Shoot2Sell
Shoot2Sell is a Texas-based full-service real estate media company providing photography, video, aerial, 3D tours, floor plans, and virtual staging to residential agents, builders, developers, and property managers across four Texas metros (DFW, Houston, Austin, San Antonio) with 24-hour delivery.
- Company typePrivate
- Founded2010
- HeadquartersAddison, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Shoot2Sell does
Shoot2Sell is a Texas-based full-service real estate media company founded around 2010, providing photography, video, aerial drone capture, interactive 3D tours (Matterport), 2D and 3D floor plans, image enhancements, and AI-powered virtual staging to real estate professionals. It operates an in-house model with locally stationed photographers across four major Texas metros (Dallas-Fort Worth, Houston, Austin, San Antonio), positioning against solo freelancers and national chains by offering standardized quality, single-visit multi-service capture, and 24-hour standard delivery through a unified client dashboard. The company claims 300K+ properties shot over 15+ years and serves residential agents, brokers, builders, developers, commercial brokers, property managers, and short-term rental hosts.
The underlying technology is primarily a services platform layered with booking and delivery tooling rather than a software product: a self-serve online booking system enabling sub-60-second appointment confirmation, a secure client portal (client.shoot2sell.com) for file delivery and invoicing, and a unified dashboard that consolidates media, scheduling, and invoices across all property types and markets. AI is applied in one product area (virtual staging) and there are no disclosed APIs, SDKs, or integrations; the core asset is the in-house trained photographer network and operational workflow rather than proprietary software.
The business model is asset-light and transaction-based: customers pay one-time service fees per shoot with no contracts or minimum order volumes, bundling multiple media types into a single appointment. Distribution combines self-serve online booking for SMBs and individual agents with direct phone-based sales through dedicated local market numbers for larger accounts (builders, brokerages, property managers). Marketing relies on organic social (Instagram, Facebook, YouTube), content marketing via blog, and a Refer & Earn program. Shoot2Sell is a private company with no disclosed funding, investors, or leadership roster.
Shoot2Sell firmographics
Firmographics- Name
- Shoot2Sell
- Legal name
- Shoot2Sell
- Website
- https://shoot2sell.net
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shoot2Sell is a Texas-based full-service real estate media company providing photography, video, aerial, 3D tours, floor plans, and virtual staging to residential agents, builders, developers, and property managers across four Texas metros (DFW, Houston, Austin, San Antonio) with 24-hour delivery.
- Ownership category
- akta.pro rank
Shoot2Sell industry classification
Industry- Product category
- Real Estate Media Services
- NAICS
- Commercial Photography (541922)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Photography & Photo Production (BPAFAIAF)
Keywords
Where Shoot2Sell is headquartered
LocationHeadquarters
- HQ city
- Addison
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Shoot2Sell business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Real Estate Media Services: One-time service fees for photography, video, aerial, floor plans, 3D tours, and virtual staging. Clients can bundle multiple services into single appointments. No contracts or minimum order volumes required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Photography Package |
| Unit Pricing | Pay-as-you-go | Add-On Services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Shoot2Sell product offering
Product offeringCore offering
Shoot2Sell provides professional real estate media services, including photography, listing and marketing videos, aerial drone imagery, 2D and 3D floor plans, Matterport 3D virtual tours, image enhancements, and virtual staging. Services are delivered by in-house teams across four Texas metro markets (Dallas-Fort Worth, Houston, Austin, San Antonio) via a unified booking and client dashboard, with standard 24-hour turnaround and same-day rush delivery available.
Product overview
Shoot2Sell is a full-service real estate media company offering an integrated suite of photography, video, aerial, 3D tours, and floor plan services. The core offering combines Photography, Listing and Marketing Videos, and Aerial Photos and Videos with Interactive 360 Media (Matterport), 2D and 3D Floorplans, and Enhancements (Blue Skies/Green Grass) as complementary services. Services are delivered through a unified workflow: clients book online, a trained team captures all media in a single visit, and finished files are delivered to a dashboard within 24 hours. The company serves single-family homes, apartments/multifamily, new construction, commercial properties, rentals, and specialty properties across Texas markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Real Estate Photography Professional real estate photography delivering high-resolution, MLS-ready images for residential and commercial property listings, with 24-hour turnaround via the Shoot2Sell client dashboard. Targeted at real estate agents, brokers, builders, and property managers across Texas.
- Listing and Marketing Videos Video production service capturing property walkthroughs and marketing videos for real estate listings, delivered as part of the unified media package for residential and commercial properties in Texas.
- Aerial Photos and Videos Drone-based aerial photography and videography providing elevated perspectives of properties, communities, and surrounding areas, typically delivered as an add-on to the same shoot appointment for Texas real estate listings.
- 2D and 3D Floorplans Professional floor plan service producing both traditional 2D layouts and modern 3D representations of property spaces, delivered alongside other media in a single appointment.
- Interactive 360 Media (Matterport) Immersive 360-degree virtual tours built using Matterport technology, allowing prospective buyers and renters to remotely explore Texas properties listed by Shoot2Sell clients.
- Enhancements (Blue Skies / Green Grass) Post-production image enhancement service applying sky replacement (blue skies) and lawn enhancement (green grass) to improve the visual appeal of property listing photos.
- Virtual Staging Digital staging service that places virtual furniture and decor into empty property images to create furnished room presentations for listing photos, using AI-assisted workflows.
Quantifiable outcome
- 32% faster sales for properties with professional photography (NAR 2023)
Companies that use Shoot2Sell
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Shoot2Sell technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Shoot2Sell partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
Shoot2Sell competitors and assessment
Company assessmentDirect peers
- VHT Studios: VHT Studios (now part of WCBS / Wall Street Custom Photos) is one of the largest real estate media companies in North America, offering photography, video, virtual staging, and floor plans. Direct peer with multi-market in-house team coverage and similar service depth to Shoot2Sell.
- HouseLens: HouseLens provides real estate photography, video, drone, Matterport 3D tours, and floor plans through a national network of photographers. Competes directly with Shoot2Sell on multi-service bundling and standardized delivery for residential listings across multiple US markets.
- Agent Image: Agent Image provides real estate photography, video, aerial, 3D tours, and listing websites for agents, brokerages, and franchises. Comparable multi-service media offering to Shoot2Sell with deeper focus on branding and IDX website integration.
- PlanOmatic: PlanOmatic is a national real estate photography, floor plan, 3D tour, and virtual staging provider serving agents, brokerages, and property managers. Direct competitor to Shoot2Sell with an overlapping product suite and similar self-serve booking and bundling model, though operating across many more US markets.
- Virtuance: Virtuance is a real estate photography and marketing platform with a national photographer network and standardized image quality programs. Competes with Shoot2Sell on agent-facing photography, listing marketing, and add-on services like virtual staging.
- Real Tour Vision: Real Tour Vision is a US-based real estate media company offering photography, video, drone, Matterport, and floor plans. Direct peer with similar product breadth and self-serve booking platform serving residential and commercial listings.
Others
- HomeJunction: HomeJunction provides real estate data, market analytics, and media services for brokers, MLSs, and media publishers. Adjacent ecosystem player serving overlapping real estate professional customers with complementary data and listing media services.
- LawnStarter: LawnStarter operates a marketplace and dispatch platform for home services including real estate photography. Compares to Shoot2Sell as a tech-enabled home services platform, though focused on broader home services rather than dedicated real estate media production.
- Matterport: Matterport is the dominant platform provider for 3D virtual tours, which Shoot2Sell resells under its "Interactive 360 Media" service. An ecosystem participant and enabler rather than a direct competitor, but its growing direct-to-agent channel could compete with shoot2sell's bundling of Matterport captures.
Regional players
- Property Visual: Property Visual is a real estate media provider focused on Florida and select southern US markets, with photography, video, drone, and 3D tour offerings. Comparable to Shoot2Sell as a multi-service in-house media company, but competing in a different geographic territory.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Shoot2Sell social profiles
Digital presenceShoot2Sell financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shoot2Sell leadership team
Management profileNumber of profiles
Shoot2Sell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shoot2Sell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shoot2Sell
What does Shoot2Sell do?
Shoot2Sell provides professional real estate media services, including photography, listing and marketing videos, aerial drone imagery, 2D and 3D floor plans, Matterport 3D virtual tours, image enhancements, and virtual staging. Services are delivered by in-house teams across four Texas metro markets (Dallas-Fort Worth, Houston, Austin, San Antonio) via a unified booking and client dashboard, with standard 24-hour turnaround and same-day rush delivery available.
Is Shoot2Sell a public or private company?
Shoot2Sell is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shoot2Sell founded?
Shoot2Sell was founded in 2010. It employs 11 to 50 people.
Where is Shoot2Sell based?
Shoot2Sell is headquartered in Addison, United States, in the North America region.
How does Shoot2Sell make money?
One revenue line is on record: real Estate Media Services.
Who are Shoot2Sell's main competitors?
Direct peers on record are VHT Studios, HouseLens, Agent Image, PlanOmatic, Virtuance and Real Tour Vision. Others are HomeJunction, LawnStarter and Matterport. Property Visual is listed as a regional player.
Does Shoot2Sell have an API?
No public API is recorded for Shoot2Sell.
What industry is Shoot2Sell in?
Shoot2Sell's product category is Real Estate Media Services. Its primary akta.pro industry code is BPAFAIAF, Photography & Photo Production. Its NAICS code is 541922 and its SIC code is 7330.