Monster XP
- Company typePrivate
- Founded2018
- HeadquartersOrlando, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
Monster XP firmographics
Firmographics- Name
- Monster XP
- Legal name
- SC3 XP Holdings, LLC
- Website
- https://monsterxp.net
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Monster XP industry classification
Industry- Product category
- Experiential Marketing Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
Keywords
Where Monster XP is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Monster XP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Experiential Campaign Services: Project-based professional services for creating and executing large-format digital experiential and retail consumer engagement programs. Services include concept development, design, hardware provisioning, content creation, installation, execution, and monitoring.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Monster XP product offering
Product offeringCore offering
Monster XP is a turnkey, large-format digital experiential and retail consumer engagement agency that designs, develops, and executes immersive brand activations for top brands and advertising agencies. Their work spans experiential campaigns, retail digital solutions, pop-up shop activations, trade show exhibits, and themed environments, integrating proprietary technologies such as motion-activated displays, augmented reality, RFID Lift & Learn, projection mapping, facial recognition kiosks, and custom software. The company handles every stage from concept and creative development through hardware provisioning, content creation, installation, execution, and post-campaign monitoring.
Product overview
Monster XP is a turnkey, large-format digital experiential and retail consumer engagement agency that partners with top brands and agencies to create consumer activation programs. The company offers a comprehensive portfolio of services including experiential marketing campaigns, retail digital solutions, pop-up shop activations, trade show exhibits, and themed environments. Their technology toolkit includes interactive digital storefronts, touch screen displays, motion activated displays, augmented reality experiences, virtual reality experiences, RFID Lift & Learn systems, photo kiosks, projection mapping systems, LED/LCD video walls, facial recognition kiosks, QR code activations, data capture systems, social media amplification, and digital truck campaigns. The company operates from Orlando, FL and works throughout North America and globally as projects require, having executed thousands of interactive campaigns for clients including Google, Chevrolet, Disney, Coca-Cola, NBCUniversal, Netflix, Microsoft, ESPN, and many others.
Differentiator
Problem solved
Functional benefit
Products and services
- Experiential Marketing Campaigns Large-format digital experiential activations designed to attract consumers and deliver measurable results for brand partners through immersive interactive experiences.
- Retail Digital Solutions
- Pop-Up Shop Activations
- Trade Show Exhibits
- Themed Environments
- Interactive Digital Storefronts Interactive window programs and digital storefront activations that grab attention and drive consumer engagement, including the first interactive window program created for Lexus in the US.
- Digital Truck Campaigns
- MINI Match - Color Detection Technology Activation Proprietary color detection activation that matches consumers with MINI Special Edition vehicles through dynamic messages and selfie sharing.
- Netflix Shadow and Bone Interactive Storefront Activation Multi-market interactive storefront activation for the Netflix Original Series launch featuring linked LCD towers, oversized LED walls, strobe lighting, and gamified experiences.
- Age of Empires IV Times Square Activation One-day Times Square takeover for the Microsoft Age of Empires IV launch, featuring Living Diorama, AR Historical Portal, Smashed Car Prop, and synced screen trebuchet visuals.
- M&M's Jam Sesh Musical Foot Pad Activation Experiential musical remix activation at M&M's World Mall of America using tactile foot pads to control audio channels, generating over 15,500 interactions and 62,000 impressions over 8 weeks.
- JVN Hair Lift & Learn RFID Activation RFID Lift & Learn activation promoting Jonathan Van Ness's haircare line with touchless product education through an application responding to RFID-tagged products.
- Secret #WatchMe Olympic Watch Party Olympic watch party activation in Central Park featuring live-streamed women's Olympic events on a large video wall for Secret's #WatchMe campaign supporting female athletes.
- Disney Cruise Line Mosaic Wall QR Activation Touchless QR code activation at Disney Springs creating mosaic photos for Disney Cruise Line's Disney Wish.
- vVardis Digital Retail Installation Digital retail activation combining LCD and projection technology at vVardis East Hamptons retail experience.
- Champs Sports Combine Digital Mixed Reality System Champs Sports Combine digital mixed reality system deployed at Champs Sports Homefield retail concept in Pembroke Pines, FL, combining RFID and digital mixed reality for an in-store experience.
- JEFRË Facial Scanning Kiosk Installation Touch-free facial scanning kiosk with synchronized projection mapping for JEFRË's One Peace One Love sculpture at the Orlando Museum of Art.
- JEFRË Talking Heads Audio Installation QR code-activated audience response program with multilingual audio elements for JEFRË's Talking Heads installation featuring 16 unique voices.
- RFID Lift & Learn Technology Platform RFID Lift & Learn technology platform that triggers content on digital screens when customers lift products with RFID tags, used in retail and pop-up environments.
- Monday Night Football Program
Quantifiable outcome
- Over 43,000 unique consumer activations for Netflix Shadow & Bone campaign
- +4 more outcomes
Companies that use Monster XP
Customer profileNamed customers30 records
Segments4 records
Ideal customer profiles3 records
Monster XP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature12 records
Monster XP partnerships and signals
Strategic signalScale indicators7 records
Recent moves7 records
Expansion highlights4 records
Monster XP competitors and assessment
Company assessmentDirect peers
- MAS Event Design: MAS Event Design is a full-service experiential agency producing branded environments, trade shows and pop-up installations. Comparable to Monster XP in its end-to-end turnkey delivery model and enterprise client base (entertainment, tech, retail).
- Optimist: Optimist is a creative agency that designs and produces experiential campaigns, digital activations and brand content for major entertainment, tech and lifestyle brands. It is a direct competitor to Monster XP for share of the same experiential marketing budgets.
- MKG: MKG is a Brooklyn-based experience marketing and creative agency that delivers brand experiences, pop-ups, and digital activations for enterprise clients. It is a directly comparable peer, operating in the same experiential/digital activation category as Monster XP with similar customer profiles.
- Sparks: Sparks is a global experiential marketing agency that designs, builds and executes brand experiences, pop-ups, and live events for Fortune 500 clients. Like Monster XP, it competes for the same enterprise experiential budget with multi-market, multi-vertical reach and turnkey creative-to-execution delivery.
- Second Story: Second Story is an experience design studio that creates interactive, multi-sensory branded environments and immersive installations for museums, retail and enterprise clients. It is a direct peer in the interactive-experiential category, particularly where it intersects with Monster XP's projection mapping and AR work.
- Jack Morton Worldwide: Jack Morton is a global brand experience agency that builds experiential programs, digital activations and live events for major brands. It is a close competitor to Monster XP in the same 'consumer engagement programs' market and serves many of the same categories (entertainment, tech, CPG, auto).
- Fake Love (New Rule): Fake Love, now part of New Rule, is an experiential design and production studio that creates immersive brand experiences, installations and interactive environments for major entertainment and tech brands. It is a direct peer comparable in service-line, technology stack, and target clients to Monster XP.
- Mirrored Media: Mirrored Media is a digital experiential agency that builds interactive installations, brand activations and pop-ups using AR, projection mapping and emerging technology. It directly competes with Monster XP on technology-driven consumer engagement for major consumer brands and entertainment properties.
- George P. Johnson Experience Marketing: GPJ is one of the largest experience-marketing agencies in the world, producing brand experiences, trade shows and immersive environments for global enterprises. It is a directly comparable peer given its overlap with Monster XP's experiential and themed-environment service lines for the same brand procurement teams.
Broad incumbents
- Deloitte Digital: Deloitte Digital is the global consultancy's experience-marketing and digital transformation arm, offering experiential design alongside much larger enterprise services. It is a broad incumbent competitor that bids on the same large brand activation RFPs as Monster XP, with greater financial and global scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Monster XP social profiles
Digital presenceMonster XP financial estimates
Financial estimateRevenue estimate
Valuation estimate
Monster XP leadership team
Management profileNumber of profiles
Profiles7 records
Monster XP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Monster XP M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Monster XP
What does Monster XP do?
Monster XP is a turnkey, large-format digital experiential and retail consumer engagement agency that designs, develops, and executes immersive brand activations for top brands and advertising agencies. Their work spans experiential campaigns, retail digital solutions, pop-up shop activations, trade show exhibits, and themed environments, integrating proprietary technologies such as motion-activated displays, augmented reality, RFID Lift & Learn, projection mapping, facial recognition kiosks, and custom software. The company handles every stage from concept and creative development through hardware provisioning, content creation, installation, execution, and post-campaign monitoring.
Is Monster XP a public or private company?
Monster XP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Monster XP founded?
Monster XP was founded in 2018. It employs 51 to 100 people.
Where is Monster XP based?
Monster XP is headquartered in Orlando, United States, in the North America region.
How does Monster XP make money?
One revenue line is on record: experiential Campaign Services.
Who are Monster XP's main competitors?
Direct peers on record are MAS Event Design, Optimist, MKG, Sparks, Second Story, Jack Morton Worldwide, Fake Love (New Rule), Mirrored Media and George P. Johnson Experience Marketing. Deloitte Digital is listed as a broad incumbent.
Does Monster XP have an API?
No public API is recorded for Monster XP.
What industry is Monster XP in?
Monster XP's product category is Experiential Marketing Services. Its primary akta.pro industry code is MPAFAFAF, XR/AR/VR/MR Development Frameworks & Toolchains. Its NAICS code is 541511 and its SIC code is 7990.