ClevGuard
ClevGuard is a UK-based, privately held software company that sells subscription-based parental control and device-monitoring apps (led by KidsGuard Pro) directly to consumers worldwide through its e-commerce site and app stores.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingSoftware
What ClevGuard does
ClevGuard (legal entity: CLEVERGUARD TECHNOLOGY CO., LIMITED) is a privately held UK-domiciled software company that builds parental control and device-monitoring applications sold on a subscription basis to consumers worldwide. Its flagship product, KidsGuard Pro, is marketed as an "All-in-one Parental Monitoring App with AI Agent" and operates across Android, iOS, Windows, and macOS environments, tracking over 45 types of device activity through 30+ features including real-time GPS and geofencing, ambient audio capture, keylogging, remote screen and camera access, and monitoring of WhatsApp, Facebook, Snapchat, TikTok, Telegram, LINE, Viber, and Instagram. The product portfolio extends to specialized single-purpose monitors (KidsGuard for WhatsApp, Facebook, Snapchat, TikTok, LINE, Telegram, iCloud, iOS, Children), a Windows employee/PC monitoring tool (MoniVisor), a location-spoofing utility (ClevGo), an antispy detection app, and a reverse phone lookup service (ClevFinder).
The company runs a product-led growth motion: every product has a public demo dashboard, customers purchase subscriptions directly from clevguard.com or discover the apps on Google Play and Apple App Store, and pricing is presented as tiered monthly subscriptions with transactions under $130. Marketing is content-driven, relying on a large SEO-optimized resource hub, YouTube tutorials, comparison articles, and presence across Facebook, Twitter, Instagram, Pinterest, and Discord. Localization spans English, Spanish, French, Traditional Chinese, and Japanese. The primary customer segment is parents of minors seeking to monitor children's device activity; secondary segments include employers using MoniVisor and individuals interested in partner monitoring, though the company states monitoring is intended for legal and consensual use.
ClevGuard claims cumulative protection of 1 million children, detection of 60,000 explicit websites daily across monitored devices, and 180,000 cyberbullying situations identified. The company is privately held with no disclosed external funding rounds, no parent company, no certifications, no listed management team, and no patent portfolio in the provided data, operating structure that suggests a bootstrapped or founder-owned entity. Media coverage includes CNN, Mashable, Gizmodo, XDA Developers, and Tech Times, supporting brand credibility in the parental monitoring category.
ClevGuard firmographics
Firmographics- Name
- ClevGuard
- Legal name
- CLEVERGUARD TECHNOLOGY CO.,LIMITED
- Website
- https://clevguard.com
- Company type
- Private
- Operating status
- Operating
- Short description
- ClevGuard is a UK-based, privately held software company that sells subscription-based parental control and device-monitoring apps (led by KidsGuard Pro) directly to consumers worldwide through its e-commerce site and app stores.
- Ownership category
- akta.pro rank
Where ClevGuard is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
ClevGuard business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Subscription / License Fees: ClevGuard generates revenue primarily through subscription-based licensing of its monitoring applications. Customers purchase plans (e.g., KidsGuard Pro pricing plans) which grant access to the dashboard and monitoring features. The payment agreement page references one-click credit card transactions under $130, indicating transaction-based pricing for plan purchases. The revenue model is subscription-recurring with tiered pricing based on feature access and monitoring duration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | KidsGuard Pro - subscription tiers for Android and iOS |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
ClevGuard product offering
Product offeringCore offering
ClevGuard develops and sells a portfolio of direct-to-consumer phone, computer, and social media monitoring applications built around its flagship KidsGuard Pro all-in-one parental monitoring app, which leverages an AI Agent to track 45+ types of phone activity and 30+ features including location, calls, SMS, social media chats, keystrokes, ambient audio, and remote screenshots across Android, iOS, Windows, and macOS. The company complements the flagship platform with specialized single-purpose monitors for WhatsApp, Facebook, Snapchat, TikTok, LINE, and Telegram, the MoniVisor Windows computer monitor, the ClevGo GPS location spoofer, the ClevGuard antispy detector, and the ClevFinder reverse phone lookup service.
Product overview
ClevGuard is a parental control and phone monitoring software provider offering a portfolio of monitoring applications organized around a core product (KidsGuard Pro) with specialized add-on modules for different platforms and use cases. The main KidsGuard Pro platform provides Android and iOS monitoring with over 45 tracking capabilities including location, calls, messages, social media, and ambient audio. Specialized monitoring tools include WhatsApp monitoring (KidsGuard for WhatsApp), computer monitoring (MoniVisor), and social platform monitors for Facebook, Snapchat, TikTok, LINE, and Telegram. Additional products include ClevGo for location spoofing, ClevGuard antispy detector, and ClevFinder reverse phone lookup service. The company targets parents monitoring children, individuals tracking partners, and employers monitoring employees.
Differentiator
Problem solved
Functional benefit
Brands
- KidsGuard Pro: All-in-one Parental Monitoring App with AI Agent
- KidsGuard for WhatsApp
- MoniVisor
- WspSeen
- ClevGo
- ClevFinder
Products and services
- KidsGuard Pro All-in-one parental monitoring application for Android and iOS that tracks over 45 types of phone activity including calls, SMS, location, social media, keystrokes, ambient audio, and screen time with AI Agent capabilities, designed for parents who want visibility and control over their children's device usage.
- KidsGuard for WhatsApp Dedicated WhatsApp monitoring software that tracks chats, status updates, voice memos, call history, and multimedia files in real-time without requiring access to the target phone, aimed at parents and individuals who need WhatsApp-specific surveillance.
- MoniVisor Computer monitoring software for Windows PCs that tracks user activity, file changes, web history, keystrokes, USB connections, and provides remote screen viewing, used by both parents monitoring family computer use and employers monitoring company-issued machines.
- WspSeen WhatsApp online status tracker that monitors when contacts are online or last seen on WhatsApp and pushes notification alerts, targeted at individuals tracking a specific person's WhatsApp presence.
- KidsGuard Pro for iOS iOS-specific version of KidsGuard Pro that monitors iPhone devices without requiring jailbreak, tracking messages, call logs, location, and social media activities on Apple mobile devices.
- KidsGuard Pro for iCloud iCloud-based monitoring solution that tracks iOS device data including messages, call history, contacts, geo-location, and web history through iCloud backup, used by parents who do not want to install software on the target device.
- KidsGuard for Children Child-focused monitoring application with a simplified interface that lets parents track their children's phone activities and ensure online safety without advanced configuration.
- TGSeen Telegram last-seen tracker that monitors when Telegram contacts are online or last active and sends notification alerts, targeted at users tracking specific Telegram accounts.
- KidsGuard for Facebook Facebook monitoring tool that tracks Messenger chats, calls, hidden messages, and friend activities in real time, targeted at parents monitoring children's Facebook use or individuals tracking a partner's activity.
- KidsGuard for Snapchat Snapchat monitoring tool that tracks snaps, stories, chat messages, and friend activities on Snapchat, positioned for parents concerned about ephemeral content and disappearing messages.
- KidsGuard for TikTok TikTok monitoring tool that tracks videos, comments, messages, and user activity on TikTok, used by parents wanting visibility into their children's TikTok consumption and interactions.
- KidsGuard for LINE LINE messaging app monitor that tracks chats, call logs, and activities on the LINE platform, primarily relevant for users in LINE-dominant Asian markets.
- ClevGo GPS location changer/spoofing tool that allows users to change the device's reported GPS location on iOS and Android, commonly used for location-based games such as Pokémon GO and for app testing.
- ClevGuard Antispy Mobile antispy application that detects and removes spy apps from Android devices, used by consumers who suspect their phone is being monitored and want to reclaim privacy.
- ClevFinder Reverse phone lookup service that identifies unknown callers by searching phone numbers in a database, sold directly to consumers seeking caller ID functionality.
Quantifiable outcome
- 1 million children protected by ClevGuard's monitoring platform
- +2 more outcomes
Companies that use ClevGuard
Customer profileSegments3 records
Ideal customer profiles3 records
ClevGuard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature10 records
ClevGuard partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
ClevGuard competitors and assessment
Company assessmentDirect peers
- Qustodio: Qustodio is a cross-platform parental control solution with screen time management, content filtering and app monitoring on iOS, Android, Windows, macOS and Kindle. It overlaps directly with KidsGuard Pro's feature set in the parental control use case.
- uMobix: uMobix offers Android and iOS phone monitoring with social media, location and ambient data capture. It targets the same parental and relationship-monitoring buyers as ClevGuard and competes on feature breadth.
- EyeZy: EyeZy markets phone monitoring features including social media tracking, GPS, keylogging and stealth mode. Its product positioning and target segments (parents and individuals monitoring a device) closely mirror KidsGuard Pro.
- Spyic: Spyic provides phone monitoring for Android and iOS without jailbreak, including messages, location and social media tracking. Its no-jailbreak positioning and consumer target audience directly overlap with ClevGuard's iCloud-based products.
- Hoverwatch: Hoverwatch is a cross-platform phone and computer monitoring tool with stealth installation, SMS/social media tracking and GPS logging. It is a direct functional analog of KidsGuard Pro and MoniVisor.
- mSpy: mSpy is a long-established phone monitoring app offering call, SMS, GPS, social media and keystroke logging across iOS and Android, with comparable stealth operation. It competes head-to-head with KidsGuard Pro in the consumer parental and relationship-monitoring segments.
- FlexiSPY: FlexiSPY is one of the most feature-rich phone monitoring products on the market, offering ambient listening, call interception and remote camera access. Its feature set and target buyer (parents and individuals monitoring a device covertly) closely overlap with KidsGuard Pro.
- Bark: Bark is a US-focused parental monitoring service that scans messages, emails and social media for safety concerns using AI. It competes with KidsGuard Pro in the parental control segment but with a consent-based, trust-forward positioning.
Broad incumbents
- Norton Family (Gen Digital): Norton Family is part of Gen Digital's consumer security portfolio, offering parental controls bundled with the broader Norton antivirus and security suite. It competes with KidsGuard Pro in parental control but benefits from incumbency, trust and broader distribution.
- Kaspersky Safe Kids: Kaspersky Safe Kids is a parental control product within Kaspersky's broader cybersecurity portfolio, providing screen time, content filtering and location tracking. It competes with KidsGuard Pro as a more trust-forward, mainstream alternative.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights5 records
Customer concentration
ClevGuard social profiles
Digital presenceClevGuard financial estimates
Financial estimateRevenue estimate
Valuation estimate
ClevGuard leadership team
Management profileNumber of profiles
ClevGuard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ClevGuard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ClevGuard
What does ClevGuard do?
ClevGuard develops and sells a portfolio of direct-to-consumer phone, computer, and social media monitoring applications built around its flagship KidsGuard Pro all-in-one parental monitoring app, which leverages an AI Agent to track 45+ types of phone activity and 30+ features including location, calls, SMS, social media chats, keystrokes, ambient audio, and remote screenshots across Android, iOS, Windows, and macOS. The company complements the flagship platform with specialized single-purpose monitors for WhatsApp, Facebook, Snapchat, TikTok, LINE, and Telegram, the MoniVisor Windows computer monitor, the ClevGo GPS location spoofer, the ClevGuard antispy detector, and the ClevFinder reverse phone lookup service.
Is ClevGuard a public or private company?
ClevGuard is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ClevGuard founded?
ClevGuard was founded in -1.
Where is ClevGuard based?
ClevGuard is headquartered in London, United Kingdom, in the Europe region.
How does ClevGuard make money?
One revenue line is on record: subscription / License Fees.
Who are ClevGuard's main competitors?
Direct peers on record are Qustodio, uMobix, EyeZy, Spyic, Hoverwatch, mSpy, FlexiSPY and Bark. Broad incumbents are Norton Family (Gen Digital) and Kaspersky Safe Kids.
Does ClevGuard have an API?
No public API is recorded for ClevGuard.