What Angelbird does

Angelbird Technologies GmbH is an Austrian manufacturer and developer of professional storage media, headquartered in Dornbirn, Austria and operating since 2011. The company designs and engineers high-performance memory cards (CFexpress Type A and B in both v4 and 2.0 standards, CFast 2.0, SDXC UHS-I/II, microSDXC), portable SSDs (SSD2GO PKT), internal video/audio SSDs (AV PRO MK3), card readers, USB cables, and accessories, with proprietary technologies including Solid Connect (recessed port), Solid Flex (ultra-flexible cabling), and Solid Cool (active thermal management). Products are engineered for sustained write performance, thermal stability, and durability in field and studio production environments.

Angelbird serves professional photographers, videographers, and cinema production crews whose workflows require failure-resistant storage for high-resolution capture and fast offload. It also operates a custom media program co-branding storage products with camera and monitor OEMs including RED Digital Cinema, ARRI, Atomos, and Kondor Blue, with the RED PRO CFast line distributed exclusively through RED's official channels. The company reaches end customers directly via angelbird.com (shipping to 60+ countries) and through authorized dealers and premium retailers worldwide, supplemented by paid professional services (EUR 120/hour) for support and data recovery. Angelbird Technologies GmbH is privately held, founder-led by Roman Rabitsch, ISO 9001/14001 certified, and bootstrapped with no disclosed external investment.

Name

Angelbird

Legal name

Angelbird Technologies GmbH

Website

https://angelbird.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Angelbird Technologies GmbH designs and manufactures professional memory cards, SSDs, card readers, and accessories for photographers, videographers, and cinema production crews, including co-branded media for RED, ARRI, Atomos, and Kondor Blue.

Ownership category

akta.pro rank

Headquarters

HQ city

Lustenau

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: Sale of memory cards (CFexpress, CFast, SD, microSD), portable SSDs, card readers, and accessories. Products are sold at various price points based on capacity and performance grade (SE/standard/XT variants). Revenue is primarily one-time transaction based with individual product purchases.
2. Licensing/Co-branded Products: Custom media products co-branded with camera manufacturers (RED, ARRI, Atomos, Kondor Blue) are sold through partner channels. The RED PRO CFast is sold exclusively through RED's online shop and authorized premium dealers.
3. Professional Services: Hourly rate services at €120 net per hour for professional support and consulting. Data recovery services offered for non-Angelbird products and out-of-warranty products, with fees determined by separate agreement.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Angelbird Technologies GmbH designs, engineers, and manufactures professional-grade storage media and data workflow solutions for camera and audio professionals. Its portfolio spans CFexpress (Type A and Type B), CFast 2.0, SDXC UHS-I/II, and microSDXC memory cards; the SSD2GO PKT portable SSD and AV PRO MK3 internal video/audio SSD; dedicated card readers; and custom co-branded storage products engineered in partnership with RED Digital Cinema, ARRI, Atomos, and Kondor Blue.

Product overview

Angelbird is a manufacturer and developer of professional storage solutions for camera and audio professionals. The product portfolio centers on the AV PRO branded memory cards and card readers across multiple form factors — CFexpress Type A and Type B (including v4 and 2.0 standards), CFast 2.0, SDXC UHS-I/II, and microSDXC — plus the SSD2GO PKT portable SSD and AV PRO MK3 internal video/audio SSD. The offering also includes custom media co-branded with industry camera manufacturers (ARRI, Atomos, Kondor Blue, RED), a range of card readers for all supported formats, and accessory products such as the Media Tank storage case, Tech Pouch, Mounting Bracket PKT, USB-C/Solid Flex cable line, and USB adapters. The portfolio is rounded out by a certified refurbished program. Together, these products form a unified workflow ecosystem covering capture, storage, transfer, and organization for professional creative productions.

Differentiator

Problem solved

Functional benefit

Products and services

• AV PRO CFexpress memory cards (Type A & Type B, including v4 and 2.0 standards, SE and XT variants) High-performance CFexpress memory cards supporting CFexpress 2.0 and v4 standards, designed for sustained recording performance in professional cinema cameras and high-resolution photography workflows.
• AV PRO CF (CFast 2.0) memory cards CFast 2.0 memory card line providing sustained recording performance for cinema and broadcast video applications.
• AV PRO SD memory cards (V60 and V30) SDXC UHS-II memory card line rated V60 and V30, balancing performance and broad camera compatibility for high-resolution video recording and continuous shooting photography.
• AV PRO microSD memory cards microSDXC UHS-I/UHS-II memory card line designed for action cameras, drones, and mobile recording devices.
• SSD2GO PKT portable SSD Pocket-sized portable SSD with USB-C connectivity for on-location backup and fast file transfers, available up to 2 TB capacity.
• AV PRO MK3 internal video & audio SSD 2.5-inch internal SSD with high sustained write speeds designed for professional cinema and audio recording systems.
• Performance Card Reader CFexpress B High-speed CFexpress Type B card reader featuring Solid Cool active thermal management, USB-C 4.0 Gen 3x2 connectivity up to 40 Gb/s, integrated LED status indicator, and direct-from-media editing support.
• Card Reader CFexpress B CFexpress Type B card reader with USB-C 3.2 Gen 2 connectivity up to 10 Gb/s and Solid Connect recessed port design.
• Card Reader CFexpress A Compact CFexpress Type A card reader for Sony camera users requiring high-speed card offloading.
• Card Reader CFast 2.0 CFast 2.0 card reader with USB-C 3.2 Gen 2 up to 10 Gb/s, write-protect switch, Solid Connect recessed port, and rock-solid aluminium build.
• Card Reader SD SD memory card reader supporting UHS-I and UHS-II SDXC cards for photographers and videographers.
• Custom co-branded media (RED, ARRI, Atomos, Kondor Blue) Custom co-branded storage media engineered exclusively for and certified by partner camera manufacturers: RED PRO CFast and CFexpress cards for RED cinema cameras, AV PRO AR for ARRI, and custom media for Atomos monitor-recorders and Kondor Blue recording modules.
• Solid Flex USB cable line (USB-C 4.0, USB-C 3.2, USB-A-to-C 3.2, USB-C 3.2 Tether) Ultra-flexible, durable USB cables with cotton sleeve available in USB-C 4.0 (up to 40 Gb/s), USB-C 3.2 (up to 10 Gb/s and Gen 2x2 up to 20 Gb/s for tethering), and USB-A-to-C 3.2 variants.
• Media Tank storage case Storage case designed to protect and organize Angelbird memory cards, available in CFast and CFexpress B variants.
• Mounting Bracket PKT Mounting bracket for securing the SSD2GO PKT portable SSD to camera rigs.
• Tech Pouch gear organizer Gear organizer pouch by Peak Design for storing and transporting camera and storage accessories.
• Certified Refurbished products Factory-refurbished Angelbird storage media and accessories offered at reduced prices with warranty coverage.
• Professional services (data recovery and consulting) Hourly professional support, on-site consulting, and data recovery services including for non-Angelbird and out-of-warranty products, billed at €120 net per hour with travel time charged as working time.

Quantifiable outcome

• Transfer speeds up to 40 Gb/s via USB 4.0 Gen 3x2
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• RED Digital CinemaflagshipStrategic or Co-development PartnerEngineering partnership for RED-branded storage solutions. Angelbird produces the RED PRO CFast and RED PRO CFexpress cards, custom exclusive and certified for RED cameras. The RED PRO CFast 512GB is engineered specifically for the RED KOMODO 6K and sold exclusively through RED's official channels.
• ARRIcoreStrategic or Co-development PartnerCustom media partnership producing ARRI-branded storage solutions. Angelbird manufactures AV PRO AR 256 CFast 2.0 cards designed for ARRI cameras.
• AtomoscoreStrategic or Co-development PartnerCustom media partnership for Atomos monitors including Ninja V and Shogun Inferno. Angelbird produces compatible storage solutions under the custom media program.
• Kondor BlueminorStrategic or Co-development PartnerCustom media partnership with Kondor Blue for specialized recording module storage solutions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Samsung Portable SSDs: Samsung's T5/T7/T9 portable SSDs are the volume-leading competitor in the portable SSD category that Angelbird's SSD2GO PKT competes in. Samsung brings NAND sourcing scale and consumer-channel reach that Angelbird cannot match.
• Kingston Technology: Kingston's Canvas React Plus CFexpress/SD and XS1000/2000 portable SSDs target content creators and pros. Larger manufacturing scale and broad retail positioning place Kingston as a broad incumbent with overlapping SKUs at and below Angelbird's price points.
• SanDisk (Western Digital): SanDisk Extreme PRO CFexpress, SD UHS-II, and portable SSDs serve both consumer and professional creator segments. Larger scale, broader retail distribution, and bundled OEM relationships make SanDisk the broad incumbent competitor across Angelbird's price tiers.
• G-Technology (Western Digital): G-Tech's G-DRIVE, G-RAID, and Shuttle SSD product family are purpose-built for film, TV, and photography post-production workflows - overlapping strongly with Angelbird's professional capture and transfer use cases.

Emerging players

• Sabrent: Sabrent's Rocket XTRM and portable SSD lines address enthusiast creators and prosumers with strong price-performance positioning. Overlap with Angelbird's SSD2GO and AV PRO MK3 categories, especially on direct-to-consumer channels.

Direct peers

• Lexar: Lexar offers CFexpress, SD, microSD memory cards plus portable SSDs (SL500, ARMOR series) targeting creators and pros. Broad SKU coverage and channel presence make it a head-to-head competitor in the same product categories and price tiers as Angelbird.
• Delkin Devices: Delkin designs and manufactures rugged CFexpress, CFast, and SD memory cards (BLACK, PREMIUM, DEVOUR lines) for cinema, photography, and industrial applications - directly comparable product portfolio, target customer, and ruggedized reliability positioning.
• OWC (Other World Computing): OWC builds Atlas CFexpress and SD cards plus portable SSDs and ThunderBay RAID storage tailored for Mac-based creative professionals - directly comparable mission, customer base, and premium service positioning (data recovery included).
• Sony TOUGH CFexpress: Sony's CFexpress Type A TOUGH and MRW-G2 reader line is the default for Sony Alpha and FX-series cameras - the dominant share of CFexpress Type A demand - placing Sony as a direct competitor with strong camera-OEM pull-through advantage.
• ProGrade Digital: Founded by ex-Lexar executives, ProGrade Digital is the closest direct competitor to Angelbird: premium CFexpress Type A/B, SD UHS-II, and portable SSDs marketed to professional photographers and videographers with similar camera-OEM validation playbooks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/AngelbirdTechnologies
• Facebookfacebook.com/angelbird.fb
• LinkedInlinkedin.com/company/1447593
• Instagraminstagram.com/angelbirdmedia
• TikToktiktok.com/@angelbirdmedia
• Xx.com/angelbird_

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Angelbird