Green Spot
Green Spot is a privately held Thai beverage manufacturer founded in 1953, producing plant-based drinks including Vitamilk soy milk, V-Soy for adults 45+, Vitamilk Champ for children, and non-carbonated juices for Thai and export consumers via retail, LINE, marketplaces, and e-commerce.
- Company typePrivate
- Founded1953
- HeadquartersBangkok, Thailand
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Green Spot does
Green Spot Co., Ltd. is a privately held Thai beverage manufacturer founded on July 10, 1953, and headquartered in Bangkok. The company is best known for producing Vitamilk, Thailand's first bottle-packaged soy milk, which it launched in 1958 and which remains the country's market-leading soy milk brand. Green Spot operates four manufacturing facilities across Thailand — its Bangkok headquarters on 22 rai, the 180-rai Rangsit plant in Pathum Thani (established 1991), a facility in Nakhon Pathom, and a third plant opened in 2016 at Nong Khae Industrial Estate in Saraburi — and is described as one of the largest soy milk producers in the Asia-Pacific region. Its product portfolio includes Vitamilk (core soy milk in glass-bottle, carton/UHT, and to-go formats, including low-sugar and vegan variants), Vitamilk Champ (a 4x calcium-fortified soy milk for children), V-Soy (a high-calcium, vitamin D and black soybean extract formulation targeted at adults aged 45+), and Green Spot non-carbonated orange juice. Green Spot also operates a Plant-Based sub-brand extending the line into broader plant-based beverage offerings.
The company generates revenue through branded consumer packaged goods sales distributed via a multi-channel model: traditional retail and wholesale across all five regions of Thailand, direct-to-consumer ordering via LINE official accounts (LINE @Vitamilk, @V-Soy Thailand, @Vitamilk Champ), a proprietary e-commerce site (vitamilkshop.com), Shopee and Lazada official stores, and a phone-based bulk-order service (02 090 9888) with cash-on-delivery and free delivery within Bangkok and upcountry. International export operations are maintained through a dedicated export page on the corporate website. Marketing activities include TV commercials, health-focused content marketing via the corporate "Healthy Corner" section, and brand-specific loyalty clubs (Vitamilk CLUB, V-SOY CLUB, Vitamilk Champ Club). The company has accumulated multiple sustainability and operational certifications including the Green Factory Standard, Thailand Energy Award, Zero Waste to Landfill, and the Outstanding Exporter Award (all in 2014), supporting ESG positioning in health-conscious consumer segments. Revenue figures are not publicly disclosed.
Green Spot firmographics
Firmographics- Name
- Green Spot
- Legal name
- Green Spot Co., Ltd. (บริษัท กรีนสปอต จำกัด)
- Website
- https://greenspot.co.th
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Green Spot is a privately held Thai beverage manufacturer founded in 1953, producing plant-based drinks including Vitamilk soy milk, V-Soy for adults 45+, Vitamilk Champ for children, and non-carbonated juices for Thai and export consumers via retail, LINE, marketplaces, and e-commerce.
- Ownership category
- akta.pro rank
Green Spot industry classification
Industry- Product category
- Plant-Based Beverages
- NAICS
- Beverage Manufacturing (3121), Soft Drink Manufacturing (312111), Dairy Product Manufacturing (3115)
- SIC
- Beverages (2080), Dairy Products (2020), Food And Kindred Products (2000)
- akta.pro primary industry
- Plant-Based Milk Alternatives (Soy, Almond, Oat, Coconut, Rice, Pea) (AFAFAEAF)
- akta.pro secondary industries
- Plant-Based Beverage Production (Oat/Soy/Almond, etc.) (AFAFABAI), Plant-Based & Dairy Alternative Beverages (Oat, Almond, Soy, etc.) (CRADAHAM), Plant-Based Ready-to-Drink Dairy-Alternative Beverages (Protein Shakes, Flavored RTD) (AFAHAJAF)
Keywords
Where Green Spot is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices4 records
Markets served
Green Spot business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Beverage Manufacturing and Sales: Manufacturing and direct sale of plant-based beverages including soy milk (Vitamilk, Vitamilk Champ, Vitamilk Low Sugar, Vitamilk Vegan formula), V-Soy high calcium soy milk, and Green Spot non-carbonated orange juice. Products sold through multiple channels including direct online, marketplaces, and traditional retail.
Go-to-market motion3 records
Distribution channels6 records
Marketing channels5 records
Green Spot product offering
Product offeringCore offering
Green Spot Co., Ltd. manufactures and sells plant-based beverages, primarily soy milk products under the Vitamilk, V-Soy, and Vitamilk Champ brands, as well as non-carbonated orange and lemon juices under the Green Spot brand. Products are packaged in glass bottles, cartons/UHT, and to-go formats, distributed across Thailand through e-commerce, marketplaces, traditional retail, and direct delivery channels.
Product overview
Green Spot Co., Ltd. is a Thai beverage company offering a portfolio of health-focused drinks. The core products include Vitamilk (soy milk in various formulas including low-sugar and vegetarian variants), V-Soy (high-calcium soy milk for seniors aged 45+), Vitamilk Champ (calcium-fortified soy milk for children's growth), and GreenSpot juices (non-carbonated orange and lemon beverages). The company operates as a unified brand portfolio unified by health and wellness positioning, with products distributed across Thailand through e-commerce channels, convenience stores, and traditional retail.
Differentiator
Problem solved
Functional benefit
Brands
- Vitamilk: Soy milk brand, the company's flagship product and market leader in Thailand
- V-Soy
- Vitamilk Champ
- Green Spot Plant-Based
Products and services
- Vitamilk (ไวตามิ้ลค์) Soy milk in glass bottle and carton packaging formats. The best-selling soy milk brand in Thailand, available in multiple variants including low-sugar and vegetarian/vegan formulas with added vitamins. Marketed as a high-quality plant-based protein source for general consumers.
- V-Soy (วีซอย)
Quantifiable outcome
- 17,256 micrograms of antioxidant capacity per 100g from black sesame and purple rice soy milk formulation (ORAC value cited in health content)
Companies that use Green Spot
Customer profileSegments2 records
Ideal customer profiles3 records
Green Spot technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Green Spot partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Green Spot competitors and assessment
Company assessmentBroad incumbents
- Inner Mongolia Yili Industrial Group: China's largest dairy producer, expanding into plant-based beverages. Comparable as a large-scale Asian beverage manufacturer targeting everyday nutrition and family consumption.
- Alpro (Danone): European plant-based beverage leader owned by Danone, offering soy, oat, almond and other dairy alternatives. Comparable as a multi-format plant-based beverage brand targeting health-conscious consumers.
- China Mengniu Dairy: Major Chinese dairy and beverage manufacturer with growing plant-based and chilled beverage lines. Comparable in multi-format beverage manufacturing and pan-Asian distribution scale.
- Uni-President Enterprises: Taiwanese food and beverage conglomerate producing soy milk and a wide range of packaged food/drink across Asia. Comparable in scale of plant-based beverage operations and multi-market Asian distribution model.
- Kikkoman (Soy Milk Division): Japanese soy food and beverage producer with international distribution. Comparable as a heritage soy-based brand leveraging Asia-Pacific brand equity in plant-based beverages.
- WhiteWave Foods (Silk / Horizon): Plant-based beverage brands under Danone North America, including Silk soy and other dairy alternatives. Comparable in branded plant-based beverage portfolio and multi-format (carton, single-serve) offerings.
- PepsiCo (Asia Beverages): Multinational beverage giant with non-carbonated juice and plant-based product lines (e.g., Tropicana, Quaker Oat Milk). Comparable as a global scale beverage manufacturer competing for the same retail shelf and consumer occasion.
Emerging players
- OATLY Group: Oat-based beverage brand expanding rapidly across Asia-Pacific. Competes for the same plant-based, health-conscious consumer with a different base ingredient, posing substitution risk to soy-led portfolios.
Direct peers
- Vitasoy International Holdings: Hong Kong-headquartered soy milk and plant-based beverage manufacturer with strong Asia-Pacific distribution, including glass-bottle soy milk. Closest direct comparable in category, geographic focus, and brand-led positioning.
Regional players
- Thai Beverage (ThaiBev): Thailand's largest beverage company with broad portfolio across non-alcoholic and alcoholic drinks. Comparable as a domestic Thai beverage manufacturer with similar scale and distribution across Thai regions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Green Spot social profiles
Digital presenceGreen Spot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Spot leadership team
Management profileNumber of profiles
Green Spot funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Spot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Spot
What does Green Spot do?
Green Spot Co., Ltd. manufactures and sells plant-based beverages, primarily soy milk products under the Vitamilk, V-Soy, and Vitamilk Champ brands, as well as non-carbonated orange and lemon juices under the Green Spot brand. Products are packaged in glass bottles, cartons/UHT, and to-go formats, distributed across Thailand through e-commerce, marketplaces, traditional retail, and direct delivery channels.
Is Green Spot a public or private company?
Green Spot is a private company. It is classified as unknown and is currently operating.
When was Green Spot founded?
Green Spot was founded in 1953. It employs 101 to 250 people.
Where is Green Spot based?
Green Spot is headquartered in Bangkok, Thailand, in the Asia region.
How does Green Spot make money?
One revenue line is on record: beverage Manufacturing and Sales.
Who are Green Spot's main competitors?
Broad incumbents on record are Inner Mongolia Yili Industrial Group, Alpro (Danone), China Mengniu Dairy, Uni-President Enterprises, Kikkoman (Soy Milk Division), WhiteWave Foods (Silk / Horizon) and PepsiCo (Asia Beverages). OATLY Group is listed as an emerging player. Vitasoy International Holdings is listed as a direct peer. Thai Beverage (ThaiBev) is listed as a regional player.
Does Green Spot have an API?
No public API is recorded for Green Spot.
What industry is Green Spot in?
Green Spot's product category is Plant-Based Beverages. Its primary akta.pro industry code is AFAFAEAF, Plant-Based Milk Alternatives (Soy, Almond, Oat, Coconut, Rice, Pea), with a secondary code of AFAFABAI, Plant-Based Beverage Production (Oat/Soy/Almond, etc.). Its NAICS code is 3121 and its SIC code is 2080.