Superior Traffic Services
Superior Traffic Services rents intelligent portable traffic signal systems — including signal trailers, AFADs, and Truss Signals — to road, bridge, and municipal contractors nationwide, with 24/7 remote monitoring via its patented TESS/RTTMS cloud platform.
- Company typePrivate
- Founded2007
- HeadquartersMissoula, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Superior Traffic Services does
Superior Traffic Services (STS) is a U.S. B2B equipment-rental and technology provider specializing in portable traffic signal control systems for road and bridge construction work zones, complex intersections, and temporary traffic-management applications. Founded in 2007 by Jeff Hollenback (30+ years of traffic-control industry experience) and Jonathan Walther (23 years at NASA's Jet Propulsion Laboratory), STS is headquartered in Missoula, Montana, and operates a 24/7 control center staffed by ATSSA-trained technicians, serving customers nationwide through direct rental and field-sales engagement with contractors and government entities.
The company's product portfolio is built on the patented TESS (Technology Enabled Smart Signals) platform and its underlying Real-Time Traffic Management System (RTTMS). Core devices include the PTS-1000A portable traffic signal trailer, the STS-AFAD automated flagger assistance device, the STS Truss Signal (a multi-lane signal capable of spanning three 12-foot lanes), the STS Pedestal, and the STS Driveway Assistance Device. All systems share a common TESS Light Controller featuring triple-redundant wireless communication (900 MHz radio, 2.4 GHz WiFi, 4G LTE cellular), redundant video and radar vehicle detection, dual work-zone-facing web cameras, and solar power with multi-day battery autonomy. The TESSmobile App (iOS/Android) and RTTMS Dashboard expose real-time monitoring, live camera feeds, and remote adjustment of signal timing and phase to credentialed users. A TESS Retrofit module extends this functionality to any third-party portable signal brand.
STS generates revenue primarily from rental of portable traffic signal equipment with project-specific, quote-based pricing that varies by equipment type, duration, complexity, and geography. Recurring managed-services revenue is generated through bundled Level I 24/7/365 monitoring and optional Level II dedicated technician monitoring, plus optional delivery, setup, and TESS Retrofit installation on customer-owned signals. In 2023, STS was acquired by Street Smart Rental and now operates as 'a Street Smart Company'; transaction terms, ownership stakes, and board composition are not publicly disclosed.
Superior Traffic Services firmographics
Firmographics- Name
- Superior Traffic Services
- Legal name
- Superior Traffic Services
- Website
- https://superiortrafficservices.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Superior Traffic Services rents intelligent portable traffic signal systems — including signal trailers, AFADs, and Truss Signals — to road, bridge, and municipal contractors nationwide, with 24/7 remote monitoring via its patented TESS/RTTMS cloud platform.
- Ownership category
- akta.pro rank
Superior Traffic Services industry classification
Industry- Product category
- Portable Traffic Control Equipment Rental
- NAICS
- Support Activities for Road Transportation (4884)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Temporary Traffic Signal Systems & Portable Detection (Portable Signals, Radar, CCTV Trailers) (TLAJALAH)
Keywords
Where Superior Traffic Services is headquartered
LocationHeadquarters
- HQ city
- Missoula
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Superior Traffic Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Equipment Rental: Primary revenue stream from rental of portable traffic signal equipment including PTS-1000A trailers, AFADs, Truss Signals, Pedestals, TESS Controllers, and DADs. Pricing varies by duration, equipment type, complexity, and geographic location. STS programs the signals as part of rental service.
- TESS Retrofit Installation: Semi-permanent installation of the TESS Controller on existing customer-owned signals to provide access to the RTTMS platform, real-time monitoring, and 24/7 phone support. Enables competing signal brands to work as an integrated system.
- Technical Support Services: 24/7/365 control center monitoring and technical support. Level I monitoring is standard on all signal systems; Level II dedicated technician monitoring available at additional cost.
- Transportation/Logistics: Optional delivery and pickup services to and from job sites, with pricing included in project-specific quotes based on quantity, duration, and complexity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Rental pricing by equipment type and duration |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Superior Traffic Services product offering
Product offeringCore offering
Superior Traffic Services rents intelligent portable traffic signal control systems (PTS-1000A trailers, AFADs, Truss Signals, Pedestals, DADs) equipped with its patented TESS cloud-based IoT platform and RTTMS real-time monitoring, primarily to road and bridge construction contractors and government infrastructure projects across the United States. The company handles delivery, programming, and 24/7/365 remote monitoring and technical support as part of its full-service rental offering.
Product overview
Superior Traffic Services offers a portfolio of intelligent portable traffic control devices built around its TESS (Technology Enabled Smart Signals) platform. The core product lineup consists of the PTS-1000A portable traffic signal trailer, the STS-AFAD (Automated Flagger Assistance Device), the STS Truss Signal for multi-lane applications, the STS Pedestal with Attachments, and the STS Driveway Assistance Device (DAD). All devices are powered by the TESS Light Controller (LTC) and connected through the patented Real-Time Traffic Management System (RTTMS), enabling real-time monitoring, configuration, and control via the TESSmobile App and the STS Dashboard. The TESS Retrofit module extends this functionality to competing signal brands, and the company operates a 24/7 Control Center staffed by ATSSA trained technicians.
Differentiator
Problem solved
Functional benefit
Brands
- TESS (Technology Enabled Smart Signals): Cloud-based IoT platform combining hardware and software that enables Superior Traffic Services signals to communicate 24/7. Powers the Real-Time Traffic Management System (RTTMS) for remote monitoring and control of traffic control devices.
Products and services
- PTS-1000A Trailer
- STS-AFAD (Automated Flagger Assistance Device)
- STS Truss Signal
- STS Pedestal with Attachments
- TESS Light Controller (LTC)
- STS Driveway Assistance Device (DAD)
- TESS (Technology Enabled Smart Signals) Platform
- RTTMS Dashboard (Real-Time Traffic Management System)
- TESS Retrofit Installation Service
Quantifiable outcome
- 21-day battery autonomy on PTS-1000A
- +3 more outcomes
Companies that use Superior Traffic Services
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Superior Traffic Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Superior Traffic Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Street Smart RentalcoreSuperior Traffic Services was acquired by Street Smart Rental, becoming 'a Street Smart Company.' This acquisition positions STS within a larger equipment rental ecosystem while maintaining its brand identity and technology leadership.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Superior Traffic Services competitors and assessment
Company assessmentDirect peers
- Solar Technology Inc. Rents and sells solar-powered portable traffic signals, AFADs, and message boards to DOTs and contractors. Closely comparable on product, end markets, and rental-led distribution.
- Ver-Mac: Canadian-based manufacturer/renter of portable traffic signals, AFADs, and smart work zone equipment with U.S. operations. Highly comparable product line (JobSeekr, Smart Work Zone) and direct overlap in target markets.
- Wanco Inc. Manufactures and rents portable traffic safety equipment including message boards, arrow boards, and portable traffic signals. Shares STS's mix of equipment rental and direct sales to road construction contractors.
- Horizon Signal: Manufacturer and renter of portable traffic signals and AFADs serving U.S. and Canadian road construction markets. Closely overlaps with STS on product offering, customer type, and direct-sales distribution model.
- North America Traffic: One of the most direct competitors in portable traffic signal rental for work zones and AFADs in North America. Operates a comparable rental fleet and product line aimed at the same road and bridge construction contractor customer.
- Work Area Protection (Apex Sign Group): Distributor and rental provider of traffic control and work-zone safety equipment serving contractors and government agencies. Comparable on portfolio breadth and customer verticals though more distribution than manufacturing.
- American Signal Company: Provides traffic control equipment and services including portable traffic signals and work-zone safety products. Overlaps in equipment rental/sales and municipal/government contractor customer base.
Others
- Street Smart Rental: Acquirer's parent equipment rental platform; STS operates as a Street Smart Company. The parent offers broader traffic control equipment rental, providing STS a channel and capital but also a structural governance influence.
Regional players
- K&K Systems: Manufactures portable traffic signals and traffic safety products primarily sold into the U.S. infrastructure market. Comparable product overlap but smaller scale and a different commercial footprint than STS.
Broad incumbents
- RoadSafe Traffic Systems: National traffic control services and equipment provider covering signage, pavement marking, and temporary traffic control. More services-heavy but addresses the same contractor and DOT customer with overlapping work-zone offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Superior Traffic Services social profiles
Digital presenceSuperior Traffic Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Superior Traffic Services leadership team
Management profileNumber of profiles
Profiles2 records
Superior Traffic Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Superior Traffic Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Superior Traffic Services
What does Superior Traffic Services do?
Superior Traffic Services rents intelligent portable traffic signal control systems (PTS-1000A trailers, AFADs, Truss Signals, Pedestals, DADs) equipped with its patented TESS cloud-based IoT platform and RTTMS real-time monitoring, primarily to road and bridge construction contractors and government infrastructure projects across the United States. The company handles delivery, programming, and 24/7/365 remote monitoring and technical support as part of its full-service rental offering.
Is Superior Traffic Services a public or private company?
Superior Traffic Services is a private company. It is classified as corporate owned and is currently operating.
When was Superior Traffic Services founded?
Superior Traffic Services was founded in 2007. It employs 11 to 50 people.
Where is Superior Traffic Services based?
Superior Traffic Services is headquartered in Missoula, United States, in the North America region.
How does Superior Traffic Services make money?
Four revenue lines are on record. Equipment Rental is the primary driver. The others are TESS Retrofit Installation, technical Support Services and transportation/Logistics.
Who are Superior Traffic Services's main competitors?
Direct peers on record are Solar Technology Inc., Ver-Mac, Wanco Inc., Horizon Signal, North America Traffic, Work Area Protection (Apex Sign Group) and American Signal Company. Street Smart Rental is listed as an others. K&K Systems is listed as a regional player. RoadSafe Traffic Systems is listed as a broad incumbent.
Does Superior Traffic Services have an API?
No public API is recorded for Superior Traffic Services.
What industry is Superior Traffic Services in?
Superior Traffic Services's product category is Portable Traffic Control Equipment Rental. Its primary akta.pro industry code is TLAJALAH, Temporary Traffic Signal Systems & Portable Detection (Portable Signals, Radar, CCTV Trailers). Its NAICS code is 4884 and its SIC code is 7350.