What Dexion does

Dexion is an Asia-Pacific industrial storage solutions provider founded in 1937 in London by Demetrius Comino and now operating as a wholly owned subsidiary of Singapore-based Tech-Link Group (acquired in 2017). With 500+ employees, the company designs, manufactures, and distributes warehouse racking systems, automated storage and retrieval systems (ASRS), mobile shelving, and commercial interior storage products across Australia, New Zealand, and Asia — with regional headquarters in Seven Hills (Australia), Auckland (New Zealand), and Shah Alam (Malaysia). Core product lines include the Dexion 808 ASRS (engineered for high-bay warehouses up to 60 metres, independently tested by Australian universities), the MDS ASRS multi-directional shuttle (launched 2024), the HDS Shuttle semi-automated system, Speedlock selective pallet racking, and the Compactus mobile shelving family (Freetrack 2, Mekdrive 3, MaxiDRIVE, Eclipse, Mech Assist).

The company runs a hybrid go-to-market combining direct enterprise sales with project-based design, manufacturing, and integration services through specialist intralogistics teams, alongside an extensive franchisee and supply centre distribution network across Australia, New Zealand, and Asia (with service centres in Brunei, Indonesia, Pakistan, Philippines, Sri Lanka, Thailand, Timor-Leste, Vietnam). Manufacturing is concentrated at the LEED Gold-certified Dexion Smart Hub in Shah Alam, Malaysia. Dexion serves enterprise customers across third-party logistics, automotive, food and beverage, healthcare, manufacturing, retail, government, and education — with named reference clients including DHL, Toll Logistics, Linfox, LF Logistics, Nestlé, Fonterra, Arnott's, Kimberly Clark, Monde Nissin, Toyota, Sony DADC, STIHL, ResMed, and Footlocker.

Revenue is generated primarily through hardware sales of pallet racking, shelving, and ASRS systems, complemented by professional design and integration services and a franchise distribution channel. Pricing is quote-based and project-specific with no public list pricing. The 2024 rebranding of Dexion Integrated Systems to Dexion Automation and the 2024 launch of the MDS ASRS signal a strategic emphasis on automated warehouse solutions, while cumulative track record includes over 1 billion pallet positions and 1 billion lineal metres of shelving delivered.

Name

Dexion

Legal name

Dexion

Website

https://dexion.com.au

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Dexion is an Asia-Pacific industrial storage solutions provider (founded 1937) that designs, manufactures, and distributes pallet racking, automated storage and retrieval systems (ASRS), and mobile shelving across Australia, New Zealand, and Asia. A wholly owned subsidiary of Tech-Link Group, it serves 3PL, manufacturing, retail, healthcare, and government enterprise clients through direct sales and a franchise network.

Ownership category

akta.pro rank

Headquarters

HQ city

Seven Hills

HQ country

Australia

HQ region

Oceania

Offices11 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Industrial Racking Systems: Sale of warehouse storage racks and industrial racking systems including selective pallet racking, push-back racking, narrow aisle racking, and ASRS systems. Project-based sales with custom design and installation.
2. Commercial Shelving and Storage: Sale of commercial and office storage solutions including shelving systems, office cabinets, compactus units, and lockers.
3. Design and Integration Services: Specialist intralogistics services including facility design, solution integration, and project management for warehouse storage implementations.
4. Franchise and Supply Centre Network: Independent franchisees and supply centres across Asia-Pacific distribution network selling and servicing Dexion products locally.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Dexion designs, manufactures, sells, and installs industrial storage systems including pallet racking, automated storage and retrieval systems (ASRS), multi-directional shuttles, mobile shelving, and commercial/office storage solutions. The company serves enterprise customers across logistics, manufacturing, food and beverage, automotive, healthcare, government, education, and records management, with operations spanning Australia, New Zealand, and Asia through direct sales teams and a franchise network. Manufacturing is concentrated at the LEED Gold-certified Dexion Smart Hub facility in Malaysia.

Product overview

Dexion is an industrial and commercial storage solutions provider offering a comprehensive portfolio of warehouse racking systems, automation solutions, interior storage products, and office furniture. The product portfolio spans four main categories: Industrial Storage (pallet racking systems including Selective, Push Back, HDS Shuttle, Flow Through, Double Deep, Narrow Aisle, Cantilever, and Rack Clad), Automation (ASRS Racking/Dexion 808, MDS ASRS multi-directional shuttle, and Smart Roller Conveyors), Interior Storage (Compactus mobile shelving systems in multiple variants, shelving including Ultima CI-80 and Ultima Longspan, lockers, office cabinets, and digital locks), and Warehouse Equipment (HVLS fans, industrial doors, dock equipment). The solutions are designed for industries including third-party logistics, automotive, records management, healthcare, and e-commerce, with operations across Australia, New Zealand, and Asia. The company operates as a subsidiary of Tech-Link Group and has been delivering storage solutions since 1937.

Differentiator

Problem solved

Functional benefit

Brands

• HDS Shuttle: High-Density Storage Shuttle - a semi-automated system designed for high density storage providing up to 25% increase in storage space.
• MDS ASRS
• Dexion 808
• Compactus
• Speedlock
• Freetrack 2
• Mekdrive 3
• Eclipse
• Tech-Link

Products and services

• Selective Pallet Racking (Dexion Speedlock) Cost-effective, high-capacity selective pallet rack system providing individual access to all pallets to full warehouse height with easy beam adjustment for variable pallet heights, designed for warehouses requiring versatile pallet storage.
• Push Back Racking System High-density storage system allowing up to six pallets deep per channel with gravity-fed operation on a FILO basis, ideal for large batches of same SKUs and cold storage applications.
• HDS Shuttle (High-Density Storage Shuttle) Semi-automated high-density storage shuttle system that travels on support rails to retrieve and deposit pallets, controlled via RF remote with smart safety sensors for obstruction detection, providing up to 25% increase in storage space compared to other pallet racking systems.
• Flow Through Racking Gravity-fed pallet flow racking system for FIFO inventory management in high-turnover applications.
• Double Deep Racking Pallet racking configuration that stores two pallets deep, increasing storage density compared to standard selective racking.
• Narrow Aisle Racking Racking system designed to maximize warehouse space by reducing aisle width while maintaining forklift access.
• Cantilever Racking Storage racking system with cantilever arms for storing long, bulky, or irregularly shaped items.
• Raised Storage Area / Mezzanine Structures

Quantifiable outcome

• Up to 25% increase in storage space with HDS Shuttle compared to other pallet racking systems
• +3 more outcomes

Named customers40 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• QIMAcoreImplementation/ SI/ Consulting Partner · 1 January 2023QIMA conducted the comprehensive SMETA 4 Pillar ethical trade audit at Dexion's Malaysian manufacturing facility in 2023. The audit covers labour standards, health and safety, environment, and business ethics practices.
• Tech-Link GroupcoreOthers · 1 January 2017Tech-Link Group acquired Dexion Asia Pacific in 2017. Tech-Link Group comprises SSinolog Properties (real estate development focused on logistics and industrial property) and the Dexion Group. Founder Tan Hock Seng serves as Chairman.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SSI Schaefer: Germany-based global leader in intralogistics offering pallet racking, ASRS, shuttle systems, and warehouse automation. Directly comparable to Dexion across its full product portfolio and enterprise customer base.
• Jungheinrich: German intralogistics provider spanning pallet racking, forklifts, and warehouse automation. Overlaps directly with Dexion's industrial storage and automation solutions, particularly across global enterprise accounts.
• Mecalux: Spanish-headquartered specialist in pallet racking, shelving, and ASRS systems with global manufacturing footprint. Direct competitor to Dexion in industrial storage and automated warehouse solutions.
• Daifuku: Japanese material handling systems leader with strong APAC presence in ASRS, conveyors, and cleanroom storage. Highly comparable to Dexion's automation division and overlapping customer base across Asian manufacturing and logistics.
• Swisslog: Swiss warehouse automation and ASRS specialist (part of KUKA), serving global retail, e-commerce and 3PL customers. Directly comparable to Dexion Automation's MDS ASRS and HDS Shuttle offerings.
• Knapp: Austrian intralogistics specialist in shuttle-based ASRS, order fulfilment, and warehouse automation. Comparable to Dexion Automation in serving large 3PL, retail and e-commerce DCs across APAC.
• TGW Logistics Group: Austrian provider of highly automated warehouse and distribution centre solutions, including shuttle and ASRS systems. Direct peer to Dexion in serving enterprise customers with integrated storage and automation.
• Interroll: Swiss manufacturer of material handling components including conveyors, rollers, and sorters used inside automated warehouses. Comparable to Dexion Smart Roller Conveyors line and broader warehouse equipment portfolio.
• Nedcon (Gonvarri Material Handling): Dutch-headquartered manufacturer of industrial pallet racking and storage systems across Europe and globally. Closest direct competitor to Dexion's Speedlock selective racking and broader industrial storage line.
• Redirack: Australian-owned pallet racking and warehouse storage solutions provider. Direct regional competitor to Dexion's Australian industrial storage business with overlapping mid-market and enterprise customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/dexionaustralia

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dexion