elink.io
elink.io is a SaaS content curation platform that lets marketing, sales, PR, and research professionals bundle web links into responsive newsletters, hosted pages, social bio links, and RSS website widgets without coding.
- Company typePrivate
- Founded2017
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What elink.io does
elink.io is a web-based SaaS content curation platform that enables individuals and small teams to bundle web links into newsletters, web pages, social bio links, and RSS-driven website widgets without coding. Founded around 2016-2017 and operated by HKSR Group LLC (with affiliated Bit Tech Labs Inc.) out of San Francisco, the company serves a horizontal mix of marketing, sales, public relations, research, remote teams, education, web developers, affiliate marketers, real estate, political, and non-profit users, with claimed 70,000-80,000+ professionals globally.
The product suite is organized around a shared template engine and link-extraction engine. Core modules include a Browser-Extension Bookmark Manager, Email Newsletter Creator (HTML output compatible with any third-party ESP), hosted/embeddable Web Page Builder, RSS Feed Reader, Website Widgets, Social Bio Links, Content Automation (scheduled RSS-to-newsletter pipelines), and Collaboration Tools, underpinned by 50+ responsive design layouts. Distribution flows through 18 native third-party integrations — Mailchimp, WordPress, Wix, Squarespace, Webflow, Active Campaign, Aweber, Constant Contact, GetResponse, Gmail, Intercom, Sendinblue, Zoho, Google Sites, Weebly, GoDaddy, Blogger, and MailerLite — plus a Zapier connector bridging to 1,000+ apps.
The business model is self-serve, product-led SaaS with a free tier and undisclosed paid subscription plans, supplemented by a 25% recurring affiliate program managed through FirstPromoter (90-day conversion window, $50 minimum payout, PayPal). Pricing is not publicly disclosed. The company is privately held, bootstrapped (no disclosed funding rounds), GDPR/CCPA/COPPA compliant, and operates with 1-10 employees — including co-founders Raj Sandhu and Saje Sandhu. The most notable platform milestone is the elink 5.0 release in 2021.
elink.io firmographics
Firmographics- Name
- elink.io
- Legal name
- HKSR Group LLC
- Website
- https://elink.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- elink.io is a SaaS content curation platform that lets marketing, sales, PR, and research professionals bundle web links into responsive newsletters, hosted pages, social bio links, and RSS website widgets without coding.
- Ownership category
- akta.pro rank
elink.io industry classification
Industry- Product category
- Content Curation Software
- NAICS
- Web Search Portals and All Other Information Services (519290), Software Publishers (5132), Software Publishers (513210)
- SIC
- Miscellaneous Publishing (2741), Services-Computer Programming Services (7371), Services-Advertising (7310)
- akta.pro primary industry
- Recommendation & Discovery Engines (content/product) (BPAMAAAG)
- akta.pro secondary industries
- Topic/Interest-Based Content Discovery Apps (MPACAKAB), Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI)
Keywords
Where elink.io is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
elink.io business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Plans: Monthly and annual subscription fees for premium features. Users can upgrade from free tier to paid plans for additional functionality.
- Affiliate Program: 25% recurring commission on sales generated from referrals that convert to paid plans within 90 days. For monthly plans, commissions are recurring over first year of billing cycles.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
elink.io product offering
Product offeringCore offering
elink.io is a web-based SaaS platform that enables users to curate web links into visual content assets. Its core offerings include a bookmark manager (browser extension), an email newsletter creator, a web page builder, an RSS feed reader, social bio link pages, and content automation. The platform auto-extracts thumbnails and metadata from URLs, offers 50+ responsive templates, and publishes to email service providers, website builders, and 1,000+ apps via Zapier.
Product overview
elink.io is a content creation platform organized as a unified suite of integrated modules centered on visual web link curation and multi-channel content distribution. The core platform consists of the Bookmark Manager for saving and organizing web content, the Web Page Builder for creating hosted or embedded content pages, and the Email Newsletter Creator for producing responsive HTML newsletters. These are complemented by the RSS Feed Reader and Website RSS Widget for feed-based content aggregation, Social Bio Links for link-in-bio use cases, Content Automation for scheduled/auto-generated newsletters, and Collaboration Tools for team-based workflows. All products share a common template engine (50+ responsive layouts) and integrate natively with major email service providers (Mailchimp, Active Campaign, Aweber, etc.) and website builders (WordPress, Wix, Squarespace, etc.), with additional reach via Zapier to 1,000+ apps. The platform is co-branded with Bit.ai, sharing the same parent company Bit Tech Labs, Inc.
Differentiator
Problem solved
Functional benefit
Products and services
- Bookmark Manager
- Email Newsletter Creator
- Web Page Builder
- RSS Feed Reader
- Content Automation
- Social Bio Links
- elink Templates
- Website RSS Widget
- Content Curation Tool
Quantifiable outcome
- Users report saving 90% of the time it would take to create similar content manually
Companies that use elink.io
Customer profileNamed customers4 records
Segments11 records
Ideal customer profiles3 records
elink.io technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature8 records
elink.io partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ZapiercoreZapier integration allows elink to connect to over 1,000+ applications for automated workflows. Users can create Zaps to connect elink with other tools in their stack for publishing and content automation.
- MailchimpcoreNative integration with Mailchimp for seamless newsletter distribution. Users can create newsletters in elink and send directly through Mailchimp.
- WordPresscoreNative WordPress integration and WordPress plugin available. Users can embed elink content directly into WordPress websites.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
elink.io competitors and assessment
Company assessmentBroad incumbents
- Buffer: Buffer is a social media management platform serving similar SMB and individual creator segments. Its broader social publishing capabilities compete with parts of elink's Social Bio Links and content sharing value proposition.
- Mailchimp: Mailchimp is a broad email marketing platform. It is both a key integration partner for elink's newsletter distribution and an overlapping solution for email campaigns, making it both a channel and a partial competitor.
Emerging players
- Substack: Substack is a leading newsletter publishing platform. While Substack focuses on long-form author newsletters, elink's Email Newsletter Creator competes in the broader curated-newsletter category targeting marketers and content curators.
- Curated (curated.com): Curated is a curated content platform for product recommendations and newsletters. It overlaps with elink's content curation and email newsletter use cases in the marketing and e-commerce verticals.
Direct peers
- Scoop.it: Scoop.it is a content curation platform for professionals and enterprises. elink's Content Curation module explicitly targets Scoop.it, offering similar topic-based content aggregation and bundling capabilities.
- Pocket (Mozilla): Pocket is a bookmarking and read-later service. elink's Bookmark Manager is positioned as a Pocket replacement, targeting the same content-saving and organization use case with visual bookmarking features.
- Feedly: Feedly is an RSS reader and content curation platform. elink explicitly positions its RSS Feed Reader as a Feedly replacement, making it a direct competitor in the feed-reading and content bundling category.
- Raindrop.io: Raindrop.io is a visual bookmark manager. elink explicitly identifies it as a replacement target, competing in the same bookmark organization and tag-based categorization space.
- Linktree: Linktree is the dominant link-in-bio platform for social media. elink's Social Bio Links feature directly competes in this category, offering a similar visual landing page solution for Instagram, Twitter, and Facebook.
- Paper.li: Paper.li creates automated newspapers from web and social content. elink positions itself as a Paper.li alternative, addressing the same automated content curation use case for newsletters and web publications.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
elink.io social profiles
Digital presenceelink.io compliance and trust
Trust signalCompliance3 records
elink.io financial estimates
Financial estimateRevenue estimate
Valuation estimate
elink.io leadership team
Management profileNumber of profiles
Profiles2 records
elink.io funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
elink.io M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about elink.io
What does elink.io do?
elink.io is a web-based SaaS platform that enables users to curate web links into visual content assets. Its core offerings include a bookmark manager (browser extension), an email newsletter creator, a web page builder, an RSS feed reader, social bio link pages, and content automation. The platform auto-extracts thumbnails and metadata from URLs, offers 50+ responsive templates, and publishes to email service providers, website builders, and 1,000+ apps via Zapier.
Is elink.io a public or private company?
elink.io is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was elink.io founded?
elink.io was founded in 2017. It employs 1 to 10 people.
Where is elink.io based?
elink.io is headquartered in San Francisco, United States, in the North America region.
How does elink.io make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are affiliate Program.
Who are elink.io's main competitors?
Broad incumbents on record are Buffer and Mailchimp. Emerging players are Substack and Curated (curated.com). Direct peers are Scoop.it, Pocket (Mozilla), Feedly, Raindrop.io, Linktree and Paper.li.
Does elink.io have an API?
No public API is recorded for elink.io.
What industry is elink.io in?
elink.io's product category is Content Curation Software. Its primary akta.pro industry code is BPAMAAAG, Recommendation & Discovery Engines (content/product), with a secondary code of MPACAKAB, Topic/Interest-Based Content Discovery Apps. Its NAICS code is 519290 and its SIC code is 2741.