Botanic Innovations
Botanic Innovations is a privately held B2B manufacturer in Spooner, Wisconsin, producing cold-pressed botanical seed oils, defatted seed powders, and proprietary blends for personal care, dietary supplements, functional foods, and animal nutrition brands.
- Company typePrivate
- Founded2000
- HeadquartersSpooner, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Botanic Innovations does
Botanic Innovations LLC is a privately held B2B ingredient manufacturer headquartered in Spooner, Wisconsin, that produces cold-pressed botanical seed oils, defatted seed powders, and proprietary blends for sale in bulk to formulators, brand manufacturers, and contract producers. The company operates exclusively on a wholesale basis (Federal Tax ID required for purchase) and addresses four vertical end-markets: personal care, dietary supplements, functional foods, and animal nutrition. Its technology backbone is the NatureFRESH Cold Press™ extraction process, a low-temperature mechanical pressing method performed in small batches without solvents or high heat, which is intended to preserve antioxidant activity, tocopherols, carotenoids, phytosterols, and omega fatty acid profiles. Botanic Innovations holds US Patent No. 7,897,194 B2 covering synergistic antioxidant blends using Black Cumin Seed Oil, and maintains a layered certification stack (USDA Organic via MOSA, Non-GMO Project Verified, cGMP, ISO, EarthKosher, Vegan, allergen-free, no animal testing).
The portfolio comprises roughly 19 seed oils, 15 seed powders, and 6 proprietary blends (including Antioxidant Oil Blend, Healthy Aging Oil Blend, Cognitive Support Powder Blend, Immune Support Powder Blend, Hydrating Oil Blend, and Vitamin C Oil Blend), with published wholesale pricing on oils ranging from approximately $43/gallon (Organic Sunflower) to $584/gallon (Antioxidant Oil Blend) and minimum order quantities at 5, 30, and 60 gallons for oils and 50 lbs for powders. The company monetizes through one-time bulk ingredient sales, custom formulation and R&D partnership services (billed under multi-year engagements), and direct B2B sales supported by a small commercial team including a Global VP of Sales, a President & COO, and a Customer Experience Associate. Botanic Innovations was founded in 1999/2000 by botanist Mark Mueller, was the first US company to commercially cold-press small batches of Cranberry Seed, Raspberry Seed, and Black Cumin Seed oils with documented broad-spectrum antioxidant activity, and has operated continuously since, supported by roughly $2.29M of known external funding raised in 2011 and 2012.
Botanic Innovations firmographics
Firmographics- Name
- Botanic Innovations
- Legal name
- Botanic Innovations LLC
- Website
- https://botanicinnovations.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Botanic Innovations is a privately held B2B manufacturer in Spooner, Wisconsin, producing cold-pressed botanical seed oils, defatted seed powders, and proprietary blends for personal care, dietary supplements, functional foods, and animal nutrition brands.
- Ownership category
- akta.pro rank
Botanic Innovations industry classification
Industry- Product category
- Specialty Botanical Ingredients
- NAICS
- Starch and Vegetable Fats and Oils Manufacturing (31122), Fats and Oils Refining and Blending (311225)
- SIC
- Fats & Oils (2070)
- akta.pro primary industry
- Virgin & Cold-Pressed Culinary Oils (AFAJALAB)
- akta.pro secondary industries
- Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends) (CRADAOAO), Specialty & Tropical Oils Processing (Avocado, Sesame, Peanut, Rice Bran, Grapeseed) (AFAKAEAE)
Keywords
Where Botanic Innovations is headquartered
LocationHeadquarters
- HQ city
- Spooner
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Botanic Innovations business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Bulk Seed Oils: Sale of cold-pressed botanical seed oils in bulk quantities (gallons) to B2B customers including personal care, dietary supplement, functional food, and animal nutrition manufacturers. Products include Black Raspberry, Blackberry, Broccoli, Carrot, Chia, Cranberry, Cucumber, Grape, Black Cumin, Pumpkin, Red Raspberry, Pomegranate, Sunflower, and Tomato seed oils.
- Seed Powders: Sale of nutrient-dense seed powders including protein, fiber, amino acids, and antioxidant properties. Available in both conventional and organic varieties for various formulation applications.
- Custom Blends: Proprietary and custom-formulated seed oil and powder blends designed for specific functional benefits including antioxidant, anti-aging, immune support, cognitive support, and hydrating applications. Sold in bulk to manufacturers.
- Product Formulation Services: R&D and formulation partnership services helping brands create products with targeted structure/function claims and performance objectives. Collaborative development process with scientific support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wholesale bulk pricing for seed oils |
| Unit Pricing | Pay-as-you-go | Wholesale bulk pricing for seed powders |
| Unit Pricing | Pay-as-you-go | Pre-formulated blend pricing |
| Other | Multi-year contract | Custom formulation services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Botanic Innovations product offering
Product offeringCore offering
Botanic Innovations manufactures and wholesales bulk cold-pressed botanical seed oils, defatted seed powders, and proprietary pre-formulated oil and powder blends sold by the gallon or pound to business customers in personal care, dietary supplements, functional foods, and animal nutrition. The company also provides paid custom formulation and R&D services, working with brands to develop ingredients and finished formulations targeting specific structure/function claims. All products are produced in-house at the Spooner, Wisconsin facility using the proprietary NatureFRESH Cold Press™ process.
Product overview
Botanic Innovations is a B2B wholesale supplier of bulk natural botanical seed oils, seed powders, and custom formulated blends for manufacturers and brand partners. The company operates as a single unified product portfolio centered around its proprietary NatureFRESH Cold Press™ extraction process. The product offering consists of three main categories: 19 Seed Oils (including Black Raspberry, Blackberry, Broccoli, Carrot, Chia, Cranberry, Cucumber, Grape, Organic Black Cumin, Organic Chia, Organic Cranberry, Organic Flax, Organic Grape, Organic Pumpkin, Organic Red Raspberry, Organic Sunflower, Pomegranate, Red Raspberry, and Tomato seed oils), 15 Seed Powders (including Black Raspberry, Blackberry, Chia, Cranberry, Cucumber, Grape, Organic Black Cumin, Organic Chia, Organic Cranberry, Organic Flax, Organic Grape, Organic Pumpkin, Organic Red Raspberry, Organic Sunflower, and Red Raspberry seed powders), and 6 proprietary Blends (Antioxidant Oil Blend, Cognitive Support Powder Blend, Healthy Aging Oil Blend, Hydrating Oil Blend, Immune Support Powder Blend, and Vitamin C Oil Blend). All products are marketed to four vertical applications: Personal Care, Dietary Supplements, Functional Foods, and Animal Nutrition. The company also offers custom product formulation services to help partners develop tailored botanical ingredients. Founded in 2000 and headquartered in Spooner, Wisconsin, Botanic Innovations was the first US company to commercially produce small batches of Cranberry Seed, Raspberry Seed, and Black Cumin Seed oils with assays showing broad-spectrum antioxidant activity.
Differentiator
Problem solved
Functional benefit
Brands
- NatureFRESH Cold Press: The company's proprietary cold press extraction process for seed oils and powders, yielding extra-virgin, ultra-pure botanical ingredients.
Products and services
- Black Raspberry Seed Oil Cold-pressed seed oil with carotenoids (lutein, zeaxanthin), tocopherols, tocotrienols, and polyunsaturated Omega-3 fatty acids for personal care, dietary supplement, and functional food formulations. Sold in bulk gallons to B2B customers.
- Blackberry Seed Oil Cold-pressed seed oil with over 70% polyunsaturated omega-3 and omega-6 fatty acids, tocopherols, tocotrienols, and carotenoids; supports hydration of environmentally damaged, aging, and sensitive skin and hair. Sold in bulk gallons to B2B customers.
- Broccoli Seed Oil Lightweight, non-greasy cold-pressed seed oil composed of over 45% erucic acid (Omega-9) with non-greasy lubricity; known for wound healing, skin brightening, collagen deposition, and shine in hair care products. Sold in bulk gallons to B2B customers.
- Carrot Seed Oil Cold-pressed seed oil with carotenoids, plant sterols, and oleic acid (Omega-9); supports skin nourishment, tightening, revitalization, and refreshment, particularly for environmentally damaged skin. Sold in bulk gallons to B2B customers.
- Chia Seed Oil Cold-pressed chia seed oil with more than 60% Omega-3 fatty acid content (one of the highest of any plant source), no odor, and mild flavor; suited for personal care, functional foods, and supplements. Sold in bulk gallons to B2B customers.
- Cranberry Seed Oil Cold-pressed seed oil rich in Omega-3, 5, 6, and 9 essential fatty acids, Vitamin E, carotenoids, phytosterols, and phospholipids; supports immune function, skin health, and antioxidant activity. Sold in bulk gallons to B2B customers.
- Cucumber Seed Oil Cold-pressed seed oil with antioxidant properties, fatty acids, and phytonutrients; supports skin health, moisturizing, and soothing properties for personal care formulations. Sold in bulk gallons to B2B customers.
- Grape Seed Oil Cold-pressed grape seed oil rich in antioxidants and essential fatty acids; suitable for personal care, dietary supplement, and functional food applications. Sold in bulk gallons to B2B customers.
- Organic Black Cumin Seed Oil USDA Organic certified Nigella sativa seed oil containing thymoquinone extracted via NatureFRESH Cold Press; ideal for personal care and functional foods. Sold in bulk gallons to B2B customers.
- Organic Chia Seed Oil USDA Organic certified chia (Salvia hispanica) seed oil with over 60% Omega-3 fatty acid content; suitable for dietary supplements and functional foods. Sold in bulk gallons to B2B customers.
- Organic Cranberry Seed Oil USDA Organic certified cranberry seed oil rich in Omega-3, 5, 6, and 9 fatty acids, Vitamin E, and carotenoids; cold-pressed for maximum nutrient retention. Sold in bulk gallons to B2B customers.
- Organic Flax Seed Oil USDA Organic certified flax seed oil with high Omega-3 content and lignans; supports cardiovascular health, skin health, and nutritional applications. Sold in bulk gallons to B2B customers.
- Organic Grape Seed Oil USDA Organic certified grape seed oil extracted from grape seeds, rich in antioxidants and essential fatty acids. Sold in bulk gallons to B2B customers.
- Organic Pumpkin Seed Oil USDA Organic certified pumpkin seed oil high in plant-based protein, fiber, amino acids, and antioxidant properties; nutrient-dense for foods, supplements, and animal nutrition. Sold in bulk gallons to B2B customers.
- Organic Red Raspberry Seed Oil USDA Organic certified red raspberry seed oil with antioxidant properties, essential fatty acids, and phytonutrients; supports skin health and immune function. Sold in bulk gallons to B2B customers.
- Organic Sunflower Seed Oil USDA Organic certified sunflower seed oil extracted via NatureFRESH Cold Press process, rich in essential fatty acids and Vitamin E. Sold in bulk gallons to B2B customers.
- Pomegranate Seed Oil Cold-pressed pomegranate seed oil rich in Omega-5 Punicic Acid, antioxidants, and phytonutrients; supports skin health and anti-inflammatory responses. Sold in bulk gallons to B2B customers.
- Red Raspberry Seed Oil Cold-pressed red raspberry seed oil with antioxidant properties, essential fatty acids, and Vitamin E; supports skin health, immune function, and anti-inflammatory responses. Sold in bulk gallons to B2B customers.
- Tomato Seed Oil Cold-pressed tomato seed oil supplying essential fatty acids; supports gut health and microbiome diversity; rich in antioxidants and phytonutrients. Sold in bulk gallons to B2B customers.
Quantifiable outcome
- Synergistic antioxidant activity in blends - total antioxidant activity greater than sum of individual oils
- +1 more outcomes
Companies that use Botanic Innovations
Customer profileSegments4 records
Ideal customer profiles3 records
Botanic Innovations technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Botanic Innovations partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- University of Minnesota Medical SchoolcoreOngoing research partnership focused on seed oils anti-inflammatory effects. Collaboration with medical researchers including Arnold S. Leonard MD PhD and Daniel Saltzman MD PhD. Partnership instrumental in building Botanic Innovations' research body, analytical chemical composition studies, and patent applications.
- University of Wisconsin-OshkoshcoreResearch partnership investigating anti-viral properties and biochemical characteristics of cranberry extract.
- University of MarylandcorePartnership on biochemical characteristics and synergistic antioxidant activity of cold pressed seed oils. Includes studies on use of cold-pressed edible seed oils as anti-inflammatory and COX-2 inhibitory agents, and oxidative stability of fish oil enriched with cold extracted Black Cumin Seed Oil.
- Colorado State UniversitycoreResearch partnership on oxidative stability of cold pressed oils.
- Oregon State UniversitycorePartnership on biochemical characteristics of cranberry seeds and oils.
- BIOalternatives Laboratory (France)coreInternational research partnership conducting gene expression analysis using desiccated cDNA arrays and evaluation of anti-inflammatory and anti-stress effects of cold extracted botanical lipids compounds in cultures of reconstructed epidermis. Work with Alain Deguercy, PhD.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Botanic Innovations competitors and assessment
Company assessmentDirect peers
- Nexira: Nexira supplies botanical ingredients including plant extracts, functional fibers, and nutraceutical raw materials to supplement, functional food, and personal care manufacturers. Comparable as a mid-sized specialty botanical ingredient supplier with similar B2B model and overlapping customer base in supplements and personal care.
- Kalsec: Kalsec produces specialty botanical extracts, herb and spice extracts, and natural colors for the food, beverage, and personal care industries. Highly comparable as a B2B ingredient supplier serving overlapping personal care and functional food customers with botanical-derived, clean-label ingredients.
- Bio-Botanica: Bio-Botanica manufactures botanical extracts and ingredients for personal care, cosmetics, and nutraceutical applications. Highly comparable as a B2B supplier of plant-derived specialty ingredients serving overlapping customer segments with similar formulation and custom blend capabilities.
- Desert Whale Jojoba: Desert Whale Jojoba produces cold-pressed jojoba oil and specialty plant-based oils for the personal care and cosmetics industries. Comparable as a small-batch cold-pressed specialty oil supplier with similar B2B wholesale distribution model and similar end-market focus on skincare and personal care formulations.
Broad incumbents
- AAK: AAK is a global specialty oils and fats manufacturer supplying personal care, food, and nutrition industries with refined and customized lipid solutions. Comparable as a larger specialty fats and oils supplier with overlapping customer base, though at industrial scale across broader geographies and product lines.
- Indena: Indena is a leading Italian manufacturer of botanical extracts and active ingredients for the pharmaceutical, nutraceutical, and personal care industries. Comparable as an established botanical ingredient supplier with overlapping customer base in supplements and cosmeceuticals, with deeper pharma regulatory expertise.
- Bunge Limited: Bunge is a leading global oilseed processor and producer of specialty fats and oils for food, bakery, and industrial applications. Comparable as a broad incumbent in oilseed processing and specialty fats, though focused on commodity-scale operations.
- ADM (Archer Daniels Midland): ADM is a global leader in oilseed processing and food ingredient manufacturing with extensive specialty ingredient capabilities for food, beverage, and nutrition customers. Comparable as a broad incumbent that competes in the same oilseed-to-ingredient value chain but at commodity scale.
- Naturex (Givaudan): Naturex, now part of Givaudan, is a major global supplier of plant-based specialty ingredients and natural extracts for food, beverage, nutrition, and personal care. Comparable as a broad incumbent in botanical extracts serving many of the same customer segments, though at significantly larger scale and broader portfolio.
- Cargill: Cargill is one of the world's largest agricultural commodity processors and ingredient suppliers with broad portfolios in oils, seeds, and specialty food ingredients. Comparable only at the industry category level; competes in the broader fats/oils and food ingredients space but does not focus on small-batch specialty seed oils.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Botanic Innovations social profiles
Digital presenceBotanic Innovations compliance and trust
Trust signalCompliance12 records
Botanic Innovations financial estimates
Financial estimateRevenue estimate
Valuation estimate
Botanic Innovations leadership team
Management profileNumber of profiles
Profiles13 records
Botanic Innovations funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Botanic Innovations M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Botanic Innovations
What does Botanic Innovations do?
Botanic Innovations manufactures and wholesales bulk cold-pressed botanical seed oils, defatted seed powders, and proprietary pre-formulated oil and powder blends sold by the gallon or pound to business customers in personal care, dietary supplements, functional foods, and animal nutrition. The company also provides paid custom formulation and R&D services, working with brands to develop ingredients and finished formulations targeting specific structure/function claims. All products are produced in-house at the Spooner, Wisconsin facility using the proprietary NatureFRESH Cold Press™ process.
Is Botanic Innovations a public or private company?
Botanic Innovations is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Botanic Innovations founded?
Botanic Innovations was founded in 2000. It employs 11 to 50 people.
Where is Botanic Innovations based?
Botanic Innovations is headquartered in Spooner, United States, in the North America region.
How does Botanic Innovations make money?
Four revenue lines are on record. Bulk Seed Oils are the primary driver. The others are seed Powders, custom Blends and product Formulation Services.
Who are Botanic Innovations's main competitors?
Direct peers on record are Nexira, Kalsec, Bio-Botanica and Desert Whale Jojoba. Broad incumbents are AAK, Indena, Bunge Limited, ADM (Archer Daniels Midland), Naturex (Givaudan) and Cargill.
Does Botanic Innovations have an API?
No public API is recorded for Botanic Innovations.
What industry is Botanic Innovations in?
Botanic Innovations's product category is Specialty Botanical Ingredients. Its primary akta.pro industry code is AFAJALAB, Virgin & Cold-Pressed Culinary Oils, with a secondary code of CRADAOAO, Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends). Its NAICS code is 31122 and its SIC code is 2070.