Reece Heating and Air
Reece Heating and Air is a locally owned HVAC and refrigeration service company based in Warner Robins, Georgia, serving residential and commercial customers across Middle Georgia with 11 team members and over 30 years of operating history.
- Company typePrivate
- Founded1990
- HeadquartersWarner Robins, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Reece Heating and Air does
Reece Heating and Air, LLC is a locally owned heating, ventilation, air conditioning, and refrigeration service company headquartered in Warner Robins, Georgia. The firm was founded in 1990 by Mike and Cathy Reece and transitioned to new ownership under Slate and Cindy Simons in 2021. It operates with approximately 11 team members and serves residential and commercial customers across Middle Georgia, including Warner Robins, Perry, Centerville, Byron, Bonaire, and Macon. The company maintains a 4.9-star Google rating with more than 194 reviews and has been recognized with Best of Middle Georgia awards in 2023 and 2024 and a Viewers Choice 2025 award, reflecting more than 30 years of continuous local operation.
The company delivers HVAC and refrigeration services to both homeowners and commercial clients, with technical certifications spanning Trane, Goodman, Danfoss, Novar, and CPC equipment lines. Its product offering includes traditional HVAC repair, installation, and maintenance together with the REME Halo LED air purification system as an indoor air quality upsell. The business operates a 24/7 live answering model with a stated within-the-hour response standard, and partners with Hearth to provide customer financing, supporting larger-ticket replacement and installation sales.
Revenue is generated primarily through service calls, repair work, equipment installations, and maintenance contracts for residential and small commercial customers in a defined regional footprint. The company does not disclose financial figures, and the revenue base is concentrated in the small, distributed Middle Georgia market rather than tied to any single enterprise account. The operating model is classic independent trades services: local brand, technician-driven fulfillment, and incremental expansion of service area and product mix.
Reece Heating and Air firmographics
Firmographics- Name
- Reece Heating and Air
- Legal name
- Reece Heating and Air, LLC
- Website
- https://reeceac.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reece Heating and Air is a locally owned HVAC and refrigeration service company based in Warner Robins, Georgia, serving residential and commercial customers across Middle Georgia with 11 team members and over 30 years of operating history.
- Ownership category
- akta.pro rank
Reece Heating and Air industry classification
Industry- Product category
- HVAC and Refrigeration Services
- NAICS
- Plumbing, Heating, and Air-Conditioning Contractors (23822)
- akta.pro primary industry
- Heat Pump Repair & Maintenance (HSAOAHAD)
Keywords
Where Reece Heating and Air is headquartered
LocationHeadquarters
- HQ city
- Warner Robins
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Reece Heating and Air business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- HVAC Services: Residential and commercial HVAC repair, maintenance, installation, and replacement services. Includes diagnostic services, parts replacement, and full system installations with Hearth financing options.
- Commercial Refrigeration Services: Cooler and freezer repair, ice machine service, self-contained unit maintenance, and commercial refrigeration system servicing including Danfoss, Novar, and CPC Systems.
- Preventative Maintenance: Regular tune-ups and maintenance services for heating and cooling systems to ensure optimal efficiency and longevity.
- Duct Systems: Engineering and design of duct systems for new construction as well as repair of existing ductwork.
- Air Purification Systems: Installation of REME Halo LED in-duct air purifiers to improve indoor air quality for homes and businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free At-Home Estimates |
| Other | Monthly | Hearth Financing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Reece Heating and Air product offering
Product offeringCore offering
Reece Heating and Air is a Middle Georgia HVAC and refrigeration service provider delivering residential and commercial heating, cooling, and refrigeration repair, maintenance, installation, and replacement. The company services all makes and models with specialized certification on Danfoss, Novar, and CPC Systems for commercial work, and offers duct system design, preventative maintenance plans, and REME Halo LED in-duct air purifier installations to improve indoor air quality.
Product overview
Reece Heating and Air is a full-service HVAC and refrigeration company offering a unified portfolio of residential and commercial services. The core offering consists of Residential HVAC, Commercial HVAC, and Commercial Refrigeration services, supplemented by Preventative Maintenance plans and Duct System engineering. The company sells and installs major equipment brands including Trane, RunTru by Trane, and Goodman, while technicians are certified on Danfoss, Novar, and CPC control systems. Add-on offerings include the REME Halo LED in-duct air purifier for indoor air quality improvement and Hearth Financing to make system replacements affordable. All services are delivered by certified technicians with 24/7 availability across Middle Georgia.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential HVAC Services
Quantifiable outcome
- 4.9-star rating across 194+ Google reviews
- +2 more outcomes
Companies that use Reece Heating and Air
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles2 records
Reece Heating and Air technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Reece Heating and Air partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Reece Heating and Air competitors and assessment
Company assessmentBroad incumbents
- Carrier Global: Global HVAC and refrigeration equipment manufacturer. Industry incumbent that Reece's technicians are trained to service across residential and commercial applications, providing the equipment platform Reece deploys.
- Trane Technologies: Global HVAC equipment manufacturer whose Trane and RunTru brands Reece services and installs. Comparable as an incumbent in the broader HVAC value chain that Reece operates in, though not a direct service competitor.
- Rheem Manufacturing: Major HVAC and water heating equipment manufacturer. Adjacent incumbent in the HVAC equipment value chain Reece operates in, informing competitive dynamics on equipment selection and replacement.
- Lennox International: Manufacturer of residential and commercial HVAC systems. Industry incumbent in the same equipment category Reece sells and installs, providing broader market context for Reece's residential replacement business.
Direct peers
- R.S. Andrews: Atlanta-based HVAC, plumbing, and electrical service company serving the Georgia market with residential and commercial offerings. Comparable to Reece in geography, service breadth, and customer segments, with similar brand-driven local marketing approach.
- Michael & Son Services: Mid-Atlantic and Southeast residential HVAC, plumbing, and electrical service company. Comparable to Reece in direct-to-consumer service model, multi-trade offering, and emphasis on local market dominance.
- Coolray Heating & Cooling: Regional HVAC and plumbing service company headquartered in the Atlanta metro area, serving residential and commercial customers across the Southeast. Closest comparable peer given overlapping Georgia service territory, similar residential/commercial service mix, and comparable scale.
- One Hour Heating & Air Conditioning: National HVAC service franchise operated under Authority Brands, offering residential heating and cooling services. Comparable to Reece in customer-facing service model and 24/7 availability positioning, though operating at national scale through franchising.
- ARS / Rescue Rooter: National residential HVAC, plumbing, and drain service brand owned by American Residential Services. Comparable to Reece in service mix (residential HVAC plus commercial refrigeration-adjacent work) and 24/7 emergency response positioning.
Others
- ServiceTitan: Software platform purpose-built for residential and commercial HVAC, plumbing, and electrical service companies. Comparable as an enabling technology provider for trade service businesses like Reece, even though it is not a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Reece Heating and Air social profiles
Digital presenceReece Heating and Air financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reece Heating and Air leadership team
Management profileNumber of profiles
Profiles12 records
Reece Heating and Air funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reece Heating and Air M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reece Heating and Air
What does Reece Heating and Air do?
Reece Heating and Air is a Middle Georgia HVAC and refrigeration service provider delivering residential and commercial heating, cooling, and refrigeration repair, maintenance, installation, and replacement. The company services all makes and models with specialized certification on Danfoss, Novar, and CPC Systems for commercial work, and offers duct system design, preventative maintenance plans, and REME Halo LED in-duct air purifier installations to improve indoor air quality.
Is Reece Heating and Air a public or private company?
Reece Heating and Air is a private company. It is classified as family owned and is currently operating.
When was Reece Heating and Air founded?
Reece Heating and Air was founded in 1990. It employs 11 to 50 people.
Where is Reece Heating and Air based?
Reece Heating and Air is headquartered in Warner Robins, United States, in the North America region.
How does Reece Heating and Air make money?
Five revenue lines are on record. HVAC Services are the primary driver. The others are commercial Refrigeration Services, preventative Maintenance, duct Systems and air Purification Systems.
Who are Reece Heating and Air's main competitors?
Broad incumbents on record are Carrier Global, Trane Technologies, Rheem Manufacturing and Lennox International. Direct peers are R.S. Andrews, Michael & Son Services, Coolray Heating & Cooling, One Hour Heating & Air Conditioning and ARS / Rescue Rooter. ServiceTitan is listed as an others.
Does Reece Heating and Air have an API?
No public API is recorded for Reece Heating and Air.
What industry is Reece Heating and Air in?
Reece Heating and Air's product category is HVAC and Refrigeration Services. Its primary akta.pro industry code is HSAOAHAD, Heat Pump Repair & Maintenance. Its NAICS code is 23822.