Seeds Here Now

What Seeds Here Now does

Seeds Here Now is a U.S.-based cannabis seed bank and direct-to-consumer e-commerce platform founded in 2010, positioning itself as the oldest continuously operating seed bank in the United States. The company aggregates verified cannabis genetics from over 100 breeders — including Barney's Farm, Ethos Genetics, Humboldt Seed Company, Exotic Genetix, Ace Seeds, and Ripper Seeds — offering more than 6,000 strains across feminized seeds, regular seeds, autoflower seeds, and cannabis clones. Products are sold online at seedsherenow.com with domestic shipping to U.S. customers (excluding Kansas, Kentucky, and military addresses), supplemented by a phone support line (844-MY-SEEDS) and a reverse-auction platform (SHN Auctions) for premium genetics.

The business operates a marketplace/aggregator model: revenue is generated primarily through one-time unit sales of seed packs priced between approximately $26.88 and $660.00, with promotional discounting (25% off monthly Flavor/Breeder of the Month features, 15% off crypto payments) and a 10% rewards credit program ($1 back per $10 spent). Distribution is purely digital and direct-to-consumer via the company's own storefront; no proprietary technology beyond the e-commerce platform is disclosed, though the company has launched a 24/7 AI-powered chatbot (Chatty Bot) for customer support. The company invests heavily in content marketing — 800+ strain reviews and grow guides on the SHN blog, an active social media presence, and the 'Grow Bud Yourself' podcast — as its primary customer acquisition channel.

The customer base is predominantly individual U.S. home growers (SMBs/personas) seeking verified, rare, or award-winning boutique genetics, with a secondary wholesale/retail segment that includes licensed dispensaries (e.g., Beyond Hello in Illinois). The company is privately held, founder-led, self-funded with no disclosed equity rounds, and has earned industry recognition including the 2023 Leafly Hall of Fame induction and the 2026 Top Cannabis Seed Sales Service award from a national industry publication.

Name

Seeds Here Now

Legal name

Seeds Here Now

Website

https://seedsherenow.com

Company type

Private

Founded year

2010

Operating status

Operating

Short description

Seeds Here Now is the USA's oldest cannabis seed bank, operating a direct-to-consumer e-commerce platform that aggregates 6,000+ verified strains from 100+ breeders for U.S. home growers and dispensaries since 2010.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D

Revenue model

1. Cannabis Seed Sales: One-time transaction model for cannabis seeds sold directly to consumers. Products include feminized seeds, regular seeds, autoflower seeds, and cannabis clones. Prices range from approximately $26.88 to $660.00 per product depending on breeder, strain rarity, and pack size.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels7 records

Core offering

Seeds Here Now is a U.S. cannabis seed bank that sells feminized, regular, and autoflower cannabis seeds, cannabis clones, and exclusive vault releases from 100+ vetted breeders via a direct-to-consumer e-commerce storefront. It aggregates 6,000+ strains, ships domestically with discrete packaging, and supplements sales with monthly promotions, a reverse-auction platform, free seeds with every order, and a 10% loyalty rewards program.

Product overview

Seeds Here Now is a U.S.-based cannabis seed bank and e-commerce platform offering more than 6,000 strains from over 100 breeders. The platform operates as a marketplace model connecting growers with cannabis genetics from multiple breeders. Core offerings include Feminized Cannabis Seeds (guaranteed female seeds for maximum yield), Regular Cannabis Seeds (for breeding and pheno hunting), Autoflower Cannabis Seeds (fast 8-10 week harvests), and Cannabis Clones (rooted, HLVD-tested plant starts). Additional products include the Seed Vault (exclusive limited releases), SHN Auctions (reverse auction platform), Chatty Bot (24/7 AI customer support), and a Rewards Program. The company partners exclusively with trusted, award-winning breeders and offers fast domestic shipping with a Grower's Guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Feminized Cannabis Seeds Guaranteed female cannabis seeds sold in single packs from trusted breeders, designed for home growers seeking reliable harvests without male plants. Pack prices range from roughly $26.88 to several hundred dollars depending on breeder and rarity.
• Regular Cannabis Seeds Unsexed regular cannabis seeds intended for phenom hunting, breeding, and genetic preservation, marketed to experienced growers and breeders.
• Autoflower Cannabis Seeds Quick-finishing autoflower cannabis seeds that complete in 8-10 weeks without a light-cycle change, targeted at beginners and stealth growers.
• Cannabis Clones Rooted, HLVD-tested cannabis plant starts sourced from trusted nurseries and shipped safely to growers seeking a head start over seeds and consistent verified genetics.
• Seed Vault Releases Limited-edition vault drops of rare and premium cannabis strains from top breeders, including exclusive genetics such as Barney's Farm (356 SKUs added Nov 2025) and Indian Landrace Exchange.
• SHN Auctions Standalone reverse-auction platform (shnauctions.com) where customers bid on premium and rare cannabis genetics in auction-style drops.
• Grab Bags Mystery seed bundles (Grab Bags) offering value-priced multi-pack seed assortments to home growers.
• High-CBD Cannabis Seeds Dedicated storefront category of cannabis seeds bred for higher CBD content, targeted at consumers seeking CBD-dominant genetics.
• Clearance Seeds Discounted cannabis seed packs offered through a dedicated clearance section of the storefront for value-oriented buyers.

Quantifiable outcome

• 100% satisfaction guarantee on all seed purchases
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• In House GeneticscoreStrategic or Co-development Partner · 19 March 2026Boutique cannabis breeder added to Seeds Here Now's lineup in March 2026. Known for rare and innovative genetics. Expansion provides U.S. growers access to their feminized seed collection with verified lineage and fast domestic shipping.
• Ace SeedscoreStrategic or Co-development Partner · 19 March 2026Renowned breeder specializing in rare landrace genetics. Added to Seeds Here Now's catalog in March 2026, expanding access to verified landrace strains for U.S. growers.
• Ripper SeedscoreStrategic or Co-development Partner · 19 March 2026Award-winning breeder added to the Seeds Here Now lineup in March 2026. Known for genetic innovation and stability in modern cannabis breeding. U.S. growers gain access to their award-winning strains.
• Exotic GenetixcoreStrategic or Co-development Partner · 6 December 2025Featured breeder partner highlighted during Seeds Here Now's record year announcement in December 2025. Known for innovative strain development and genetic stability.
• Barney's FarmcoreStrategic or Co-development Partner · 28 November 2025Major breeder partnership announced November 2025, adding 356 new SKUs to Seeds Here Now's catalog. Reinforces position as the most comprehensive resource for verified cannabis genetics in the U.S.
• The Cali ConnectioncoreStrategic or Co-development Partner · 28 November 2025Premium California-based breeder added in November 2025 with 45 new SKUs. Part of Seeds Here Now's expansion of their genetics catalog and Black Friday Mega Sale promotion.
• 70+ Top Breeders (Aggregator)coreStrategic or Co-development PartnerSeeds Here Now maintains partnerships with 70+ top cannabis breeders, offering over 6,000 strains. The company positions itself as the aggregator connecting U.S. growers with trusted, award-winning breeders known for genetic stability and innovation.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Seedsman: Large multi-breeder cannabis seed retailer with a global footprint and aggregator model similar to Seeds Here Now. Comparable in catalog breadth and breeder-direct positioning.
• ILGM (I Love Growing Marijuana): Direct-to-consumer U.S. cannabis seed bank with a similar e-commerce model, breeder partnerships, germination guarantees, and home-grower target customer. Among the most comparable U.S.-based seed banks to Seeds Here Now.
• Sensi Seeds: Pioneering Dutch cannabis seed bank with broad genetics catalog and direct retail; comparable to Seeds Here Now in heritage, breadth, and focus on the home-grower segment.
• Crop King Seeds: Established cannabis seed bank selling feminized, autoflower, and regular seeds direct to consumers with breeder partnerships and germination guarantees — directly overlapping Seeds Here Now's product mix and channel.
• Royal Queen Seeds: Vertically integrated cannabis seed brand and retailer selling its own genetics plus curated strains — overlaps with Seeds Here Now's autoflower, feminized, and regular seed offerings.
• Herbies Seeds: International cannabis seed and headshop retailer with a wide breeder catalog and direct-to-consumer shipping — closely mirrors Seeds Here Now's aggregator model and grower customer base.
• Dutch Passion: Long-established Dutch cannabis seed bank (one of the originals) selling direct to home growers worldwide. Comparable on breeder heritage and direct-to-grower seed retail.

Broad incumbents

• Humboldt Seed Company: California-based cannabis breeder and seed seller that appears in Seeds Here Now's catalog while also selling direct. Comparable on genetics and the breeder-retail overlap.
• Barney's Farm: Major award-winning cannabis breeder that is both a Seeds Here Now supplier and a direct-to-consumer seller. Comparable as a peer in the genetics category, though positioned more upstream as a breeder.

Others

• Leafly: Cannabis information and discovery platform that awarded Seeds Here Now its 2023 Hall of Fame. Adjacent ecosystem player — drives buyer intent that benefits seed banks but does not directly compete in seed retail.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SeedHereNow
• Facebookfacebook.com/SeedsHereNowdotcom
• Instagraminstagram.com/shnseedbankv2

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seeds Here Now