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Senior Services of North America

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uuid000fc6n

Namestring
Senior Services of North America
Legal namestring
Senior Services of North America
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersMelville, United States
HQ citystring
Melville
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Medicare insurance brokerage, senior health insurance, Medicare Supplement plans, Medicare Advantage plans, final expense insurance
NAICS code1 code
  • Insurance Agencies and Brokerages52421
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Medicare insurance brokerage and senior financial services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Commission Revenue
TypeTransaction Fee
Description

The company generates revenue through commissions paid by insurance carriers for policies sold. As a licensed and certified representative of Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplements, they earn commissions when customers enroll in plans through their consultation services.

seniorservicesofnorthamerica.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Operations, Technology or R&D
Pricing details1 tier
1Free Quote Consultation
ModelOtherBilling cadencePay-as-you-go
Notes

Free no-obligation quote consultations provided to potential customers. Some plans in certain areas may have $0 monthly premium costs.

seniorservicesofnorthamerica.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Senior Services of North America is an independent insurance consulting firm that helps seniors, retirees, and pre-Medicare individuals select and enroll in insurance products from major carriers. It distributes Medicare Supplements, Medicare Advantage (Part C), Part D Prescription Drug Plans, individual health, life, dental, long-term care, final expense insurance, and annuities through free consultations, online quote forms, and community seminars. The firm earns commissions from carriers for policies enrolled through its licensed and certified representatives.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Assists thousands of Medicare beneficiaries annually with their Health Insurance Options
Product overview1 text field

Senior Services of North America is an independent insurance consulting firm that offers a portfolio of insurance products and services for seniors and retirees. The company provides Medicare-related products including Medicare Supplements, Medicare Advantage (Part C), and Part D Prescription Drug Plans, alongside individual health, life, dental, and long-term care insurance. The firm also offers annuities for retirement planning and final expense insurance. All products are offered through a network of major carrier partners, with the company acting as a licensed and certified representative to help Medicare beneficiaries navigate their health insurance options.

Product and service10 records
1Medicare Supplements
CategoryMedicare insurance
Description

Medicare Supplement insurance policies that fill gaps in Original Medicare coverage, available in ten standard plan structures, for Medicare-eligible seniors seeking to cap out-of-pocket medical costs.

2Medicare Advantage (Part C)
CategoryMedicare insurance
Description

Private Medicare-approved plans including HMO, PPO, PFFS, MSA, SNP, and CSNP options that provide Part A and Part B coverage with potential extra benefits like vision, hearing, dental, and prescription drug coverage, marketed to Medicare beneficiaries.

3Part D Prescription Drug Plans
CategoryMedicare insurance
Description

Stand-alone prescription drug plans offered by private carriers contracted with Medicare, with varying premiums, deductibles, and copays, for Medicare beneficiaries needing outpatient drug coverage.

4Individual Health Insurance
CategoryIndividual health insurance
Description

Health insurance plans including Fee-For-Service (FFS), HMO, PPO, and POS options for individuals and families who are self-employed, unemployed, retired before Medicare eligibility, or otherwise without employer coverage.

5Individual Life Insurance
CategoryLife insurance
Description

Term and whole/permanent life insurance policies including burial, final expenses, guarantee issue whole, simplified issue whole, universal, and whole life options for individuals and families seeking death-benefit protection.

6Final Expense Insurance
CategoryFinal expense insurance
Description

Insurance designed to cover end-of-life expenses, with features such as immediate cash benefits, guaranteed renewability, no medical exam requirements, and accelerated benefits, targeted at seniors planning funeral and burial costs.

7Individual Annuities
CategoryRetirement annuities
Description

Retirement annuity products including immediate annuities, income annuities, deferred annuities, fixed annuities, and variable annuities that provide lifetime payments and tax-deferred earnings for retirees and pre-retirees.

8Individual Dental Insurance
CategoryDental insurance
Description

Dental insurance plans to help cover the cost of dental care and maintain oral hygiene, for individuals and families without employer dental coverage.

9Long Term Care Insurance
CategoryLong-term care insurance
Description

Insurance coverage for nursing homes and elderly care designed to protect assets and maintain financial security for individuals who cannot perform daily activities due to chronic illness or disability.

10Senior Health Insurance
CategorySenior health insurance
Description

Health insurance guidance and plan recommendations specifically designed for seniors to help them access all eligible healthcare benefits and cap healthcare costs.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeGTM or Marketing Partner
Description

As a licensed and certified representative of Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplements with a Medicare contract, the company operates in partnership with CMS Medicare marketplace. They are authorized to enroll beneficiaries through the CMS Medicare Online Enrollment Center.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

The company represents major insurance carriers throughout the country, offering multiple companies to provide multiple quotes and options to save money for clients. They work with Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplement carriers.

Strategic tierMinorTypeOthers
Description

Listed as a helpful link on the company's resources page, providing insurance education content.

Strategic tierMinorTypeOthers
Description

Listed as a helpful link on the company's resources page, providing consumer education about life and health insurance.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Publicly-traded, senior-focused direct-to-consumer insurance brokerage specializing in Medicare and life insurance. Directly comparable in product focus, target customer (seniors/Medicare beneficiaries), and commission-based business model, though with national scale and proprietary technology.

TypeDirect peer
Description

Medicare-focused health insurance marketplace and brokerage. Closely comparable as a multi-carrier Medicare Advantage/Supplement broker serving seniors, though larger and tech-enabled with proprietary enrollment platform.

TypeDirect peer
Description

Online health insurance marketplace with strong Medicare focus offering Medicare Advantage, Supplement, and Part D plans. Comparable target market, product portfolio, and independent-broker positioning, with national reach and a strong digital channel.

TypeDirect peer
Description

National insurance brokerage distributing health, Medicare, life, and supplemental products to individuals and families. Closely comparable multi-carrier distribution model and product mix, though with national licensing and a larger agent network.

TypeBroad incumbent
Description

Official federal government Medicare resource and Plan Finder. Comparable as the authoritative source for Medicare plan comparison, and a direct competitive threat as consumers can self-serve rather than engaging an agent like SSNA.

TypeDirect peer
Description

Online insurance marketplace connecting consumers with multiple carriers across health, life, and Medicare products. Comparable independent brokerage model targeting seniors with multi-carrier comparison, though primarily digital-first.

TypeBroad incumbent
Description

Insurance comparison marketplace owned by LendingTree. Overlaps with SSNA's multi-carrier comparison model across insurance products, though with broader lines including auto and home and a tech/digital-first distribution approach.

TypeBroad incumbent
Description

Major Medicare Advantage carrier and increasingly a direct-to-consumer enrollment channel. Competes with SSNA both as a carrier partner and, through its direct sales operations, as a potential disintermediator of independent brokers.

TypeBroad incumbent
Description

Largest Medicare Advantage carrier partnered with AARP for senior insurance products. Functions as both a carrier SSNA represents and a direct competitor via carrier-owned enrollment channels, making it a strategically important relationship and threat.

TypeBroad incumbent
Description

Major insurance carrier with strong Medicare Supplement, life, and senior-focused product portfolios. Overlaps with SSNA both as a represented carrier and as a direct sales channel competing for the same Medicare-eligible seniors.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Senior Services of North America

Medicare insurance brokerage and senior financial servicesseniorservicesofnorthamerica.com

Senior Services of North America firmographics

Firmographics
Name
Senior Services of North America
Legal name
Senior Services of North America
Website
https://seniorservicesofnorthamerica.com
Company type
Private
Operating status
Operating
Headcount range
251–500 employees
Ownership category
akta.pro rank

Where Senior Services of North America is headquartered

Location

Headquarters

HQ city
Melville
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Senior Services of North America business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

  1. Insurance Commission Revenue: The company generates revenue through commissions paid by insurance carriers for policies sold. As a licensed and certified representative of Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplements, they earn commissions when customers enroll in plans through their consultation services.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goFree Quote Consultation

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Senior Services of North America product offering

Product offering

Core offering

Senior Services of North America is an independent insurance consulting firm that helps seniors, retirees, and pre-Medicare individuals select and enroll in insurance products from major carriers. It distributes Medicare Supplements, Medicare Advantage (Part C), Part D Prescription Drug Plans, individual health, life, dental, long-term care, final expense insurance, and annuities through free consultations, online quote forms, and community seminars. The firm earns commissions from carriers for policies enrolled through its licensed and certified representatives.

Product overview

Senior Services of North America is an independent insurance consulting firm that offers a portfolio of insurance products and services for seniors and retirees. The company provides Medicare-related products including Medicare Supplements, Medicare Advantage (Part C), and Part D Prescription Drug Plans, alongside individual health, life, dental, and long-term care insurance. The firm also offers annuities for retirement planning and final expense insurance. All products are offered through a network of major carrier partners, with the company acting as a licensed and certified representative to help Medicare beneficiaries navigate their health insurance options.

Differentiator

Problem solved

Functional benefit

Products and services

  • Medicare Supplements Medicare Supplement insurance policies that fill gaps in Original Medicare coverage, available in ten standard plan structures, for Medicare-eligible seniors seeking to cap out-of-pocket medical costs.
  • Medicare Advantage (Part C) Private Medicare-approved plans including HMO, PPO, PFFS, MSA, SNP, and CSNP options that provide Part A and Part B coverage with potential extra benefits like vision, hearing, dental, and prescription drug coverage, marketed to Medicare beneficiaries.
  • Part D Prescription Drug Plans Stand-alone prescription drug plans offered by private carriers contracted with Medicare, with varying premiums, deductibles, and copays, for Medicare beneficiaries needing outpatient drug coverage.
  • Individual Health Insurance Health insurance plans including Fee-For-Service (FFS), HMO, PPO, and POS options for individuals and families who are self-employed, unemployed, retired before Medicare eligibility, or otherwise without employer coverage.
  • Individual Life Insurance Term and whole/permanent life insurance policies including burial, final expenses, guarantee issue whole, simplified issue whole, universal, and whole life options for individuals and families seeking death-benefit protection.
  • Final Expense Insurance Insurance designed to cover end-of-life expenses, with features such as immediate cash benefits, guaranteed renewability, no medical exam requirements, and accelerated benefits, targeted at seniors planning funeral and burial costs.
  • Individual Annuities Retirement annuity products including immediate annuities, income annuities, deferred annuities, fixed annuities, and variable annuities that provide lifetime payments and tax-deferred earnings for retirees and pre-retirees.
  • Individual Dental Insurance Dental insurance plans to help cover the cost of dental care and maintain oral hygiene, for individuals and families without employer dental coverage.
  • Long Term Care Insurance Insurance coverage for nursing homes and elderly care designed to protect assets and maintain financial security for individuals who cannot perform daily activities due to chronic illness or disability.
  • Senior Health Insurance Health insurance guidance and plan recommendations specifically designed for seniors to help them access all eligible healthcare benefits and cap healthcare costs.

Quantifiable outcome

  • Assists thousands of Medicare beneficiaries annually with their Health Insurance Options

Companies that use Senior Services of North America

Customer profile

Segments2 records

Ideal customer profiles2 records

Senior Services of North America technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Senior Services of North America partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • Medicare.gov / CMScoreGTM or Marketing PartnerAs a licensed and certified representative of Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplements with a Medicare contract, the company operates in partnership with CMS Medicare marketplace. They are authorized to enroll beneficiaries through the CMS Medicare Online Enrollment Center.
  • Major Insurance CarrierscoreChannel Partner/ Reseller/ DistributorThe company represents major insurance carriers throughout the country, offering multiple companies to provide multiple quotes and options to save money for clients. They work with Medicare Advantage HMO, PPO, PFFS organizations, stand-alone prescription drug plans, and Medicare Supplement carriers.
  • Insurance Information InstituteminorOthersListed as a helpful link on the company's resources page, providing insurance education content.
  • Life and Health Insurance Foundation for Education (LIFE)minorOthersListed as a helpful link on the company's resources page, providing consumer education about life and health insurance.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Senior Services of North America competitors and assessment

Company assessment

Direct peers

  • SelectQuote: Publicly-traded, senior-focused direct-to-consumer insurance brokerage specializing in Medicare and life insurance. Directly comparable in product focus, target customer (seniors/Medicare beneficiaries), and commission-based business model, though with national scale and proprietary technology.
  • GoHealth: Medicare-focused health insurance marketplace and brokerage. Closely comparable as a multi-carrier Medicare Advantage/Supplement broker serving seniors, though larger and tech-enabled with proprietary enrollment platform.
  • eHealth: Online health insurance marketplace with strong Medicare focus offering Medicare Advantage, Supplement, and Part D plans. Comparable target market, product portfolio, and independent-broker positioning, with national reach and a strong digital channel.
  • HealthMarkets: National insurance brokerage distributing health, Medicare, life, and supplemental products to individuals and families. Closely comparable multi-carrier distribution model and product mix, though with national licensing and a larger agent network.
  • SmartFinancial Insurance: Online insurance marketplace connecting consumers with multiple carriers across health, life, and Medicare products. Comparable independent brokerage model targeting seniors with multi-carrier comparison, though primarily digital-first.

Broad incumbents

  • Medicare.gov: Official federal government Medicare resource and Plan Finder. Comparable as the authoritative source for Medicare plan comparison, and a direct competitive threat as consumers can self-serve rather than engaging an agent like SSNA.
  • QuoteWizard (LendingTree): Insurance comparison marketplace owned by LendingTree. Overlaps with SSNA's multi-carrier comparison model across insurance products, though with broader lines including auto and home and a tech/digital-first distribution approach.
  • Humana: Major Medicare Advantage carrier and increasingly a direct-to-consumer enrollment channel. Competes with SSNA both as a carrier partner and, through its direct sales operations, as a potential disintermediator of independent brokers.
  • UnitedHealthcare / AARP: Largest Medicare Advantage carrier partnered with AARP for senior insurance products. Functions as both a carrier SSNA represents and a direct competitor via carrier-owned enrollment channels, making it a strategically important relationship and threat.
  • Mutual of Omaha: Major insurance carrier with strong Medicare Supplement, life, and senior-focused product portfolios. Overlaps with SSNA both as a represented carrier and as a direct sales channel competing for the same Medicare-eligible seniors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Senior Services of North America social profiles

Digital presence

Senior Services of North America financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Senior Services of North America leadership team

Management profile

Number of profiles

Profiles1 record

Senior Services of North America funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Senior Services of North America M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senior Services of North America

What does Senior Services of North America do?

Senior Services of North America is an independent insurance consulting firm that helps seniors, retirees, and pre-Medicare individuals select and enroll in insurance products from major carriers. It distributes Medicare Supplements, Medicare Advantage (Part C), Part D Prescription Drug Plans, individual health, life, dental, long-term care, final expense insurance, and annuities through free consultations, online quote forms, and community seminars. The firm earns commissions from carriers for policies enrolled through its licensed and certified representatives.

Is Senior Services of North America a public or private company?

Senior Services of North America is a private company. It is classified as unknown and is currently operating.

When was Senior Services of North America founded?

Senior Services of North America was founded in -1. It employs 251 to 500 people.

Where is Senior Services of North America based?

Senior Services of North America is headquartered in Melville, United States, in the North America region.

How does Senior Services of North America make money?

One revenue line is on record: insurance Commission Revenue.

Who are Senior Services of North America's main competitors?

Direct peers on record are SelectQuote, GoHealth, eHealth, HealthMarkets and SmartFinancial Insurance. Broad incumbents are Medicare.gov, QuoteWizard (LendingTree), Humana, UnitedHealthcare / AARP and Mutual of Omaha.

Does Senior Services of North America have an API?

No public API is recorded for Senior Services of North America.

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