Nasal Aid

What Nasal Aid does

Nasal Aid is a privately held consumer health company, legally organized under "Sleep Aid" and operating under the brand names "Nasal Reset" and "Sleep Aid," headquartered at 2704 Los Altos Drive, San Jose, California. The company sells drug-free products targeting chronic nighttime nasal restriction, snoring, and mild sleep-related breathing issues. Its core offering is the Nasal Reset Kit ($39.99), a dual-action system pairing an HOCl (hypochlorous acid) nasal cleansing spray with a reusable internal nasal dilator that mechanically supports the nasal valve from inside the airway rather than externally like adhesive strips. A 14-day clinical protocol is built around the kit, with measurable outcomes tracked via the validated NOSE (Nasal Obstruction Symptom Evaluation) questionnaire, which users reportedly report as an average 70%+ decrease. Adjacent products include Sleep Aid Gummies ($19.99) using clinical-grade Jujube Seed to protect REM architecture, and Breathe Patches ($9.99) using controlled olfactory stimulation to accelerate Stage N1 sleep onset.

Name

Nasal Aid

Legal name

Sleep Aid

Website

https://nasalaid.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Nasal Aid is a privately held consumer health company selling a drug-free Nasal Reset Kit — combining an HOCl cleansing spray with a reusable internal nasal dilator — plus sleep gummies and patches, through DTC e-commerce, CVS, Target, and clinician referrals.

Ownership category

akta.pro rank

Product category

Sleep and Nasal Care Products

akta.pro primary industry

Eye, Ear & Nasal Care (HLAIADAF)

akta.pro secondary industries

Nasal Drug Delivery Devices (Sprays/Powder Devices) (HLAHAIAK), Allergy, Sinus & Respiratory (Non-Asthma) (HLAIADAC)

Keywords

• Nasal dilator products
• Snoring solutions
• Sleep aids
• Nasal care devices
• Breathing support

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel

Revenue model

1. Nasal Reset Kit: One-time purchase of the Nasal Reset Kit at $39.99, which includes the reusable nasal dilator and HOCl spray. The kit follows a 14-day clinical protocol. Replacement parts and refills may drive repeat purchases.
2. Sleep Aid Gummies: Separate product line at $19.99 for sleep aid gummies containing clinical-grade Jujube Seed to protect REM architecture and maximize Total Sleep Time.
3. Breathe Patches: Controlled olfactory stimulation patches at $9.99 to lower somatic arousal and accelerate Stage N1 sleep transition.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Nasal Aid designs and sells drug-free nasal care and sleep support products. Its core product is the Nasal Reset Kit, a dual-action system pairing an HOCl (hypochlorous acid) cleansing spray with a reusable internal nasal dilator to support the nasal valve and reduce snoring. Complementary offerings include Sleep Aid Gummies with clinical-grade jujube seed for REM support and Breathe Patches for accelerated sleep onset, distributed direct-to-consumer online and through CVS and Target.

Product overview

Nasal Aid operates as a physician-advised sleep and nasal care company offering a portfolio of drug-free products centered on the Nasal Reset Kit as the core offering. The Nasal Reset Kit is a dual-action system combining HOCl nasal cleansing spray with a reusable internal nasal dilator, positioned as a more complete alternative to traditional nasal strips. The portfolio extends to Sleep Aid Gummies for REM sleep support and Breathe Patches for accelerated sleep onset, all designed to work together for comprehensive sleep improvement without medications.

Differentiator

Problem solved

Functional benefit

Products and services

• NasalAid™ Reset Kit (Nasal Reset Kit) A dual-action nasal care system that combines an HOCl (hypochlorous acid) cleansing spray to refresh nasal tissue with a reusable internal nasal dilator that supports the nasal valve from inside. Designed as a 14-day clinical protocol for nighttime use to reduce snoring, improve nasal breathing, and address mild sleep apnea. Made from soft, medical-grade material, adjustable to fit, and sold for $39.99 with a 14-day money-back guarantee and 30-day free returns.
• Sleep Aid Gummies Clinical-grade jujube seed gummies designed to protect REM sleep architecture and maximize total sleep time (TST). Positioned as a complement to the Nasal Reset Kit for a comprehensive, drug-free sleep improvement approach and priced at $19.99.
• Breathe Patches Controlled olfactory stimulation patches designed to lower somatic arousal and accelerate Stage N1 sleep transition, helping users fall asleep faster. Sold at $9.99 per pack as an add-on to the Nasal Reset Kit.

Quantifiable outcome

• 70%+ average decrease in NOSE Score
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Christian Guilleminault, MDcoreStrategic or Co-development PartnerCo-founder of the Stanford Sleep Disorders Clinic and physician who discovered and named Obstructive Sleep Apnea. Provides medical endorsement and clinical advisory for NasalAid, lending credibility to the product's sleep medicine foundation.
• Dan Cohen, MDcoreStrategic or Co-development PartnerCreator of Breathe Right nasal strips who has switched to using NasalAid. Provides direct endorsement comparing the products and recommending NasalAid over his own invented solution. Represents strong third-party validation from the inventor of competing technology.
• ShopifycoreTechnology or IntegrationE-commerce platform powering the nasalaid.com storefront, enabling website hosting, payment processing, and order fulfillment. Terms of Service and Privacy Policy indicate full reliance on Shopify infrastructure.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• SnoreRx: Boil-and-bite mandibular advancement device for snoring. Operates in the same OTC consumer anti-snoring space with overlapping retail and DTC positioning.
• Intake Breathing: Nasal breathing performance brand selling dilators and breathing strips targeted at sleep, workouts, and focus. Closest emerging peer to NasalAid in the internal-dilator + lifestyle-wellness positioning.
• Zyppah: Anti-snoring mandibular advancement device with a hybrid mouthpiece+tongue-stabilization design. Competes in the same OTC consumer anti-snoring category through DTC and retail.
• Good Morning Snore Solution: Tongue-stabilizing device (TSD) for snoring sold direct-to-consumer. Targets the same consumer profile — adults seeking drug-free, non-CPAP snoring relief — via similar e-commerce channels.

Broad incumbents

• ResMed: Global leader in sleep apnea and respiratory care (CPAP/APAP/BiPAP). Competes with NasalAid for the same end-patient population, particularly in the obstructive sleep apnea funnel where CPAP is the clinical standard.
• Vicks (Procter & Gamble): Dominant OTC nasal spray brand (saline, decongestant, Vicks VapoSpray). Competes on the nasal-care half of NasalAid's proposition and shares the same drug-free/OTC retail shelf space at CVS, Target, and Walmart.
• Philips Respironics: Major sleep and respiratory device incumbent offering CPAP, BiPAP, and nasal mask interfaces. Competes indirectly as the gold-standard therapy for sleep-disordered breathing that NasalAid addresses at the milder end.

Direct peers

• Rhinomed (Mute): Markets Mute, an internal nasal dilator that competes head-to-head with NasalAid's reusable dilator on the same nighttime breathing / snoring use case, with overlapping retail pharmacy distribution.
• Breathe Right (Foundation Consumer Brands): The dominant external nasal strip brand (originally invented by NasalAid advisor Dan Cohen, MD). Most direct substitute product in the nighttime nasal-breathing category, with massive retail distribution and brand awareness that NasalAid is explicitly positioning against.
• SomniFix: Maker of mouth-strip sleep products targeting mouth breathing and snoring. Sells through similar DTC e-commerce and retail channels with a comparable consumer-sleep positioning to NasalAid.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nasalaid

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nasal Aid