MCR Labs
MCR Labs is an ISO/IEC-17025:2017 accredited independent cannabis testing laboratory operating in four US states (Maine, Massachusetts, New York, Pennsylvania), providing analytical compliance testing — potency, safety screens, and plant health services — to hundreds of licensed cannabis cultivators, manufacturers, and retailers.
- Company typePrivate
- Founded2013
- HeadquartersFramingham, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What MCR Labs does
MCR Labs is an independent, multi-state cannabis testing laboratory founded in 2013 and headquartered in Framingham, Massachusetts. The company provides ISO/IEC-17025:2017 accredited analytical testing and compliance services to licensed cannabis cultivators, product manufacturers, and retailers across the North East United States, operating laboratories in Maine, Massachusetts, New York, and Pennsylvania with approximately 150 employees. Services are organized into three testing categories: Potency Profiles (cannabinoid profiling, terpene profiling, homogeneity testing), Safety Screens (heavy metals, microbiological contaminants, residual solvents, pesticides, mycotoxins, vitamin E acetate, moisture content, water activity), and Plant Health Services (speciation, hop latent viroid detection, plant nutrient analysis, environmental monitoring). The company screens thousands of cannabis products weekly and serves hundreds of cultivators and product manufacturers.
The underlying technology is built on analytical testing methods originally developed in the pharmaceutical and food safety testing industries and adapted specifically for cannabis matrices, validated through ISO/IEC-17025:2017 accreditation. MCR Labs supplements core testing with two product platforms: the Products We've Tested reports portal (reports.mcrlabs.com) providing transparency into product test results, and The Cannabis Review® (review.mcrlabs.com), a consumer-facing product review platform. Supporting assets include a Cannabis Blog, scientific resources, and annual thought-leadership events such as The Cannabis Science Fair held at venues including the Harvard Science Center.
The business model is B2B fee-for-service, with revenue generated on a per-test, usage-based pricing model. Customers (licensed cannabis businesses) purchase testing packages on a pay-as-you-go basis to meet state regulatory compliance requirements. Go-to-market is direct sales through a regional enterprise field motion, with customers accessing services via the company's website by selecting the state-specific laboratory. Revenue diversification efforts include a 2021 spinoff consulting firm that supports cannabis laboratories nationwide, extending the revenue base beyond direct testing services.
MCR Labs firmographics
Firmographics- Name
- MCR Labs
- Legal name
- MCR Labs
- Website
- https://mcrlabs.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- MCR Labs is an ISO/IEC-17025:2017 accredited independent cannabis testing laboratory operating in four US states (Maine, Massachusetts, New York, Pennsylvania), providing analytical compliance testing — potency, safety screens, and plant health services — to hundreds of licensed cannabis cultivators, manufacturers, and retailers.
- Ownership category
- akta.pro rank
MCR Labs industry classification
Industry- Product category
- Cannabis Testing Services
- NAICS
- Testing Laboratories and Services (541380)
- SIC
- Services-Testing Laboratories (8734), Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Residue & Contaminant Testing (Pesticides, Vet Drugs, Mycotoxins, Heavy Metals) (AFALAAAF)
- akta.pro secondary industries
- Environmental Monitoring & Hygiene Verification (Swabs, ATP, Pathogen Monitoring) (AFALAAAE), Sanitation Chemical Efficacy Testing & Disinfectant Validation (Quat/PAA Verification) (AFALAEAL)
Keywords
Where MCR Labs is headquartered
LocationHeadquarters
- HQ city
- Framingham
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
MCR Labs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Cannabis Analytical Testing Services: Fee-for-service analytical testing for cannabis cultivators, product manufacturers, and retailers to ensure regulatory compliance. Services include potency testing, safety screens, and plant health services. Revenue is generated on a per-test basis as businesses require compliance testing for their products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard Testing Packages |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
MCR Labs product offering
Product offeringCore offering
MCR Labs is an independent cannabis analytical testing laboratory that helps cannabis cultivators, product manufacturers, and retailers remain compliant through ISO/IEC-17025:2017 accredited testing services. The company offers three core service packages — Potency Profiles (homogeneity, cannabinoids, terpenes), Safety Screens (heavy metals, microbiological contaminants, residual solvents, pesticides, mycotoxins, vitamin E acetate, moisture content, water activity), and Plant Health Services (speciation, hop latent viroid, plant nutrient analysis, environmental monitoring) — across multi-state laboratories in Maine, Massachusetts, New York, and Pennsylvania.
Product overview
MCR Labs is a multi-state cannabis testing laboratory network operating in Maine, Massachusetts, and New York. The company offers a unified platform of analytical testing services organized into three main categories: Potency Profiles (cannabinoid and terpene testing with homogeneity analysis), Safety Screens (heavy metals, microbiological contaminants, residual solvents, pesticides, mycotoxins, vitamin E acetate, moisture content, water activity), and Plant Health Services (speciation, hop latent viroid, plant nutrient analysis, environmental monitoring). The portfolio includes supporting platforms for test reports access and consumer product reviews. All methods are ISO/IEC-17025:2017 accredited and adapted from pharmaceutical and food safety testing industries.
Differentiator
Problem solved
Functional benefit
Brands
- The Cannabis Review®: A platform for cannabis product reviews.
Products and services
- Potency Profiles Testing Package Comprehensive potency testing including homogeneity testing, cannabinoid profiling, and terpene profiling to determine the chemical composition of cannabis products for licensed cultivators, manufacturers, and retailers.
- Safety Screens Testing Package Safety screening services including heavy metals analysis, microbiological contaminants testing, residual solvents analysis, pesticide analysis, mycotoxin analysis, vitamin E acetate testing, moisture content analysis, and water activity analysis to ensure consumer safety and regulatory compliance for cannabis businesses.
- Plant Health Services Agricultural testing services including speciation analysis, hop latent viroid detection, plant nutrient analysis, and environmental monitoring to support cannabis cultivators in optimizing growing conditions.
- Products We've Tested (Reports Portal) Online portal providing access to cannabis product testing reports and results, enabling transparency and consumer access to product testing data.
- The Cannabis Review® Review platform providing consumer access to cannabis product reviews and testing information for informed purchasing decisions.
Quantifiable outcome
- Screens thousands of products weekly from producers around the region
- +1 more outcomes
Companies that use MCR Labs
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
MCR Labs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
MCR Labs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Advocacy Groups and EducatorsminorMCR Labs partners with several advocacy groups, educators, and fellow researchers to educate the public and encourage safe consumption practices. They support organizations like Elevate NE, Mass EON, The Massachusetts Recreational Consumer Council, and Minorities for Medical Marijuana (M4MM) through donations and sponsorships.
Scale indicators6 records
Recent moves9 records
Expansion highlights6 records
MCR Labs competitors and assessment
Company assessmentBroad incumbents
- SGS SA: SGS is a global inspection, verification, and testing conglomerate with food/agricultural analytical services and growing cannabis testing exposure; comparable as a broad-based industry incumbent with adjacent analytical testing infrastructure.
- Eurofins Scientific: Eurofins is one of the world's largest scientific testing services groups with dedicated cannabis testing capabilities across multiple states; relevant as a scaled, multi-sector incumbent that increasingly competes with independent cannabis labs.
- Pace Analytical Services: Pace Analytical is a national environmental/food/life-sciences testing services provider that has expanded into cannabis testing through dedicated service lines; comparable as a broad-based incumbent entering the cannabis analytical services market.
Direct peers
- ACS Laboratory: ACS Laboratory is a state-licensed cannabis testing laboratory providing full-panel safety and potency testing (heavy metals, pesticides, mycotoxins, residual solvents, terpenes); closely mirrors MCR Labs' service offerings and vertically-focused cannabis model.
- SC Laboratories: SC Laboratories (now SC Labs) is a multi-state independent cannabis analytical testing lab offering potency, terpene, contaminant, and microbiological testing — directly comparable to MCR Labs' service mix and multi-state expansion model (CA, OR, MA, MI).
- CW Analytical Laboratories: CW Analytical is an ISO/IEC-17025-accredited cannabis testing lab offering potency, contaminant, and terpene profiling to licensed California producers; directly comparable to MCR Labs in scope and accreditation-driven positioning.
- Anresco Laboratories: Anresco is an ISO/IEC-17025-accredited analytical testing lab serving California's licensed cannabis cultivators and manufacturers with pesticide, residual solvent, mycotoxin, and potency testing; comparable as a California-focused, multi-analyte cannabis testing lab.
- PharmLabs: PharmLabs is a cannabis-focused analytical testing network accredited under ISO/IEC-17025, providing potency and contaminant screening to licensed operators; comparable as a multi-location cannabis testing lab serving licensed producers.
- Steep Hill Laboratories: Steep Hill is one of the pioneering cannabis testing labs (founded 2008) offering potency, terpene, contaminant, and genomic plant testing; directly comparable as an established multi-state cannabis-focused testing laboratory.
- North Coast Testing Laboratories: North Coast Testing Laboratories is an Ohio-based ISO/IEC-17025-accredited cannabis testing lab providing potency, contaminant, and terpene testing to licensed cultivators and processors; comparable as a state-licensed independent cannabis testing laboratory with a similar service stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MCR Labs social profiles
Digital presenceMCR Labs compliance and trust
Trust signalCompliance4 records
MCR Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
MCR Labs leadership team
Management profileNumber of profiles
Profiles5 records
MCR Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MCR Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MCR Labs
What does MCR Labs do?
MCR Labs is an independent cannabis analytical testing laboratory that helps cannabis cultivators, product manufacturers, and retailers remain compliant through ISO/IEC-17025:2017 accredited testing services. The company offers three core service packages — Potency Profiles (homogeneity, cannabinoids, terpenes), Safety Screens (heavy metals, microbiological contaminants, residual solvents, pesticides, mycotoxins, vitamin E acetate, moisture content, water activity), and Plant Health Services (speciation, hop latent viroid, plant nutrient analysis, environmental monitoring) — across multi-state laboratories in Maine, Massachusetts, New York, and Pennsylvania.
Is MCR Labs a public or private company?
MCR Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MCR Labs founded?
MCR Labs was founded in 2013. It employs 101 to 250 people.
Where is MCR Labs based?
MCR Labs is headquartered in Framingham, United States, in the North America region.
How does MCR Labs make money?
One revenue line is on record: cannabis Analytical Testing Services.
Who are MCR Labs's main competitors?
Broad incumbents on record are SGS SA, Eurofins Scientific and Pace Analytical Services. Direct peers are ACS Laboratory, SC Laboratories, CW Analytical Laboratories, Anresco Laboratories, PharmLabs, Steep Hill Laboratories and North Coast Testing Laboratories.
Does MCR Labs have an API?
No public API is recorded for MCR Labs.
What industry is MCR Labs in?
MCR Labs's product category is Cannabis Testing Services. Its primary akta.pro industry code is AFALAAAF, Residue & Contaminant Testing (Pesticides, Vet Drugs, Mycotoxins, Heavy Metals), with a secondary code of AFALAAAE, Environmental Monitoring & Hygiene Verification (Swabs, ATP, Pathogen Monitoring). Its NAICS code is 541380 and its SIC code is 8734.