Conditioning, Plumbing & Electrical does
Right Now Heating, Air Conditioning, Plumbing & Electrical is a multi-trade residential and light commercial home services company headquartered in Boise, Idaho, founded in 2001 and operating from nine service locations across Idaho and Washington. The company delivers HVAC, plumbing, and electrical services under a single brand, with 24/7 emergency response, a 'Family Plan' recurring maintenance program, and aggressive promotional pricing (e.g., $49 A/C tune-ups, $100 off HVAC repairs, up to $1,500 off system replacements). Service delivery is direct-to-consumer via phone, online scheduling, and field dispatch from regional branches.
The underlying technology stack is conventional home-services equipment: industry-standard HVAC, plumbing, and electrical repair techniques, plus hydro-jetting (2,500 PSI) and waterproof camera diagnostics for sewer work, and a small specialty product line including the PureWash ozone laundry system, ductless mini-splits, geothermal heat pumps, EV home chargers, and smart home integration. The company sells and services equipment from more than 20 brands, including Rheem, Carrier, Lennox, Trane, Goodman, American Standard, and AprilAire. No proprietary AI, software platform, or patent portfolio is disclosed.
Right Now's revenue model combines transactional service revenue, hardware sales (equipment and parts), 0%-APR 60-month financing on qualifying purchases, and a modest recurring maintenance subscription. The customer base is fragmented residential homeowners in Idaho and eastern Washington, with a secondary commercial segment. Since 2021, the company has been owned by Tampa-based Apex West Region Holdco, and since that ownership change it has accumulated 23 of the 33 total consumer complaints filed with the Idaho Attorney General since 2019, culminating in an AG investigation opened April 10, 2025 and a transparency-focused settlement running through 2028.
Right Now Heating, Air Conditioning, Plumbing & Electrical firmographics
Firmographics- Name
- Right Now Heating, Air Conditioning, Plumbing & Electrical
- Legal name
- Right Now Heating and Air Conditioning
- Website
- https://rightnowheatcool.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Right Now Heating, Air Conditioning, Plumbing & Electrical is a Boise-based multi-trade home services company operating nine locations across Idaho and Washington, delivering residential and light-commercial HVAC, plumbing, and electrical service, installation, and financing since 2001 under PE ownership.
- Ownership category
- akta.pro rank
Right Now Heating, Air Conditioning, Plumbing & Electrical industry classification
Industry- Product category
- Residential HVAC, Plumbing & Electrical Services
- NAICS
- Plumbing, Heating, and Air-Conditioning Contractors (238220), Plumbing, Heating, and Air-Conditioning Contractors (23822)
- SIC
- Electrical Work (1731), Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- HVAC Service, Maintenance & Repair (BPABACAA)
- akta.pro secondary industries
- Residential HVAC System Installation (Furnace/AC/Heat Pump) (HSAOAGAA), HVAC System Cleaning & Coil Service (Indoor Units) (HSAOAHAK), Plumbing (Residential & Commercial) (EDAOACAA), Expansion Tank, Circulator Pump & Zone Valve Service (HSAOACAG), Duct Sealing, Insulation & Airflow Balancing (HSAOAIAH)
Keywords
Where Right Now Heating, Air Conditioning, Plumbing & Electrical is headquartered
LocationHeadquarters
- HQ city
- Boise
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Right Now Heating, Air Conditioning, Plumbing & Electrical business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- HVAC Services: Revenue from air conditioning and heating services including repairs, tune-ups, installations, and replacements. Services offered 24/7 with emergency response capabilities.
- Plumbing Services: Revenue from plumbing services including water heater services, drain cleaning, sewer cleaning, frozen pipe repair, faucet replacement, toilet repair, bathtub/shower services, water softeners, and water filters.
- Electrical Services: Revenue from electrical services including EV home charger installation, ceiling fan, circuit breaker, emergency electrical repair, electrical switches and outlets, standby generators, hot tub wiring, and panel upgrades.
- Equipment and Parts Sales: Revenue from selling and installing HVAC equipment, water heaters, water softeners, water filters, and related home comfort products. The company offers financing options for larger purchases.
- Maintenance Plans: The company offers a Family Plan that includes a 16-point furnace tune-up and ongoing maintenance services to generate recurring revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard HVAC Repair Services |
| Unit Pricing | Pay-as-you-go | HVAC Replacement Packages |
| Subscription | Monthly | Financing Plans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Right Now Heating, Air Conditioning, Plumbing & Electrical product offering
Product offeringCore offering
Right Now Heating, Air Conditioning, Plumbing & Electrical provides residential and light-commercial HVAC, plumbing, and electrical services across Idaho, eastern Washington, and Oregon. Offerings include repair, installation, and replacement of air conditioning, heating (furnaces, heat pumps, geothermal), plumbing (drains, sewers, water heaters, softeners, filters, PureWash), and electrical systems (EV chargers, generators, panels, smart home), supported by 24/7 emergency response and 0%/60-month financing.
Product overview
Right Now Heating, Air Conditioning, Plumbing & Electrical is a multi-service home comfort company offering a unified suite of services rather than a single software product. The core offerings span four main service categories: Air Conditioning Services (including AC repair, installation, ductless mini-split systems, and duct cleaning), Heating Services (furnace repair, heat pumps, geothermal systems), Plumbing Services (drain cleaning, water heaters, water softeners, PureWash laundry system), and Electrical Services (EV chargers, generators, smart home). They work on all major HVAC, plumbing, and electrical equipment brands including Rheem, Carrier, Lennox, Trane, and others. The company operates as a local service provider with locations across Idaho and Pasco, Washington, offering 24/7 emergency service and financing options for customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Air Conditioning Services
Quantifiable outcome
- New AC units can reduce energy consumption by 20% to 50% during summer months
- +7 more outcomes
Companies that use Right Now Heating, Air Conditioning, Plumbing & Electrical
Customer profileSegments2 records
Ideal customer profiles2 records
Right Now Heating, Air Conditioning, Plumbing & Electrical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Right Now Heating, Air Conditioning, Plumbing & Electrical partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- RheemminorProduct brand partner. The company installs and services Rheem HVAC equipment, water heaters, and related products.
- CarrierminorProduct brand partner. The company installs and services Carrier air conditioning and heating systems.
- LennoxminorProduct brand partner. The company installs and services Lennox HVAC equipment.
- TraneminorProduct brand partner. The company installs and services Trane HVAC systems.
- American StandardminorProduct brand partner. The company installs and services American Standard heating and air conditioning equipment.
- GoodmanminorProduct brand partner. The company installs and services Goodman air conditioning and heating products.
- AprilAireminorProduct brand partner. AprilAire provides air quality and ventilation products including air purifiers and ventilators that the company installs.
- WhirlpoolminorProduct brand partner. The company installs Whirlpool water heaters, water softeners, and related home appliances.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Right Now Heating, Air Conditioning, Plumbing & Electrical competitors and assessment
Company assessmentBroad incumbents
- HomeServe USA: Home warranty and on-demand repair services company covering plumbing, electrical, and HVAC line items. Comparable in residential home repair service delivery and subscription-style recurring revenue model.
- Authority Brands: Multi-brand home services franchisor (Mr. Sparky, Benjamin Franklin Plumbing, The Grounds Guys, etc.). Comparable as a PE-backed platform consolidating residential home services trades including HVAC, plumbing, and electrical.
- Neighborly: Parent of multiple home services franchise brands (including Mr. Rooter, Aire Serv, Mr. Electric). Comparable as a multi-brand home services platform with overlapping trade categories (HVAC, plumbing, electrical).
- Carrier Corporation: Major HVAC equipment manufacturer that also operates a global dealer/installer network. Right Now is a Carrier dealer; comparable in residential HVAC category leadership and brand-tier positioning in the Treasure Valley market.
- Trane Technologies: Global HVAC equipment manufacturer with extensive Trane/American Standard dealer network. Right Now services and installs Trane and American Standard units, making this a key product-supply and brand-tier peer in residential HVAC.
Direct peers
- ARS-Rescue Rooter: Multi-trade residential HVAC, plumbing, and electrical home services platform owned by American Residential Properties (PE-backed). Closest comparable in business model: PE-owned multi-trade home services roll-up serving multiple U.S. geographies.
- Service Experts: Large HVAC and plumbing residential services company (owned by CIENA Investments). Direct comparable in residential HVAC/plumbing service delivery, technician employment model, and geographic multi-branch operating structure.
- Comfort Systems USA: National mechanical contractor providing HVAC installation, service, and plumbing across commercial and industrial markets. Comparable as a multi-branch mechanical services operator, though more commercial-skewed than Right Now.
- Roto-Rooter: Leading U.S. plumbing and drain cleaning services company with national 24/7 emergency positioning. Directly comparable in plumbing/drain service delivery, residential customer focus, and 24/7 dispatch model.
- Mr. Rooter Plumbing: Neighborly-owned plumbing franchise brand with residential focus and multi-trade service expansion. Comparable as a residential plumbing services operator with national footprint and multi-trade positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Right Now Heating, Air Conditioning, Plumbing & Electrical social profiles
Digital presenceRight Now Heating, Air Conditioning, Plumbing & Electrical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Right Now Heating, Air Conditioning, Plumbing & Electrical leadership team
Management profileNumber of profiles
Right Now Heating, Air Conditioning, Plumbing & Electrical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Right Now Heating, Air Conditioning, Plumbing & Electrical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Right Now Heating, Air Conditioning, Plumbing & Electrical
What does Right Now Heating, Air Conditioning, Plumbing & Electrical do?
Right Now Heating, Air Conditioning, Plumbing & Electrical provides residential and light-commercial HVAC, plumbing, and electrical services across Idaho, eastern Washington, and Oregon. Offerings include repair, installation, and replacement of air conditioning, heating (furnaces, heat pumps, geothermal), plumbing (drains, sewers, water heaters, softeners, filters, PureWash), and electrical systems (EV chargers, generators, panels, smart home), supported by 24/7 emergency response and 0%/60-month financing.
Is Right Now Heating, Air Conditioning, Plumbing & Electrical a public or private company?
Right Now Heating, Air Conditioning, Plumbing & Electrical is a private company. It is classified as private equity controlled and is currently operating.
When was Right Now Heating, Air Conditioning, Plumbing & Electrical founded?
Right Now Heating, Air Conditioning, Plumbing & Electrical was founded in 2001. It employs 501 to 1,000 people.
Where is Right Now Heating, Air Conditioning, Plumbing & Electrical based?
Right Now Heating, Air Conditioning, Plumbing & Electrical is headquartered in Boise, United States, in the North America region.
How does Right Now Heating, Air Conditioning, Plumbing & Electrical make money?
Five revenue lines are on record. HVAC Services are the primary driver. The others are plumbing Services, electrical Services, equipment and Parts Sales and maintenance Plans.
Who are Right Now Heating, Air Conditioning, Plumbing & Electrical's main competitors?
Broad incumbents on record are HomeServe USA, Authority Brands, Neighborly, Carrier Corporation and Trane Technologies. Direct peers are ARS-Rescue Rooter, Service Experts, Comfort Systems USA, Roto-Rooter and Mr. Rooter Plumbing.
Does Right Now Heating, Air Conditioning, Plumbing & Electrical have an API?
No public API is recorded for Right Now Heating, Air Conditioning, Plumbing & Electrical.
What industry is Right Now Heating, Air Conditioning, Plumbing & Electrical in?
Right Now Heating, Air Conditioning, Plumbing & Electrical's product category is Residential HVAC, Plumbing & Electrical Services. Its primary akta.pro industry code is BPABACAA, HVAC Service, Maintenance & Repair, with a secondary code of HSAOAGAA, Residential HVAC System Installation (Furnace/AC/Heat Pump). Its NAICS code is 238220 and its SIC code is 1731.